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[Music]

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Put it.

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[Music]

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Hey, hey, hey.

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[Music]

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[Music]

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Heat

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[Music]

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up

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here.

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[Music]

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Heat. Heat.

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Hey, hey, hey.

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[Music]

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[Music]

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falling out of

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nowaste

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[Music]

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Even

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[Music]

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[Music]

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I only want you

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closer.

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[Music]

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Pull me closer

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[Music]

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[Music]

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pain.

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I can't stop

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[Music]

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you

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by myself

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[Music]

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You know it's killing me girlaste

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[Music]

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[Music]

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closer.

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Pull me closer.

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[Music]

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closer.

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Even

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[Music]

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with you.

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I only want you. Yeah. I only want you.

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I want you.

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[Music]

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Hey.

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[Music]

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[Music]

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Heat.

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Hey. Hey. Hey.

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[Music]

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[Music]

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[Music]

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[Music]

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Black.

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Hey.

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Hey,

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hey,

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hey.

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Come on.

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Come on.

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Hey,

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hey,

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[Music]

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[Music]

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I came from the mud.

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[Music]

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There's roots where I

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[Music]

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Hope they won't shoot me down.

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[Music]

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Trying to catch

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it.

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[Music]

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Manyachell.

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[Music]

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Hope they won't down.

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Will you find me?

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Hope you find me.

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[Music]

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after

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you

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get

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down.

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[Music]

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[Music]

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[Music]

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[Music]

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out. All

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right.

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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[Music]

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Heat. Hey, Heat.

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[Music]

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Has it finished? Why are you asking me

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now? What kind of question is that?

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>> Is the album finished or do we have a

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few more songs?

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>> Oh, we are not done yet.

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I've heard you. I've heard you

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all. Tell me

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[Music]

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better move my way.

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been good to let

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go. They don't see

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all

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my way.

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I know what they're going to say. Got

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the nerve to come in my lane. I won't

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give you none of my time. Keep that

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energy from my space. Don't you hate me

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more by the time we

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don't make your

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Right here is a no

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sing

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but I never met one like

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mommy.

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Then they call me

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mommy putting her hand in the air for

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this one.

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I don't understand it, but I just like

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it. It's making me move. I'm shackle

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shackle.

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>> I'm doing all the moves, all the new

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ones that I see on YouTube. I'm just

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doing it. I can't I can't do the but I'm

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sure

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I don't know

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[Music]

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[Music]

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you feel right at home.

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Does it

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keep me dead

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[Music]

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on my track

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looking

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[Music]

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ain't looking ain't looking

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ain't Ain't looking.

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Look.

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[Music]

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Deep

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stone

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voice

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[Music]

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makes me

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climb this mountains

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[Music]

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looking

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[Music]

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ain't Ain't looking. Ain't looking back.

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Ain't looking.

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Ain't looking. Ain't looking back.

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Ain't lookingin't

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[Music]

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looking.

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[Music]

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>> Ain't looking back. looking

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[Music]

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ain't looking bad.

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[Music]

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Do it.

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Do it.

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Do it.

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Hey.

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[Music]

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It

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again

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it

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Heat. Heat. N.

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[Music]

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Welcome to the AI Advantage Summit. My

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name is Mike Place and I'll be your host

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for these next three days. And right now

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we have over 600,000

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people from more than a 100 countries

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joining. Are you kidding me? Right now,

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let's see all you beautiful people. Look

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at all these beautiful people. Look at

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everybody here. So amazing.

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And right now you are a part of the

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largest AI event in history. So, let's

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kick this this thing off by telling me

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in the chat where in this beautiful

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world are you joining in from? Let's

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see. Where do we have people from around

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this beautiful world? Let's see in the

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chat. There we go. Sweden, Florida.

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There we go. Hong Kong, Ecuador,

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Florida. There we go. London, Canada.

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Oh, Montreal, Pittsburgh. Oh, I love it.

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And right now, we are standing in one of

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the biggest turning points in human

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history. Not someday, not in the future,

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but right now in the choices you make

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with AI over these next 90 days can

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reshape the next decade of your business

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and your life. And this brand new event

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was created by two of the great minds in

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the knowledge industry, Tony Robbins and

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Dean Graiosce. And together

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they have a combined 76 years of

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transforming people, businesses, and

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industries. They're known worldwide for

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helping people be more productive, more

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innovative, and more successful. And now

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they're bringing that same innovation to

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creating massive leverage with AI. And

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over the last six months, they've

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invested their time, their money, their

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resources to learn from some of the

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best. They've spent hours interviewing

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the top minds on the cutting edge of AI.

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and they took the most complex things

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and simplified them and created a highly

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curated 3-day experience. So, even if

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you've never used Chat GPT before or

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you've already you're utilizing AI and

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you're ready for the next level, what

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you will learn in these three days will

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give you the AI advantage.

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So, you're in good hands. Tony, Dean,

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they're here for you and they're masters

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at meeting you where you are. And each

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day is very intentional in design and

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delivery. And today it's going to lay

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the groundwork for you. All right. And

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we're going to start high level and then

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we're going to get more tactic each and

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every day. All right. So before I bring

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Dean out, a couple of quick logistics.

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Okay. First, the chat. The chat is your

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connection to Tony, Dean, and all of our

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speakers. Every comment you post shows

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up right here on the wall next to him.

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So, we invite you to share your insights

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as you learn because seeing your

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comments up on the wall could spark

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someone else's breakthrough. Okay.

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Second, keep in mind Dean Tony and all

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of our speakers can see you and they can

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interact with you in real time. And this

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is why you need your cameras on. It's

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how they get to know you. It's how they

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connect with you. So, make sure your

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cameras are on. All right. And third,

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this event has been designed to make

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every second count. Each speaker's

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content builds on the one before it. All

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right? There's an accumulation effect

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that's going to take place here. So to

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miss a little is to miss a lot. So right

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now, can we commit to turning our

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cameras on and paying full attention

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through this three days? Hands up if

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you're all in for that one. Hands up.

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There we go. I got some thumbs up. I got

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some hands up. Love it. Okay, great. So

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together, let's turn off our phones,

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close out the extra browsers, and commit

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to making these next three days a

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powerful investment in ourselves and in

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our futures. Okay? And one last thing,

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um this is not a motivational event,

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okay? This event and this environment

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have been designed to equip you with the

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capabilities and strategies to get you

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into action today. Okay? And I want to

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share a little secret with you. And

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Tony's already been teaching this for

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decades now and neuroscience is starting

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to back this as well. It's when we learn

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new information with emotion or

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intensity, it actually stimulates the

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brain and it helps us to reccrease

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increase the retention of the

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information. Energy anchors in change.

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So there's going to be moments when

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you're going to hear some music and some

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applause. Kind of like this. Got some

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music going right here. There we go.

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Yes.

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And there we go. There's a little bit of

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00:38:45,520 --> 00:38:48,880
music. Love it. Okay. So, and here's the

296
00:38:48,880 --> 00:38:51,599
thing. It's not there to just pump you

297
00:38:51,599 --> 00:38:53,920
up. It's actually there to support you

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00:38:53,920 --> 00:38:56,160
in increasing your energy so that you

299
00:38:56,160 --> 00:38:58,079
can retain the information at a deeper

300
00:38:58,079 --> 00:39:00,240
level. So, if you're up for increasing

301
00:39:00,240 --> 00:39:02,560
your energy over these three days, put a

302
00:39:02,560 --> 00:39:04,400
yes in the chat. Let's see who's up for

303
00:39:04,400 --> 00:39:06,160
playing full out over these three days.

304
00:39:06,160 --> 00:39:07,839
Let's see. Nicole's ready. Leslie's

305
00:39:07,839 --> 00:39:09,920
ready. There we go. Martin. There we go.

306
00:39:09,920 --> 00:39:12,079
Love it. Okay, that's what I'm talking

307
00:39:12,079 --> 00:39:14,400
about.

308
00:39:14,400 --> 00:39:19,200
Love it. So, now take a deep breath

309
00:39:19,200 --> 00:39:22,079
and get ready because Tony Robbins and

310
00:39:22,079 --> 00:39:24,400
Dean Graziosi are here live and they are

311
00:39:24,400 --> 00:39:26,800
focused to serve you. They're about to

312
00:39:26,800 --> 00:39:29,119
show you what it really means to gain

313
00:39:29,119 --> 00:39:32,240
the AI advantage. So, cameras on, ready

314
00:39:32,240 --> 00:39:34,400
to bring your attention and energy. I

315
00:39:34,400 --> 00:39:36,400
want to share a quick video with you to

316
00:39:36,400 --> 00:39:38,320
help me introduce your guide for the

317
00:39:38,320 --> 00:39:39,839
next three days.

318
00:39:39,839 --> 00:39:43,680
>> 28 years ago, all I had was a camera, a

319
00:39:43,680 --> 00:39:46,720
dream, and the courage to press record.

320
00:39:46,720 --> 00:39:48,240
>> I'm going to turn the camera on myself.

321
00:39:48,240 --> 00:39:49,760
Hey, this is Dean, and I'm driving.

322
00:39:49,760 --> 00:39:52,000
>> My journey started long before that in

323
00:39:52,000 --> 00:39:54,079
packed rooms with nothing but a mic and

324
00:39:54,079 --> 00:39:54,800
a mission.

325
00:39:54,800 --> 00:39:57,200
>> I filmed wherever I could. No crew, no

326
00:39:57,200 --> 00:39:59,920
effects, just real words spoken from the

327
00:39:59,920 --> 00:40:01,440
heart. I spoke to anyone who would

328
00:40:01,440 --> 00:40:03,760
listen because I knew one sincere,

329
00:40:03,760 --> 00:40:05,520
caring voice with the right strategy and

330
00:40:05,520 --> 00:40:07,040
tools could change a life.

331
00:40:07,040 --> 00:40:09,040
>> Then the message grew. Cameras got

332
00:40:09,040 --> 00:40:11,280
clearer. The lights got brighter. The

333
00:40:11,280 --> 00:40:12,480
stages got bigger.

334
00:40:12,480 --> 00:40:14,320
>> And those rooms turned into arenas and

335
00:40:14,320 --> 00:40:16,400
then stadiums. Audiences from all over

336
00:40:16,400 --> 00:40:18,480
the world hungry for change.

337
00:40:18,480 --> 00:40:20,640
>> I learned to connect, to inspire, to

338
00:40:20,640 --> 00:40:22,079
sell, to serve.

339
00:40:22,079 --> 00:40:24,079
>> I sat down with world leaders, game

340
00:40:24,079 --> 00:40:26,560
changers, people shaping the future.

341
00:40:26,560 --> 00:40:29,280
>> Two different paths, same mission. And

342
00:40:29,280 --> 00:40:30,800
then we joined forces.

343
00:40:30,800 --> 00:40:32,880
>> We combined decades of experience

344
00:40:32,880 --> 00:40:34,640
>> and a shared obsession with helping

345
00:40:34,640 --> 00:40:35,599
people win.

346
00:40:35,599 --> 00:40:38,079
>> And now we stand in a new era

347
00:40:38,079 --> 00:40:40,560
>> where AI can clone our voices, our

348
00:40:40,560 --> 00:40:42,720
faces, and send our messages anywhere in

349
00:40:42,720 --> 00:40:43,119
the world.

350
00:40:43,119 --> 00:40:45,359
>> From VHS to AI avatars.

351
00:40:45,359 --> 00:40:46,720
>> The tools have changed,

352
00:40:46,720 --> 00:40:48,720
>> but the mission never has.

353
00:40:48,720 --> 00:40:50,400
>> This week, we're pulling back the

354
00:40:50,400 --> 00:40:50,960
curtain

355
00:40:50,960 --> 00:40:53,040
>> over three incredible days

356
00:40:53,040 --> 00:40:55,359
>> to discover how this technology can

357
00:40:55,359 --> 00:40:57,440
transform your business and your life.

358
00:40:57,440 --> 00:40:59,359
We'd like to officially welcome you to

359
00:40:59,359 --> 00:41:01,280
the AI Advantage Summit.

360
00:41:01,280 --> 00:41:02,880
>> It's time to take advantage of the

361
00:41:02,880 --> 00:41:06,760
opportunity of a lifetime.

362
00:41:09,119 --> 00:41:11,520
>> Ladies and gentlemen, give it up for the

363
00:41:11,520 --> 00:41:14,240
one and only Dean Graiosi. Everybody

364
00:41:14,240 --> 00:41:16,640
give it up for Dean.

365
00:41:16,640 --> 00:41:20,520
Thank you. Thank you, Mike.

366
00:41:20,560 --> 00:41:22,960
>> Hey, everybody. What's up, Martha? I see

367
00:41:22,960 --> 00:41:26,319
you. Adam, what's going Amy Jones

368
00:41:26,319 --> 00:41:29,440
rocking it out. Hey Jennifer, good to

369
00:41:29,440 --> 00:41:31,359
see y'all today. Good to see you. Jason

370
00:41:31,359 --> 00:41:33,200
Perry,

371
00:41:33,200 --> 00:41:36,640
welcome. Welcome to the AI Advantage

372
00:41:36,640 --> 00:41:39,920
Summit. Um, God, what a perfect time in

373
00:41:39,920 --> 00:41:42,720
history to be here. We have the

374
00:41:42,720 --> 00:41:44,240
opportunity to take advantage of

375
00:41:44,240 --> 00:41:46,000
something. We are the first generation

376
00:41:46,000 --> 00:41:48,160
to go before AI and after. Hey,

377
00:41:48,160 --> 00:41:49,680
everybody in the chat, I see all you. I

378
00:41:49,680 --> 00:41:51,119
get to see your faces. Those of you on

379
00:41:51,119 --> 00:41:52,800
YouTube, I could see your comments as

380
00:41:52,800 --> 00:41:54,240
well. Thank you for showing up. You

381
00:41:54,240 --> 00:41:56,960
know, before we get started here today,

382
00:41:56,960 --> 00:41:58,400
you're here at the perfect time. I said

383
00:41:58,400 --> 00:42:00,640
that, but but I also want to I want to

384
00:42:00,640 --> 00:42:02,800
say we're kindred spirits. Most people

385
00:42:02,800 --> 00:42:04,640
want more out of life. Most people talk

386
00:42:04,640 --> 00:42:06,480
about doing more, taking uncomfortable

387
00:42:06,480 --> 00:42:08,319
action, and something like AI. I know

388
00:42:08,319 --> 00:42:09,839
there's a portion that are brand new,

389
00:42:09,839 --> 00:42:11,119
people that are using it, some are

390
00:42:11,119 --> 00:42:13,119
experts, but it's uncomfortable. You got

391
00:42:13,119 --> 00:42:15,040
to take time off work. You got to shift

392
00:42:15,040 --> 00:42:16,880
things. It means we're kindred spirits

393
00:42:16,880 --> 00:42:18,400
because most people talk about it and

394
00:42:18,400 --> 00:42:19,920
you're here. And I want to honor you for

395
00:42:19,920 --> 00:42:21,920
that. And I want to tell you, every bit

396
00:42:21,920 --> 00:42:24,319
of this event was designed, believe me,

397
00:42:24,319 --> 00:42:26,400
sleepless nights for about a half a year

398
00:42:26,400 --> 00:42:29,200
to design today. So excited to have you

399
00:42:29,200 --> 00:42:31,280
here. Listen, here's the cool part. This

400
00:42:31,280 --> 00:42:33,520
is the largest AI event in history. We

401
00:42:33,520 --> 00:42:36,000
have over 630 Mike said it. We have over

402
00:42:36,000 --> 00:42:38,800
630,000 people registered from all over

403
00:42:38,800 --> 00:42:40,319
the world. So, welcome and

404
00:42:40,319 --> 00:42:43,319
congratulations.

405
00:42:43,920 --> 00:42:45,599
And and if this is your first time ever

406
00:42:45,599 --> 00:42:46,960
having an event with Tony and I, you're

407
00:42:46,960 --> 00:42:48,160
going to realize, yes, we have a little

408
00:42:48,160 --> 00:42:49,920
more energy than usual. But that's how

409
00:42:49,920 --> 00:42:52,400
it's how he helped me 30 years ago. But

410
00:42:52,400 --> 00:42:54,079
listen, the group that's here, some of

411
00:42:54,079 --> 00:42:56,640
you are AI curious, right? Some of you

412
00:42:56,640 --> 00:42:58,960
are dabbling, but you haven't gone deep

413
00:42:58,960 --> 00:43:00,880
yet. Some of you are using it every

414
00:43:00,880 --> 00:43:02,800
single day, but you know there's another

415
00:43:02,800 --> 00:43:04,480
level. And sometimes you feel a little

416
00:43:04,480 --> 00:43:06,160
behind or a little overwhelmed. That

417
00:43:06,160 --> 00:43:08,319
true? Say yes if that's true or raise

418
00:43:08,319 --> 00:43:11,119
your hand. And and just know when we say

419
00:43:11,119 --> 00:43:12,640
say yes or put it in the chat, this is

420
00:43:12,640 --> 00:43:14,400
how we interact. I I wish we could all

421
00:43:14,400 --> 00:43:16,000
be in a big room with a couple hundred

422
00:43:16,000 --> 00:43:18,000
thousand people. But this is how we

423
00:43:18,000 --> 00:43:20,240
interact because here's what I want to

424
00:43:20,240 --> 00:43:22,960
share. Wherever you are,

425
00:43:22,960 --> 00:43:25,280
take a breath. You're not behind. You're

426
00:43:25,280 --> 00:43:27,440
right on time and you're in the right

427
00:43:27,440 --> 00:43:29,520
place. But it's definitely not a moment

428
00:43:29,520 --> 00:43:31,119
to waste. It's not a moment to say,

429
00:43:31,119 --> 00:43:33,359
"I'll do this." You got to do it now.

430
00:43:33,359 --> 00:43:35,280
It's time to gain the ultimate advantage

431
00:43:35,280 --> 00:43:39,119
by using AI effectively and to bring you

432
00:43:39,119 --> 00:43:41,599
what you're about to experience. You

433
00:43:41,599 --> 00:43:42,800
know, Mike already shared a little bit

434
00:43:42,800 --> 00:43:44,400
of it, but Tony and I spent countless

435
00:43:44,400 --> 00:43:46,800
hours and interviewing with over 50 of

436
00:43:46,800 --> 00:43:48,720
who we believe are the world's leading

437
00:43:48,720 --> 00:43:51,200
AI minds. They're the founders, the

438
00:43:51,200 --> 00:43:53,760
business owners, the educators, and we

439
00:43:53,760 --> 00:43:56,240
did our best to distill everything down

440
00:43:56,240 --> 00:44:00,480
into one mission. Making AI or making

441
00:44:00,480 --> 00:44:03,440
using AI to amplify your business and

442
00:44:03,440 --> 00:44:06,880
your life simple, actionable, and

443
00:44:06,880 --> 00:44:09,440
immediate. So whether you're and you can

444
00:44:09,440 --> 00:44:10,880
let me know by a show of hands or say

445
00:44:10,880 --> 00:44:12,319
that's me. So whether you're a

446
00:44:12,319 --> 00:44:14,800
soloreneur who's now wearing every hat

447
00:44:14,800 --> 00:44:17,280
everything you do you're do you're doing

448
00:44:17,280 --> 00:44:19,359
or you're a small business owner ready

449
00:44:19,359 --> 00:44:21,760
to scale or you're a professional wants

450
00:44:21,760 --> 00:44:24,480
to future proof proof your career or

451
00:44:24,480 --> 00:44:26,800
you're finally ready to start your own

452
00:44:26,800 --> 00:44:29,839
thing. I promise you we built this for

453
00:44:29,839 --> 00:44:32,079
you. I see everybody. Thanks Mel. Good

454
00:44:32,079 --> 00:44:34,640
to see Alice Lori. Everybody put up the

455
00:44:34,640 --> 00:44:37,640
chat.

456
00:44:37,920 --> 00:44:39,520
The other thing too, I don't want you to

457
00:44:39,520 --> 00:44:41,200
think myself and the amazing speakers

458
00:44:41,200 --> 00:44:42,960
that are going to be here today have ADD

459
00:44:42,960 --> 00:44:44,720
and we keep looking like this. But the

460
00:44:44,720 --> 00:44:46,160
big chat wall where we can see

461
00:44:46,160 --> 00:44:48,720
everything is over to the right. So know

462
00:44:48,720 --> 00:44:50,319
that sometimes, you know, it's like

463
00:44:50,319 --> 00:44:51,839
squirrel, right? A little bit, but it's

464
00:44:51,839 --> 00:44:54,560
awesome. Listen, here's the truth. You

465
00:44:54,560 --> 00:44:57,040
don't need to learn everything about AI.

466
00:44:57,040 --> 00:44:58,240
That's the one thing that's freaking

467
00:44:58,240 --> 00:45:00,160
people out the most. You just need to

468
00:45:00,160 --> 00:45:02,480
know the pieces that can allow you to

469
00:45:02,480 --> 00:45:05,119
win on a whole new level. Let's start

470
00:45:05,119 --> 00:45:07,520
with this. I think we all can agree that

471
00:45:07,520 --> 00:45:10,560
if you had more time and the right help,

472
00:45:10,560 --> 00:45:12,000
you'd be more creative. You could earn

473
00:45:12,000 --> 00:45:13,760
more. You could contribute more. You

474
00:45:13,760 --> 00:45:16,079
could live more. And to the the the

475
00:45:16,079 --> 00:45:17,839
person you're meant to be, not settling

476
00:45:17,839 --> 00:45:19,359
to be. Is is that true? Put your hand

477
00:45:19,359 --> 00:45:21,119
up. If you had help and time, you could

478
00:45:21,119 --> 00:45:23,440
go faster. Right. Well, that's the

479
00:45:23,440 --> 00:45:25,920
foundation of this entire event is how

480
00:45:25,920 --> 00:45:28,160
do we help you see that? In fact, Tony

481
00:45:28,160 --> 00:45:30,640
and I have a really big bold goal for

482
00:45:30,640 --> 00:45:32,880
this event, and that's to help each

483
00:45:32,880 --> 00:45:36,560
member of this community, you each buy

484
00:45:36,560 --> 00:45:41,599
15 hours a week back. That's 780 hours a

485
00:45:41,599 --> 00:45:44,160
year. Collectively, this group, if we do

486
00:45:44,160 --> 00:45:46,160
this right, can save you millions of

487
00:45:46,160 --> 00:45:48,400
hours. And those hours can go back into

488
00:45:48,400 --> 00:45:50,240
your business, back into your health,

489
00:45:50,240 --> 00:45:52,560
back into your family, back into your

490
00:45:52,560 --> 00:45:54,319
creativity.

491
00:45:54,319 --> 00:45:55,680
Who's up for that part? Who'd like an

492
00:45:55,680 --> 00:45:59,960
extra 15 hours a week, right?

493
00:46:01,280 --> 00:46:03,359
This event isn't about motivation and

494
00:46:03,359 --> 00:46:05,119
it's not about chasing a hundred

495
00:46:05,119 --> 00:46:06,880
different tools. And it's not just going

496
00:46:06,880 --> 00:46:08,720
to be another webinar. It's an

497
00:46:08,720 --> 00:46:10,800
experience. One that's designed to

498
00:46:10,800 --> 00:46:12,160
change the way you work, the way you

499
00:46:12,160 --> 00:46:14,960
think, the way you lead in this new AI

500
00:46:14,960 --> 00:46:16,960
era. So, let me ask you this question.

501
00:46:16,960 --> 00:46:18,319
If you've ever been in the middle of

502
00:46:18,319 --> 00:46:21,280
being super busy or maybe feeling behind

503
00:46:21,280 --> 00:46:23,119
or maybe sometimes we all feel a little

504
00:46:23,119 --> 00:46:26,000
overwhelmed. Who's ever said, "I wish I

505
00:46:26,000 --> 00:46:28,319
could clone myself." Or maybe you've

506
00:46:28,319 --> 00:46:30,240
said, "I wish I could have 48 hours in a

507
00:46:30,240 --> 00:46:32,800
day." Raise your I see you, Caroline.

508
00:46:32,800 --> 00:46:34,480
Two thumbs up. Right? Raise your hand if

509
00:46:34,480 --> 00:46:36,079
you've ever said you wish more time in a

510
00:46:36,079 --> 00:46:38,240
day or a clone. Right? Of course. Me,

511
00:46:38,240 --> 00:46:41,040
too. My hand's way up. Right? Because

512
00:46:41,040 --> 00:46:43,440
more time is the foundation for more

513
00:46:43,440 --> 00:46:46,000
success. But here's the secret. Time

514
00:46:46,000 --> 00:46:48,880
alone isn't enough. When you combine

515
00:46:48,880 --> 00:46:52,160
more time with leverage, that's when you

516
00:46:52,160 --> 00:46:54,560
can truly accelerate your impact, your

517
00:46:54,560 --> 00:46:57,440
success, and your happiness. I know this

518
00:46:57,440 --> 00:46:59,599
equation works really well because I've

519
00:46:59,599 --> 00:47:01,280
had the chance to live it. Now, this

520
00:47:01,280 --> 00:47:03,839
event is about you. This event is not

521
00:47:03,839 --> 00:47:05,760
about me or Tony, but I want to give you

522
00:47:05,760 --> 00:47:08,960
a little context. For those 75% of you

523
00:47:08,960 --> 00:47:11,520
here today are brand new to Tony and I's

524
00:47:11,520 --> 00:47:13,680
world. It's the biggest ever which we

525
00:47:13,680 --> 00:47:15,520
welcome, welcome, welcome, welcome. And

526
00:47:15,520 --> 00:47:16,880
and those that are part of our family,

527
00:47:16,880 --> 00:47:19,520
so good to see you.

528
00:47:19,520 --> 00:47:21,920
But I want to share I I started with no

529
00:47:21,920 --> 00:47:24,160
connections, no capital, no college

530
00:47:24,160 --> 00:47:27,440
degree, just grit and a willingness to

531
00:47:27,440 --> 00:47:29,359
do what others wouldn't. And again,

532
00:47:29,359 --> 00:47:30,960
that's why I commend you guys. You're in

533
00:47:30,960 --> 00:47:32,640
this room. Most people should be. You're

534
00:47:32,640 --> 00:47:34,560
here. But over time and a lot of trial

535
00:47:34,560 --> 00:47:36,319
and error, I figured one thing out that

536
00:47:36,319 --> 00:47:38,319
changed everything. And it's something

537
00:47:38,319 --> 00:47:40,079
you'll see today. It's exactly what Jim

538
00:47:40,079 --> 00:47:41,920
Ran always said and Tony Robbins always

539
00:47:41,920 --> 00:47:43,440
shared, and you should write this one

540
00:47:43,440 --> 00:47:47,920
down. Success leaves clues.

541
00:47:47,920 --> 00:47:51,839
Success leaves clues.

542
00:47:51,839 --> 00:47:53,920
If I could find people who had already

543
00:47:53,920 --> 00:47:56,720
achieved what I wanted and I modeled

544
00:47:56,720 --> 00:47:59,119
their patterns, well, why couldn't I

545
00:47:59,119 --> 00:48:00,640
achieve what they did and maybe even

546
00:48:00,640 --> 00:48:03,760
more, right? And over the last 28 plus

547
00:48:03,760 --> 00:48:06,480
years, through that obsession, I've

548
00:48:06,480 --> 00:48:08,160
built more than a dozen companies. I've

549
00:48:08,160 --> 00:48:09,920
generated over two billion dollars in

550
00:48:09,920 --> 00:48:11,680
revenue and I've been blessed to serve

551
00:48:11,680 --> 00:48:14,400
millions of people around the world. Not

552
00:48:14,400 --> 00:48:15,760
because I'm the smartest guy in the

553
00:48:15,760 --> 00:48:18,480
room, but because I kept recognizing

554
00:48:18,480 --> 00:48:21,760
patterns early, adapting fast, and then

555
00:48:21,760 --> 00:48:23,599
surround myself with people who made me

556
00:48:23,599 --> 00:48:25,520
better. And that's the opportunity we

557
00:48:25,520 --> 00:48:28,880
get to do together here today. And then

558
00:48:28,880 --> 00:48:30,559
years ago, my path crossed with someone

559
00:48:30,559 --> 00:48:32,079
who already had that all figured out,

560
00:48:32,079 --> 00:48:34,559
had it mastered, had that philosophy

561
00:48:34,559 --> 00:48:36,160
anchored into his soul. And that's the

562
00:48:36,160 --> 00:48:38,319
big guy, my dear friend and my partner

563
00:48:38,319 --> 00:48:40,720
Tony Robbins. Tony grew up in a small

564
00:48:40,720 --> 00:48:42,559
apartment in California, sometimes

565
00:48:42,559 --> 00:48:43,680
without food. That's why he's so

566
00:48:43,680 --> 00:48:45,599
obsessed with feeding people. But yet,

567
00:48:45,599 --> 00:48:48,160
he turned that pain into fuel. He

568
00:48:48,160 --> 00:48:49,760
dedicated he dedicated his life to

569
00:48:49,760 --> 00:48:52,400
understanding what truly makes people

570
00:48:52,400 --> 00:48:54,400
thrive.

571
00:48:54,400 --> 00:48:56,800
Over four decades later, Tony has become

572
00:48:56,800 --> 00:48:58,559
one of, if not in my opinion, the

573
00:48:58,559 --> 00:49:00,800
greatest teacher and strategist of all

574
00:49:00,800 --> 00:49:03,119
time. The goat of personal growth. He's

575
00:49:03,119 --> 00:49:04,640
helped millions transform their lives

576
00:49:04,640 --> 00:49:06,400
from coaches, presidents, athletes,

577
00:49:06,400 --> 00:49:09,119
CEOs, and everyday people like you and

578
00:49:09,119 --> 00:49:11,119
me.

579
00:49:11,119 --> 00:49:12,880
He's built or invested, listen to this,

580
00:49:12,880 --> 00:49:14,960
more than a hundred companies generating

581
00:49:14,960 --> 00:49:16,960
billions of dollars annually. And

582
00:49:16,960 --> 00:49:18,800
through his huge heart, he's provided

583
00:49:18,800 --> 00:49:21,200
more than a billion meals to families in

584
00:49:21,200 --> 00:49:22,640
need. And literally, that's just a

585
00:49:22,640 --> 00:49:25,040
fraction of what he does. But what I

586
00:49:25,040 --> 00:49:26,400
love the most about Tony isn't the

587
00:49:26,400 --> 00:49:28,160
success, it's his obsession with

588
00:49:28,160 --> 00:49:30,079
service. It's addicting. It's why we're

589
00:49:30,079 --> 00:49:32,079
here today because he never stops

590
00:49:32,079 --> 00:49:34,240
learning. He never stops pushing and he

591
00:49:34,240 --> 00:49:36,319
never stops asking how can I take what

592
00:49:36,319 --> 00:49:38,559
I've learned, what I know, share it with

593
00:49:38,559 --> 00:49:42,480
others so they can go faster. And that's

594
00:49:42,480 --> 00:49:44,240
the foundation of this whole event. I

595
00:49:44,240 --> 00:49:45,440
took a little minute to share that

596
00:49:45,440 --> 00:49:46,720
because I want you to know why we're

597
00:49:46,720 --> 00:49:48,480
here. Why are Tony and Dean and AI?

598
00:49:48,480 --> 00:49:50,160
Because this is what we've done

599
00:49:50,160 --> 00:49:52,559
together. Tony and I combined have 76

600
00:49:52,559 --> 00:49:54,000
years experience in helping people

601
00:49:54,000 --> 00:49:56,240
achieve their potential. And we've seen

602
00:49:56,240 --> 00:49:58,319
just about every season. I promise you,

603
00:49:58,319 --> 00:50:01,200
from booms and busts, from technology

604
00:50:01,200 --> 00:50:03,760
technology revolutions to global shifts,

605
00:50:03,760 --> 00:50:05,680
and through it all, there's one truth

606
00:50:05,680 --> 00:50:07,760
that never changes.

607
00:50:07,760 --> 00:50:10,640
Those who adapt, hear me on this one.

608
00:50:10,640 --> 00:50:12,400
That's why I'm so glad you're here.

609
00:50:12,400 --> 00:50:14,880
Those that adapt, those who learn how to

610
00:50:14,880 --> 00:50:19,599
create time and leverage, always rise.

611
00:50:19,599 --> 00:50:21,200
That's been our shared mission for the

612
00:50:21,200 --> 00:50:24,240
past decade. find the best in the world,

613
00:50:24,240 --> 00:50:26,160
identify what their patterns are,

614
00:50:26,160 --> 00:50:28,000
simplify those patterns, and then share

615
00:50:28,000 --> 00:50:29,440
them with you all, especially if you're

616
00:50:29,440 --> 00:50:31,520
an underdog, right? And now we're doing

617
00:50:31,520 --> 00:50:34,800
it again right here with AI. And yes,

618
00:50:34,800 --> 00:50:36,880
Tony's here, and uh he'll be up in a

619
00:50:36,880 --> 00:50:38,480
little while to share one of my favorite

620
00:50:38,480 --> 00:50:40,240
trainings that is going to show you how

621
00:50:40,240 --> 00:50:42,480
to identify these patterns and use it in

622
00:50:42,480 --> 00:50:45,520
today's new AI world. Because at the end

623
00:50:45,520 --> 00:50:47,359
of the day, what Tony and I both know is

624
00:50:47,359 --> 00:50:48,960
technology is always going to change.

625
00:50:48,960 --> 00:50:50,960
The tools are always going to evolve.

626
00:50:50,960 --> 00:50:54,480
But human potential, ah,

627
00:50:54,480 --> 00:50:57,599
that never goes away. And history makes

628
00:50:57,599 --> 00:51:00,079
one thing really clear. Those who

629
00:51:00,079 --> 00:51:02,480
recognize new technology early and use

630
00:51:02,480 --> 00:51:06,640
it to multiply their time grow.

631
00:51:06,640 --> 00:51:09,760
And those that don't get left behind.

632
00:51:09,760 --> 00:51:12,480
Think about this that as I was preparing

633
00:51:12,480 --> 00:51:14,480
for this event to how I meet everybody

634
00:51:14,480 --> 00:51:16,400
where you're at, right? The the brand

635
00:51:16,400 --> 00:51:17,920
new person, the dabbler, someone down

636
00:51:17,920 --> 00:51:19,119
the rabbit hole. How do we meet

637
00:51:19,119 --> 00:51:21,040
everybody? Not an easy task. But I

638
00:51:21,040 --> 00:51:22,640
thought about this and I I thought about

639
00:51:22,640 --> 00:51:25,280
us to simplify this world. Think of a

640
00:51:25,280 --> 00:51:28,559
farmer in the 1800s, right? With hand

641
00:51:28,559 --> 00:51:31,680
tools, planting an acre took about 40

642
00:51:31,680 --> 00:51:34,640
hours, right? Then all of a sudden, the

643
00:51:34,640 --> 00:51:37,200
newest technology came out. What was the

644
00:51:37,200 --> 00:51:40,079
newest technology? A tractor.

645
00:51:40,079 --> 00:51:42,720
Same time, but gave the man a tractor.

646
00:51:42,720 --> 00:51:44,319
The newest technology. He could do that

647
00:51:44,319 --> 00:51:46,880
whole acre in 30 minutes. It's about a

648
00:51:46,880 --> 00:51:49,280
50 times multiple, 50 times more

649
00:51:49,280 --> 00:51:51,520
productive. And the point that that

650
00:51:51,520 --> 00:51:54,000
drives us to do this is a farmer back in

651
00:51:54,000 --> 00:51:56,880
the 1800s, if one had a tractor and one

652
00:51:56,880 --> 00:51:58,880
didn't, could the one without a tractor

653
00:51:58,880 --> 00:52:01,920
compete? Yes or no? Right? Could the one

654
00:52:01,920 --> 00:52:03,440
without a tractor compete? Raul, thank

655
00:52:03,440 --> 00:52:05,760
you. Right? No. And that's where we are

656
00:52:05,760 --> 00:52:07,599
in the world over the next year, not the

657
00:52:07,599 --> 00:52:09,760
next 20, the next six months. You're not

658
00:52:09,760 --> 00:52:11,119
going to be able to compete if you don't

659
00:52:11,119 --> 00:52:13,359
have a tractor. In our world, it's AI.

660
00:52:13,359 --> 00:52:15,040
That's the latest technology. Not trying

661
00:52:15,040 --> 00:52:18,160
to oversimplify it, but that's where

662
00:52:18,160 --> 00:52:20,000
we're going. And that's why we are so

663
00:52:20,000 --> 00:52:21,680
passionate about getting everybody

664
00:52:21,680 --> 00:52:24,400
caught up to speed. You know, leverage.

665
00:52:24,400 --> 00:52:25,920
What is leverage? Well, we talk about

666
00:52:25,920 --> 00:52:28,319
leverage.

667
00:52:28,319 --> 00:52:30,800
Leverage is pretty simple. It's either

668
00:52:30,800 --> 00:52:32,640
walking upstairs

669
00:52:32,640 --> 00:52:35,440
or walking up an escalator. Same amount

670
00:52:35,440 --> 00:52:37,040
of effort, but if you walk on an

671
00:52:37,040 --> 00:52:40,079
escalator, you go a lot faster, right?

672
00:52:40,079 --> 00:52:43,200
And that's what leverage has has done

673
00:52:43,200 --> 00:52:45,200
for people throughout time. And what's

674
00:52:45,200 --> 00:52:46,480
done that? Yeah. Which we talked about

675
00:52:46,480 --> 00:52:50,800
it. New technology used effectively. The

676
00:52:50,800 --> 00:52:52,880
wheel, the tractor, electricity, the

677
00:52:52,880 --> 00:52:55,520
telephone, the internet. Those who got

678
00:52:55,520 --> 00:52:58,160
out in front and adapted fast won. And

679
00:52:58,160 --> 00:53:00,800
those that waited, like I said, history

680
00:53:00,800 --> 00:53:03,520
wasn't so great to them. And now that's

681
00:53:03,520 --> 00:53:06,000
just AI. But here's the difference and

682
00:53:06,000 --> 00:53:07,920
why we felt called to do this. And yes,

683
00:53:07,920 --> 00:53:09,920
we are we are starting off with strategy

684
00:53:09,920 --> 00:53:11,359
and we will work over these three days

685
00:53:11,359 --> 00:53:12,800
to get more tactical and give you

686
00:53:12,800 --> 00:53:14,319
takeaways. But we want to bring

687
00:53:14,319 --> 00:53:16,960
everybody into the same place because

688
00:53:16,960 --> 00:53:18,640
here's the difference this time. The

689
00:53:18,640 --> 00:53:21,440
adoption cycle is no longer years or

690
00:53:21,440 --> 00:53:23,520
decades. It's not even months, it's

691
00:53:23,520 --> 00:53:26,160
weeks. But here's the good news. As I

692
00:53:26,160 --> 00:53:28,240
said earlier, you're here before the

693
00:53:28,240 --> 00:53:31,680
world fully wakes up to mass adoption.

694
00:53:31,680 --> 00:53:34,160
Yet, you got to hear this. I think this

695
00:53:34,160 --> 00:53:35,920
is and so does Tony that this is your

696
00:53:35,920 --> 00:53:40,160
last opportunity to be early. It is now

697
00:53:40,160 --> 00:53:41,520
and I know you feel it. It's why you're

698
00:53:41,520 --> 00:53:43,359
here today. So remember our bold goal

699
00:53:43,359 --> 00:53:45,599
for each of you. We want to show you how

700
00:53:45,599 --> 00:53:48,079
to get back 15 hours a week. That's

701
00:53:48,079 --> 00:53:49,839
millions across this community. That's a

702
00:53:49,839 --> 00:53:52,160
huge goal. We're going after it. And

703
00:53:52,160 --> 00:53:54,079
wherever you are in this AI journey,

704
00:53:54,079 --> 00:53:55,359
right? Like I said earlier, you might be

705
00:53:55,359 --> 00:53:57,599
the beginner, you might be dabbling, you

706
00:53:57,599 --> 00:53:59,760
use it, or maybe you're a builder,

707
00:53:59,760 --> 00:54:01,920
you're down the rabbit hole. There is

708
00:54:01,920 --> 00:54:04,319
another level waiting for you. And

709
00:54:04,319 --> 00:54:05,839
that's been our obsession to simplify

710
00:54:05,839 --> 00:54:08,000
and achieve over these three days. So

711
00:54:08,000 --> 00:54:09,760
here's what we're going to do over these

712
00:54:09,760 --> 00:54:12,000
next three days. Day one, you're going

713
00:54:12,000 --> 00:54:13,599
to see how the most successful people

714
00:54:13,599 --> 00:54:16,000
use time and leverage as the foundation

715
00:54:16,000 --> 00:54:17,839
for next level success. Duh. Everybody

716
00:54:17,839 --> 00:54:19,440
knows time and leverage helps. But we're

717
00:54:19,440 --> 00:54:20,480
going to show you how to utilize it

718
00:54:20,480 --> 00:54:23,040
through the examples of AI to start

719
00:54:23,040 --> 00:54:25,040
reclaiming that time and go faster. On

720
00:54:25,040 --> 00:54:27,280
day two, it's going to be so good.

721
00:54:27,280 --> 00:54:29,119
You're going to discover how AI can

722
00:54:29,119 --> 00:54:31,040
multiply your creativity, your

723
00:54:31,040 --> 00:54:32,720
communication, your marketing, your

724
00:54:32,720 --> 00:54:35,760
brand, and transform doing hours of work

725
00:54:35,760 --> 00:54:38,640
into minutes, taking ideas, making them

726
00:54:38,640 --> 00:54:41,440
reality. Day three, you're going to

727
00:54:41,440 --> 00:54:42,880
learn how to implement your biggest

728
00:54:42,880 --> 00:54:44,880
takeaways with proven systems,

729
00:54:44,880 --> 00:54:46,960
frameworks that'll make sure this AI

730
00:54:46,960 --> 00:54:50,640
advantage lasts way beyond this event.

731
00:54:50,640 --> 00:54:52,640
And the cool part, out of all the

732
00:54:52,640 --> 00:54:55,119
interviews we did, we hand selected the

733
00:54:55,119 --> 00:54:56,880
who we feel are the best, the smartest,

734
00:54:56,880 --> 00:54:58,880
but are pragmatic and practical to show

735
00:54:58,880 --> 00:55:02,240
you exactly how to achieve this.

736
00:55:02,240 --> 00:55:03,920
But I looked up some stats as I was

737
00:55:03,920 --> 00:55:08,200
putting this presentation together.

738
00:55:09,599 --> 00:55:12,000
Did you know that 70% of soloreneurs

739
00:55:12,000 --> 00:55:14,720
fail within five years? And when you

740
00:55:14,720 --> 00:55:16,640
really go down the rabbit hole of

741
00:55:16,640 --> 00:55:18,480
understanding that it's not because

742
00:55:18,480 --> 00:55:20,559
they're not smart. It's not because they

743
00:55:20,559 --> 00:55:22,800
don't work hard. It's because as they

744
00:55:22,800 --> 00:55:24,559
start to grow, they get pulled away from

745
00:55:24,559 --> 00:55:26,720
the work that actually allowed them to

746
00:55:26,720 --> 00:55:29,040
launch in the first place, right? They

747
00:55:29,040 --> 00:55:31,440
begin as innovators, creators, full of

748
00:55:31,440 --> 00:55:33,280
energy, full of ideas, full of passion.

749
00:55:33,280 --> 00:55:35,040
Maybe maybe that's happened to some of

750
00:55:35,040 --> 00:55:38,079
you. But the way the weight of doing

751
00:55:38,079 --> 00:55:40,880
everything slowly takes over. Suddenly

752
00:55:40,880 --> 00:55:42,800
you're juggling maybe accounting or

753
00:55:42,800 --> 00:55:45,040
hiring or or customer service or

754
00:55:45,040 --> 00:55:46,960
deadlines and and chores and you're

755
00:55:46,960 --> 00:55:48,559
like, I didn't know all this. And all of

756
00:55:48,559 --> 00:55:51,839
a sudden, you lose focus. All of a

757
00:55:51,839 --> 00:55:53,440
sudden, before long, you're spending

758
00:55:53,440 --> 00:55:56,720
more hours in your business rather than

759
00:55:56,720 --> 00:55:59,280
working on your business. Here's here's

760
00:55:59,280 --> 00:56:01,359
some more stats that are pretty crazy.

761
00:56:01,359 --> 00:56:03,760
Did you know that 28%

762
00:56:03,760 --> 00:56:06,319
of the average work week is lost to

763
00:56:06,319 --> 00:56:09,359
email? Think about that. 11 hours

764
00:56:09,359 --> 00:56:12,960
immediately gone just on email, right?

765
00:56:12,960 --> 00:56:16,240
Most small business owners work 60 to 80

766
00:56:16,240 --> 00:56:18,559
hours a week and still feel that they

767
00:56:18,559 --> 00:56:20,559
are behind.

768
00:56:20,559 --> 00:56:22,319
Right?

769
00:56:22,319 --> 00:56:25,680
And 70% admit they spend more effort

770
00:56:25,680 --> 00:56:27,839
maintaining the business than growing

771
00:56:27,839 --> 00:56:31,200
it. Those are the stats that are holding

772
00:56:31,200 --> 00:56:32,640
people back from working on the

773
00:56:32,640 --> 00:56:34,640
creative. I mean what happens? What is

774
00:56:34,640 --> 00:56:36,960
the outcome of that? Creat creativity

775
00:56:36,960 --> 00:56:39,760
fades. Momentum stalls and the business

776
00:56:39,760 --> 00:56:42,960
or the dream that started unfortunately

777
00:56:42,960 --> 00:56:45,119
begins to flatline. And that's where the

778
00:56:45,119 --> 00:56:48,160
real cost comes into play. Stagnation,

779
00:56:48,160 --> 00:56:51,839
burnout, and missed opportunities.

780
00:56:51,839 --> 00:56:53,520
Businesses don't fail because their

781
00:56:53,520 --> 00:56:55,920
founders lack skill. They fail because

782
00:56:55,920 --> 00:56:58,160
they lose space to think, create, and

783
00:56:58,160 --> 00:57:00,079
lead. That's why we're here. It's

784
00:57:00,079 --> 00:57:01,760
another one of the biggest reasons to

785
00:57:01,760 --> 00:57:03,839
help you reclaim that resource, that

786
00:57:03,839 --> 00:57:06,880
creativity, that innovation to start, to

787
00:57:06,880 --> 00:57:10,240
launch, to scale, to protect,

788
00:57:10,240 --> 00:57:13,040
to offload the repetitive, the draining,

789
00:57:13,040 --> 00:57:15,599
the mind-numbing tasks that keep you

790
00:57:15,599 --> 00:57:19,040
stuck so you can focus on the few moves

791
00:57:19,040 --> 00:57:21,119
that actually multiply your growth, your

792
00:57:21,119 --> 00:57:24,400
impact, and your success. So many times

793
00:57:24,400 --> 00:57:26,079
I feel blessed today. I have family. My

794
00:57:26,079 --> 00:57:27,520
wife's here. My my oldest daughter's

795
00:57:27,520 --> 00:57:29,520
here. Um and and sometimes she'll say,

796
00:57:29,520 --> 00:57:30,799
"Dad, you're so good at a lot of

797
00:57:30,799 --> 00:57:32,960
things." I'm like, "No, not really, hun.

798
00:57:32,960 --> 00:57:34,720
I've just found a way to be really good

799
00:57:34,720 --> 00:57:36,799
at a few that move the needle." And I'm

800
00:57:36,799 --> 00:57:38,640
able to offload the things I'm not good

801
00:57:38,640 --> 00:57:41,119
at. And AI allows us to do that now more

802
00:57:41,119 --> 00:57:44,400
than ever. And now I just want to share.

803
00:57:44,400 --> 00:57:46,000
A lot of people can make promises about

804
00:57:46,000 --> 00:57:47,520
what we're going to share, but proof

805
00:57:47,520 --> 00:57:48,880
matters. Wouldn't you agree proof

806
00:57:48,880 --> 00:57:52,319
matters? I just want to share that Tony

807
00:57:52,319 --> 00:57:54,799
and I, we've done this before, taken

808
00:57:54,799 --> 00:57:57,520
overwhelming things that that are hard

809
00:57:57,520 --> 00:58:00,319
and decoded them, found the patterns and

810
00:58:00,319 --> 00:58:01,920
then made it simple for people to

811
00:58:01,920 --> 00:58:04,400
achieve. In real estate, I simplified

812
00:58:04,400 --> 00:58:05,599
the path because that's where I started

813
00:58:05,599 --> 00:58:08,079
in real estate so everybody could so I

814
00:58:08,079 --> 00:58:09,440
showed regular people how to build

815
00:58:09,440 --> 00:58:11,200
wealth and buy their first house and was

816
00:58:11,200 --> 00:58:12,559
blessed to touch the lives of millions

817
00:58:12,559 --> 00:58:14,799
of people. In finance, Tony decoded

818
00:58:14,799 --> 00:58:16,400
billionaires and wrote money master the

819
00:58:16,400 --> 00:58:19,440
game. It impacted the world. In health,

820
00:58:19,440 --> 00:58:21,440
Tony worked with over a hundred of the

821
00:58:21,440 --> 00:58:24,480
world's top medical pioneers and created

822
00:58:24,480 --> 00:58:26,400
Life Force. And that still has a ripple

823
00:58:26,400 --> 00:58:28,799
effect around the world. We created

824
00:58:28,799 --> 00:58:30,559
mastermind.com, which is one of the

825
00:58:30,559 --> 00:58:33,359
largest content platforms for creators.

826
00:58:33,359 --> 00:58:36,799
And now our obsession is to go learn

827
00:58:36,799 --> 00:58:38,960
from the best and help you to do the

828
00:58:38,960 --> 00:58:42,160
same thing with AI. And I I'm going to

829
00:58:42,160 --> 00:58:44,319
say this really clear. Our gift is not

830
00:58:44,319 --> 00:58:47,440
being the tech guys. Our gift is pattern

831
00:58:47,440 --> 00:58:51,040
recognition, simplifying what's complex.

832
00:58:51,040 --> 00:58:53,839
So before we did this event, we sent out

833
00:58:53,839 --> 00:58:56,480
a little survey

834
00:58:56,480 --> 00:58:59,760
of what is the main reasons that you're

835
00:58:59,760 --> 00:59:01,920
being held back

836
00:59:01,920 --> 00:59:05,040
um from utilizing AI.

837
00:59:05,040 --> 00:59:06,240
And the three big reasons, I think

838
00:59:06,240 --> 00:59:07,280
they'll shock you, but I want to go over

839
00:59:07,280 --> 00:59:08,319
them really quick because you might fit

840
00:59:08,319 --> 00:59:10,319
in one of these. And if it's you, put me

841
00:59:10,319 --> 00:59:12,319
in the chat or or raise your hand.

842
00:59:12,319 --> 00:59:14,720
Here's the crazy one. Number one, I

843
00:59:14,720 --> 00:59:18,000
don't have enough time to learn it.

844
00:59:18,000 --> 00:59:20,880
Isn't that ironic? The number one reason

845
00:59:20,880 --> 00:59:23,839
people don't start using AI is the same

846
00:59:23,839 --> 00:59:26,400
reason they need it the most. We tell

847
00:59:26,400 --> 00:59:28,240
ourselves we'll get to it when things

848
00:59:28,240 --> 00:59:30,960
slow down. But if we're honest, when was

849
00:59:30,960 --> 00:59:34,000
the last time life actually slowed down?

850
00:59:34,000 --> 00:59:36,400
For me, for most people, I think the

851
00:59:36,400 --> 00:59:38,880
answer is never, right? every day

852
00:59:38,880 --> 00:59:40,880
without realizing it, we waste hours on

853
00:59:40,880 --> 00:59:42,799
things that keep us busy instead of

854
00:59:42,799 --> 00:59:45,440
productive. It's not that we don't care,

855
00:59:45,440 --> 00:59:47,680
it's that we're trapped. We're so busy

856
00:59:47,680 --> 00:59:50,720
doing what seems urgent

857
00:59:50,720 --> 00:59:52,240
that we never really get to the

858
00:59:52,240 --> 00:59:57,400
important things. But here's the truth.

859
00:59:57,680 --> 01:00:00,160
You can't scale chaos.

860
01:00:00,160 --> 01:00:02,160
If you're always reacting, you'll never

861
01:00:02,160 --> 01:00:04,400
get ahead. AI used properly gives you

862
01:00:04,400 --> 01:00:06,480
that margin back. It gives you that

863
01:00:06,480 --> 01:00:08,160
breathing room. It's like hiring a

864
01:00:08,160 --> 01:00:09,760
silent partner who can work 24 hours a

865
01:00:09,760 --> 01:00:11,920
day, seven days a week on the stuff that

866
01:00:11,920 --> 01:00:14,559
drains you so you can finally focus on

867
01:00:14,559 --> 01:00:16,799
what lights you up. The high value moves

868
01:00:16,799 --> 01:00:19,040
that actually grow your business or your

869
01:00:19,040 --> 01:00:21,280
career. People don't fail because

870
01:00:21,280 --> 01:00:23,440
they're not smart or they're not driven

871
01:00:23,440 --> 01:00:25,760
or they're not hungry. They fail because

872
01:00:25,760 --> 01:00:28,480
they run out of time. And that's why

873
01:00:28,480 --> 01:00:30,559
we're so obsessed on helping you find

874
01:00:30,559 --> 01:00:34,319
time. Let's bring up Gayen. Gayen was a

875
01:00:34,319 --> 01:00:36,880
coach drowning in details. She was

876
01:00:36,880 --> 01:00:38,160
hesitant when we had the chance to talk

877
01:00:38,160 --> 01:00:39,920
to her. She was very resistant at first.

878
01:00:39,920 --> 01:00:41,920
She spent hours digging through notes,

879
01:00:41,920 --> 01:00:43,280
trying to remember what her clients

880
01:00:43,280 --> 01:00:44,880
needed and where she left off with them.

881
01:00:44,880 --> 01:00:46,880
Then she finally brought AI into her

882
01:00:46,880 --> 01:00:49,599
process. It now listens, it organizes,

883
01:00:49,599 --> 01:00:51,920
it summarizes, it drafts, it does

884
01:00:51,920 --> 01:00:54,720
follow-ups automatically. She saved nine

885
01:00:54,720 --> 01:00:56,880
hours a week just on this one

886
01:00:56,880 --> 01:00:59,200
application. And she said it's running

887
01:00:59,200 --> 01:01:02,000
five times more powerful. Those are the

888
01:01:02,000 --> 01:01:04,079
types of things that make you and allow

889
01:01:04,079 --> 01:01:06,880
you to buy time back. And again, some of

890
01:01:06,880 --> 01:01:08,400
you are going, "Duh, I already do that."

891
01:01:08,400 --> 01:01:09,920
Some of you like, "How does that work?"

892
01:01:09,920 --> 01:01:11,920
I promise we'll bring this plane. We'll

893
01:01:11,920 --> 01:01:13,440
bring all of this together. We'll land

894
01:01:13,440 --> 01:01:15,599
the plane together over these couple of

895
01:01:15,599 --> 01:01:19,599
days. The second reason people say uh

896
01:01:19,599 --> 01:01:21,440
that they're not using it wisely is

897
01:01:21,440 --> 01:01:23,599
because they're not sure how to create

898
01:01:23,599 --> 01:01:26,480
leverage. Now, let's be real. Freeing up

899
01:01:26,480 --> 01:01:28,960
hours is great, but freedom without

900
01:01:28,960 --> 01:01:32,160
direction turns into distraction. If you

901
01:01:32,160 --> 01:01:34,960
don't know how to use time, then you

902
01:01:34,960 --> 01:01:36,960
just fill it with the same old stuff.

903
01:01:36,960 --> 01:01:38,240
That's where leverage comes in. We

904
01:01:38,240 --> 01:01:39,680
talked about the escalator, the

905
01:01:39,680 --> 01:01:43,119
difference between effort and impact.

906
01:01:43,119 --> 01:01:45,119
Leverage is how one person with clarity

907
01:01:45,119 --> 01:01:46,799
and the right system can outperform an

908
01:01:46,799 --> 01:01:49,839
entire team. Right? Here's the truth.

909
01:01:49,839 --> 01:01:52,640
Most people were never taught how to

910
01:01:52,640 --> 01:01:55,680
multiply their outputs. Most of us are

911
01:01:55,680 --> 01:01:58,720
taught work hard, work harder. Working

912
01:01:58,720 --> 01:02:01,920
harder in this world is not enough. AI

913
01:02:01,920 --> 01:02:04,400
flips that equation on its head. It's

914
01:02:04,400 --> 01:02:07,040
the ultimate multiplier. It's like the

915
01:02:07,040 --> 01:02:08,720
moment in history and the the the the

916
01:02:08,720 --> 01:02:10,319
farmer got the tractor for the first

917
01:02:10,319 --> 01:02:13,280
time. I could do 50 times more output

918
01:02:13,280 --> 01:02:15,040
when you learn how to combine your

919
01:02:15,040 --> 01:02:17,760
unique human skills, your creativity,

920
01:02:17,760 --> 01:02:19,680
your judgment, your empathy that'll

921
01:02:19,680 --> 01:02:22,640
never get replaced with AI speed,

922
01:02:22,640 --> 01:02:25,040
memory, and precision. You don't just

923
01:02:25,040 --> 01:02:28,240
get more done. You create exponential

924
01:02:28,240 --> 01:02:31,280
results with less stress.

925
01:02:31,280 --> 01:02:33,200
Let's look at Austin. He's a small

926
01:02:33,200 --> 01:02:36,000
business owner trying to do it all. I

927
01:02:36,000 --> 01:02:37,359
asked about the soloreneurs. A lot of

928
01:02:37,359 --> 01:02:38,559
people raised their hand. He's running

929
01:02:38,559 --> 01:02:41,440
his commercial lighting company. Endless

930
01:02:41,440 --> 01:02:43,280
hours creating quotes, contracts,

931
01:02:43,280 --> 01:02:45,599
proposals, even playing paying lawyers

932
01:02:45,599 --> 01:02:47,680
and consultants to keep up. Then he

933
01:02:47,680 --> 01:02:50,559
built his AI co-pilot. It handles his

934
01:02:50,559 --> 01:02:52,319
contract. It handles his pricing.

935
01:02:52,319 --> 01:02:54,160
Handles and creates his presentation

936
01:02:54,160 --> 01:02:56,559
presentations. Austin saved thousands in

937
01:02:56,559 --> 01:02:59,440
overhead, countless hours every week.

938
01:02:59,440 --> 01:03:01,040
And now he's leveraged because he's

939
01:03:01,040 --> 01:03:02,880
going after bigger deals more

940
01:03:02,880 --> 01:03:04,640
confidently. I know these might be

941
01:03:04,640 --> 01:03:07,040
really simple anal uh simple examples,

942
01:03:07,040 --> 01:03:08,559
but this is what we want to anchor in

943
01:03:08,559 --> 01:03:10,000
before we get to our first guest. Before

944
01:03:10,000 --> 01:03:11,920
we start going down this rabbit hole of

945
01:03:11,920 --> 01:03:14,000
training, I want to anchor this in to

946
01:03:14,000 --> 01:03:16,160
show you that AI is moving fast. I know

947
01:03:16,160 --> 01:03:18,160
it. And that was number three. Number

948
01:03:18,160 --> 01:03:20,079
three was it's moving so fast I'm

949
01:03:20,079 --> 01:03:22,160
overwhelmed. If if it's moving really

950
01:03:22,160 --> 01:03:23,200
fast for you and you feel a little

951
01:03:23,200 --> 01:03:25,440
overwhelmed, say yes or put yes in the

952
01:03:25,440 --> 01:03:29,760
chat or raise your hand, right?

953
01:03:29,760 --> 01:03:31,440
You're not alone. It's okay. What's cool

954
01:03:31,440 --> 01:03:32,640
about being, you know, and we could

955
01:03:32,640 --> 01:03:34,720
always flash. Maybe on the back screen

956
01:03:34,720 --> 01:03:35,839
you could see all the amazing people

957
01:03:35,839 --> 01:03:37,119
here for a minute, but this is all of

958
01:03:37,119 --> 01:03:39,039
you from around the world, right? And

959
01:03:39,039 --> 01:03:40,880
and I get to see you. You could go back

960
01:03:40,880 --> 01:03:42,480
to the other background. We're trying to

961
01:03:42,480 --> 01:03:44,240
keep it cool. But what's cool is I get

962
01:03:44,240 --> 01:03:46,480
to see you and how many raise hands and

963
01:03:46,480 --> 01:03:48,319
realize you're not alone. And plus, I

964
01:03:48,319 --> 01:03:51,039
see your chat on YouTube.

965
01:03:51,039 --> 01:03:52,960
Listen, I've had people say, "Dean, I've

966
01:03:52,960 --> 01:03:54,480
watched so many videos on YouTube. Still

967
01:03:54,480 --> 01:03:55,599
can't figure it out." Or, "I know I'm

968
01:03:55,599 --> 01:03:56,880
using it every day, but there should be

969
01:03:56,880 --> 01:03:59,280
more." Listen, it's totally normal and

970
01:03:59,280 --> 01:04:01,520
it's exactly why most people hesitate.

971
01:04:01,520 --> 01:04:03,039
But here's the thing you got to hear and

972
01:04:03,039 --> 01:04:05,280
hear me on this. Hesitation is the

973
01:04:05,280 --> 01:04:08,720
fastest path to being left behind. Every

974
01:04:08,720 --> 01:04:11,039
technology, every revolution around

975
01:04:11,039 --> 01:04:13,680
technology feels overwhelming at first.

976
01:04:13,680 --> 01:04:15,680
Every bit of it. I'm sure electricity,

977
01:04:15,680 --> 01:04:18,480
the phone, the internet, right? The same

978
01:04:18,480 --> 01:04:21,280
people that were once intimidated

979
01:04:21,280 --> 01:04:23,760
though, they're the ones once they learn

980
01:04:23,760 --> 01:04:26,079
it start to thrive because you don't

981
01:04:26,079 --> 01:04:27,520
need to be a coder. You don't need to

982
01:04:27,520 --> 01:04:29,680
chase every shiny tool. You just need a

983
01:04:29,680 --> 01:04:32,000
playbook, a plan that makes it simple,

984
01:04:32,000 --> 01:04:34,400
step by step, and actionable because

985
01:04:34,400 --> 01:04:36,880
overwhelm isn't a lack of capacity. Hear

986
01:04:36,880 --> 01:04:38,319
me on this one. It's just a lack of

987
01:04:38,319 --> 01:04:40,319
clarity.

988
01:04:40,319 --> 01:04:42,559
And once you have clarity, confidence

989
01:04:42,559 --> 01:04:44,799
follows. That's what this event is

990
01:04:44,799 --> 01:04:47,440
about. Cutting through the noise and

991
01:04:47,440 --> 01:04:50,960
getting clarity. Let's meet Bianca.

992
01:04:50,960 --> 01:04:53,280
She's an executive assistant, extremely

993
01:04:53,280 --> 01:04:55,440
skeptical, who was extremely skeptical

994
01:04:55,440 --> 01:04:59,440
about AI. She just wasn't techy and

995
01:04:59,440 --> 01:05:02,240
overwhelmed trying to balance a day job,

996
01:05:02,240 --> 01:05:04,559
her life, and her dream of owning owning

997
01:05:04,559 --> 01:05:07,200
a horse rescue farm or ranch I should

998
01:05:07,200 --> 01:05:09,359
say. Then she followed the same process

999
01:05:09,359 --> 01:05:10,480
you'll be learning over these next

1000
01:05:10,480 --> 01:05:12,160
couple days. Strategically entered her

1001
01:05:12,160 --> 01:05:13,920
thoughts, her goals, her constraints,

1002
01:05:13,920 --> 01:05:16,240
everything into chat GBT in the right

1003
01:05:16,240 --> 01:05:18,640
sequence and everything clicked. What

1004
01:05:18,640 --> 01:05:20,319
started as hesitation turned into

1005
01:05:20,319 --> 01:05:22,640
clarity. She was able to get 20 hours a

1006
01:05:22,640 --> 01:05:25,680
week back. And it's really cool that she

1007
01:05:25,680 --> 01:05:28,640
bought her first horse ranch uh in

1008
01:05:28,640 --> 01:05:31,200
October because of that extra time.

1009
01:05:31,200 --> 01:05:33,200
Yeah, we should give her a heck yes or a

1010
01:05:33,200 --> 01:05:37,000
hell yes for that one.

1011
01:05:39,280 --> 01:05:41,119
So, if we step back for a moment, what's

1012
01:05:41,119 --> 01:05:43,280
really happening here? It's not that

1013
01:05:43,280 --> 01:05:45,440
people don't see the opportunity. You

1014
01:05:45,440 --> 01:05:48,319
feel it. You know, AI for sure is the

1015
01:05:48,319 --> 01:05:50,000
biggest shift in our lifetime. probably

1016
01:05:50,000 --> 01:05:52,880
the biggest ship shift ever. But most

1017
01:05:52,880 --> 01:05:54,559
are still stuck with those same three

1018
01:05:54,559 --> 01:05:55,839
things. I don't have the time to learn

1019
01:05:55,839 --> 01:05:57,359
it. I don't know how to leverage that

1020
01:05:57,359 --> 01:05:59,440
time or what to even do with it. And I'm

1021
01:05:59,440 --> 01:06:03,039
in total tool overwhelm.

1022
01:06:03,039 --> 01:06:04,640
And we've seen this pattern before in

1023
01:06:04,640 --> 01:06:06,960
every industry, in every economic cycle.

1024
01:06:06,960 --> 01:06:08,640
But here's the cool thing. The people

1025
01:06:08,640 --> 01:06:10,799
who rise aren't the ones who just hustle

1026
01:06:10,799 --> 01:06:13,119
or just learn faster. They're the ones

1027
01:06:13,119 --> 01:06:15,200
that find a framework, a simple,

1028
01:06:15,200 --> 01:06:18,559
repeatable system that multiplies

1029
01:06:18,559 --> 01:06:20,559
what you already do and deletes the

1030
01:06:20,559 --> 01:06:22,400
stuff you don't want to. And we're not

1031
01:06:22,400 --> 01:06:23,599
only going to show you how to overcome

1032
01:06:23,599 --> 01:06:25,039
those challenges, we're going to help

1033
01:06:25,039 --> 01:06:27,920
you with that plan. Now, before I share

1034
01:06:27,920 --> 01:06:30,559
these next four pieces that are going to

1035
01:06:30,559 --> 01:06:32,319
be the throughine, as we call it, I'm

1036
01:06:32,319 --> 01:06:33,760
I'm pulling back the curtain of an event

1037
01:06:33,760 --> 01:06:36,079
like this. We have a throughine. One of

1038
01:06:36,079 --> 01:06:38,079
our through lines is follow patterns.

1039
01:06:38,079 --> 01:06:39,599
One of our through lines is this is just

1040
01:06:39,599 --> 01:06:41,440
new technology. Another through line,

1041
01:06:41,440 --> 01:06:42,799
don't chase every tool because it's

1042
01:06:42,799 --> 01:06:44,319
going to overwhelm you. There is a

1043
01:06:44,319 --> 01:06:46,160
foundational process that will get you

1044
01:06:46,160 --> 01:06:48,240
all the time back and leverage. I

1045
01:06:48,240 --> 01:06:50,319
promise you that's a through line.

1046
01:06:50,319 --> 01:06:53,200
Another one is these four strategies

1047
01:06:53,200 --> 01:06:54,319
that I'm going to share with you and

1048
01:06:54,319 --> 01:06:55,440
you're going to see it in all the

1049
01:06:55,440 --> 01:06:57,200
speakers. But before that, I want to

1050
01:06:57,200 --> 01:06:59,599
play a quick 90 second video and we

1051
01:06:59,599 --> 01:07:02,400
should call these videos um the future's

1052
01:07:02,400 --> 01:07:04,799
not coming, the future is already here.

1053
01:07:04,799 --> 01:07:07,039
A little glimpse of what's possible.

1054
01:07:07,039 --> 01:07:08,880
Play that quick video.

1055
01:07:08,880 --> 01:07:11,200
>> What's up everybody? So Dean and Tony

1056
01:07:11,200 --> 01:07:12,559
probably told you this video is about

1057
01:07:12,559 --> 01:07:15,280
AI, but the truth is it's actually about

1058
01:07:15,280 --> 01:07:17,039
tennis. See, I'm what you call a

1059
01:07:17,039 --> 01:07:19,440
lifestyle entrepreneur, which means I

1060
01:07:19,440 --> 01:07:21,280
work as little as humanly possible

1061
01:07:21,280 --> 01:07:22,880
because I got a nine-year-old daughter

1062
01:07:22,880 --> 01:07:24,960
and a really bad tennis addiction, and

1063
01:07:24,960 --> 01:07:27,039
I'm not very good. So to me, AI isn't

1064
01:07:27,039 --> 01:07:29,280
just about working smarter. It's about

1065
01:07:29,280 --> 01:07:30,960
working smarter so I can play another

1066
01:07:30,960 --> 01:07:33,280
match. The problem is tennis can get

1067
01:07:33,280 --> 01:07:35,680
kind of expensive. So I needed to make

1068
01:07:35,680 --> 01:07:37,200
more money, and the American market is

1069
01:07:37,200 --> 01:07:40,839
just a little bit saturated.

1070
01:07:52,799 --> 01:07:55,359
Not only can tennis be expensive, but it

1071
01:07:55,359 --> 01:07:57,760
can also take forever, especially when I

1072
01:07:57,760 --> 01:08:00,400
play with my daughter to the point where

1073
01:08:00,400 --> 01:08:02,240
honestly I don't even want to make sales

1074
01:08:02,240 --> 01:08:06,799
calls, so I don't. Instead, I use AI to

1075
01:08:06,799 --> 01:08:10,160
schedule, transfer, and close deals for

1076
01:08:10,160 --> 01:08:11,839
me. Sounds like this.

1077
01:08:11,839 --> 01:08:14,240
>> So, imagine this. You've got a business

1078
01:08:14,240 --> 01:08:16,640
where AI like me is working for you

1079
01:08:16,640 --> 01:08:19,040
24/7. What would that kind of freedom

1080
01:08:19,040 --> 01:08:20,719
feel like for you?

1081
01:08:20,719 --> 01:08:23,520
>> It would feel amazing. I thought this

1082
01:08:23,520 --> 01:08:25,920
was more of like a trial thing, but it

1083
01:08:25,920 --> 01:08:27,120
really feels like you're trying to sell

1084
01:08:27,120 --> 01:08:28,319
me something.

1085
01:08:28,319 --> 01:08:30,560
>> Ah, I hear you. And you're right. This

1086
01:08:30,560 --> 01:08:32,560
is a demo to show you what's possible.

1087
01:08:32,560 --> 01:08:34,719
But here's the thing. I'm here to help

1088
01:08:34,719 --> 01:08:36,640
you see if this is something that could

1089
01:08:36,640 --> 01:08:38,799
actually change your life. If it's not

1090
01:08:38,799 --> 01:08:40,880
for you, no pressure, but if it is,

1091
01:08:40,880 --> 01:08:43,199
wouldn't it be worth exploring?

1092
01:08:43,199 --> 01:08:44,239
>> It would.

1093
01:08:44,239 --> 01:08:45,759
>> And my favorite part about tennis is

1094
01:08:45,759 --> 01:08:48,000
posting my wins on social media. And on

1095
01:08:48,000 --> 01:08:50,799
the rare occasion I lose,

1096
01:08:50,799 --> 01:08:53,120
I simply use AI to make content that

1097
01:08:53,120 --> 01:08:55,040
makes it look like I won anyways, like

1098
01:08:55,040 --> 01:08:58,040
this.

1099
01:09:00,480 --> 01:09:02,080
Who in the audience thinks they can beat

1100
01:09:02,080 --> 01:09:03,520
me?

1101
01:09:03,520 --> 01:09:05,679
I need to warm up. So, long story short,

1102
01:09:05,679 --> 01:09:07,759
I use AI for everything that can give me

1103
01:09:07,759 --> 01:09:09,199
more time to hang with my daughter and

1104
01:09:09,199 --> 01:09:11,679
play tennis. Even things like writing

1105
01:09:11,679 --> 01:09:15,199
the script for this video. Aim, set,

1106
01:09:15,199 --> 01:09:18,159
match.

1107
01:09:18,159 --> 01:09:19,950
>> Give it up for Billy.

1108
01:09:19,950 --> 01:09:21,029
[Applause]

1109
01:09:21,029 --> 01:09:23,679
[Music]

1110
01:09:23,679 --> 01:09:27,600
We are born again.

1111
01:09:27,600 --> 01:09:29,839
>> So, Billy Jean's been a friend for a

1112
01:09:29,839 --> 01:09:31,759
long time and he has totally embraced AI

1113
01:09:31,759 --> 01:09:33,839
to fuel his lifestyle. He truly loves

1114
01:09:33,839 --> 01:09:36,319
time with his daughter. Loves he's a

1115
01:09:36,319 --> 01:09:39,040
lifestyle entrepreneur and AI has worked

1116
01:09:39,040 --> 01:09:41,279
that so well in his life. And when I

1117
01:09:41,279 --> 01:09:43,279
show you those, some of you again, I

1118
01:09:43,279 --> 01:09:44,880
could do that. Some of you maybe I could

1119
01:09:44,880 --> 01:09:46,080
do that. Some of you I could never do

1120
01:09:46,080 --> 01:09:48,000
that. I promise all of you will get to

1121
01:09:48,000 --> 01:09:50,159
things that'll work in your business if

1122
01:09:50,159 --> 01:09:52,880
we approach this right. So now let's

1123
01:09:52,880 --> 01:09:55,600
dive into the four levers of accelerated

1124
01:09:55,600 --> 01:09:57,679
success. This is the same formula we've

1125
01:09:57,679 --> 01:10:00,800
seen. Take confusion and make it clarity

1126
01:10:00,800 --> 01:10:04,239
with chaos into order and ideas that are

1127
01:10:04,239 --> 01:10:07,120
a little scrambled into a scalable

1128
01:10:07,120 --> 01:10:10,159
predictable growth model. Because when

1129
01:10:10,159 --> 01:10:12,320
you master these four AI stops being

1130
01:10:12,320 --> 01:10:14,400
overwhelming and it starts becoming our

1131
01:10:14,400 --> 01:10:17,040
greatest ally, your ultimate AI

1132
01:10:17,040 --> 01:10:19,679
advantage. If you master these, you stop

1133
01:10:19,679 --> 01:10:22,080
chasing time and you start compounding

1134
01:10:22,080 --> 01:10:24,000
it. And don't worry, this is exactly

1135
01:10:24,000 --> 01:10:25,040
what we're going to teach you over the

1136
01:10:25,040 --> 01:10:27,120
next couple of days. Again, we obsessed

1137
01:10:27,120 --> 01:10:29,040
over this for six months to start in a

1138
01:10:29,040 --> 01:10:31,199
way to bring you through a journey from

1139
01:10:31,199 --> 01:10:33,440
strategy to tactics. So stay with us.

1140
01:10:33,440 --> 01:10:35,520
Don't miss a second. I promise by the

1141
01:10:35,520 --> 01:10:38,000
time you leave, you'll go from AI

1142
01:10:38,000 --> 01:10:40,800
confused, if you are, to AI confident.

1143
01:10:40,800 --> 01:10:43,600
But let's get to these four levers. The

1144
01:10:43,600 --> 01:10:47,120
first one is activate. Before AI can

1145
01:10:47,120 --> 01:10:51,440
work for you, it has to know you. You

1146
01:10:51,440 --> 01:10:54,640
see, most people open chat GPT and treat

1147
01:10:54,640 --> 01:10:56,560
it like a search bar, like a fancy

1148
01:10:56,560 --> 01:10:59,199
Google, a a quick questions, maybe some

1149
01:10:59,199 --> 01:11:01,040
random prompts of someone that told you

1150
01:11:01,040 --> 01:11:03,040
you should use this prompt. But the true

1151
01:11:03,040 --> 01:11:06,000
power starts when you train it to think

1152
01:11:06,000 --> 01:11:08,640
like you speak, think like you do, and

1153
01:11:08,640 --> 01:11:10,560
to understand your goals, your business,

1154
01:11:10,560 --> 01:11:12,880
your personality, your constraints.

1155
01:11:12,880 --> 01:11:15,120
That's activation.

1156
01:11:15,120 --> 01:11:17,679
It's where AI becomes more than a tool.

1157
01:11:17,679 --> 01:11:19,199
It becomes your thought partner, your

1158
01:11:19,199 --> 01:11:21,120
sparring partner, your second brain that

1159
01:11:21,120 --> 01:11:23,360
works just a little more than you. Once

1160
01:11:23,360 --> 01:11:25,840
it knows you, it starts anticipating

1161
01:11:25,840 --> 01:11:30,480
you. And that's when everything changes.

1162
01:11:30,480 --> 01:11:32,400
This isn't simply about automation, at

1163
01:11:32,400 --> 01:11:34,480
least not yet. That's coming. This is

1164
01:11:34,480 --> 01:11:36,800
about alignment. You're not replacing

1165
01:11:36,800 --> 01:11:38,880
yourself. You got to look at it. We're

1166
01:11:38,880 --> 01:11:44,480
expanding ourselves. Okay. Number two is

1167
01:11:44,480 --> 01:11:47,360
acceleration.

1168
01:11:47,360 --> 01:11:49,120
And this is the lever that separates

1169
01:11:49,120 --> 01:11:52,080
good from great. You see, most

1170
01:11:52,080 --> 01:11:53,520
successful people don't just work

1171
01:11:53,520 --> 01:11:56,320
harder, they remove hesitation. Has

1172
01:11:56,320 --> 01:11:57,840
anybody ever hesitated in your life and

1173
01:11:57,840 --> 01:11:59,199
you feel like you missed an opportunity?

1174
01:11:59,199 --> 01:12:00,880
Or is it just me? Say yes or put your

1175
01:12:00,880 --> 01:12:03,920
hand up. Right?

1176
01:12:03,920 --> 01:12:06,080
When you use acceleration with AI, you

1177
01:12:06,080 --> 01:12:08,239
get to make faster decisions because you

1178
01:12:08,239 --> 01:12:10,560
have more clarity. AI gives you that

1179
01:12:10,560 --> 01:12:12,800
clarity. that lets you analyze, compare,

1180
01:12:12,800 --> 01:12:16,560
organize, test, and simulate faster than

1181
01:12:16,560 --> 01:12:19,600
probably any team on Earth. Imagine

1182
01:12:19,600 --> 01:12:22,000
having an adviser who never sleeps, who

1183
01:12:22,000 --> 01:12:24,480
never gets tired, and gives you data and

1184
01:12:24,480 --> 01:12:26,719
perspective instantly. That's

1185
01:12:26,719 --> 01:12:28,960
acceleration. Because when you can think

1186
01:12:28,960 --> 01:12:32,880
faster, decide faster, and act faster,

1187
01:12:32,880 --> 01:12:35,600
you create moment momentum that becomes

1188
01:12:35,600 --> 01:12:37,199
unstoppable.

1189
01:12:37,199 --> 01:12:41,120
Okay. Next, once you are accelerated,

1190
01:12:41,120 --> 01:12:44,000
now it's time to amplify.

1191
01:12:44,000 --> 01:12:45,840
This is the third one. This is the third

1192
01:12:45,840 --> 01:12:48,560
lever. Amplification means taking one

1193
01:12:48,560 --> 01:12:51,920
spark, one idea, one draft, one video,

1194
01:12:51,920 --> 01:12:54,880
and turning into 10, 50, and 100 outputs

1195
01:12:54,880 --> 01:12:57,679
and still sounding like you. Think about

1196
01:12:57,679 --> 01:13:00,719
this. In the past, creating took time.

1197
01:13:00,719 --> 01:13:02,640
It took hours of brainstorming,

1198
01:13:02,640 --> 01:13:04,640
journaling, outlining, editing,

1199
01:13:04,640 --> 01:13:08,480
polishing. Now, your AI set up properly

1200
01:13:08,480 --> 01:13:11,840
can expand your vision faster than you

1201
01:13:11,840 --> 01:13:14,480
could write or type. This is how you

1202
01:13:14,480 --> 01:13:17,520
turn one idea into a full campaign, one

1203
01:13:17,520 --> 01:13:20,080
podcast into a month of content, one

1204
01:13:20,080 --> 01:13:22,640
conversation into a business plan or a

1205
01:13:22,640 --> 01:13:24,320
proven strategy to scale the business

1206
01:13:24,320 --> 01:13:27,280
you already have. Amplification isn't

1207
01:13:27,280 --> 01:13:29,360
about doing more work. It's about

1208
01:13:29,360 --> 01:13:31,600
letting your ideas

1209
01:13:31,600 --> 01:13:34,480
travel further without you burning out

1210
01:13:34,480 --> 01:13:36,400
in the process.

1211
01:13:36,400 --> 01:13:39,360
And the last one and the final lever,

1212
01:13:39,360 --> 01:13:42,239
the one that compounds all the rest is

1213
01:13:42,239 --> 01:13:44,320
augment. Should write that down.

1214
01:13:44,320 --> 01:13:46,239
Augment.

1215
01:13:46,239 --> 01:13:50,000
Augmentation means using AI to extend

1216
01:13:50,000 --> 01:13:52,800
your capabilities, to multiply your

1217
01:13:52,800 --> 01:13:54,560
effectiveness without multiplying your

1218
01:13:54,560 --> 01:13:56,640
cost, your stress, or the size of your

1219
01:13:56,640 --> 01:13:58,960
team.

1220
01:13:58,960 --> 01:14:01,840
It's like hiring five people overnight.

1221
01:14:01,840 --> 01:14:04,239
A researcher, a strategist, a

1222
01:14:04,239 --> 01:14:07,199
copywriter, a data analyst, and maybe

1223
01:14:07,199 --> 01:14:10,239
even a project manager. All rolled into

1224
01:14:10,239 --> 01:14:14,480
one digital partner.

1225
01:14:14,480 --> 01:14:16,239
It doesn't just do the work. It helps

1226
01:14:16,239 --> 01:14:19,199
you think better, act faster, and create

1227
01:14:19,199 --> 01:14:21,120
at a level that you never thought

1228
01:14:21,120 --> 01:14:24,000
possible. That's augmentation. That's

1229
01:14:24,000 --> 01:14:26,000
the leverage. That's how you scale

1230
01:14:26,000 --> 01:14:28,080
freedom. That's how you scale impact and

1231
01:14:28,080 --> 01:14:30,640
that's how you amplify your results. So,

1232
01:14:30,640 --> 01:14:32,400
as I share with you these four levels,

1233
01:14:32,400 --> 01:14:34,560
activate, amplify, accelerate, and

1234
01:14:34,560 --> 01:14:36,800
augment, I want you to know something.

1235
01:14:36,800 --> 01:14:38,719
These aren't just theories Tony and I

1236
01:14:38,719 --> 01:14:40,000
made up because we were sitting in a

1237
01:14:40,000 --> 01:14:41,840
room and had nothing to do. These are

1238
01:14:41,840 --> 01:14:44,320
the exact strategies we discovered after

1239
01:14:44,320 --> 01:14:46,239
working with the world top world's tops

1240
01:14:46,239 --> 01:14:48,159
minds in AI. The innovators, the

1241
01:14:48,159 --> 01:14:49,440
founders, the researchers, the

1242
01:14:49,440 --> 01:14:51,280
entrepreneurs, from billionaires to

1243
01:14:51,280 --> 01:14:53,120
people who sold their first business and

1244
01:14:53,120 --> 01:14:56,320
everybody in between.

1245
01:14:56,320 --> 01:14:58,000
people who've built billion-dollar

1246
01:14:58,000 --> 01:15:01,040
companies, but also those that are using

1247
01:15:01,040 --> 01:15:03,199
AI to launch a new company, buy back

1248
01:15:03,199 --> 01:15:05,920
their time, amplify their impact, and

1249
01:15:05,920 --> 01:15:07,679
live into the person they're meant to

1250
01:15:07,679 --> 01:15:09,760
be. And here's the best part. Some of

1251
01:15:09,760 --> 01:15:11,199
our favorites out of all the interviews,

1252
01:15:11,199 --> 01:15:12,880
and they were all great. I mean that.

1253
01:15:12,880 --> 01:15:14,640
And so many of you were on. But the ones

1254
01:15:14,640 --> 01:15:16,480
that aligned with us, that could take

1255
01:15:16,480 --> 01:15:18,800
really complicated things and share it

1256
01:15:18,800 --> 01:15:20,239
in a way where everybody goes, "I get

1257
01:15:20,239 --> 01:15:22,560
it."

1258
01:15:22,560 --> 01:15:24,880
are here today, are here tomorrow. and

1259
01:15:24,880 --> 01:15:26,159
here the next day. And here's what I

1260
01:15:26,159 --> 01:15:27,920
love the most. They didn't get paid to

1261
01:15:27,920 --> 01:15:29,840
be here. They're not here for fame.

1262
01:15:29,840 --> 01:15:31,199
They're not here obviously for the

1263
01:15:31,199 --> 01:15:33,520
money. Every single one of them said yes

1264
01:15:33,520 --> 01:15:35,679
to being here because they believe what

1265
01:15:35,679 --> 01:15:37,600
Tony and I believe that this is a

1266
01:15:37,600 --> 01:15:40,000
once-ina-lifetime opportunity to help

1267
01:15:40,000 --> 01:15:42,239
real people like all of us thrive in

1268
01:15:42,239 --> 01:15:45,280
this new AI world. During this event,

1269
01:15:45,280 --> 01:15:47,120
you're going to see exactly how each of

1270
01:15:47,120 --> 01:15:49,120
them embodies those four levers. So, I'm

1271
01:15:49,120 --> 01:15:50,800
glad you are writing them down and then

1272
01:15:50,800 --> 01:15:52,640
you'll see how you can implement them

1273
01:15:52,640 --> 01:15:54,880
into your life. And like I said, whether

1274
01:15:54,880 --> 01:15:56,800
you're brand new, you're dabbling, or

1275
01:15:56,800 --> 01:15:59,120
already using AI every day, you're going

1276
01:15:59,120 --> 01:16:01,040
to see yourself in their stories. You'll

1277
01:16:01,040 --> 01:16:02,880
see what's possible for your business,

1278
01:16:02,880 --> 01:16:04,800
for your career, for your creativity,

1279
01:16:04,800 --> 01:16:06,880
and for your life when you stop dabbling

1280
01:16:06,880 --> 01:16:09,760
and start building your own AI

1281
01:16:09,760 --> 01:16:12,480
advantage. And by the end, you'll have a

1282
01:16:12,480 --> 01:16:14,719
clear path of what to do next. I assure

1283
01:16:14,719 --> 01:16:17,520
you these next few days you're going to

1284
01:16:17,520 --> 01:16:19,120
watch yourself move I said this earlier

1285
01:16:19,120 --> 01:16:22,640
from AI curious maybe AI confused to AI

1286
01:16:22,640 --> 01:16:25,280
confident from I wonder if I could do

1287
01:16:25,280 --> 01:16:28,719
this to heck yes I'd be crazy not to do

1288
01:16:28,719 --> 01:16:31,199
this so here's what I'm going to suggest

1289
01:16:31,199 --> 01:16:35,040
buckle in take notes don't miss a moment

1290
01:16:35,040 --> 01:16:37,040
open up your mind if it's below you'll

1291
01:16:37,040 --> 01:16:39,120
catch up if it's past you we'll get you

1292
01:16:39,120 --> 01:16:41,120
there because what you're about to hear

1293
01:16:41,120 --> 01:16:43,840
could truly change the trajectory of the

1294
01:16:43,840 --> 01:16:46,480
the next decade. And with that, I'm so

1295
01:16:46,480 --> 01:16:51,010
excited that we get to our first guest.

1296
01:16:51,010 --> 01:16:56,719
[Applause]

1297
01:16:56,719 --> 01:16:59,120
Zack Cass has become such a vital voice

1298
01:16:59,120 --> 01:17:01,440
in the AI conversation. What I love

1299
01:17:01,440 --> 01:17:03,840
about Zach, he's not here to drown you

1300
01:17:03,840 --> 01:17:06,320
with tech jargon. He makes this human.

1301
01:17:06,320 --> 01:17:07,840
He makes something massive and

1302
01:17:07,840 --> 01:17:09,679
intimidating. takes something massive,

1303
01:17:09,679 --> 01:17:11,040
intimidating, and breaks it down into

1304
01:17:11,040 --> 01:17:13,360
actual steps to help you grow, to help

1305
01:17:13,360 --> 01:17:15,199
you lead, to help you make more impact

1306
01:17:15,199 --> 01:17:17,040
without losing the heart and soul of

1307
01:17:17,040 --> 01:17:19,440
what you do. He's advised leaders,

1308
01:17:19,440 --> 01:17:21,120
organizations, even governments on

1309
01:17:21,120 --> 01:17:23,120
navigating in this new world of AI

1310
01:17:23,120 --> 01:17:25,760
intelligence, but he's just as committed

1311
01:17:25,760 --> 01:17:28,560
to the everyday person using this. And I

1312
01:17:28,560 --> 01:17:29,840
believe me, I say when I interviewed

1313
01:17:29,840 --> 01:17:31,760
him, I knew he had to be one of the

1314
01:17:31,760 --> 01:17:33,520
people here. Zach's working with some of

1315
01:17:33,520 --> 01:17:35,600
the top universities on the future of

1316
01:17:35,600 --> 01:17:38,159
work. And he's also using AI to help

1317
01:17:38,159 --> 01:17:40,080
protect the planet through conser

1318
01:17:40,080 --> 01:17:42,480
conservation efforts. His new book, The

1319
01:17:42,480 --> 01:17:45,040
Next Renaissance Renaissance, drops in

1320
01:17:45,040 --> 01:17:48,000
2026. And his mission is clear. To prove

1321
01:17:48,000 --> 01:17:50,560
hope and reason can absolutely coexist

1322
01:17:50,560 --> 01:17:53,440
in the AI revolution. Let's play a quick

1323
01:17:53,440 --> 01:17:55,440
sizzle reel so you can uh see a little

1324
01:17:55,440 --> 01:17:57,440
more about Zach. About 30 seconds long,

1325
01:17:57,440 --> 01:18:01,040
and then we'll bring them out to share.

1326
01:18:01,040 --> 01:18:03,280
>> I've spent 16 years on the front lines

1327
01:18:03,280 --> 01:18:05,280
of artificial intelligence. I've seen

1328
01:18:05,280 --> 01:18:06,640
what happens when machines begin to

1329
01:18:06,640 --> 01:18:08,800
reason and when code starts to surprise

1330
01:18:08,800 --> 01:18:11,760
its own creators.

1331
01:18:11,760 --> 01:18:13,840
I helped build open AI when it was just

1332
01:18:13,840 --> 01:18:15,840
an idea. A handful of people who believe

1333
01:18:15,840 --> 01:18:17,520
that if we got this right, it could

1334
01:18:17,520 --> 01:18:20,840
change everything.

1335
01:18:21,440 --> 01:18:23,600
Since then, I've watched AI move from

1336
01:18:23,600 --> 01:18:25,600
research papers to boardrooms, from

1337
01:18:25,600 --> 01:18:27,440
prototypes to policies, and from

1338
01:18:27,440 --> 01:18:30,000
curiosity to necessity. I've advised

1339
01:18:30,000 --> 01:18:32,080
Fortune 5000 leaders in governments who

1340
01:18:32,080 --> 01:18:33,840
all ask the same question in different

1341
01:18:33,840 --> 01:18:36,000
ways. How do we lead in a world where

1342
01:18:36,000 --> 01:18:38,640
intelligence is no longer scarce? And

1343
01:18:38,640 --> 01:18:40,800
after all these years, I've come to

1344
01:18:40,800 --> 01:18:43,600
believe something simple but powerful.

1345
01:18:43,600 --> 01:18:45,360
Artificial intelligence is not the

1346
01:18:45,360 --> 01:18:49,840
story. Humanity is. AI is the brush.

1347
01:18:49,840 --> 01:18:53,520
Human potential is the masterpiece.

1348
01:18:53,520 --> 01:18:55,760
What we choose to create now, how we

1349
01:18:55,760 --> 01:18:58,320
lead, what we value, what we build will

1350
01:18:58,320 --> 01:18:59,920
define the next chapter of human

1351
01:18:59,920 --> 01:19:02,920
history.

1352
01:19:03,920 --> 01:19:07,920
Welcome to the next Renaissance.

1353
01:19:07,920 --> 01:19:12,000
>> Everybody, let's give it up for Mark,

1354
01:19:12,000 --> 01:19:14,480
for Zack.

1355
01:19:14,480 --> 01:19:18,210
Thank you. Appreciate the

1356
01:19:18,210 --> 01:19:21,390
[Music]

1357
01:19:24,090 --> 01:19:27,220
[Music]

1358
01:19:27,679 --> 01:19:30,560
All right. Well, um Dean, thanks a lot.

1359
01:19:30,560 --> 01:19:31,760
Thanks for the introduction. Thanks for

1360
01:19:31,760 --> 01:19:33,760
having me. It's uh it's really good to

1361
01:19:33,760 --> 01:19:35,280
well, it's really special to be here. I

1362
01:19:35,280 --> 01:19:38,000
will tell you. Um listen, my my mission

1363
01:19:38,000 --> 01:19:39,679
is is pretty clear to me at this point

1364
01:19:39,679 --> 01:19:41,920
in life. It's to prove that hope and

1365
01:19:41,920 --> 01:19:44,880
reason should coexist. And uh and I'll

1366
01:19:44,880 --> 01:19:48,239
admit that I I was born with a rosy rosy

1367
01:19:48,239 --> 01:19:49,840
disposition. And I came out of the womb

1368
01:19:49,840 --> 01:19:51,199
believing that today was the best day

1369
01:19:51,199 --> 01:19:52,800
ever to be born and tomorrow would be

1370
01:19:52,800 --> 01:19:56,560
too. And then I lived a life that had

1371
01:19:56,560 --> 01:19:58,239
evidence to prove it. And today I'll

1372
01:19:58,239 --> 01:20:00,320
share with you quickly my vision for the

1373
01:20:00,320 --> 01:20:02,159
future and how I think that you can

1374
01:20:02,159 --> 01:20:04,320
thrive in it. Now before I start with

1375
01:20:04,320 --> 01:20:05,840
where we're going, I have to start with

1376
01:20:05,840 --> 01:20:08,480
where we are. And where we are is an

1377
01:20:08,480 --> 01:20:10,239
interesting question with respect to AI

1378
01:20:10,239 --> 01:20:12,719
precisely because it never was. If you'd

1379
01:20:12,719 --> 01:20:16,159
asked most AI researchers uh what AI

1380
01:20:16,159 --> 01:20:18,239
could do for most of AI's history, they

1381
01:20:18,239 --> 01:20:19,280
would have said, "Well, never mind what

1382
01:20:19,280 --> 01:20:21,120
it can do today. Let's talk about what

1383
01:20:21,120 --> 01:20:23,040
it can do eventually." And that changed

1384
01:20:23,040 --> 01:20:25,920
in 2017 when eight Google researchers

1385
01:20:25,920 --> 01:20:27,920
wrote a paper, attention is all you

1386
01:20:27,920 --> 01:20:30,560
need. A seminal paper that catapulted

1387
01:20:30,560 --> 01:20:32,080
the industry forward because it proposed

1388
01:20:32,080 --> 01:20:33,520
that we should be building models that

1389
01:20:33,520 --> 01:20:36,080
think in parallel versus straight lines,

1390
01:20:36,080 --> 01:20:38,480
much like the human brain.

1391
01:20:38,480 --> 01:20:40,960
That led to incredible advancements in

1392
01:20:40,960 --> 01:20:43,520
the technology. And then in June 2024,

1393
01:20:43,520 --> 01:20:46,239
OpenAI's GPT40

1394
01:20:46,239 --> 01:20:48,800
produced a model that could solve the

1395
01:20:48,800 --> 01:20:50,960
math olympiad, a test to measure whether

1396
01:20:50,960 --> 01:20:53,360
humans were good at pure mathematics.

1397
01:20:53,360 --> 01:20:55,360
And it was at that point I realized I

1398
01:20:55,360 --> 01:20:57,920
couldn't just show AI anymore. It was

1399
01:20:57,920 --> 01:20:59,679
actually causing myopia. It didn't do

1400
01:20:59,679 --> 01:21:02,080
enough. So now when someone says, "What

1401
01:21:02,080 --> 01:21:04,640
is AI trying to do?" I simply say this.

1402
01:21:04,640 --> 01:21:06,560
We are building machines that possess

1403
01:21:06,560 --> 01:21:08,640
human intellectual equivalence and

1404
01:21:08,640 --> 01:21:11,440
superiority. This is how I best know to

1405
01:21:11,440 --> 01:21:13,280
describe to anyone, be it my mom or

1406
01:21:13,280 --> 01:21:15,840
Jaime Diamond, what modern AI is trying

1407
01:21:15,840 --> 01:21:19,520
to do. Now, this gives you a frame of

1408
01:21:19,520 --> 01:21:21,120
reference for what has come and what

1409
01:21:21,120 --> 01:21:23,679
will come. What's more impressive,

1410
01:21:23,679 --> 01:21:26,800
though, is how quickly we are doing it.

1411
01:21:26,800 --> 01:21:29,280
In case you didn't notice, we went from

1412
01:21:29,280 --> 01:21:31,120
building machines that could measure

1413
01:21:31,120 --> 01:21:34,719
sentiment in a tweet in 2019 to machines

1414
01:21:34,719 --> 01:21:36,640
that conduct multi-step,

1415
01:21:36,640 --> 01:21:39,440
multi-environment research today. And

1416
01:21:39,440 --> 01:21:41,360
that is breathtaking. That is a

1417
01:21:41,360 --> 01:21:44,080
remarkable advancement in the quality of

1418
01:21:44,080 --> 01:21:48,320
the machines. And somehow more important

1419
01:21:48,320 --> 01:21:52,480
than this is this. As good as the

1420
01:21:52,480 --> 01:21:54,239
machines are getting, it is not even the

1421
01:21:54,239 --> 01:21:56,560
most important trend in AI right now. It

1422
01:21:56,560 --> 01:21:58,320
is in fact how cheap they are getting.

1423
01:21:58,320 --> 01:22:00,400
And of all the trends maybe in science

1424
01:22:00,400 --> 01:22:03,040
that I care about. It is the precipitous

1425
01:22:03,040 --> 01:22:05,440
decline in what we call inference cost.

1426
01:22:05,440 --> 01:22:08,320
the cost to run the models that I am

1427
01:22:08,320 --> 01:22:10,719
most excited about and I care about this

1428
01:22:10,719 --> 01:22:13,360
for a lot of reasons. The first is it is

1429
01:22:13,360 --> 01:22:16,239
the trend that suggests AI is actually a

1430
01:22:16,239 --> 01:22:18,080
going to be a utility that the research

1431
01:22:18,080 --> 01:22:20,960
itself will not be owned by a select few

1432
01:22:20,960 --> 01:22:24,000
the way we observe pharma

1433
01:22:24,000 --> 01:22:25,920
and if you're willing to believe that AI

1434
01:22:25,920 --> 01:22:28,080
is in fact following the path of utility

1435
01:22:28,080 --> 01:22:29,840
then what you also come to appreciate is

1436
01:22:29,840 --> 01:22:32,320
that any time in human history we have

1437
01:22:32,320 --> 01:22:34,080
observed the utilitization or the

1438
01:22:34,080 --> 01:22:36,800
commoditization of a critical resource

1439
01:22:36,800 --> 01:22:38,719
there has been an incredible economic

1440
01:22:38,719 --> 01:22:40,880
outcome. This happened with water and

1441
01:22:40,880 --> 01:22:42,960
food stuffs and electricity and the

1442
01:22:42,960 --> 01:22:44,880
internet. And in those cases, it took

1443
01:22:44,880 --> 01:22:46,239
thousands of years or hundreds of years

1444
01:22:46,239 --> 01:22:48,000
or at least dozens of years. And in AI's

1445
01:22:48,000 --> 01:22:50,880
case, it's taken five five years for a

1446
01:22:50,880 --> 01:22:53,360
very, very scarce resource to become

1447
01:22:53,360 --> 01:22:56,560
very cheap. GPT4 went from $60 per

1448
01:22:56,560 --> 01:22:59,679
million tokens to a $130.

1449
01:22:59,679 --> 01:23:01,920
And that gives me as much as anything

1450
01:23:01,920 --> 01:23:04,400
else hope that we are building something

1451
01:23:04,400 --> 01:23:06,719
incredible for everyone to participate

1452
01:23:06,719 --> 01:23:09,199
in. Now, given that we're building

1453
01:23:09,199 --> 01:23:10,480
exceptionally smart machines and given

1454
01:23:10,480 --> 01:23:12,239
that they're getting very cheap, then I

1455
01:23:12,239 --> 01:23:14,159
can answer where are we going? And I

1456
01:23:14,159 --> 01:23:15,280
will start by saying I don't expect

1457
01:23:15,280 --> 01:23:16,560
anyone here to believe everything I'm

1458
01:23:16,560 --> 01:23:18,800
about to say, it's okay. I'm not saying

1459
01:23:18,800 --> 01:23:20,560
this because it's scriptural. I'm saying

1460
01:23:20,560 --> 01:23:22,239
this because it's directional. I have

1461
01:23:22,239 --> 01:23:23,840
spent a lot of time staring at this

1462
01:23:23,840 --> 01:23:25,840
problem in an academic sense and in a

1463
01:23:25,840 --> 01:23:27,920
practical sense. I've also learned that

1464
01:23:27,920 --> 01:23:29,760
I am willing to argue these ideas a lot

1465
01:23:29,760 --> 01:23:31,760
longer than you are. I have missed

1466
01:23:31,760 --> 01:23:35,120
flights to defend myself. But that being

1467
01:23:35,120 --> 01:23:37,360
said, I promise you that it is okay to

1468
01:23:37,360 --> 01:23:39,199
disagree with me. I am presenting these

1469
01:23:39,199 --> 01:23:41,920
ideas to give you a chance to consider a

1470
01:23:41,920 --> 01:23:44,159
future that maybe you haven't yet. And I

1471
01:23:44,159 --> 01:23:46,000
will start with what I think is fairly

1472
01:23:46,000 --> 01:23:48,320
simple and maybe I can convince you of

1473
01:23:48,320 --> 01:23:49,920
the integration phases of the AI

1474
01:23:49,920 --> 01:23:51,440
revolution. How is this technology

1475
01:23:51,440 --> 01:23:53,120
actually going to arrive in our lives?

1476
01:23:53,120 --> 01:23:54,239
Well, the first phase is the one we're

1477
01:23:54,239 --> 01:23:56,560
in today. Enhanced applications. You

1478
01:23:56,560 --> 01:23:58,639
know this very well. This is as best

1479
01:23:58,639 --> 01:24:01,440
described chat GBT. It is the first and

1480
01:24:01,440 --> 01:24:03,440
arguably most important AI enhanced

1481
01:24:03,440 --> 01:24:06,320
application ever. It reminds us that the

1482
01:24:06,320 --> 01:24:08,639
technology is not sufficient. You must

1483
01:24:08,639 --> 01:24:10,960
build the application that matters. And

1484
01:24:10,960 --> 01:24:12,480
I'm reminded of this because we built

1485
01:24:12,480 --> 01:24:15,679
it. GBT3.5, the technology that powered

1486
01:24:15,679 --> 01:24:19,679
the application in June 2022. Anyone

1487
01:24:19,679 --> 01:24:21,280
could have built chatbt between our

1488
01:24:21,280 --> 01:24:23,520
launch date, November 30th, 2022, and

1489
01:24:23,520 --> 01:24:26,080
that date. We did. And we reminded the

1490
01:24:26,080 --> 01:24:28,000
world that you must build technology in

1491
01:24:28,000 --> 01:24:29,920
ways that people understand and want to

1492
01:24:29,920 --> 01:24:31,760
use it. And since then, we've seen this

1493
01:24:31,760 --> 01:24:34,320
incredible Cambrian event. Tons of

1494
01:24:34,320 --> 01:24:36,159
applications have flooded the market.

1495
01:24:36,159 --> 01:24:39,440
Many of them you use today. Now, the

1496
01:24:39,440 --> 01:24:40,880
cool thing about enhanced applications

1497
01:24:40,880 --> 01:24:42,560
is that it doesn't require we change

1498
01:24:42,560 --> 01:24:43,760
behavior very much, and you're going to

1499
01:24:43,760 --> 01:24:45,520
learn from much smarter people than me

1500
01:24:45,520 --> 01:24:47,360
today about how to use them. But it

1501
01:24:47,360 --> 01:24:48,400
doesn't take full advantage of

1502
01:24:48,400 --> 01:24:50,639
everything AI can do. Not even close.

1503
01:24:50,639 --> 01:24:52,639
And that introduces the next phase,

1504
01:24:52,639 --> 01:24:55,440
autonomous agents.

1505
01:24:55,440 --> 01:24:58,239
Autonomous agents have been made so much

1506
01:24:58,239 --> 01:25:00,480
about over the last six months year and

1507
01:25:00,480 --> 01:25:02,239
I will remind everyone first what they

1508
01:25:02,239 --> 01:25:04,480
are. Station identification agentic AI

1509
01:25:04,480 --> 01:25:06,960
is machines that can execute tasks and

1510
01:25:06,960 --> 01:25:09,840
goals on our behalf across browser

1511
01:25:09,840 --> 01:25:12,000
across application and across data lake.

1512
01:25:12,000 --> 01:25:14,320
It is in other words a Siri that works.

1513
01:25:14,320 --> 01:25:15,840
That's the best way I know to describe

1514
01:25:15,840 --> 01:25:18,800
it to anyone. And Agentic AI is really

1515
01:25:18,800 --> 01:25:20,480
exciting because it can execute tasks

1516
01:25:20,480 --> 01:25:22,000
and goals on our behalf which means that

1517
01:25:22,000 --> 01:25:24,159
we can actually start offering more

1518
01:25:24,159 --> 01:25:26,400
tasks and more goals to a machine that

1519
01:25:26,400 --> 01:25:29,040
it can do it faster for us. Agentic AI

1520
01:25:29,040 --> 01:25:30,400
is very clearly here and then the

1521
01:25:30,400 --> 01:25:32,480
question is simply how much do we afford

1522
01:25:32,480 --> 01:25:34,880
to it? This presents one of my theories.

1523
01:25:34,880 --> 01:25:37,199
idea of the automation boundary. In a

1524
01:25:37,199 --> 01:25:38,400
world where you could automate

1525
01:25:38,400 --> 01:25:40,320
everything, where would you stop is a

1526
01:25:40,320 --> 01:25:42,239
question that I ask many people and it's

1527
01:25:42,239 --> 01:25:43,600
a question that you're going to have to

1528
01:25:43,600 --> 01:25:45,440
answer at some point soon, both on a

1529
01:25:45,440 --> 01:25:47,280
business basis and a per and a personal

1530
01:25:47,280 --> 01:25:49,600
basis. What do you want to automate and

1531
01:25:49,600 --> 01:25:51,679
what do you want to keep on your own?

1532
01:25:51,679 --> 01:25:53,840
Now, Aentic AI is going to do a lot of

1533
01:25:53,840 --> 01:25:55,040
things. One of them is it's going to

1534
01:25:55,040 --> 01:25:56,800
rewire the internet. The fabric of the

1535
01:25:56,800 --> 01:25:58,159
internet is actually not going to be

1536
01:25:58,159 --> 01:26:00,880
designed principally not for our eyes,

1537
01:26:00,880 --> 01:26:03,199
the HTML internet, but eventually for

1538
01:26:03,199 --> 01:26:05,040
our agents, which will lead to what I

1539
01:26:05,040 --> 01:26:08,080
call a TXT or XML internet, a true

1540
01:26:08,080 --> 01:26:10,080
information highway. And when that

1541
01:26:10,080 --> 01:26:12,080
happens, we will start to see and

1542
01:26:12,080 --> 01:26:14,400
appreciate what I can best describe as a

1543
01:26:14,400 --> 01:26:16,320
natural language operating system. And

1544
01:26:16,320 --> 01:26:17,679
the natural language operating system,

1545
01:26:17,679 --> 01:26:19,360
in my opinion, will be marked by two

1546
01:26:19,360 --> 01:26:21,920
major changes. The first we will go from

1547
01:26:21,920 --> 01:26:24,000
carrying our devices, laptops and cell

1548
01:26:24,000 --> 01:26:26,639
phones to wearing them, watches,

1549
01:26:26,639 --> 01:26:30,000
glasses, wallets, and rings. Now, I can

1550
01:26:30,000 --> 01:26:31,920
bet you a lot that this is coming. When

1551
01:26:31,920 --> 01:26:34,000
it arrives will depend on what we call

1552
01:26:34,000 --> 01:26:35,760
the automation boundary or the societal

1553
01:26:35,760 --> 01:26:37,199
threshold. And the reason I know it's

1554
01:26:37,199 --> 01:26:38,639
coming is because every hardware company

1555
01:26:38,639 --> 01:26:40,080
is working on this and now lots of

1556
01:26:40,080 --> 01:26:42,639
software companies are too. very

1557
01:26:42,639 --> 01:26:44,320
interesting piece of public domain, but

1558
01:26:44,320 --> 01:26:46,880
that is not well known is that Johnny

1559
01:26:46,880 --> 01:26:49,199
IV, the designer of the iPhone, who now

1560
01:26:49,199 --> 01:26:52,560
works at OpenAI, is building OpenAI's

1561
01:26:52,560 --> 01:26:54,719
first hardware product, and his

1562
01:26:54,719 --> 01:26:56,480
intention is to build one that doesn't

1563
01:26:56,480 --> 01:26:58,880
have a display. Johnny I believe that

1564
01:26:58,880 --> 01:27:00,719
the future of personal computing will

1565
01:27:00,719 --> 01:27:02,719
not require that someone stare at a

1566
01:27:02,719 --> 01:27:05,920
screen. And that marks the other major

1567
01:27:05,920 --> 01:27:07,520
change of the natural language operating

1568
01:27:07,520 --> 01:27:08,719
system, which is that I think we will

1569
01:27:08,719 --> 01:27:10,320
move from a world where you must learn

1570
01:27:10,320 --> 01:27:12,719
how a machine works in order to use it

1571
01:27:12,719 --> 01:27:14,560
to a world where a machine is designed

1572
01:27:14,560 --> 01:27:16,960
to know how you work. And this is

1573
01:27:16,960 --> 01:27:18,719
exciting for all sorts of reasons, but

1574
01:27:18,719 --> 01:27:20,560
not least of which is because I think it

1575
01:27:20,560 --> 01:27:23,120
ends the digital divide. Two billion

1576
01:27:23,120 --> 01:27:25,040
people on Earth today cannot participate

1577
01:27:25,040 --> 01:27:27,040
in society or economy because they do

1578
01:27:27,040 --> 01:27:29,199
not know how machines work. And we are

1579
01:27:29,199 --> 01:27:32,639
going to redesign fundamentally personal

1580
01:27:32,639 --> 01:27:35,120
compute so that you are not left behind

1581
01:27:35,120 --> 01:27:36,719
simply because you were never trained on

1582
01:27:36,719 --> 01:27:40,239
a machine. Now given this, given that we

1583
01:27:40,239 --> 01:27:41,840
are building brilliant machines, given

1584
01:27:41,840 --> 01:27:43,199
that they are getting very cheap and

1585
01:27:43,199 --> 01:27:44,960
given that we are on a path to

1586
01:27:44,960 --> 01:27:47,120
seamlessly integrate the hardware that

1587
01:27:47,120 --> 01:27:50,080
powers them into our lives. Now I can

1588
01:27:50,080 --> 01:27:52,000
present to you one of the biggest ideas

1589
01:27:52,000 --> 01:27:54,480
that I talk about today. a theory that I

1590
01:27:54,480 --> 01:27:58,320
coined in 2021, the theory of unmetered

1591
01:27:58,320 --> 01:28:00,639
intelligence.

1592
01:28:00,639 --> 01:28:02,560
Unmetered intelligence is quite simply

1593
01:28:02,560 --> 01:28:05,040
the idea that at some point the amount

1594
01:28:05,040 --> 01:28:07,120
of compute that we have collective

1595
01:28:07,120 --> 01:28:09,840
access to will make our individual

1596
01:28:09,840 --> 01:28:13,280
cognitive ability pale in comparison.

1597
01:28:13,280 --> 01:28:14,960
It's the theory that says intelligence

1598
01:28:14,960 --> 01:28:17,120
is actually a resource much like water

1599
01:28:17,120 --> 01:28:19,120
and food stuffs and electricity and the

1600
01:28:19,120 --> 01:28:20,719
internet and that just like those

1601
01:28:20,719 --> 01:28:22,960
resources it will move from very scarce

1602
01:28:22,960 --> 01:28:26,400
to very abundant. This is a big very

1603
01:28:26,400 --> 01:28:28,719
strange idea and I will start by saying

1604
01:28:28,719 --> 01:28:30,719
what unmetered intelligence is not. It

1605
01:28:30,719 --> 01:28:32,560
is not universal brilliance. I am not

1606
01:28:32,560 --> 01:28:35,280
arguing that everyone will be smart in

1607
01:28:35,280 --> 01:28:36,639
the same way that the internet does not

1608
01:28:36,639 --> 01:28:38,159
promise we will all do research. In the

1609
01:28:38,159 --> 01:28:39,600
same way that literacy does not promise

1610
01:28:39,600 --> 01:28:42,239
someone reads, unmuted intelligence does

1611
01:28:42,239 --> 01:28:43,920
not promise that someone will harness

1612
01:28:43,920 --> 01:28:46,080
it. It simply promises that everyone

1613
01:28:46,080 --> 01:28:48,560
will have access to it and what we do

1614
01:28:48,560 --> 01:28:52,239
with it will define our outcomes.

1615
01:28:52,239 --> 01:28:55,199
Now there is so much that can be said

1616
01:28:55,199 --> 01:28:56,880
and a lot of people today are going to

1617
01:28:56,880 --> 01:28:58,480
show you ways to harness unmeetter

1618
01:28:58,480 --> 01:29:00,320
intelligence. But let me tell you how I

1619
01:29:00,320 --> 01:29:02,719
think the world is going to adapt and

1620
01:29:02,719 --> 01:29:07,280
evolve to the the unbridling of this

1621
01:29:07,280 --> 01:29:09,600
incredible resource.

1622
01:29:09,600 --> 01:29:11,760
The first thing that happens is what I

1623
01:29:11,760 --> 01:29:14,159
can best describe as the expansion of

1624
01:29:14,159 --> 01:29:16,800
human potential. We are on the cusp

1625
01:29:16,800 --> 01:29:18,719
right now of a remarkable moment that

1626
01:29:18,719 --> 01:29:20,960
follows in a long proud tradition of the

1627
01:29:20,960 --> 01:29:23,199
human experience. What one person can do

1628
01:29:23,199 --> 01:29:25,760
today is about 90% more than what one

1629
01:29:25,760 --> 01:29:27,920
person could do in 1995.

1630
01:29:27,920 --> 01:29:29,520
It's about 400% more than what one

1631
01:29:29,520 --> 01:29:31,280
person could do in 1960. And it's about

1632
01:29:31,280 --> 01:29:33,120
a million% more than what one person

1633
01:29:33,120 --> 01:29:36,960
could do in 1800. On a GDP basis, we are

1634
01:29:36,960 --> 01:29:40,080
ripping. We are so impressive in terms

1635
01:29:40,080 --> 01:29:42,639
of our ability to create value thanks in

1636
01:29:42,639 --> 01:29:44,880
large part to technology

1637
01:29:44,880 --> 01:29:46,800
and that's exciting because it means we

1638
01:29:46,800 --> 01:29:48,080
are going to create a lot more and

1639
01:29:48,080 --> 01:29:49,920
everyone on this call is going to have

1640
01:29:49,920 --> 01:29:51,440
the opportunity to do more than your

1641
01:29:51,440 --> 01:29:53,360
great-grandparents could have fathomemed

1642
01:29:53,360 --> 01:29:54,960
and somehow it's not even the most

1643
01:29:54,960 --> 01:29:58,639
exciting part. The most exciting part of

1644
01:29:58,639 --> 01:30:00,480
unmetered intelligence as it relates to

1645
01:30:00,480 --> 01:30:02,719
the human experience is staring, I

1646
01:30:02,719 --> 01:30:04,719
think, at the point where you ask

1647
01:30:04,719 --> 01:30:06,800
yourself, how is the human experience

1648
01:30:06,800 --> 01:30:09,360
rate limited? Because we just aren't

1649
01:30:09,360 --> 01:30:11,120
quite smart enough. And if you think

1650
01:30:11,120 --> 01:30:12,800
about it long enough, you will arrive at

1651
01:30:12,800 --> 01:30:14,960
scientific breakthroughs. There are

1652
01:30:14,960 --> 01:30:16,480
10,000 people studying the cure for

1653
01:30:16,480 --> 01:30:18,719
cancer today. That's it. Why so few?

1654
01:30:18,719 --> 01:30:20,080
Well, it turns out when we're born, a

1655
01:30:20,080 --> 01:30:21,520
certain number of us qualify for the

1656
01:30:21,520 --> 01:30:23,440
job. After that, a certain number of us

1657
01:30:23,440 --> 01:30:25,199
want the job. After that, a certain

1658
01:30:25,199 --> 01:30:26,560
number of us get into school for the

1659
01:30:26,560 --> 01:30:28,560
job. And after that, a certain number of

1660
01:30:28,560 --> 01:30:31,679
us get the job. It's a very, very narrow

1661
01:30:31,679 --> 01:30:33,199
aperture.

1662
01:30:33,199 --> 01:30:34,800
And so, we could sit around and say,

1663
01:30:34,800 --> 01:30:36,239
well, gosh, I hope they figure it out,

1664
01:30:36,239 --> 01:30:38,719
those 10,000 people. Or we could look

1665
01:30:38,719 --> 01:30:40,080
for solutions. And one of the obvious

1666
01:30:40,080 --> 01:30:41,679
solutions is, well, we could print more

1667
01:30:41,679 --> 01:30:42,800
of these people. That would take

1668
01:30:42,800 --> 01:30:45,760
hundreds or even thousands of years. AI

1669
01:30:45,760 --> 01:30:48,080
presents an incredible breakthrough

1670
01:30:48,080 --> 01:30:50,320
moment, an opportunity to ask ourselves

1671
01:30:50,320 --> 01:30:52,000
not what it would happen if we had a

1672
01:30:52,000 --> 01:30:54,159
million oncological researchers, but

1673
01:30:54,159 --> 01:30:55,920
what would happen if we made 10,000

1674
01:30:55,920 --> 01:30:58,719
oncological researchers 10,000 times

1675
01:30:58,719 --> 01:31:00,880
more productive. And that's happening

1676
01:31:00,880 --> 01:31:03,040
right now. We discovered our first

1677
01:31:03,040 --> 01:31:06,480
antibiotic recently because of AI. Our

1678
01:31:06,480 --> 01:31:09,360
first antibiotic in 60 years. We split

1679
01:31:09,360 --> 01:31:12,320
HIV out of DNA recently because of AI.

1680
01:31:12,320 --> 01:31:15,440
In May this year, baby KJ received the

1681
01:31:15,440 --> 01:31:18,400
first custom gene therapy to cure it of

1682
01:31:18,400 --> 01:31:20,800
a previously immutable disease thanks

1683
01:31:20,800 --> 01:31:23,920
to, you guessed it, crisper and AI. And

1684
01:31:23,920 --> 01:31:25,760
if that doesn't give you goosebumps, I

1685
01:31:25,760 --> 01:31:28,880
don't know what will. That is a

1686
01:31:28,880 --> 01:31:31,040
thrilling glimpse into a world where we

1687
01:31:31,040 --> 01:31:34,400
can massively reduce un unnecessary

1688
01:31:34,400 --> 01:31:37,440
suffering and increase joy. It is a

1689
01:31:37,440 --> 01:31:39,199
glimpse into a world where our

1690
01:31:39,199 --> 01:31:40,960
scientific breakthroughs are no longer

1691
01:31:40,960 --> 01:31:44,400
theories but rapid advancements.

1692
01:31:44,400 --> 01:31:45,840
And the other thing that will happen as

1693
01:31:45,840 --> 01:31:47,440
a result of this I believe is a massive

1694
01:31:47,440 --> 01:31:48,960
deflationary event. And this is a very

1695
01:31:48,960 --> 01:31:50,880
hot take. This is one of the things that

1696
01:31:50,880 --> 01:31:52,560
people get most upset about when I talk

1697
01:31:52,560 --> 01:31:54,880
about in fact someone recently asked me

1698
01:31:54,880 --> 01:31:56,639
when I talked about a world where the

1699
01:31:56,639 --> 01:31:58,239
cost of goods and services plummet. They

1700
01:31:58,239 --> 01:31:59,520
said have you ever even been in a

1701
01:31:59,520 --> 01:32:02,639
grocery store? And I know I get it. the

1702
01:32:02,639 --> 01:32:04,800
cost of eggs today, a carton of eggs, is

1703
01:32:04,800 --> 01:32:06,719
more than it was three years ago. And

1704
01:32:06,719 --> 01:32:08,560
what I have to remind everyone who is

1705
01:32:08,560 --> 01:32:10,880
upset about the theory of deflation is

1706
01:32:10,880 --> 01:32:13,040
that it has never been less expensive to

1707
01:32:13,040 --> 01:32:15,199
buy a carton of eggs basically in human

1708
01:32:15,199 --> 01:32:18,560
history. We have become so accustomed to

1709
01:32:18,560 --> 01:32:20,159
the world getting better, faster,

1710
01:32:20,159 --> 01:32:22,000
cheaper all the time that when something

1711
01:32:22,000 --> 01:32:23,760
gets slightly more expensive, we are

1712
01:32:23,760 --> 01:32:25,920
very upset. And what I have to remind

1713
01:32:25,920 --> 01:32:26,960
people is that we have more

1714
01:32:26,960 --> 01:32:28,080
discretionary income than our

1715
01:32:28,080 --> 01:32:30,239
great-grandparents could have imagined.

1716
01:32:30,239 --> 01:32:32,480
and that we live a life of incredible

1717
01:32:32,480 --> 01:32:34,080
abundance for the most part in the

1718
01:32:34,080 --> 01:32:36,880
developed world. And when people push on

1719
01:32:36,880 --> 01:32:38,800
this, what I realize is there are three

1720
01:32:38,800 --> 01:32:41,120
cases against deflation. And they are

1721
01:32:41,120 --> 01:32:44,159
housing, healthcare, and education. And

1722
01:32:44,159 --> 01:32:46,159
what I have to remind people is those

1723
01:32:46,159 --> 01:32:48,400
three things are not expensive because

1724
01:32:48,400 --> 01:32:49,679
we don't know how to solve them

1725
01:32:49,679 --> 01:32:52,080
technologically. They're expensive

1726
01:32:52,080 --> 01:32:55,040
because we made it illegal to do so. We

1727
01:32:55,040 --> 01:32:56,960
policied these things into oblivion,

1728
01:32:56,960 --> 01:32:59,679
into a deflationary environment. And the

1729
01:32:59,679 --> 01:33:01,920
most exciting thing about AI right now

1730
01:33:01,920 --> 01:33:04,560
is we get a chance. We get a chance to

1731
01:33:04,560 --> 01:33:07,440
do two things. One, prove that

1732
01:33:07,440 --> 01:33:09,040
everything in the world can get as cheap

1733
01:33:09,040 --> 01:33:12,000
as the LCD screen in front of you. You

1734
01:33:12,000 --> 01:33:14,719
enjoy so many things in this life that

1735
01:33:14,719 --> 01:33:17,360
your parents could not have enjoyed at

1736
01:33:17,360 --> 01:33:19,040
such a cost that no one could have

1737
01:33:19,040 --> 01:33:20,960
imagined because technology was allowed

1738
01:33:20,960 --> 01:33:23,040
to make it less expensive. And we get to

1739
01:33:23,040 --> 01:33:26,239
make lots of things that way. And then

1740
01:33:26,239 --> 01:33:27,760
we get to turn around to our policy

1741
01:33:27,760 --> 01:33:29,679
makers and we get to say, "Why can't

1742
01:33:29,679 --> 01:33:32,480
everything be like this?" And we have an

1743
01:33:32,480 --> 01:33:34,400
incredible opportunity right now in a

1744
01:33:34,400 --> 01:33:36,159
world where you can fly across the

1745
01:33:36,159 --> 01:33:38,080
country for $70, but a trip to the

1746
01:33:38,080 --> 01:33:40,960
emergency room might actually bankrupt

1747
01:33:40,960 --> 01:33:43,760
you. Everyone is going to realize that

1748
01:33:43,760 --> 01:33:47,199
technology can in fact massively reduce

1749
01:33:47,199 --> 01:33:49,679
the cost of being alive and flourishing.

1750
01:33:49,679 --> 01:33:51,600
And that is an incredible thing that we

1751
01:33:51,600 --> 01:33:53,520
get to do right now is put pressure on

1752
01:33:53,520 --> 01:33:55,520
policy makers to allow this incredible

1753
01:33:55,520 --> 01:33:58,320
technology to do to everything what it

1754
01:33:58,320 --> 01:34:01,440
has done to so many commodities. And the

1755
01:34:01,440 --> 01:34:04,480
last thing is time. Dean's talked about

1756
01:34:04,480 --> 01:34:06,400
this, Tony's talked about this, everyone

1757
01:34:06,400 --> 01:34:07,760
is going to talk about this, but time

1758
01:34:07,760 --> 01:34:09,120
and energy are your most critical

1759
01:34:09,120 --> 01:34:12,000
assets. And my favorite favorite theory

1760
01:34:12,000 --> 01:34:14,560
of AI is its ability to make us more

1761
01:34:14,560 --> 01:34:16,239
time rich.

1762
01:34:16,239 --> 01:34:18,159
Graham Duncan describes young people as

1763
01:34:18,159 --> 01:34:20,400
time billionaires. The theory that in

1764
01:34:20,400 --> 01:34:23,360
fact they are richer than anyone else on

1765
01:34:23,360 --> 01:34:25,120
earth because they have more opportunity

1766
01:34:25,120 --> 01:34:27,440
to do more things. And what I am

1767
01:34:27,440 --> 01:34:29,440
reminding people on this call is AI is

1768
01:34:29,440 --> 01:34:30,960
going to present us an opportunity to

1769
01:34:30,960 --> 01:34:33,120
actually ask ourselves what do we want

1770
01:34:33,120 --> 01:34:34,960
to do with our time? And my challenge to

1771
01:34:34,960 --> 01:34:37,360
you all right now is to build a more

1772
01:34:37,360 --> 01:34:38,800
deliberate relationship with your

1773
01:34:38,800 --> 01:34:41,600
technology because I firmly believe that

1774
01:34:41,600 --> 01:34:43,120
we are going to wake up at some point in

1775
01:34:43,120 --> 01:34:45,440
the future. I don't know when and ask

1776
01:34:45,440 --> 01:34:47,679
ourselves or get to ask ourselves what

1777
01:34:47,679 --> 01:34:50,639
do I want to do today and I hope when

1778
01:34:50,639 --> 01:34:52,400
that moment comes we all know that the

1779
01:34:52,400 --> 01:34:54,880
right answer is commune with friends and

1780
01:34:54,880 --> 01:34:57,760
family ideally outside be it in places

1781
01:34:57,760 --> 01:35:00,560
of worship in town centers in local

1782
01:35:00,560 --> 01:35:03,040
places and when we arrive at that place

1783
01:35:03,040 --> 01:35:05,760
I hope to God that we remember why we

1784
01:35:05,760 --> 01:35:09,679
are on the th why we are on this earth

1785
01:35:09,679 --> 01:35:12,000
now given all this the question is how

1786
01:35:12,000 --> 01:35:13,760
can you prepare and Again, a lot of

1787
01:35:13,760 --> 01:35:15,120
people are going to show you tactically

1788
01:35:15,120 --> 01:35:17,040
what you should do today. And I want to

1789
01:35:17,040 --> 01:35:18,560
give you some of my principles for

1790
01:35:18,560 --> 01:35:22,880
living in an AI powered future. First,

1791
01:35:22,880 --> 01:35:25,760
please anchor your mission, vision, and

1792
01:35:25,760 --> 01:35:27,840
values. I started this talk by telling

1793
01:35:27,840 --> 01:35:29,760
you my mission, and I say it to almost

1794
01:35:29,760 --> 01:35:31,920
anyone who will listen to me because it

1795
01:35:31,920 --> 01:35:34,880
reminds me of why I do what I do. And

1796
01:35:34,880 --> 01:35:36,480
that's important because in a time when

1797
01:35:36,480 --> 01:35:38,719
technology is constantly evolving, it is

1798
01:35:38,719 --> 01:35:41,840
so easy to forget your mission. It is

1799
01:35:41,840 --> 01:35:43,520
very easy right now in a world where we

1800
01:35:43,520 --> 01:35:45,920
are selling adaptability to be a candle

1801
01:35:45,920 --> 01:35:48,159
in the wind and I am challenging you to

1802
01:35:48,159 --> 01:35:51,120
not be that. I am challenging you to be

1803
01:35:51,120 --> 01:35:53,199
more certain than ever about your why.

1804
01:35:53,199 --> 01:35:54,880
Your mission, vision and values should

1805
01:35:54,880 --> 01:35:58,320
be anchored. And also you should adapt

1806
01:35:58,320 --> 01:36:00,400
your ways and means. And this is a big

1807
01:36:00,400 --> 01:36:02,719
ask for many of you because many of you

1808
01:36:02,719 --> 01:36:04,639
have arrived at this place in life, a

1809
01:36:04,639 --> 01:36:06,239
certain level of success because you are

1810
01:36:06,239 --> 01:36:08,960
very good at a thing and that thing has

1811
01:36:08,960 --> 01:36:10,560
carried you a long way and you want to

1812
01:36:10,560 --> 01:36:12,719
continue to do that thing and my

1813
01:36:12,719 --> 01:36:14,480
challenge to you is does that thing

1814
01:36:14,480 --> 01:36:16,400
actually serve your mission, vision and

1815
01:36:16,400 --> 01:36:19,840
values. Are you actually advancing your

1816
01:36:19,840 --> 01:36:21,440
life because of that thing or have you

1817
01:36:21,440 --> 01:36:23,679
found comfort in it? And to the extent

1818
01:36:23,679 --> 01:36:25,440
that you are willing to adapt your ways

1819
01:36:25,440 --> 01:36:26,560
and means, to the extent that you're

1820
01:36:26,560 --> 01:36:28,560
willing to listen to people like Ali K.

1821
01:36:28,560 --> 01:36:30,880
Miller who are going to show you how

1822
01:36:30,880 --> 01:36:33,120
much more productive you can get. If you

1823
01:36:33,120 --> 01:36:35,280
are willing to do that, then you will be

1824
01:36:35,280 --> 01:36:37,600
much closer to actually achieving your

1825
01:36:37,600 --> 01:36:38,960
mission, vision, values. And this is

1826
01:36:38,960 --> 01:36:40,719
going to be true for people and

1827
01:36:40,719 --> 01:36:42,080
companies. You are going to see a

1828
01:36:42,080 --> 01:36:44,480
massive K curve, a divergence between

1829
01:36:44,480 --> 01:36:46,239
companies that insist that they do a

1830
01:36:46,239 --> 01:36:48,239
certain thing versus companies that

1831
01:36:48,239 --> 01:36:50,560
insist that they solve a certain problem

1832
01:36:50,560 --> 01:36:53,520
however it needs to be solved. Then I

1833
01:36:53,520 --> 01:36:55,600
would encourage you to learn how to

1834
01:36:55,600 --> 01:36:57,199
learn.

1835
01:36:57,199 --> 01:36:58,960
The most popular question I get asked by

1836
01:36:58,960 --> 01:37:01,360
young people and actually parents is

1837
01:37:01,360 --> 01:37:02,800
what should I study in college or what

1838
01:37:02,800 --> 01:37:04,639
should my child study in college? And

1839
01:37:04,639 --> 01:37:06,800
what they are asking is how do I make a

1840
01:37:06,800 --> 01:37:08,320
lot of money? That's what that question

1841
01:37:08,320 --> 01:37:11,840
actually means. Now I don't mind

1842
01:37:11,840 --> 01:37:13,600
economic incentives at all. I want to

1843
01:37:13,600 --> 01:37:15,040
help people make money. That's not an

1844
01:37:15,040 --> 01:37:17,119
issue. The problem is as the question is

1845
01:37:17,119 --> 01:37:20,800
framed, my answer is actually terrible.

1846
01:37:20,800 --> 01:37:24,239
It doesn't matter. There is no obvious

1847
01:37:24,239 --> 01:37:26,239
answer to what you should study in order

1848
01:37:26,239 --> 01:37:28,080
to maximize your economic outcome

1849
01:37:28,080 --> 01:37:30,320
because the correlation between your

1850
01:37:30,320 --> 01:37:32,000
major and your economic outcome is

1851
01:37:32,000 --> 01:37:34,560
rapidly declining. In fact, 3 months

1852
01:37:34,560 --> 01:37:36,719
ago, for the first time in our country's

1853
01:37:36,719 --> 01:37:39,040
history, the wages for a college

1854
01:37:39,040 --> 01:37:40,880
educated person are now equivalent to

1855
01:37:40,880 --> 01:37:43,600
wages for a non-oleducated person, which

1856
01:37:43,600 --> 01:37:45,440
means that we are ungating economic

1857
01:37:45,440 --> 01:37:47,280
access. And that's awesome. We should

1858
01:37:47,280 --> 01:37:49,520
celebrate it. It also means that you

1859
01:37:49,520 --> 01:37:51,679
should not go to college trying to

1860
01:37:51,679 --> 01:37:53,679
optimize your economic outcome. You will

1861
01:37:53,679 --> 01:37:56,000
not have success. So instead, what I say

1862
01:37:56,000 --> 01:37:58,159
to young people is one, remember the

1863
01:37:58,159 --> 01:37:59,760
purpose of college is probably to make

1864
01:37:59,760 --> 01:38:01,119
mistakes you weren't comfortable making

1865
01:38:01,119 --> 01:38:03,280
in front of your parents.

1866
01:38:03,280 --> 01:38:05,040
To that end, you should go have a good

1867
01:38:05,040 --> 01:38:06,639
time and ideally go to a school with a

1868
01:38:06,639 --> 01:38:08,239
good football team or at least something

1869
01:38:08,239 --> 01:38:11,760
that you can celebrate. But also, please

1870
01:38:11,760 --> 01:38:14,320
study something you love. Study

1871
01:38:14,320 --> 01:38:16,880
something that you are fascinated by

1872
01:38:16,880 --> 01:38:19,840
such that the act of exploring that idea

1873
01:38:19,840 --> 01:38:21,679
excites you. Not because it will get you

1874
01:38:21,679 --> 01:38:22,960
a better grade, not because it will get

1875
01:38:22,960 --> 01:38:24,560
you a better job, but because you want

1876
01:38:24,560 --> 01:38:27,280
to learn more about it. And in doing so,

1877
01:38:27,280 --> 01:38:28,960
what you will teach yourself is the

1878
01:38:28,960 --> 01:38:31,280
practice of mastery. You will learn what

1879
01:38:31,280 --> 01:38:34,080
it feels like to learn well. And the

1880
01:38:34,080 --> 01:38:36,000
idea that what you are learning may not

1881
01:38:36,000 --> 01:38:37,760
matter to your future employer will be

1882
01:38:37,760 --> 01:38:39,199
less concerning because your future

1883
01:38:39,199 --> 01:38:41,119
employer probably cares more about your

1884
01:38:41,119 --> 01:38:43,840
willingness and ability to learn other

1885
01:38:43,840 --> 01:38:46,080
things anyways.

1886
01:38:46,080 --> 01:38:48,880
And then lastly,

1887
01:38:48,880 --> 01:38:50,960
design around things that AI cannot do.

1888
01:38:50,960 --> 01:38:52,320
Now, everyone here is going to tell you

1889
01:38:52,320 --> 01:38:53,760
all the things you should do with AI to

1890
01:38:53,760 --> 01:38:55,360
make your life better. And I love that

1891
01:38:55,360 --> 01:38:58,000
you should do that. And lots of CEOs

1892
01:38:58,000 --> 01:38:59,520
will ask me all the time, what should I

1893
01:38:59,520 --> 01:39:01,920
do with AI? and what are the ways in

1894
01:39:01,920 --> 01:39:04,719
which AI is going to change my business?

1895
01:39:04,719 --> 01:39:07,280
Now, being non-obvious and a little

1896
01:39:07,280 --> 01:39:09,280
counterculture and a counternarrative,

1897
01:39:09,280 --> 01:39:12,000
I'm going to stand here and tell you

1898
01:39:12,000 --> 01:39:13,760
that the most interesting thing I think

1899
01:39:13,760 --> 01:39:15,840
you can do after you've mastered the

1900
01:39:15,840 --> 01:39:17,520
practices of some of this technology is

1901
01:39:17,520 --> 01:39:19,520
consider the ways in which AI is not

1902
01:39:19,520 --> 01:39:21,440
going to change your life. And having

1903
01:39:21,440 --> 01:39:24,159
run this experiment hundreds of times

1904
01:39:24,159 --> 01:39:26,719
with the global Fortune 5000, I have

1905
01:39:26,719 --> 01:39:28,560
discovered and arrived at something with

1906
01:39:28,560 --> 01:39:30,639
very high conviction.

1907
01:39:30,639 --> 01:39:32,239
which is that I believe in a world where

1908
01:39:32,239 --> 01:39:33,679
we are designing around the things that

1909
01:39:33,679 --> 01:39:35,840
AI cannot do such that we are building a

1910
01:39:35,840 --> 01:39:38,800
moat around the technology we are simply

1911
01:39:38,800 --> 01:39:41,600
optimizing for humanistic qualities. Now

1912
01:39:41,600 --> 01:39:43,360
I arrived at this conclusion having done

1913
01:39:43,360 --> 01:39:45,040
a bunch of research. I was studying

1914
01:39:45,040 --> 01:39:47,360
brokerage roles. We quickly realized

1915
01:39:47,360 --> 01:39:48,960
that no one picks their wealth manager

1916
01:39:48,960 --> 01:39:50,239
anymore because they make them a lot of

1917
01:39:50,239 --> 01:39:51,520
money. They pick their wealth manager

1918
01:39:51,520 --> 01:39:52,719
because they trust them and they like

1919
01:39:52,719 --> 01:39:54,719
them. We also discovered that no one

1920
01:39:54,719 --> 01:39:56,480
picks their real estate agent because

1921
01:39:56,480 --> 01:39:57,920
they get them a better price on a house.

1922
01:39:57,920 --> 01:39:59,280
They picked their real estate agent, it

1923
01:39:59,280 --> 01:40:00,320
turns out, because they like spending

1924
01:40:00,320 --> 01:40:02,639
Saturday and Sunday with them. Go, go

1925
01:40:02,639 --> 01:40:05,040
figure. Most people actually describe

1926
01:40:05,040 --> 01:40:07,280
their favorite bartender not as being

1927
01:40:07,280 --> 01:40:09,199
great at pouring drinks, but as being

1928
01:40:09,199 --> 01:40:11,199
someone they enjoy hanging out with.

1929
01:40:11,199 --> 01:40:13,280
Again, these services are quickly

1930
01:40:13,280 --> 01:40:16,159
becoming places where we want community

1931
01:40:16,159 --> 01:40:19,199
and friendship. And that's awesome. Now,

1932
01:40:19,199 --> 01:40:21,040
I had always assumed that it would be a

1933
01:40:21,040 --> 01:40:22,960
brokerage function that would optim that

1934
01:40:22,960 --> 01:40:24,480
would commoditize. And then something

1935
01:40:24,480 --> 01:40:26,960
happened in my life that quite honestly

1936
01:40:26,960 --> 01:40:30,000
changed how I saw a lot of this.

1937
01:40:30,000 --> 01:40:32,159
My father is an oncologist. He's been

1938
01:40:32,159 --> 01:40:34,239
practicing cancer medicine for about 38

1939
01:40:34,239 --> 01:40:36,080
years.

1940
01:40:36,080 --> 01:40:37,760
Very recently, he won a lifetime

1941
01:40:37,760 --> 01:40:39,280
achievement award from the Breast Cancer

1942
01:40:39,280 --> 01:40:40,719
Association of America for his

1943
01:40:40,719 --> 01:40:42,400
contributions.

1944
01:40:42,400 --> 01:40:44,400
And growing up, I should tell you, I

1945
01:40:44,400 --> 01:40:47,360
always saw my dad as a scientist, as a

1946
01:40:47,360 --> 01:40:49,040
brilliant man who was curing lives. And

1947
01:40:49,040 --> 01:40:50,960
I could point to these incredible

1948
01:40:50,960 --> 01:40:53,679
outcomes and draw a line between how

1949
01:40:53,679 --> 01:40:56,000
brilliant he was and lifesaving

1950
01:40:56,000 --> 01:40:58,560
treatments. During his time practicing

1951
01:40:58,560 --> 01:41:00,400
breast cancer, the survival rate for

1952
01:41:00,400 --> 01:41:03,760
this disease went from about 35% to 90%.

1953
01:41:03,760 --> 01:41:05,440
Which is in and of itself something we

1954
01:41:05,440 --> 01:41:07,679
should celebrate all the time as a

1955
01:41:07,679 --> 01:41:09,920
testament to human achievement. We can

1956
01:41:09,920 --> 01:41:12,880
and do can and will do hard things to

1957
01:41:12,880 --> 01:41:15,199
improve our lives. and I went to his

1958
01:41:15,199 --> 01:41:17,520
awards ceremony very excited to hear

1959
01:41:17,520 --> 01:41:19,679
people talk about my dad, the brilliant

1960
01:41:19,679 --> 01:41:21,360
scientist.

1961
01:41:21,360 --> 01:41:24,400
I sat at a table in a gala room flanked

1962
01:41:24,400 --> 01:41:26,639
by my wife and mother and sister, so

1963
01:41:26,639 --> 01:41:28,719
excited to hear people talk about him

1964
01:41:28,719 --> 01:41:32,080
and how smart he was and just before he

1965
01:41:32,080 --> 01:41:33,600
received his award, a patient of his

1966
01:41:33,600 --> 01:41:36,239
came on stage. She spoke for five

1967
01:41:36,239 --> 01:41:38,159
minutes. For the first 30 seconds, she

1968
01:41:38,159 --> 01:41:40,800
described her patient outcome. She had

1969
01:41:40,800 --> 01:41:42,400
survived breast cancer and gone on to

1970
01:41:42,400 --> 01:41:44,639
live a long and fulfilling life. And now

1971
01:41:44,639 --> 01:41:46,560
she was giving back to the community.

1972
01:41:46,560 --> 01:41:47,760
And for the next four and a half

1973
01:41:47,760 --> 01:41:49,840
minutes, she talked about how my dad

1974
01:41:49,840 --> 01:41:51,760
made her feel.

1975
01:41:51,760 --> 01:41:53,600
She described getting a breast cancer

1976
01:41:53,600 --> 01:41:55,760
diagnosis, the fear that came over her,

1977
01:41:55,760 --> 01:41:57,440
and then the process of interviewing

1978
01:41:57,440 --> 01:42:00,000
oncologists. She interviewed three

1979
01:42:00,000 --> 01:42:02,639
oncologists, and they all provided her

1980
01:42:02,639 --> 01:42:05,040
the same prognosis and the same

1981
01:42:05,040 --> 01:42:07,360
treatment recommendation. And then she

1982
01:42:07,360 --> 01:42:10,560
said two things I will never forget.

1983
01:42:10,560 --> 01:42:12,560
She said she realized that the machine

1984
01:42:12,560 --> 01:42:14,159
was now smarter than the doctor, that

1985
01:42:14,159 --> 01:42:15,679
the science had progressed far enough

1986
01:42:15,679 --> 01:42:17,440
that the machine could actually

1987
01:42:17,440 --> 01:42:19,520
determine the next best action better

1988
01:42:19,520 --> 01:42:21,679
than the doctor could. And then she said

1989
01:42:21,679 --> 01:42:23,520
the thing I will never forget as long as

1990
01:42:23,520 --> 01:42:26,400
I live, that the bedside manner is not a

1991
01:42:26,400 --> 01:42:29,280
feature, it's the product.

1992
01:42:29,280 --> 01:42:32,560
And that changed my life. I realized in

1993
01:42:32,560 --> 01:42:35,520
that moment my dad was not important to

1994
01:42:35,520 --> 01:42:37,199
the community because he was brilliant

1995
01:42:37,199 --> 01:42:38,639
at this point. He was important now

1996
01:42:38,639 --> 01:42:40,480
because he was kind and caring and

1997
01:42:40,480 --> 01:42:42,800
courageous and compassionate. The same

1998
01:42:42,800 --> 01:42:45,199
qualities I loved in him as a father, so

1999
01:42:45,199 --> 01:42:48,719
too did his patients love in him. And I

2000
01:42:48,719 --> 01:42:50,480
also realized that if medical oncology,

2001
01:42:50,480 --> 01:42:52,239
which we have long exalted as the

2002
01:42:52,239 --> 01:42:55,760
pinnacle of cognitive processing in in

2003
01:42:55,760 --> 01:42:58,320
medicine could cognitively commoditize,

2004
01:42:58,320 --> 01:43:01,440
then what role wouldn't? And I decided

2005
01:43:01,440 --> 01:43:03,679
that as long as I lived, if someone

2006
01:43:03,679 --> 01:43:06,080
asked, "What should I get great at?"

2007
01:43:06,080 --> 01:43:08,239
What I what my father taught me is that

2008
01:43:08,239 --> 01:43:11,040
soft skills that humanistic qualities

2009
01:43:11,040 --> 01:43:12,400
are actually measures of human

2010
01:43:12,400 --> 01:43:14,239
achievement. And if you can get great at

2011
01:43:14,239 --> 01:43:16,400
anything, get great at adaptability and

2012
01:43:16,400 --> 01:43:18,639
curiosity and empathy and courage and

2013
01:43:18,639 --> 01:43:20,560
wisdom and humor. And what I realized

2014
01:43:20,560 --> 01:43:22,800
moreover is that AI is not going to

2015
01:43:22,800 --> 01:43:25,840
necessarily incline us to be more h to

2016
01:43:25,840 --> 01:43:28,000
be more human. It may actually require

2017
01:43:28,000 --> 01:43:31,119
us to do so. that unmetered intelligence

2018
01:43:31,119 --> 01:43:34,320
will cause cognitive commoditization to

2019
01:43:34,320 --> 01:43:35,840
the extent that we may actually be

2020
01:43:35,840 --> 01:43:39,040
forced to be more human not less. And

2021
01:43:39,040 --> 01:43:40,880
the last thing I will say is this. You

2022
01:43:40,880 --> 01:43:43,440
must also now lead with optimism. There

2023
01:43:43,440 --> 01:43:45,440
is a lot of pessimism in the world right

2024
01:43:45,440 --> 01:43:47,520
now. There is a lot of fear. And what I

2025
01:43:47,520 --> 01:43:49,040
have to remind everyone when they tell

2026
01:43:49,040 --> 01:43:51,360
me that the world is a scary bad place

2027
01:43:51,360 --> 01:43:54,239
is that it is not evidentiary. It is

2028
01:43:54,239 --> 01:43:56,880
actually true that right now we are

2029
01:43:56,880 --> 01:43:58,639
overexposed to negative information and

2030
01:43:58,639 --> 01:44:00,239
underexposed to positive information.

2031
01:44:00,239 --> 01:44:02,560
And as much as I can prove to you that

2032
01:44:02,560 --> 01:44:04,400
the world is in fact getting better, the

2033
01:44:04,400 --> 01:44:05,679
guttural feeling that it is getting

2034
01:44:05,679 --> 01:44:07,280
worse is overwhelming. And so I will

2035
01:44:07,280 --> 01:44:10,639
remind you find the good news. Find the

2036
01:44:10,639 --> 01:44:13,119
good news and talk about it. There is so

2037
01:44:13,119 --> 01:44:15,280
many reasons to be optimistic about the

2038
01:44:15,280 --> 01:44:17,119
world we are building right now. And

2039
01:44:17,119 --> 01:44:19,840
moreover, it is no longer a nicity. It

2040
01:44:19,840 --> 01:44:22,080
is no longer a fun Sunday passing to

2041
01:44:22,080 --> 01:44:23,679
talk about a world that is that could be

2042
01:44:23,679 --> 01:44:26,000
better. It is a moral obligation to your

2043
01:44:26,000 --> 01:44:28,159
children and their children. It is a

2044
01:44:28,159 --> 01:44:29,920
moral obligation to describe a future

2045
01:44:29,920 --> 01:44:31,600
that can be better such that we can

2046
01:44:31,600 --> 01:44:34,320
actually build it. And my hope is that

2047
01:44:34,320 --> 01:44:36,560
together we can describe a future that

2048
01:44:36,560 --> 01:44:39,119
we want such that our children can live

2049
01:44:39,119 --> 01:44:41,600
in one that is unimaginably better than

2050
01:44:41,600 --> 01:44:46,719
the one we have today. Thanks so much.

2051
01:44:46,719 --> 01:44:49,719
Heat.

2052
01:44:52,480 --> 01:44:54,010
Heat.

2053
01:44:54,010 --> 01:45:07,680
[Applause]

2054
01:45:07,680 --> 01:45:10,909
[Music]

2055
01:45:11,119 --> 01:45:13,760
All right. So good. Hey, I want to share

2056
01:45:13,760 --> 01:45:15,440
with Was Zach amazing. He's in the back

2057
01:45:15,440 --> 01:45:16,800
there. Let him let him hear it in the

2058
01:45:16,800 --> 01:45:20,560
chat. He has a he has a brand new baby

2059
01:45:20,560 --> 01:45:22,480
at home. Like like right out of the

2060
01:45:22,480 --> 01:45:24,080
oven. Brand new baby and he still jumped

2061
01:45:24,080 --> 01:45:25,600
on a plane. He had other stuff to be

2062
01:45:25,600 --> 01:45:27,600
here. And I want to share this with you.

2063
01:45:27,600 --> 01:45:29,440
We saw so many amazing comments and in

2064
01:45:29,440 --> 01:45:30,880
the YouTube channel I saw people say,

2065
01:45:30,880 --> 01:45:32,639
"Hey, get to some tactics. Teach me

2066
01:45:32,639 --> 01:45:34,239
something I've never learned before."

2067
01:45:34,239 --> 01:45:36,080
Here's what I want to tell you. Trust

2068
01:45:36,080 --> 01:45:38,639
us. This is something Tony and I have

2069
01:45:38,639 --> 01:45:40,960
been doing collectively for 76 years.

2070
01:45:40,960 --> 01:45:43,440
This is about a strategy over three days

2071
01:45:43,440 --> 01:45:46,320
to anchor in lifelong change. How has

2072
01:45:46,320 --> 01:45:48,239
the latest hack worked for you? You can

2073
01:45:48,239 --> 01:45:49,920
go find the latest hack on YouTube.

2074
01:45:49,920 --> 01:45:51,920
You're not using it. This is a process.

2075
01:45:51,920 --> 01:45:54,000
And we have over eight speakers here

2076
01:45:54,000 --> 01:45:56,000
that each have their own strategy. They

2077
01:45:56,000 --> 01:45:57,679
each have their own tactics and it'll

2078
01:45:57,679 --> 01:46:00,480
get more detailed as we go. This is

2079
01:46:00,480 --> 01:46:02,639
about building lifelong change. If you

2080
01:46:02,639 --> 01:46:04,800
know Tony and I, a big percentage of you

2081
01:46:04,800 --> 01:46:07,199
have, you know, we obsess on delivering

2082
01:46:07,199 --> 01:46:08,960
exactly what you need, even sometimes

2083
01:46:08,960 --> 01:46:11,679
you might not realize it to the end. So,

2084
01:46:11,679 --> 01:46:13,520
just want to say thank you, Zach. I know

2085
01:46:13,520 --> 01:46:15,360
you're going to race home to to see his

2086
01:46:15,360 --> 01:46:18,480
baby. And um

2087
01:46:18,480 --> 01:46:20,320
and I'm really excited to introduce

2088
01:46:20,320 --> 01:46:24,960
someone very special next. Igor Pagani.

2089
01:46:24,960 --> 01:46:26,960
Igor is one of the top educators in the

2090
01:46:26,960 --> 01:46:29,679
AI space and one of those early adopters

2091
01:46:29,679 --> 01:46:31,440
who has already impacting has already

2092
01:46:31,440 --> 01:46:33,600
impacted millions of lives in the AI

2093
01:46:33,600 --> 01:46:35,760
space training. I had the chance when we

2094
01:46:35,760 --> 01:46:37,600
decided when I first met him I had the

2095
01:46:37,600 --> 01:46:39,119
chance to spend a day with him with my

2096
01:46:39,119 --> 01:46:41,360
family in Europe and he just blew my

2097
01:46:41,360 --> 01:46:43,440
mind and not just because his depth of

2098
01:46:43,440 --> 01:46:46,400
knowledge of AI but how much he cares.

2099
01:46:46,400 --> 01:46:48,800
He's he's gifted to take really complex

2100
01:46:48,800 --> 01:46:51,280
things and make them simple. He's taught

2101
01:46:51,280 --> 01:46:53,600
over 10,000 entrepreneurs, over 25

2102
01:46:53,600 --> 01:46:56,000
million views on his YouTube channel,

2103
01:46:56,000 --> 01:46:57,840
and he's behind some of the world's most

2104
01:46:57,840 --> 01:47:00,719
viewed tutorials on Chat, GPT, and Mind

2105
01:47:00,719 --> 01:47:02,800
Journey. Plus, he's lived in six

2106
01:47:02,800 --> 01:47:04,239
countries. He speaks a whole bunch of

2107
01:47:04,239 --> 01:47:06,639
languages, and he's just an all-around

2108
01:47:06,639 --> 01:47:08,880
good guy. But what really hits home is

2109
01:47:08,880 --> 01:47:11,040
that Igor had to figure this out on his

2110
01:47:11,040 --> 01:47:13,280
own. And now his mission is to make sure

2111
01:47:13,280 --> 01:47:15,440
nobody else has to go through the same

2112
01:47:15,440 --> 01:47:18,480
struggle that he has. And even greater,

2113
01:47:18,480 --> 01:47:20,320
he caught Tony and I's attention in such

2114
01:47:20,320 --> 01:47:22,239
a big way. We were so impressed that we

2115
01:47:22,239 --> 01:47:24,159
invited him to partner with us and he

2116
01:47:24,159 --> 01:47:26,560
did. So now we have joined forces and

2117
01:47:26,560 --> 01:47:28,960
Igor is our top AI educator. He's the

2118
01:47:28,960 --> 01:47:31,199
help the guy that helps us lead. It's

2119
01:47:31,199 --> 01:47:32,960
just so much fun. There's a we have a

2120
01:47:32,960 --> 01:47:34,320
quick little video Igor and then we'll

2121
01:47:34,320 --> 01:47:35,119
bring him up.

2122
01:47:35,119 --> 01:47:37,280
>> My job is organizing the chaos that is

2123
01:47:37,280 --> 01:47:40,239
AI.

2124
01:47:40,239 --> 01:47:42,000
Uh, Igor teaches people how to do things

2125
01:47:42,000 --> 01:47:44,080
like build their own chat bots in 15

2126
01:47:44,080 --> 01:47:47,199
minutes and build custom GPTs. He's an

2127
01:47:47,199 --> 01:47:49,600
AI educator. He's a tech enthusiast,

2128
01:47:49,600 --> 01:47:51,920
video producer, self-taught coder,

2129
01:47:51,920 --> 01:47:54,480
marketing expert, over 10 million views

2130
01:47:54,480 --> 01:47:56,239
uh on his YouTube channel. AI is an

2131
01:47:56,239 --> 01:47:58,080
amplifier of what you already do. We

2132
01:47:58,080 --> 01:48:00,480
digest the complexity and the madness

2133
01:48:00,480 --> 01:48:03,520
that is generative AI into a format that

2134
01:48:03,520 --> 01:48:05,600
people can easily consume. I'm beyond

2135
01:48:05,600 --> 01:48:07,280
excited to be a part of the advantage

2136
01:48:07,280 --> 01:48:08,719
because I get to work with some of the

2137
01:48:08,719 --> 01:48:10,639
best people in the industry and help

2138
01:48:10,639 --> 01:48:12,800
everyone transition from the old world

2139
01:48:12,800 --> 01:48:17,119
into this new era that is defined by AI.

2140
01:48:17,119 --> 01:48:21,760
Let's give it up for Mr. Igor Vagani.

2141
01:48:21,760 --> 01:48:23,679
Thank you, Eigor.

2142
01:48:23,679 --> 01:48:26,430
Thank you.

2143
01:48:26,430 --> 01:48:26,960
[Applause]

2144
01:48:26,960 --> 01:48:30,170
[Music]

2145
01:48:30,320 --> 01:48:33,199
All right.

2146
01:48:33,199 --> 01:48:35,040
All right. Welcome everybody. It is my

2147
01:48:35,040 --> 01:48:37,360
pleasure to give you some more tactical

2148
01:48:37,360 --> 01:48:38,880
things. Actually, I know Dean set this

2149
01:48:38,880 --> 01:48:40,080
up and said there's going to be a lot of

2150
01:48:40,080 --> 01:48:42,239
tactical stuff as we move forward. But

2151
01:48:42,239 --> 01:48:44,000
let me tell you, I actually have some

2152
01:48:44,000 --> 01:48:46,560
things, some views on how the world used

2153
01:48:46,560 --> 01:48:48,719
to be and how it is going to be moving

2154
01:48:48,719 --> 01:48:51,119
forward for you right now. But I want to

2155
01:48:51,119 --> 01:48:52,960
set this entire conversation up before

2156
01:48:52,960 --> 01:48:54,480
we get into the concrete things that you

2157
01:48:54,480 --> 01:48:57,040
can do today. I want to talk about how

2158
01:48:57,040 --> 01:48:58,960
things changed and how they are changing

2159
01:48:58,960 --> 01:49:00,639
because they are I mean you all are

2160
01:49:00,639 --> 01:49:03,440
aware, right? Um, every great leap in

2161
01:49:03,440 --> 01:49:05,520
human history came with tools. They came

2162
01:49:05,520 --> 01:49:07,360
with it came with technology. That

2163
01:49:07,360 --> 01:49:08,880
technology usually does the same thing.

2164
01:49:08,880 --> 01:49:11,840
It multiplies your capabilities. Let's

2165
01:49:11,840 --> 01:49:13,360
look back a little bit. Okay, stone

2166
01:49:13,360 --> 01:49:15,280
tools. When we got those, what happened?

2167
01:49:15,280 --> 01:49:16,880
People could work faster. The printing

2168
01:49:16,880 --> 01:49:19,920
press could multiply ideas. Google all

2169
01:49:19,920 --> 01:49:21,199
of a sudden you had all of the world's

2170
01:49:21,199 --> 01:49:24,159
knowledge available to you like this.

2171
01:49:24,159 --> 01:49:26,880
Okay. So, three years ago for me, AI

2172
01:49:26,880 --> 01:49:28,400
clicked on the day that Chad GPT came

2173
01:49:28,400 --> 01:49:30,159
out. I was lucky enough to be part of a

2174
01:49:30,159 --> 01:49:31,840
community of people who are obsessing

2175
01:49:31,840 --> 01:49:34,880
over this type of stuff. And I realized

2176
01:49:34,880 --> 01:49:37,040
very early that I could go from thinking

2177
01:49:37,040 --> 01:49:39,199
alone to actually thinking with a

2178
01:49:39,199 --> 01:49:41,040
partner. This is what chat can do for

2179
01:49:41,040 --> 01:49:42,400
you if you set it up correctly. I'll

2180
01:49:42,400 --> 01:49:44,239
show you in a second how or what the

2181
01:49:44,239 --> 01:49:46,480
idea behind that is. But at the end of

2182
01:49:46,480 --> 01:49:48,719
the day, that acceleration, me realizing

2183
01:49:48,719 --> 01:49:50,560
that I could be doing this launched my

2184
01:49:50,560 --> 01:49:52,560
YouTube channel and it even caught uh

2185
01:49:52,560 --> 01:49:54,239
Deans and Tony's attention and now we're

2186
01:49:54,239 --> 01:49:56,639
in a partnership. Okay, so we're going

2187
01:49:56,639 --> 01:49:58,159
to get into how to actually do this now,

2188
01:49:58,159 --> 01:49:59,920
which I'm really excited about. But

2189
01:49:59,920 --> 01:50:02,000
first of all, I need to tell you that I

2190
01:50:02,000 --> 01:50:04,320
am not technical. I did learn the basics

2191
01:50:04,320 --> 01:50:06,320
of coding. I did learn chat GPT and all

2192
01:50:06,320 --> 01:50:08,560
of these things around it. But you can

2193
01:50:08,560 --> 01:50:09,840
do this, too. Doesn't matter at what

2194
01:50:09,840 --> 01:50:10,960
level you're at. What I'm going to show

2195
01:50:10,960 --> 01:50:14,639
you now, everybody can do

2196
01:50:14,639 --> 01:50:17,639
okay.

2197
01:50:17,840 --> 01:50:21,040
Okay. So look, when I first saw AI, I

2198
01:50:21,040 --> 01:50:23,600
figured to myself, I saw Deli in 2022. A

2199
01:50:23,600 --> 01:50:25,040
friend of mine had a demo on his phone

2200
01:50:25,040 --> 01:50:26,560
was an image generator that could create

2201
01:50:26,560 --> 01:50:29,280
anything. And I told myself, man, this

2202
01:50:29,280 --> 01:50:31,520
is not for me. This is technical. This

2203
01:50:31,520 --> 01:50:34,000
is for engineers. This is for people who

2204
01:50:34,000 --> 01:50:36,239
know how to use it, right? You see these

2205
01:50:36,239 --> 01:50:38,159
tools, it seems simple on the surface,

2206
01:50:38,159 --> 01:50:40,080
but then you use it and it's like, huh,

2207
01:50:40,080 --> 01:50:41,119
I'm not sure I'm getting the full

2208
01:50:41,119 --> 01:50:43,840
potential of this thing. But what's took

2209
01:50:43,840 --> 01:50:45,360
me 10 years to figure out with all of

2210
01:50:45,360 --> 01:50:46,560
these different technologies that I've

2211
01:50:46,560 --> 01:50:48,560
been learning throughout my life, it

2212
01:50:48,560 --> 01:50:50,400
really only takes 10 minutes to start.

2213
01:50:50,400 --> 01:50:52,159
Heck less. This session, we're going to

2214
01:50:52,159 --> 01:50:53,600
be I'm going to be here for another like

2215
01:50:53,600 --> 01:50:55,520
15 to 20 minutes for you and I'm going

2216
01:50:55,520 --> 01:50:56,880
to show you things that you can actually

2217
01:50:56,880 --> 01:50:58,800
replicate right now. Matter of fact, if

2218
01:50:58,800 --> 01:51:00,639
you open a new tab with chat GPT and you

2219
01:51:00,639 --> 01:51:02,480
want to try out some of these things,

2220
01:51:02,480 --> 01:51:05,440
you can. Okay? And I bet that

2221
01:51:05,440 --> 01:51:06,880
independent of your level, whether

2222
01:51:06,880 --> 01:51:08,639
you're a complete beginner and you're

2223
01:51:08,639 --> 01:51:10,400
here to figure out what the first step

2224
01:51:10,400 --> 01:51:12,719
is or you're somebody who's 2,000 hours

2225
01:51:12,719 --> 01:51:16,400
deep, you will find something that is

2226
01:51:16,400 --> 01:51:17,760
going to expand your horizon just a

2227
01:51:17,760 --> 01:51:19,280
little bit. That is my hope within this

2228
01:51:19,280 --> 01:51:22,480
little presentation. So,

2229
01:51:22,480 --> 01:51:25,119
um, let's look at that. And let me first

2230
01:51:25,119 --> 01:51:26,719
acknowledge that, hey, there's a million

2231
01:51:26,719 --> 01:51:28,320
tools out there. You know that you've

2232
01:51:28,320 --> 01:51:30,000
seen the YouTube titles, you've seen the

2233
01:51:30,000 --> 01:51:31,360
Twitter threads, you've seen the email

2234
01:51:31,360 --> 01:51:32,560
subjects, you've seen the people

2235
01:51:32,560 --> 01:51:33,920
marketing it in a way where they say,

2236
01:51:33,920 --> 01:51:36,400
"Hey, these are the 100 tools you need

2237
01:51:36,400 --> 01:51:38,400
to know otherwise it will fall behind."

2238
01:51:38,400 --> 01:51:40,719
But I'm here to tell you that's not the

2239
01:51:40,719 --> 01:51:43,440
right goal. It sells well. You can you

2240
01:51:43,440 --> 01:51:44,880
put that up and people are like, "Oh no,

2241
01:51:44,880 --> 01:51:46,320
I need to catch up." But like what

2242
01:51:46,320 --> 01:51:48,880
really matters here, what really matters

2243
01:51:48,880 --> 01:51:51,360
is you getting your time back. It's the

2244
01:51:51,360 --> 01:51:53,760
theme of this event. And I truly believe

2245
01:51:53,760 --> 01:51:55,840
this to be true because if you get your

2246
01:51:55,840 --> 01:51:58,400
time back, it allows you to do more. It

2247
01:51:58,400 --> 01:52:00,639
allows you to multiply the time that you

2248
01:52:00,639 --> 01:52:03,840
have because it frees up your mind. And

2249
01:52:03,840 --> 01:52:05,360
human potential is limitless. We all

2250
01:52:05,360 --> 01:52:07,599
know that. And by getting time back, you

2251
01:52:07,599 --> 01:52:09,599
can multiply your own potential. So my

2252
01:52:09,599 --> 01:52:11,440
hope is that these next few examples,

2253
01:52:11,440 --> 01:52:13,280
they're actually going to get you some

2254
01:52:13,280 --> 01:52:15,520
time back. And again, we're not going to

2255
01:52:15,520 --> 01:52:17,360
do that by introducing you to a 100

2256
01:52:17,360 --> 01:52:20,159
tools. No, you actually just need the

2257
01:52:20,159 --> 01:52:22,639
advantages that people in our society

2258
01:52:22,639 --> 01:52:24,320
and capitalism have been getting through

2259
01:52:24,320 --> 01:52:26,560
building big teams. They get leverage.

2260
01:52:26,560 --> 01:52:29,119
They get more time by externalizing the

2261
01:52:29,119 --> 01:52:31,520
things they're not so good at. So, we're

2262
01:52:31,520 --> 01:52:34,400
going to be kind of doing that and AI

2263
01:52:34,400 --> 01:52:38,920
can be doing that for you today.

2264
01:52:39,599 --> 01:52:42,239
Okay. So,

2265
01:52:42,239 --> 01:52:44,239
here we get into the very first here we

2266
01:52:44,239 --> 01:52:47,199
get into the very first um example. Um I

2267
01:52:47,199 --> 01:52:49,280
want to kind of use this framework of

2268
01:52:49,280 --> 01:52:50,960
looking at things how they used to be

2269
01:52:50,960 --> 01:52:54,159
and how they are now and how they are

2270
01:52:54,159 --> 01:52:57,360
like looking forward. Okay. So the very

2271
01:52:57,360 --> 01:52:58,639
first example that I have here for you

2272
01:52:58,639 --> 01:53:00,239
and this is a really good one. Okay. I

2273
01:53:00,239 --> 01:53:01,760
think this one is going to resonate with

2274
01:53:01,760 --> 01:53:03,840
most people here. It's if you have

2275
01:53:03,840 --> 01:53:05,280
something that you quite don't don't

2276
01:53:05,280 --> 01:53:06,880
quite understand. Maybe you went to the

2277
01:53:06,880 --> 01:53:08,560
doctor and you come back with like some

2278
01:53:08,560 --> 01:53:11,119
document full of medical jargon. What

2279
01:53:11,119 --> 01:53:12,320
what are they even saying? Maybe you're

2280
01:53:12,320 --> 01:53:13,520
working with a lawyer and you get like

2281
01:53:13,520 --> 01:53:15,520
an email full of terms that you've never

2282
01:53:15,520 --> 01:53:17,280
seen before. Heck, maybe even your

2283
01:53:17,280 --> 01:53:18,480
friend is just telling you something

2284
01:53:18,480 --> 01:53:19,840
technical, like maybe a sentence like,

2285
01:53:19,840 --> 01:53:22,320
"Hey, oh, you're using these CRM, but

2286
01:53:22,320 --> 01:53:25,520
you should really be using a LLM to

2287
01:53:25,520 --> 01:53:26,960
answer all of your leads." Like, what

2288
01:53:26,960 --> 01:53:28,400
does that even mean, right? Some people

2289
01:53:28,400 --> 01:53:30,239
might catch every word in there, but

2290
01:53:30,239 --> 01:53:32,000
that's not expected. We don't grow up

2291
01:53:32,000 --> 01:53:33,119
with that knowledge. They certainly

2292
01:53:33,119 --> 01:53:34,400
don't teach it in school, that's for

2293
01:53:34,400 --> 01:53:36,639
sure. Now look, the old way of doing

2294
01:53:36,639 --> 01:53:38,000
that, if you get, let's say, this

2295
01:53:38,000 --> 01:53:39,840
medical report or or this little message

2296
01:53:39,840 --> 01:53:42,239
from your friend would be by using

2297
01:53:42,239 --> 01:53:44,400
Google, right? You open up a new tab on

2298
01:53:44,400 --> 01:53:46,080
your phone and you start looking up

2299
01:53:46,080 --> 01:53:48,880
terms, right? This medical report is

2300
01:53:48,880 --> 01:53:51,040
just a combination of various terms. It

2301
01:53:51,040 --> 01:53:52,480
tells a story. It tells something that's

2302
01:53:52,480 --> 01:53:55,280
ultra relevant to you. You're determined

2303
01:53:55,280 --> 01:53:57,599
to find out what it says, but like the

2304
01:53:57,599 --> 01:53:59,280
tools that you have at your disposal or

2305
01:53:59,280 --> 01:54:01,599
that you had up until now allow you only

2306
01:54:01,599 --> 01:54:04,080
for the following workflow. You go in,

2307
01:54:04,080 --> 01:54:05,840
you open a new tab, you open Google

2308
01:54:05,840 --> 01:54:07,199
Translate, and you look up the first

2309
01:54:07,199 --> 01:54:09,599
term. Okay, that makes sense. Now I

2310
01:54:09,599 --> 01:54:10,880
understand this term. Cool. There's

2311
01:54:10,880 --> 01:54:13,520
another 20. So you open up a new tab,

2312
01:54:13,520 --> 01:54:15,119
you look up the next sentence or the

2313
01:54:15,119 --> 01:54:16,400
next term. Maybe there's an article. You

2314
01:54:16,400 --> 01:54:17,920
read that article. Okay, you're getting

2315
01:54:17,920 --> 01:54:20,400
there. 5 minutes have passed, but you're

2316
01:54:20,400 --> 01:54:21,920
still not getting the full thing, right?

2317
01:54:21,920 --> 01:54:24,159
So a few tabs later, and another 15

2318
01:54:24,159 --> 01:54:25,840
minutes later, you might have a rough

2319
01:54:25,840 --> 01:54:27,840
idea of what's going on in this medical

2320
01:54:27,840 --> 01:54:29,920
document or in this convoluted message

2321
01:54:29,920 --> 01:54:32,480
from your friend. Right now, that's the

2322
01:54:32,480 --> 01:54:33,920
old way. You might be able to figure

2323
01:54:33,920 --> 01:54:35,360
this out in 20 minutes, but what you can

2324
01:54:35,360 --> 01:54:37,360
do now, what I'm here to tell you that

2325
01:54:37,360 --> 01:54:39,679
you can do now, and you should do now,

2326
01:54:39,679 --> 01:54:42,000
is you can just drop that document into

2327
01:54:42,000 --> 01:54:43,840
the free version of Chat GPT. You

2328
01:54:43,840 --> 01:54:45,199
literally just drag and drop it. If

2329
01:54:45,199 --> 01:54:46,880
you're on your phone, upload it. Simple

2330
01:54:46,880 --> 01:54:48,400
as that. If it's a message from your

2331
01:54:48,400 --> 01:54:50,400
friend, you just copy paste it in. Yeah.

2332
01:54:50,400 --> 01:54:53,040
Once you do that, all you need is the

2333
01:54:53,040 --> 01:54:54,560
knowledge that I'm about to give you now

2334
01:54:54,560 --> 01:54:56,159
that you can follow up with a simple

2335
01:54:56,159 --> 01:54:57,520
little sentence, something we call a

2336
01:54:57,520 --> 01:55:00,560
prompt that says, "Explain this to me

2337
01:55:00,560 --> 01:55:03,440
like I'm 14."

2338
01:55:03,440 --> 01:55:05,840
Sent about 5 seconds later, it's going

2339
01:55:05,840 --> 01:55:07,360
to analyze the entire document and it's

2340
01:55:07,360 --> 01:55:08,800
going to summarize it in a few bullet

2341
01:55:08,800 --> 01:55:11,199
points to you in the language that a

2342
01:55:11,199 --> 01:55:13,840
14year-old would understand. Sure, you

2343
01:55:13,840 --> 01:55:15,040
could do 8-year-old, you could do

2344
01:55:15,040 --> 01:55:16,719
20-year-old, but I really like 14

2345
01:55:16,719 --> 01:55:18,480
because it hits the sweet spot. somebody

2346
01:55:18,480 --> 01:55:20,000
who's out in the world already, who's in

2347
01:55:20,000 --> 01:55:22,960
high school, but um hasn't learned the

2348
01:55:22,960 --> 01:55:25,040
complexities and the technical depth of

2349
01:55:25,040 --> 01:55:27,119
something that like an MBA would bring,

2350
01:55:27,119 --> 01:55:29,679
right? So, just do that. Just drop your

2351
01:55:29,679 --> 01:55:31,520
next like uh doctor's document in there.

2352
01:55:31,520 --> 01:55:33,360
And what it's really good at, like a lot

2353
01:55:33,360 --> 01:55:34,719
of people are afraid of hallucination,

2354
01:55:34,719 --> 01:55:36,400
right? And hallucination happens if you

2355
01:55:36,400 --> 01:55:38,159
ask for concrete things it doesn't have

2356
01:55:38,159 --> 01:55:40,480
and other situations. Here, it's just

2357
01:55:40,480 --> 01:55:43,040
compressing. It's just compressing what

2358
01:55:43,040 --> 01:55:44,800
you have in a document into a few bullet

2359
01:55:44,800 --> 01:55:47,360
points. And then if you're really really

2360
01:55:47,360 --> 01:55:48,960
in a rush, you could follow up with,

2361
01:55:48,960 --> 01:55:50,880
"Hey, give that to me in three bullet

2362
01:55:50,880 --> 01:55:52,159
points." And it's going to summarize

2363
01:55:52,159 --> 01:55:53,599
maybe what is like six or seven bullet

2364
01:55:53,599 --> 01:55:56,320
points into three. Amazing. That's a win

2365
01:55:56,320 --> 01:55:58,080
right there. So before that might have

2366
01:55:58,080 --> 01:56:00,239
took you 20 minutes. Now it takes about

2367
01:56:00,239 --> 01:56:01,920
20 seconds. You read the bullets, you

2368
01:56:01,920 --> 01:56:04,159
move on with your life, right? And maybe

2369
01:56:04,159 --> 01:56:05,920
I'm not saying like there's no point in

2370
01:56:05,920 --> 01:56:07,599
diving deep into the medical report,

2371
01:56:07,599 --> 01:56:09,360
right? I'm just saying to get an idea

2372
01:56:09,360 --> 01:56:11,199
about it. Before that used to take a lot

2373
01:56:11,199 --> 01:56:12,560
of time. Now you can be really quick

2374
01:56:12,560 --> 01:56:14,960
with it and it can reduce all sorts of

2375
01:56:14,960 --> 01:56:17,960
complexity.

2376
01:56:19,040 --> 01:56:21,840
Okay, so next up I want to show you kind

2377
01:56:21,840 --> 01:56:23,679
of a bit more of an intricate one and

2378
01:56:23,679 --> 01:56:25,119
one that even some of the nerdiest

2379
01:56:25,119 --> 01:56:27,440
friends I have are not aware of because

2380
01:56:27,440 --> 01:56:30,639
you can do certain things with chat GPT

2381
01:56:30,639 --> 01:56:32,000
that you wouldn't have even imagined

2382
01:56:32,000 --> 01:56:33,840
before. The one example before is

2383
01:56:33,840 --> 01:56:35,199
something that you're probably doing on

2384
01:56:35,199 --> 01:56:36,880
a regular, right? You're taking things,

2385
01:56:36,880 --> 01:56:39,440
ideas, documents that you don't fully

2386
01:56:39,440 --> 01:56:40,960
understand and you make sense of it.

2387
01:56:40,960 --> 01:56:42,400
That's quite normal. But this next one

2388
01:56:42,400 --> 01:56:44,080
is something it's like a different

2389
01:56:44,080 --> 01:56:46,320
category of use case within AI because

2390
01:56:46,320 --> 01:56:47,920
really you're doing something that you

2391
01:56:47,920 --> 01:56:49,760
wouldn't be doing otherwise. Okay, what

2392
01:56:49,760 --> 01:56:52,239
does that look like? So concretely, I'll

2393
01:56:52,239 --> 01:56:53,679
show you how I saved a bunch of money on

2394
01:56:53,679 --> 01:56:54,880
all the subscriptions that I have. And

2395
01:56:54,880 --> 01:56:56,960
trust me, like being into this AI stuff,

2396
01:56:56,960 --> 01:56:58,560
like they accumulate and that's okay

2397
01:56:58,560 --> 01:57:00,320
because they open up, you know, a lot of

2398
01:57:00,320 --> 01:57:02,239
leverage for you. But I do have a lot of

2399
01:57:02,239 --> 01:57:04,800
subscriptions. And what I did is I put

2400
01:57:04,800 --> 01:57:06,560
an Excel sheet together with like on the

2401
01:57:06,560 --> 01:57:08,320
one side like all the subscriptions like

2402
01:57:08,320 --> 01:57:10,400
right like Netflix and automation

2403
01:57:10,400 --> 01:57:12,159
software and this and that and then on

2404
01:57:12,159 --> 01:57:13,440
the other side what I'm paying for it

2405
01:57:13,440 --> 01:57:14,880
monthly. I just went from my bank

2406
01:57:14,880 --> 01:57:16,080
statement and kind of like did this

2407
01:57:16,080 --> 01:57:17,599
manually. I'm sure you could export it

2408
01:57:17,599 --> 01:57:19,119
but I just did a simple little Excel

2409
01:57:19,119 --> 01:57:21,119
sheet, right? One row, second row. You

2410
01:57:21,119 --> 01:57:22,719
could also type it out in your notes if

2411
01:57:22,719 --> 01:57:24,639
you want to. The point is like you're

2412
01:57:24,639 --> 01:57:25,920
putting together information. You're

2413
01:57:25,920 --> 01:57:27,920
putting together data about your life.

2414
01:57:27,920 --> 01:57:29,599
Then I took all that right whether it's

2415
01:57:29,599 --> 01:57:31,679
Excel sheet or it's in your nose in your

2416
01:57:31,679 --> 01:57:34,320
notes. You take that, you paste it into

2417
01:57:34,320 --> 01:57:36,719
chat GPT and then I did the following

2418
01:57:36,719 --> 01:57:38,560
and listen closely because this shows

2419
01:57:38,560 --> 01:57:40,159
you the capabilities that are possible

2420
01:57:40,159 --> 01:57:43,119
today and you can do this too. I

2421
01:57:43,119 --> 01:57:44,560
activated something that is called a

2422
01:57:44,560 --> 01:57:46,960
deep research feature inside of Chat

2423
01:57:46,960 --> 01:57:49,199
GPT. Now there's variations of this. The

2424
01:57:49,199 --> 01:57:52,000
competing companies Anthropic and Gemini

2425
01:57:52,000 --> 01:57:53,840
and all of them have a deep research by

2426
01:57:53,840 --> 01:57:55,360
now. But the point is you activate this

2427
01:57:55,360 --> 01:57:57,199
deep research feature which is like a

2428
01:57:57,199 --> 01:57:59,280
button, right? It's not something you

2429
01:57:59,280 --> 01:58:00,719
need to set up. It's a button that says

2430
01:58:00,719 --> 01:58:02,960
deep research. press that. You put in

2431
01:58:02,960 --> 01:58:04,400
that Excel sheet with all the

2432
01:58:04,400 --> 01:58:06,960
subscription data and then you follow up

2433
01:58:06,960 --> 01:58:10,400
um by saying something as simple as find

2434
01:58:10,400 --> 01:58:13,679
cheaper alternatives to what I'm paying.

2435
01:58:13,679 --> 01:58:15,840
Then you hit enter. Then you go for a

2436
01:58:15,840 --> 01:58:17,520
walk, you walk your dog, you drink a

2437
01:58:17,520 --> 01:58:20,639
coffee, whatever is whatever you like.

2438
01:58:20,639 --> 01:58:22,800
You come back around 15 minutes later.

2439
01:58:22,800 --> 01:58:24,400
Now you don't have to do this work. The

2440
01:58:24,400 --> 01:58:26,639
AI is working for these 15 minutes. You

2441
01:58:26,639 --> 01:58:29,440
come back and what you're going to find

2442
01:58:29,440 --> 01:58:31,520
is a report. you're gonna find in my

2443
01:58:31,520 --> 01:58:34,560
case it was a 20 page long report. Okay.

2444
01:58:34,560 --> 01:58:36,960
And yes it did take me some times to

2445
01:58:36,960 --> 01:58:38,639
actually like cancel some subscriptions

2446
01:58:38,639 --> 01:58:40,480
and find alternatives and stuff but let

2447
01:58:40,480 --> 01:58:42,159
me tell you at the end of that day at

2448
01:58:42,159 --> 01:58:44,880
the end of that session it saved me 15%

2449
01:58:44,880 --> 01:58:46,480
of all of my subscriptions just from

2450
01:58:46,480 --> 01:58:48,400
that one report. Matter of fact I'll

2451
01:58:48,400 --> 01:58:49,920
tell you like two of the subscriptions I

2452
01:58:49,920 --> 01:58:51,280
think I had a total of like 30

2453
01:58:51,280 --> 01:58:53,199
something. Two of them the companies

2454
01:58:53,199 --> 01:58:55,119
lowered the pricing on it. I wasn't even

2455
01:58:55,119 --> 01:58:56,800
aware. When was the last time you

2456
01:58:56,800 --> 01:58:58,800
checked the sales pages of like

2457
01:58:58,800 --> 01:59:00,400
subscriptions that you already have?

2458
01:59:00,400 --> 01:59:02,560
That's not a thing you do, right? And

2459
01:59:02,560 --> 01:59:04,080
not a thing you're gonna do. Even if I

2460
01:59:04,080 --> 01:59:05,599
tell you now, that's like such a menial

2461
01:59:05,599 --> 01:59:07,119
task because you have to like check 35

2462
01:59:07,119 --> 01:59:09,360
pages. It's a lot of work. ChatGpt did

2463
01:59:09,360 --> 01:59:11,840
it for me. Beyond that, it showed me

2464
01:59:11,840 --> 01:59:13,599
alternatives to some services that I'm

2465
01:59:13,599 --> 01:59:16,159
using. And because it already knew me a

2466
01:59:16,159 --> 01:59:17,199
little bit, and we'll talk about that in

2467
01:59:17,199 --> 01:59:18,560
a second, because it already knew me

2468
01:59:18,560 --> 01:59:20,239
knew me a little bit, it made

2469
01:59:20,239 --> 01:59:22,000
recommendations that, hey, Eager, you

2470
01:59:22,000 --> 01:59:23,599
might not even want to be using this

2471
01:59:23,599 --> 01:59:25,840
service. what you might want to use is

2472
01:59:25,840 --> 01:59:28,320
this alternative that costs only $10 a

2473
01:59:28,320 --> 01:59:30,480
month instead of 80. And I did that. So

2474
01:59:30,480 --> 01:59:32,639
I made a bunch of switch switches. It

2475
01:59:32,639 --> 01:59:34,960
resulted in a 15% cost saving on all my

2476
01:59:34,960 --> 01:59:37,199
subscriptions and I went I was very

2477
01:59:37,199 --> 01:59:38,960
conservative cuz like I'm already very

2478
01:59:38,960 --> 01:59:42,080
selective with where I spend my time. Um

2479
01:59:42,080 --> 01:59:43,679
so you know I thought that list was

2480
01:59:43,679 --> 01:59:45,599
perfect. It's chat still found some for

2481
01:59:45,599 --> 01:59:46,800
somebody who doesn't even bother

2482
01:59:46,800 --> 01:59:49,679
checking their subscriptions. Damn, this

2483
01:59:49,679 --> 01:59:51,280
really makes a difference. And you can

2484
01:59:51,280 --> 01:59:53,360
do this too. Just type up the stuff that

2485
01:59:53,360 --> 01:59:55,360
you have, click that deep research

2486
01:59:55,360 --> 01:59:57,440
button and ask how could I save and it's

2487
01:59:57,440 --> 02:00:00,960
going to do it for you. Okay,

2488
02:00:00,960 --> 02:00:03,840
next example is, you know, a little

2489
02:00:03,840 --> 02:00:06,320
beyond most people what most people can

2490
02:00:06,320 --> 02:00:08,960
like build or or try. The first two,

2491
02:00:08,960 --> 02:00:10,400
they're really something that you could

2492
02:00:10,400 --> 02:00:13,360
kind of do right now, try right now. The

2493
02:00:13,360 --> 02:00:14,800
next one is relating to something that

2494
02:00:14,800 --> 02:00:16,639
you'll hear echoed throughout multiple

2495
02:00:16,639 --> 02:00:18,400
speeches. I just talked to Ally, by the

2496
02:00:18,400 --> 02:00:20,239
way. The back room is full of experts.

2497
02:00:20,239 --> 02:00:22,320
It's incredible. the the mind power in

2498
02:00:22,320 --> 02:00:24,560
there relating to both technology and

2499
02:00:24,560 --> 02:00:26,560
life. It's unbelievable. And and she was

2500
02:00:26,560 --> 02:00:28,239
mentioning that she's also going to talk

2501
02:00:28,239 --> 02:00:30,400
about AI avatars. And you I'm sure you

2502
02:00:30,400 --> 02:00:32,000
you'll see many of these throughout

2503
02:00:32,000 --> 02:00:34,159
these sessions, but I have one too. An

2504
02:00:34,159 --> 02:00:35,840
avatar that you know I trained on my

2505
02:00:35,840 --> 02:00:37,679
likeness and on my voice. It can

2506
02:00:37,679 --> 02:00:40,320
basically replicate me on autopilot.

2507
02:00:40,320 --> 02:00:41,760
Now, if you've seen this before, you'll

2508
02:00:41,760 --> 02:00:44,560
know it's nowhere close to a real human

2509
02:00:44,560 --> 02:00:46,639
presenting. Just lacks that human touch

2510
02:00:46,639 --> 02:00:48,000
and it's just the technology is not

2511
02:00:48,000 --> 02:00:50,080
quite there. But it is it is a cool it

2512
02:00:50,080 --> 02:00:51,599
is a cool little gimmick I would even

2513
02:00:51,599 --> 02:00:53,840
say. Now I used it in a fun way cuz when

2514
02:00:53,840 --> 02:00:56,320
me and Dean met back in Germany about

2515
02:00:56,320 --> 02:00:58,080
like what is it two two two and a half

2516
02:00:58,080 --> 02:01:00,480
months ago u he asked me he asked me an

2517
02:01:00,480 --> 02:01:02,000
email. He followed up with an email and

2518
02:01:02,000 --> 02:01:03,840
instead of me just replying with a

2519
02:01:03,840 --> 02:01:06,400
normal email I actually texted him back

2520
02:01:06,400 --> 02:01:08,400
with my AI avatar and it blew his mind.

2521
02:01:08,400 --> 02:01:10,080
He was like eager this is this is so

2522
02:01:10,080 --> 02:01:11,520
great. I basically replied the thing

2523
02:01:11,520 --> 02:01:12,960
that I was going to write as a as a

2524
02:01:12,960 --> 02:01:15,920
message um to him via my avatar and that

2525
02:01:15,920 --> 02:01:17,840
worked really great. But here you might

2526
02:01:17,840 --> 02:01:20,480
be thinking, "Hey, Eigor, okay, that's

2527
02:01:20,480 --> 02:01:21,920
great. That's fun, but isn't that a

2528
02:01:21,920 --> 02:01:23,679
little gimmicky?" And I would agree that

2529
02:01:23,679 --> 02:01:27,280
is gimmicky. It's not, you know, but I

2530
02:01:27,280 --> 02:01:29,119
found a great way to actually use this

2531
02:01:29,119 --> 02:01:30,960
in my business. I had this like weight

2532
02:01:30,960 --> 02:01:32,400
list for a new service I was rolling

2533
02:01:32,400 --> 02:01:34,320
out. And what I did is I hooked up the

2534
02:01:34,320 --> 02:01:36,080
weight list to my avatar. There's like

2535
02:01:36,080 --> 02:01:37,599
an automation in the background that

2536
02:01:37,599 --> 02:01:39,840
like can spit out these avatars. And

2537
02:01:39,840 --> 02:01:41,360
every time somebody filled out that

2538
02:01:41,360 --> 02:01:43,119
form, I was basically asking, "Hey, are

2539
02:01:43,119 --> 02:01:44,480
you interested in the service?" And they

2540
02:01:44,480 --> 02:01:46,080
were like, "Yes." And then I asked for

2541
02:01:46,080 --> 02:01:47,840
two or three more details about them.

2542
02:01:47,840 --> 02:01:49,920
Well, in the background, the avatar used

2543
02:01:49,920 --> 02:01:52,239
the two free details that they provided.

2544
02:01:52,239 --> 02:01:53,840
And instead of just getting an email

2545
02:01:53,840 --> 02:01:56,000
saying, "Hey,

2546
02:01:56,000 --> 02:01:57,920
thank you so much for signing up. Um,

2547
02:01:57,920 --> 02:02:00,320
I'll see you soon." They got a custom

2548
02:02:00,320 --> 02:02:02,719
video message from my avatar. I fully

2549
02:02:02,719 --> 02:02:04,960
acknowledge that it's AI. I wasn't

2550
02:02:04,960 --> 02:02:06,719
pretending like this is, you know, me

2551
02:02:06,719 --> 02:02:08,560
recording a custom message. Heck, you

2552
02:02:08,560 --> 02:02:10,800
fill out the form within like I think 90

2553
02:02:10,800 --> 02:02:12,480
seconds you got an email with a custom

2554
02:02:12,480 --> 02:02:15,199
video of my avatar talking to you. But

2555
02:02:15,199 --> 02:02:17,440
this is just something that that wasn't

2556
02:02:17,440 --> 02:02:19,280
possible at all. And it's also not

2557
02:02:19,280 --> 02:02:20,960
something that you can even conjure up

2558
02:02:20,960 --> 02:02:23,280
yourself no matter how hard you think.

2559
02:02:23,280 --> 02:02:25,920
It scales your presence and it doesn't

2560
02:02:25,920 --> 02:02:27,520
it doesn't replace you. That's not the

2561
02:02:27,520 --> 02:02:30,239
point here. As with so many other AI use

2562
02:02:30,239 --> 02:02:32,639
cases and all of this technology, it's

2563
02:02:32,639 --> 02:02:35,040
not replacing you. At least not at this

2564
02:02:35,040 --> 02:02:36,320
point in time where we're at. Right now

2565
02:02:36,320 --> 02:02:37,760
we're at a golden time where there's an

2566
02:02:37,760 --> 02:02:40,719
opportunity between what was possible

2567
02:02:40,719 --> 02:02:42,639
and where this technology is going to

2568
02:02:42,639 --> 02:02:44,320
go. Right now, we're at a place where it

2569
02:02:44,320 --> 02:02:46,800
amplifies you. It enhances you. In this

2570
02:02:46,800 --> 02:02:48,719
case, it allows me to multiply my

2571
02:02:48,719 --> 02:02:51,119
presence and for me to do other things

2572
02:02:51,119 --> 02:02:52,639
with my time and for me to be more

2573
02:02:52,639 --> 02:02:55,040
creative with my time rather than

2574
02:02:55,040 --> 02:02:56,719
replacing me. This avatar is just

2575
02:02:56,719 --> 02:02:59,119
enhancing what I do, right? So, I

2576
02:02:59,119 --> 02:03:01,520
thought that was pretty cool. Um, and I

2577
02:03:01,520 --> 02:03:04,080
use that all the time now. But look, all

2578
02:03:04,080 --> 02:03:05,599
of these examples that I gave you, okay,

2579
02:03:05,599 --> 02:03:07,280
we we did three great little examples

2580
02:03:07,280 --> 02:03:08,960
right here, but all of them have one

2581
02:03:08,960 --> 02:03:11,679
thing in common. They're run by this

2582
02:03:11,679 --> 02:03:13,840
thing that we call AI. And you know, not

2583
02:03:13,840 --> 02:03:15,920
to get too technical on you here, but

2584
02:03:15,920 --> 02:03:18,560
basically what AI is is a system called

2585
02:03:18,560 --> 02:03:20,000
the LLM in the background, the large

2586
02:03:20,000 --> 02:03:21,920
language model. And there's a takeaway

2587
02:03:21,920 --> 02:03:23,280
here. Trust me, I'm not I'm not getting

2588
02:03:23,280 --> 02:03:24,719
into the technical stuff and then

2589
02:03:24,719 --> 02:03:26,719
telling you all about that right now. I

2590
02:03:26,719 --> 02:03:28,320
want to I want you to realize one thing

2591
02:03:28,320 --> 02:03:31,199
though, and this is major. So, really

2592
02:03:31,199 --> 02:03:32,639
let this sink in because at the end of

2593
02:03:32,639 --> 02:03:34,480
the day, these LLMs, this what we call

2594
02:03:34,480 --> 02:03:37,599
AI, they do one thing, and they do it so

2595
02:03:37,599 --> 02:03:39,760
damn well.

2596
02:03:39,760 --> 02:03:42,719
They take patterns that they've seen and

2597
02:03:42,719 --> 02:03:45,040
they reproduce them. In other words,

2598
02:03:45,040 --> 02:03:47,520
they're pattern recognition and pattern

2599
02:03:47,520 --> 02:03:51,199
reproduction machines, engines. And if

2600
02:03:51,199 --> 02:03:53,040
you really think about it for a second,

2601
02:03:53,040 --> 02:03:54,480
you know, not to get philosophical on

2602
02:03:54,480 --> 02:03:56,639
you here either, but humans are that

2603
02:03:56,639 --> 02:03:59,840
too. We get our upbringing shows us the

2604
02:03:59,840 --> 02:04:01,440
patterns, how our parents lived, how the

2605
02:04:01,440 --> 02:04:03,280
people around us function. We mimic

2606
02:04:03,280 --> 02:04:05,360
that. The language we learn, well, you

2607
02:04:05,360 --> 02:04:06,880
know, depending on what country you come

2608
02:04:06,880 --> 02:04:08,560
from, you speak different languages.

2609
02:04:08,560 --> 02:04:09,920
That's just the patterns that you picked

2610
02:04:09,920 --> 02:04:11,840
up from around you. So, LLMs do the same

2611
02:04:11,840 --> 02:04:13,920
thing. Now, let's look at one of the

2612
02:04:13,920 --> 02:04:15,599
examples that I gave you, right? When I

2613
02:04:15,599 --> 02:04:18,320
say, "Hey, give me this document that I

2614
02:04:18,320 --> 02:04:20,560
don't understand myself fully in the

2615
02:04:20,560 --> 02:04:22,960
language of a 14-year-old." Well, how

2616
02:04:22,960 --> 02:04:25,520
does it know what a 14-year-old speaks

2617
02:04:25,520 --> 02:04:28,000
like? Well, it saw a bunch of writing of

2618
02:04:28,000 --> 02:04:30,159
14y olds. It saw a bunch of writing of

2619
02:04:30,159 --> 02:04:31,840
PhDs. It saw a bunch of writing of

2620
02:04:31,840 --> 02:04:33,760
little kids. Heck, it saw all the

2621
02:04:33,760 --> 02:04:35,040
writing that is available on internet.

2622
02:04:35,040 --> 02:04:36,480
That's the whole idea behind training

2623
02:04:36,480 --> 02:04:39,520
these models. It saw all of that. It

2624
02:04:39,520 --> 02:04:41,840
recognized those patterns. It learned

2625
02:04:41,840 --> 02:04:43,840
them. And now it's able to reproduce

2626
02:04:43,840 --> 02:04:45,920
them for you. So here's the big unlock.

2627
02:04:45,920 --> 02:04:47,520
Okay, that sounds like theory. Like,

2628
02:04:47,520 --> 02:04:49,040
okay, pattern recognition, pattern

2629
02:04:49,040 --> 02:04:50,719
reproduction, that makes sense. But

2630
02:04:50,719 --> 02:04:52,159
here's the big unlock that I want you to

2631
02:04:52,159 --> 02:04:53,920
take away from this because it applies

2632
02:04:53,920 --> 02:04:56,400
to all the examples. Whatever you're

2633
02:04:56,400 --> 02:04:58,800
doing in any AI, whether it's chat, one

2634
02:04:58,800 --> 02:05:00,480
of the competitors, doesn't matter.

2635
02:05:00,480 --> 02:05:02,400
Whatever you're doing, if you provide it

2636
02:05:02,400 --> 02:05:05,760
with examples, if you tell it, hey, I

2637
02:05:05,760 --> 02:05:07,599
wrote this email, then I wrote this

2638
02:05:07,599 --> 02:05:08,960
email again, and then I wrote this email

2639
02:05:08,960 --> 02:05:10,480
again to the same person about the same

2640
02:05:10,480 --> 02:05:13,040
topic. If you copy those three emails

2641
02:05:13,040 --> 02:05:16,080
into Chat GPT and say, write a fourth

2642
02:05:16,080 --> 02:05:18,880
one, that's going to be it's going to be

2643
02:05:18,880 --> 02:05:21,760
so good at reproducing the pattern that

2644
02:05:21,760 --> 02:05:23,280
you gave it. But you have to give it the

2645
02:05:23,280 --> 02:05:25,199
pattern. I'm not saying you need to give

2646
02:05:25,199 --> 02:05:27,199
it the pattern every single time. I'm

2647
02:05:27,199 --> 02:05:29,040
just saying whether you're doing a

2648
02:05:29,040 --> 02:05:31,760
proposal, a report, a social media post,

2649
02:05:31,760 --> 02:05:33,280
client communication, or you're writing

2650
02:05:33,280 --> 02:05:35,760
product copy, it doesn't matter. Lead by

2651
02:05:35,760 --> 02:05:37,760
example. Just like the best parenting

2652
02:05:37,760 --> 02:05:39,520
happens when the parents actually lead

2653
02:05:39,520 --> 02:05:40,639
by example. It doesn't matter what you

2654
02:05:40,639 --> 02:05:42,639
tell the kids, matters how you act, what

2655
02:05:42,639 --> 02:05:44,560
you show them, right? Same thing here.

2656
02:05:44,560 --> 02:05:46,480
You need to lead by example. Take the

2657
02:05:46,480 --> 02:05:48,080
examples of things you have done. Just

2658
02:05:48,080 --> 02:05:49,760
copy paste them into chat GPT and then

2659
02:05:49,760 --> 02:05:52,080
tell it, hey, do that again. Three is

2660
02:05:52,080 --> 02:05:54,800
good. Five is better by the way.

2661
02:05:54,800 --> 02:05:57,760
So that is that is really important. Um

2662
02:05:57,760 --> 02:06:00,480
and it applies to everything else. Um

2663
02:06:00,480 --> 02:06:04,000
and before we kind of talk about

2664
02:06:04,000 --> 02:06:07,360
reproducing what you already do, um I

2665
02:06:07,360 --> 02:06:09,199
really want you to start thinking also

2666
02:06:09,199 --> 02:06:10,960
about how much time these things save

2667
02:06:10,960 --> 02:06:12,480
you. Because I gave you three nice

2668
02:06:12,480 --> 02:06:14,080
little examples. And let me tell you, I

2669
02:06:14,080 --> 02:06:15,520
thought long and hard about what

2670
02:06:15,520 --> 02:06:17,679
examples to take here because there's a

2671
02:06:17,679 --> 02:06:19,199
lot. There's there's a million more that

2672
02:06:19,199 --> 02:06:22,159
you can do. But it really starts with

2673
02:06:22,159 --> 02:06:24,320
with just doing something because doing

2674
02:06:24,320 --> 02:06:26,080
something builds the confidence to do

2675
02:06:26,080 --> 02:06:27,599
more. If you do the simple little thing

2676
02:06:27,599 --> 02:06:29,440
of giving it a document and then telling

2677
02:06:29,440 --> 02:06:32,079
it, hey, give that to me like I'm 14.

2678
02:06:32,079 --> 02:06:33,679
And wow, you're like, okay, that saved

2679
02:06:33,679 --> 02:06:35,760
me 20 minutes. Think about the fact that

2680
02:06:35,760 --> 02:06:37,599
it saved you 20 minutes because that's

2681
02:06:37,599 --> 02:06:39,440
going to build so much motivation and

2682
02:06:39,440 --> 02:06:41,040
confidence in the next thing that you're

2683
02:06:41,040 --> 02:06:43,199
going to be doing that it just starts

2684
02:06:43,199 --> 02:06:45,280
like multiplying and it'll spark your

2685
02:06:45,280 --> 02:06:47,440
cur curiosity and you'll want to do more

2686
02:06:47,440 --> 02:06:51,040
and more. So the idea is not to learn

2687
02:06:51,040 --> 02:06:53,040
all of these tools as I told you. The

2688
02:06:53,040 --> 02:06:56,800
idea is to get good at using some of

2689
02:06:56,800 --> 02:06:58,480
these tricks and to build confidence

2690
02:06:58,480 --> 02:07:00,159
within one tool. I just recommend just

2691
02:07:00,159 --> 02:07:02,639
use chat GPT or one of the competitors

2692
02:07:02,639 --> 02:07:04,719
and just do it within there and focus on

2693
02:07:04,719 --> 02:07:06,880
the outcome that you get. Focus on the

2694
02:07:06,880 --> 02:07:09,040
time that you get back. Not don't

2695
02:07:09,040 --> 02:07:10,480
collect tools. Don't collect all of

2696
02:07:10,480 --> 02:07:12,079
these prompts. You you can do that.

2697
02:07:12,079 --> 02:07:13,520
Sure. I'm not advocating against that.

2698
02:07:13,520 --> 02:07:15,520
I'm just saying like the best way to do

2699
02:07:15,520 --> 02:07:18,079
this is to think about the time you get

2700
02:07:18,079 --> 02:07:21,119
back and and really measure that and

2701
02:07:21,119 --> 02:07:22,960
that really like that combined with the

2702
02:07:22,960 --> 02:07:27,360
pattern recognition is all about um well

2703
02:07:27,360 --> 02:07:29,040
at a certain point it gets to know you.

2704
02:07:29,040 --> 02:07:31,040
Okay. And I want to show share a quick

2705
02:07:31,040 --> 02:07:32,480
story about this because like as you

2706
02:07:32,480 --> 02:07:34,960
advance with the usage of these uh of

2707
02:07:34,960 --> 02:07:36,320
these tools, you're going to realize

2708
02:07:36,320 --> 02:07:39,520
that it getting to know you is essential

2709
02:07:39,520 --> 02:07:41,040
because when I hear about new companies

2710
02:07:41,040 --> 02:07:43,119
that hire hundreds of people, I'm like

2711
02:07:43,119 --> 02:07:44,880
like I think like two years ago even it

2712
02:07:44,880 --> 02:07:46,639
was like hey great you're doing well.

2713
02:07:46,639 --> 02:07:48,079
Now in some of the circles that I

2714
02:07:48,079 --> 02:07:50,239
navigate like people tell me like hey

2715
02:07:50,239 --> 02:07:52,079
what went wrong? Why are you hiring all

2716
02:07:52,079 --> 02:07:53,360
these people? Like shouldn't you be

2717
02:07:53,360 --> 02:07:54,719
building systems? Shouldn't you be

2718
02:07:54,719 --> 02:07:57,040
building like processes that actually do

2719
02:07:57,040 --> 02:07:58,639
it? And this this conversation shifted

2720
02:07:58,639 --> 02:08:01,119
like a year ago. And so let me tell you

2721
02:08:01,119 --> 02:08:02,480
like there's a big change in that and

2722
02:08:02,480 --> 02:08:03,840
and a lot of it is about like

2723
02:08:03,840 --> 02:08:05,360
recognizing the patterns that a company

2724
02:08:05,360 --> 02:08:07,599
is executing that you're executing some

2725
02:08:07,599 --> 02:08:09,280
patterns about you and communicating

2726
02:08:09,280 --> 02:08:10,880
that to AI and then all of these

2727
02:08:10,880 --> 02:08:14,719
outcomes become better. Now I want to

2728
02:08:14,719 --> 02:08:18,639
tell you about one quick story. Um and

2729
02:08:18,639 --> 02:08:20,719
that is something that happened um

2730
02:08:20,719 --> 02:08:22,400
earlier this summer. I'm a little

2731
02:08:22,400 --> 02:08:23,920
embarrassed to like even admit it

2732
02:08:23,920 --> 02:08:25,440
honestly because it was like one of the

2733
02:08:25,440 --> 02:08:27,599
worst accidents that I've had like in my

2734
02:08:27,599 --> 02:08:29,440
recent memory. And also it's like I

2735
02:08:29,440 --> 02:08:30,800
don't know I even feel stupid like

2736
02:08:30,800 --> 02:08:32,639
talking about it cuz basically like I

2737
02:08:32,639 --> 02:08:34,960
went to a yoga class in the morning and

2738
02:08:34,960 --> 02:08:36,639
um it went great. I love my little yoga

2739
02:08:36,639 --> 02:08:39,440
classes. They reset me but I was on my

2740
02:08:39,440 --> 02:08:41,280
way home from that uh yoga class. I live

2741
02:08:41,280 --> 02:08:42,880
in Lisbon, Portugal by now. Beautiful

2742
02:08:42,880 --> 02:08:44,639
city. Not the best to ride with electric

2743
02:08:44,639 --> 02:08:46,560
longboards around. But I basically hit

2744
02:08:46,560 --> 02:08:48,000
my electric longboard and I was heading

2745
02:08:48,000 --> 02:08:49,440
home and usually that goes smoothly. I

2746
02:08:49,440 --> 02:08:50,880
wear a helmet and everything, you know.

2747
02:08:50,880 --> 02:08:52,400
But there was this one water sprinkler

2748
02:08:52,400 --> 02:08:54,159
that really tripped me up that day. And

2749
02:08:54,159 --> 02:08:56,800
by tripping up, I mean I almost face

2750
02:08:56,800 --> 02:09:00,000
planted on a street that is this steep.

2751
02:09:00,000 --> 02:09:03,199
I felt I fell. I was bruised. Eight

2752
02:09:03,199 --> 02:09:05,440
cuts, bleeding all over. Nothing broke,

2753
02:09:05,440 --> 02:09:07,280
so you know, not too dramatic, but like

2754
02:09:07,280 --> 02:09:09,360
I got home and I was shocked. It wasn't

2755
02:09:09,360 --> 02:09:12,480
just physical. It was mental. And I sat

2756
02:09:12,480 --> 02:09:13,920
down, I cleaned my wounds and everything

2757
02:09:13,920 --> 02:09:15,599
and I was sort of like just breathing

2758
02:09:15,599 --> 02:09:18,239
deeply, taking it all in. And then I

2759
02:09:18,239 --> 02:09:22,159
realized like, oh no. I checked my phone

2760
02:09:22,159 --> 02:09:23,840
and I checked the notifications and it's

2761
02:09:23,840 --> 02:09:26,480
team members and and uh agency we work

2762
02:09:26,480 --> 02:09:28,079
with just texting me about like, hey,

2763
02:09:28,079 --> 02:09:29,440
what's up with this video and this video

2764
02:09:29,440 --> 02:09:30,880
and that video? I had a bunch of

2765
02:09:30,880 --> 02:09:32,800
deadlines that day, but I'm sitting

2766
02:09:32,800 --> 02:09:36,000
there at my table bleeding. Literally,

2767
02:09:36,000 --> 02:09:37,920
there's blood dripping onto the table

2768
02:09:37,920 --> 02:09:40,159
and I'm like, oh no, there's no way how

2769
02:09:40,159 --> 02:09:42,320
am I supposed to record this video today

2770
02:09:42,320 --> 02:09:45,199
looking like this, feeling like this.

2771
02:09:45,199 --> 02:09:48,159
And then I realized hey I'm not alone

2772
02:09:48,159 --> 02:09:51,440
here actually let me consult chat GPT

2773
02:09:51,440 --> 02:09:53,599
and ask it what I should do here. I

2774
02:09:53,599 --> 02:09:54,960
didn't have to see that with all this

2775
02:09:54,960 --> 02:09:56,560
information that what I'm doing in my

2776
02:09:56,560 --> 02:09:58,079
business and what my goals are. It

2777
02:09:58,079 --> 02:10:01,199
already knew that. But I just asked hey

2778
02:10:01,199 --> 02:10:03,119
what should I do in this situation and I

2779
02:10:03,119 --> 02:10:04,400
just turned on the microphone and it

2780
02:10:04,400 --> 02:10:06,000
just started talking and I spent like

2781
02:10:06,000 --> 02:10:07,920
two minutes talking and it was it was

2782
02:10:07,920 --> 02:10:09,920
very real. It was very raw. I stumbled

2783
02:10:09,920 --> 02:10:11,440
over my words multiple times and I was

2784
02:10:11,440 --> 02:10:14,000
like oh man like this is like this is

2785
02:10:14,000 --> 02:10:15,679
bad. Like I'm serious. Like I can't do

2786
02:10:15,679 --> 02:10:16,960
this work. Like how am I supposed to do

2787
02:10:16,960 --> 02:10:18,960
this now? And I just hit enter and it

2788
02:10:18,960 --> 02:10:21,040
came back with like the answer that I

2789
02:10:21,040 --> 02:10:23,760
consider one of the most helpful answers

2790
02:10:23,760 --> 02:10:25,679
it ever gave me. And this is not even

2791
02:10:25,679 --> 02:10:27,760
getting your time back. This is just it

2792
02:10:27,760 --> 02:10:29,920
being there for me in a way and knowing

2793
02:10:29,920 --> 02:10:31,920
me in a way that in that moment nobody

2794
02:10:31,920 --> 02:10:33,840
else could. It basically told me this.

2795
02:10:33,840 --> 02:10:35,119
You could do three things now, Eigor.

2796
02:10:35,119 --> 02:10:36,960
First of all, you could rest, right? Do

2797
02:10:36,960 --> 02:10:39,280
nothing. Hey, it's just fair, right?

2798
02:10:39,280 --> 02:10:41,920
Like you're like you messed up and you

2799
02:10:41,920 --> 02:10:43,599
know things happened. Just rest. The

2800
02:10:43,599 --> 02:10:44,719
second one is like you could push

2801
02:10:44,719 --> 02:10:46,400
through, ignore all the pain and record

2802
02:10:46,400 --> 02:10:48,079
it anyway, but that's probably there's

2803
02:10:48,079 --> 02:10:49,679
going to be a price you pay for that and

2804
02:10:49,679 --> 02:10:53,440
then some. And then the third option is

2805
02:10:53,440 --> 02:10:55,199
one that I haven't thought of. It's like

2806
02:10:55,199 --> 02:10:57,199
you could do a balance. How about you

2807
02:10:57,199 --> 02:10:58,960
like rest for now? You do a little bit

2808
02:10:58,960 --> 02:11:00,560
of the work so everybody else is on

2809
02:11:00,560 --> 02:11:01,840
track and so they're happy and they know

2810
02:11:01,840 --> 02:11:03,440
you're committed, but then you finish

2811
02:11:03,440 --> 02:11:05,520
the rest tomorrow. And then it went

2812
02:11:05,520 --> 02:11:07,760
ahead and it actually recommended that I

2813
02:11:07,760 --> 02:11:10,000
do the balanced thing. And then here's

2814
02:11:10,000 --> 02:11:11,520
here's the cool thing. Now, I did this

2815
02:11:11,520 --> 02:11:13,440
in inside of my little system that knew

2816
02:11:13,440 --> 02:11:15,760
me already. If you do this in a new chat

2817
02:11:15,760 --> 02:11:16,960
and if you try this today and if you

2818
02:11:16,960 --> 02:11:18,239
tell it about the accident, if you even

2819
02:11:18,239 --> 02:11:19,679
take like what I just told you there and

2820
02:11:19,679 --> 02:11:21,679
put it in, it's always going to tell you

2821
02:11:21,679 --> 02:11:23,599
not to do anything. It's not even going

2822
02:11:23,599 --> 02:11:24,880
to mention that, hey, you could push

2823
02:11:24,880 --> 02:11:26,560
through or like you should. No, it's

2824
02:11:26,560 --> 02:11:28,639
just going to tell you rest. You're

2825
02:11:28,639 --> 02:11:30,079
you're like, you know, you have cuts,

2826
02:11:30,079 --> 02:11:32,239
you're bleeding, you should just rest.

2827
02:11:32,239 --> 02:11:34,800
But my setup knew me already. It knew my

2828
02:11:34,800 --> 02:11:36,560
goals. It knew how important my work is

2829
02:11:36,560 --> 02:11:39,599
to me. It knew how much I actually want

2830
02:11:39,599 --> 02:11:40,960
to get these things done. and it told

2831
02:11:40,960 --> 02:11:43,360
me, hey, do the balance. And that's what

2832
02:11:43,360 --> 02:11:45,360
I did. And this is where AI transforms

2833
02:11:45,360 --> 02:11:46,560
from more than something that just saves

2834
02:11:46,560 --> 02:11:48,239
you time. It's something that knows you

2835
02:11:48,239 --> 02:11:49,679
and it's something that has this

2836
02:11:49,679 --> 02:11:52,800
contextual wisdom. And that's really

2837
02:11:52,800 --> 02:11:55,840
what I would love for you to get to at a

2838
02:11:55,840 --> 02:11:59,199
certain point in time. So if any one of

2839
02:11:59,199 --> 02:12:00,960
these use cases resonated with you, if

2840
02:12:00,960 --> 02:12:02,719
this idea of it being a pattern

2841
02:12:02,719 --> 02:12:04,159
recognition and pattern reproduction

2842
02:12:04,159 --> 02:12:06,719
machine resonated with with you, I want

2843
02:12:06,719 --> 02:12:08,480
you to start measuring the time that the

2844
02:12:08,480 --> 02:12:09,840
different things you do with it and that

2845
02:12:09,840 --> 02:12:12,000
you learn throughout this summit. What

2846
02:12:12,000 --> 02:12:14,000
kind of difference it makes because this

2847
02:12:14,000 --> 02:12:15,520
compounds that's the important part.

2848
02:12:15,520 --> 02:12:17,119
It's not about saving 10 minutes. Sure,

2849
02:12:17,119 --> 02:12:18,800
it's like 10 minutes. Those 10 minutes

2850
02:12:18,800 --> 02:12:20,000
will give you the energy and the

2851
02:12:20,000 --> 02:12:21,840
confidence to save the next 10 minutes

2852
02:12:21,840 --> 02:12:23,599
which will accelerate the next hour

2853
02:12:23,599 --> 02:12:26,320
which will turn into 15 hours quicker

2854
02:12:26,320 --> 02:12:28,719
than you would imagine. The goal today

2855
02:12:28,719 --> 02:12:30,880
is not mastering tools. It's getting

2856
02:12:30,880 --> 02:12:34,079
time back and only you can do that. You

2857
02:12:34,079 --> 02:12:35,280
have to take the action. You have to

2858
02:12:35,280 --> 02:12:36,960
actually go into chatbt and do these

2859
02:12:36,960 --> 02:12:38,639
things. And I hope some of these

2860
02:12:38,639 --> 02:12:40,159
examples and my little story helped you

2861
02:12:40,159 --> 02:12:43,360
in doing that. And with that being said,

2862
02:12:43,360 --> 02:12:45,780
thank you so much.

2863
02:12:45,780 --> 02:12:47,140
[Applause]

2864
02:12:47,140 --> 02:12:49,920
[Music]

2865
02:12:49,920 --> 02:12:51,199
Thank you. Thank you. Give it up for

2866
02:12:51,199 --> 02:12:53,400
Egor, everybody.

2867
02:12:53,400 --> 02:13:02,560
[Applause]

2868
02:13:02,560 --> 02:13:04,719
All right. I I could I hope you see how

2869
02:13:04,719 --> 02:13:06,800
we're just going deeper and deeper. We

2870
02:13:06,800 --> 02:13:08,719
got Mr. Tony Robbins coming up here soon

2871
02:13:08,719 --> 02:13:09,760
to share something that's gonna

2872
02:13:09,760 --> 02:13:12,159
absolutely blow your mind. But first, I

2873
02:13:12,159 --> 02:13:14,000
am so excited. I'm gonna get right to

2874
02:13:14,000 --> 02:13:15,280
it. I hope you're taking notes like

2875
02:13:15,280 --> 02:13:16,880
crazy. And we're we're feeling the

2876
02:13:16,880 --> 02:13:18,159
momentum. We're reading your comments.

2877
02:13:18,159 --> 02:13:19,760
We'll keep meeting you where you are

2878
02:13:19,760 --> 02:13:21,920
over these three days. Like I said, our

2879
02:13:21,920 --> 02:13:24,159
whole goal is that we have a strategy

2880
02:13:24,159 --> 02:13:26,639
that you leave here with a plan. Leave

2881
02:13:26,639 --> 02:13:28,159
here with confidence. Leave here with

2882
02:13:28,159 --> 02:13:29,520
the capabilities. No matter where you

2883
02:13:29,520 --> 02:13:31,280
are, there's another level. And I hope

2884
02:13:31,280 --> 02:13:32,960
you're hearing this foundational piece

2885
02:13:32,960 --> 02:13:35,840
of going deeper in your AI to build

2886
02:13:35,840 --> 02:13:37,440
something that knows you more, that

2887
02:13:37,440 --> 02:13:39,599
understands you more, that can help you

2888
02:13:39,599 --> 02:13:41,840
where you are, to meet you and help you

2889
02:13:41,840 --> 02:13:43,599
overcome the constraints and go faster

2890
02:13:43,599 --> 02:13:45,679
towards your goals. And I'm so excited

2891
02:13:45,679 --> 02:13:47,760
for our next guest. From the moment I

2892
02:13:47,760 --> 02:13:50,880
first talked to Ally, I knew she was the

2893
02:13:50,880 --> 02:13:52,480
real deal. You know, almost 50

2894
02:13:52,480 --> 02:13:53,920
interviews, I I think the last one was

2895
02:13:53,920 --> 02:13:56,239
49 or 50 interviews that Tony and I did.

2896
02:13:56,239 --> 02:13:58,480
Out of all those interviews, we chose a

2897
02:13:58,480 --> 02:14:00,719
few to bring here today. And it's

2898
02:14:00,719 --> 02:14:02,159
because you could feel their heart. You

2899
02:14:02,159 --> 02:14:04,960
could hear their depth of wisdom, but

2900
02:14:04,960 --> 02:14:06,480
even more, their depth of wanting to

2901
02:14:06,480 --> 02:14:08,000
share. She's brilliant. She's

2902
02:14:08,000 --> 02:14:10,000
thoughtful. and she has the rare gift of

2903
02:14:10,000 --> 02:14:12,560
making complicated things with AI feel

2904
02:14:12,560 --> 02:14:14,560
simple, feel clear, feel actionable.

2905
02:14:14,560 --> 02:14:16,320
She's been recognized globally for her

2906
02:14:16,320 --> 02:14:19,599
work and is the most followed voice in

2907
02:14:19,599 --> 02:14:21,840
AI business for with nearly two million

2908
02:14:21,840 --> 02:14:23,920
followers. Time magazine named her one

2909
02:14:23,920 --> 02:14:25,920
of the hundred most influential people

2910
02:14:25,920 --> 02:14:28,560
in AI right alongside names of like Sam

2911
02:14:28,560 --> 02:14:30,800
Alman and Mark Zuckerberg. What I love

2912
02:14:30,800 --> 02:14:34,320
about Ally is she knows how to teach.

2913
02:14:34,320 --> 02:14:35,920
She gives you mental models and

2914
02:14:35,920 --> 02:14:38,480
frameworks that help you rethink how you

2915
02:14:38,480 --> 02:14:40,000
work, how to buy back time, and how to

2916
02:14:40,000 --> 02:14:41,920
create leverage. Now, before this, she

2917
02:14:41,920 --> 02:14:43,599
helped build multi-million dollar

2918
02:14:43,599 --> 02:14:45,840
businesses at Amazon and launched the

2919
02:14:45,840 --> 02:14:47,760
first multi-dia

2920
02:14:47,760 --> 02:14:50,400
AI team at IBM, setting up the stage for

2921
02:14:50,400 --> 02:14:53,119
an AI shift we're experiencing right

2922
02:14:53,119 --> 02:14:55,599
this very moment. And today, she's going

2923
02:14:55,599 --> 02:14:58,400
to break down the three levers or levels

2924
02:14:58,400 --> 02:15:00,480
of working with AI. And once you

2925
02:15:00,480 --> 02:15:02,639
understand these, you can truly change

2926
02:15:02,639 --> 02:15:04,639
the way you operate. Let's play this

2927
02:15:04,639 --> 02:15:06,480
quick little video and then bring out

2928
02:15:06,480 --> 02:15:09,760
Alli Miller.

2929
02:15:09,760 --> 02:15:13,280
>> What it means to be a business is

2930
02:15:13,280 --> 02:15:13,840
changing.

2931
02:15:13,840 --> 02:15:15,440
>> And so though you've experienced change

2932
02:15:15,440 --> 02:15:18,159
in your business before, this is a new

2933
02:15:18,159 --> 02:15:22,000
beast. And AI is a tool to be able to

2934
02:15:22,000 --> 02:15:24,400
handle that rate of change.

2935
02:15:24,400 --> 02:15:26,639
>> I'm here with Alli K. Miller, one of my

2936
02:15:26,639 --> 02:15:29,199
favorite AI leaders. In my view, when it

2937
02:15:29,199 --> 02:15:30,719
comes to making sense of the impact of

2938
02:15:30,719 --> 02:15:32,960
AI at work and beyond, the most

2939
02:15:32,960 --> 02:15:35,440
compelling voice on LinkedIn is Allies.

2940
02:15:35,440 --> 02:15:38,239
>> I started an AI nearly 20 years ago. In

2941
02:15:38,239 --> 02:15:40,560
my work at AWS, I was running the

2942
02:15:40,560 --> 02:15:43,599
machine learning strategy for 400,000

2943
02:15:43,599 --> 02:15:45,599
global startups. The biggest thing that

2944
02:15:45,599 --> 02:15:47,840
I'm seeing is that these top companies

2945
02:15:47,840 --> 02:15:50,320
are not just building AI products,

2946
02:15:50,320 --> 02:15:51,920
right? It's not just the frosting on the

2947
02:15:51,920 --> 02:15:54,239
cake. It is literally baked into the

2948
02:15:54,239 --> 02:15:56,639
flower of the cake. machine learning is

2949
02:15:56,639 --> 02:15:58,400
at the core of everything that they're

2950
02:15:58,400 --> 02:16:01,520
doing. So there's this move toward an AI

2951
02:16:01,520 --> 02:16:04,159
first business. You cannot just have the

2952
02:16:04,159 --> 02:16:05,840
executive sitting in this wonderful room

2953
02:16:05,840 --> 02:16:07,520
hearing what is happening in AI.

2954
02:16:07,520 --> 02:16:09,280
Everyone in your company needs to know.

2955
02:16:09,280 --> 02:16:11,599
We've seen this for years before. The

2956
02:16:11,599 --> 02:16:14,800
difference is the speed and scale. This

2957
02:16:14,800 --> 02:16:17,280
is all about moving AI upstream, right?

2958
02:16:17,280 --> 02:16:19,119
So it's not just this last mile where

2959
02:16:19,119 --> 02:16:20,880
you kind of sprinkle it on in. It's not

2960
02:16:20,880 --> 02:16:23,599
that frosting. How are you as a next-gen

2961
02:16:23,599 --> 02:16:25,599
business growing your revenue and not

2962
02:16:25,599 --> 02:16:27,920
just cutting cost? Because the world of

2963
02:16:27,920 --> 02:16:30,159
business is going to look completely

2964
02:16:30,159 --> 02:16:32,479
different in 5 years and you need to

2965
02:16:32,479 --> 02:16:34,800
have partners on your side that know how

2966
02:16:34,800 --> 02:16:38,599
to handle that today.

2967
02:16:38,639 --> 02:16:41,200
Let's give a warm welcome to Alli K.

2968
02:16:41,200 --> 02:16:44,200
Miller.

2969
02:16:46,880 --> 02:16:51,479
Good job. Crush it.

2970
02:16:52,399 --> 02:16:54,800
Oh man,

2971
02:16:54,800 --> 02:16:57,280
this is incredible. Thank you so much

2972
02:16:57,280 --> 02:16:59,200
for having me, Dean and Tony. And I

2973
02:16:59,200 --> 02:17:00,880
promise that this is not the same jacket

2974
02:17:00,880 --> 02:17:02,639
that I was wearing in my head shot. It's

2975
02:17:02,639 --> 02:17:04,559
a totally different brown jacket. Uh

2976
02:17:04,559 --> 02:17:07,280
let's talk about being an AI first

2977
02:17:07,280 --> 02:17:09,200
entrepreneur and how you can take

2978
02:17:09,200 --> 02:17:11,519
advantage of this moment to be able to

2979
02:17:11,519 --> 02:17:14,399
build a business in the AI age. As I

2980
02:17:14,399 --> 02:17:16,559
mentioned in that early video, I started

2981
02:17:16,559 --> 02:17:20,080
in AI almost 20 years ago and I can tell

2982
02:17:20,080 --> 02:17:23,120
you that I wake up with some acid reflux

2983
02:17:23,120 --> 02:17:25,760
in the morning because of the number one

2984
02:17:25,760 --> 02:17:29,040
most important thing to know about AI

2985
02:17:29,040 --> 02:17:32,319
and that is not one specific tool, not

2986
02:17:32,319 --> 02:17:35,840
one specific product or platform. The

2987
02:17:35,840 --> 02:17:39,040
number one thing to know is the pace of

2988
02:17:39,040 --> 02:17:42,479
change. Now, Zack Cass mentioned some of

2989
02:17:42,479 --> 02:17:44,960
these top moments, but I'm going to also

2990
02:17:44,960 --> 02:17:47,840
give you my take on this. The first

2991
02:17:47,840 --> 02:17:50,240
really big shift that is happening is

2992
02:17:50,240 --> 02:17:53,040
that the cost is dropping. Depending on

2993
02:17:53,040 --> 02:17:57,359
the model or the task, the average cost

2994
02:17:57,359 --> 02:18:01,439
drop year-over-year is between 9x and

2995
02:18:01,439 --> 02:18:03,920
900x. And now, a lot of people are

2996
02:18:03,920 --> 02:18:05,920
looking at this and they go, "Amazing, I

2997
02:18:05,920 --> 02:18:07,920
can cut my budgets. Amazing. I don't

2998
02:18:07,920 --> 02:18:08,960
have to spend anything on these

2999
02:18:08,960 --> 02:18:12,080
platforms. There are so many brand new

3000
02:18:12,080 --> 02:18:15,359
use cases that are opening up because of

3001
02:18:15,359 --> 02:18:18,639
this cost drop. As one example, my team

3002
02:18:18,639 --> 02:18:21,359
has built out a simulation platform so

3003
02:18:21,359 --> 02:18:24,160
that if we ask it a question, it'll come

3004
02:18:24,160 --> 02:18:27,679
up with 10,000 potential solutions and

3005
02:18:27,679 --> 02:18:30,000
score and rank all them. You can't do

3006
02:18:30,000 --> 02:18:33,200
that if every single one of those costs

3007
02:18:33,200 --> 02:18:36,080
$10, but you can if it costs fractions

3008
02:18:36,080 --> 02:18:39,679
of fractions of a cent. The second big

3009
02:18:39,679 --> 02:18:41,679
pace of change, and again, Zach

3010
02:18:41,679 --> 02:18:43,359
mentioned this because we're all seeing

3011
02:18:43,359 --> 02:18:44,719
the same benchmarks and all freaking out

3012
02:18:44,719 --> 02:18:47,840
about the same things. It is how long of

3013
02:18:47,840 --> 02:18:52,080
a task AI can take on. AI used to be

3014
02:18:52,080 --> 02:18:55,200
doubling in that task length every seven

3015
02:18:55,200 --> 02:18:58,880
months. We are now doubling about every

3016
02:18:58,880 --> 02:19:01,200
four to five months.

3017
02:19:01,200 --> 02:19:03,120
I want to give you kind of these two big

3018
02:19:03,120 --> 02:19:05,040
takeaways, right? Graphs can only share

3019
02:19:05,040 --> 02:19:07,280
so much. Why should you actually care

3020
02:19:07,280 --> 02:19:10,319
about this? Number one, the cost of

3021
02:19:10,319 --> 02:19:13,599
intelligence is dropping to near zero.

3022
02:19:13,599 --> 02:19:16,080
That is unbelievable for you guys. That

3023
02:19:16,080 --> 02:19:18,080
means that access to these tools, access

3024
02:19:18,080 --> 02:19:21,840
to intelligence is wide open. You can

3025
02:19:21,840 --> 02:19:24,319
grab it just like every top business out

3026
02:19:24,319 --> 02:19:27,359
there. That also means that if everyone

3027
02:19:27,359 --> 02:19:29,439
can grab it, how are you standing out in

3028
02:19:29,439 --> 02:19:31,840
your business? And the second shift that

3029
02:19:31,840 --> 02:19:35,200
I want to make sure people hear is AI

3030
02:19:35,200 --> 02:19:38,399
agents, i.e. AI that can do stuff for

3031
02:19:38,399 --> 02:19:40,880
us. AI that can reason through its own

3032
02:19:40,880 --> 02:19:44,160
steps and take action. These agents are

3033
02:19:44,160 --> 02:19:47,040
going to be able to work more than a

3034
02:19:47,040 --> 02:19:50,720
full day in the next 12 months. When an

3035
02:19:50,720 --> 02:19:53,920
AI system can work for a full day

3036
02:19:53,920 --> 02:19:56,000
without you interrupting it, without you

3037
02:19:56,000 --> 02:19:58,319
saying, "Hey, can I check your work?"

3038
02:19:58,319 --> 02:20:01,200
When it's able to work for a full day,

3039
02:20:01,200 --> 02:20:03,680
all of a sudden, it can also delegate

3040
02:20:03,680 --> 02:20:06,880
out to other agents. And so, that is

3041
02:20:06,880 --> 02:20:08,880
going to be a very big hockey stick

3042
02:20:08,880 --> 02:20:12,640
moment that you guys now know is coming

3043
02:20:12,640 --> 02:20:16,160
likely in the next year. Now, as I look

3044
02:20:16,160 --> 02:20:17,600
at all of these shifts that are

3045
02:20:17,600 --> 02:20:19,840
happening, the good news for all of you

3046
02:20:19,840 --> 02:20:21,520
is that what it means to be an

3047
02:20:21,520 --> 02:20:24,240
entrepreneur hasn't changed. It still

3048
02:20:24,240 --> 02:20:27,840
takes some risk. Uh it still takes that

3049
02:20:27,840 --> 02:20:31,280
intuition, that taste, that creativity.

3050
02:20:31,280 --> 02:20:33,520
The change that is happening right now,

3051
02:20:33,520 --> 02:20:35,359
and that has been kind of evolving over

3052
02:20:35,359 --> 02:20:36,880
the last three years, and we're about to

3053
02:20:36,880 --> 02:20:38,240
be in this really big hockey stick

3054
02:20:38,240 --> 02:20:41,760
moment, it's how you do it that has

3055
02:20:41,760 --> 02:20:43,840
changed. It's how you take advantage of

3056
02:20:43,840 --> 02:20:46,240
this moment. how you combine your

3057
02:20:46,240 --> 02:20:49,040
resources, your creativity, your

3058
02:20:49,040 --> 02:20:51,439
audience, your experience, and turn it

3059
02:20:51,439 --> 02:20:55,200
into value. Now, I'm very excited to

3060
02:20:55,200 --> 02:20:57,680
kind of share how I think about an AI

3061
02:20:57,680 --> 02:21:00,080
first business. And I'm going to give

3062
02:21:00,080 --> 02:21:03,120
you some real use cases. So if you guys

3063
02:21:03,120 --> 02:21:06,080
have not yet done this with Igor's talk,

3064
02:21:06,080 --> 02:21:08,640
please for the love of Dean and Tony,

3065
02:21:08,640 --> 02:21:10,880
open up your laptops so that you can

3066
02:21:10,880 --> 02:21:12,640
start screenshotting some of these

3067
02:21:12,640 --> 02:21:14,800
prompts that I share and immediately

3068
02:21:14,800 --> 02:21:17,040
testing this. So open up Claude Chatbt,

3069
02:21:17,040 --> 02:21:19,439
I don't care. Open up your laptop in a

3070
02:21:19,439 --> 02:21:21,600
different tab. Keep me in one tab and

3071
02:21:21,600 --> 02:21:23,920
let's get going. An AI first business

3072
02:21:23,920 --> 02:21:27,200
can be broken out into three Ps. The

3073
02:21:27,200 --> 02:21:29,200
first is people. How are you

3074
02:21:29,200 --> 02:21:31,520
supercharging yourself as a business

3075
02:21:31,520 --> 02:21:33,359
leader? Maybe you have people on your

3076
02:21:33,359 --> 02:21:35,760
team. How are you supercharging them?

3077
02:21:35,760 --> 02:21:38,240
The second P is process. How are you

3078
02:21:38,240 --> 02:21:40,880
able to get some of these back office

3079
02:21:40,880 --> 02:21:43,200
operations done that much more

3080
02:21:43,200 --> 02:21:45,280
efficiently? How are you able to make

3081
02:21:45,280 --> 02:21:47,600
decisions that much more efficiently?

3082
02:21:47,600 --> 02:21:50,720
And the last is product. Now, a lot of

3083
02:21:50,720 --> 02:21:51,920
people when they think of product, they

3084
02:21:51,920 --> 02:21:54,560
think, okay, software that we scale out,

3085
02:21:54,560 --> 02:21:57,200
you know, like Pinterest or Airbnb

3086
02:21:57,200 --> 02:21:59,920
platforms. No, the product for many of

3087
02:21:59,920 --> 02:22:03,280
you is you. Eigor mentioned this. How

3088
02:22:03,280 --> 02:22:06,160
are you going to scale yourself as the

3089
02:22:06,160 --> 02:22:07,520
product? So, I'm going to give you some

3090
02:22:07,520 --> 02:22:09,920
use cases for each of these categories.

3091
02:22:09,920 --> 02:22:12,880
The first is people. So, I believe Eigor

3092
02:22:12,880 --> 02:22:13,920
mentioned this as well. We're going to

3093
02:22:13,920 --> 02:22:15,520
do some deep research, but we're going

3094
02:22:15,520 --> 02:22:17,439
to actually do it in agent mode inside

3095
02:22:17,439 --> 02:22:19,359
of ChatBT. In the bottom left, we're

3096
02:22:19,359 --> 02:22:20,960
going to switch it into agent mode, and

3097
02:22:20,960 --> 02:22:23,280
I'm going to say, I am launching a brand

3098
02:22:23,280 --> 02:22:26,160
new boutique wellness center in Seattle.

3099
02:22:26,160 --> 02:22:28,080
Grab me best practices from places

3100
02:22:28,080 --> 02:22:30,960
outside of Seattle, right? The old way

3101
02:22:30,960 --> 02:22:32,640
of doing this, you would have to spend

3102
02:22:32,640 --> 02:22:34,720
weeks researching this, but we're gonna

3103
02:22:34,720 --> 02:22:37,040
say, "Grab best practices. Tell me what

3104
02:22:37,040 --> 02:22:38,960
people are buying in the space. Scan

3105
02:22:38,960 --> 02:22:40,880
forums. Tell me what they're terrified

3106
02:22:40,880 --> 02:22:42,399
of telling their grandma. Tell me what

3107
02:22:42,399 --> 02:22:43,520
they're terrified of telling their

3108
02:22:43,520 --> 02:22:44,880
kids." By the way, this is like my

3109
02:22:44,880 --> 02:22:46,240
favorite way of prompting AI because it

3110
02:22:46,240 --> 02:22:48,080
always gets to like the meat of a

3111
02:22:48,080 --> 02:22:50,319
persona. And so, I'm going to ask this

3112
02:22:50,319 --> 02:22:52,880
question. Now, in agent mode, they're

3113
02:22:52,880 --> 02:22:55,200
going to spin up a virtual computer, and

3114
02:22:55,200 --> 02:22:57,439
it is going to start kind of working on

3115
02:22:57,439 --> 02:22:59,439
your behalf. It's as if like an intern

3116
02:22:59,439 --> 02:23:01,760
is in another room with its own laptop.

3117
02:23:01,760 --> 02:23:03,520
So, it spins up a virtual computer,

3118
02:23:03,520 --> 02:23:05,280
starts doing the search, it finds

3119
02:23:05,280 --> 02:23:07,600
something about deprivation flotation

3120
02:23:07,600 --> 02:23:09,680
tanks in Austin, which has been on my

3121
02:23:09,680 --> 02:23:11,439
bucket list for a while, in case anyone

3122
02:23:11,439 --> 02:23:13,359
has any uh advice of where to do that in

3123
02:23:13,359 --> 02:23:15,520
New York. But I'm going to be able to

3124
02:23:15,520 --> 02:23:18,800
have the AI agent read through this. And

3125
02:23:18,800 --> 02:23:20,880
then it is going to give me back this

3126
02:23:20,880 --> 02:23:23,120
report after it has worked for 14

3127
02:23:23,120 --> 02:23:25,359
minutes, scanning the internet, finding

3128
02:23:25,359 --> 02:23:27,520
these best practices. It gets me back

3129
02:23:27,520 --> 02:23:30,080
this report. It tells me about Seattle.

3130
02:23:30,080 --> 02:23:33,520
It tells me about hydrotherapy and what

3131
02:23:33,520 --> 02:23:35,359
I can learn from that and what I can

3132
02:23:35,359 --> 02:23:37,359
bring into my business. It cites all of

3133
02:23:37,359 --> 02:23:39,359
it. Next time you're bored, next time

3134
02:23:39,359 --> 02:23:41,120
you're lounging by the beach, print out

3135
02:23:41,120 --> 02:23:43,040
this report and read it. you're going to

3136
02:23:43,040 --> 02:23:45,680
get so much smarter, so much faster.

3137
02:23:45,680 --> 02:23:48,800
Now, I had to prompt for this and one

3138
02:23:48,800 --> 02:23:49,840
thing that I think a lot of

3139
02:23:49,840 --> 02:23:52,240
entrepreneurs feel bogged down by is the

3140
02:23:52,240 --> 02:23:54,240
fact that every single thing in your

3141
02:23:54,240 --> 02:23:57,760
business is bottlenecked by you. Nothing

3142
02:23:57,760 --> 02:23:59,520
happens in your business unless you do

3143
02:23:59,520 --> 02:24:01,600
it. Unless you respond to an email,

3144
02:24:01,600 --> 02:24:04,000
unless you call a customer, unless you

3145
02:24:04,000 --> 02:24:06,240
figure out how to launch something new,

3146
02:24:06,240 --> 02:24:09,600
we need to make sure that AI is able to

3147
02:24:09,600 --> 02:24:13,359
start tasks for us. So in the bottom we

3148
02:24:13,359 --> 02:24:16,880
are going to now schedule this prompt so

3149
02:24:16,880 --> 02:24:19,040
that every single sixth of the month

3150
02:24:19,040 --> 02:24:22,080
i.e. today it is going to be able to run

3151
02:24:22,080 --> 02:24:24,800
that research for me. You can run

3152
02:24:24,800 --> 02:24:26,800
research on your competitors every

3153
02:24:26,800 --> 02:24:29,600
single day. You can run research on your

3154
02:24:29,600 --> 02:24:32,399
industry every month. You can get a

3155
02:24:32,399 --> 02:24:34,080
download of the newest news in quantum

3156
02:24:34,080 --> 02:24:36,080
physics every year. Whatever makes you

3157
02:24:36,080 --> 02:24:38,640
happy. But start to think about how to

3158
02:24:38,640 --> 02:24:41,760
remove yourself as a literal bottleneck

3159
02:24:41,760 --> 02:24:43,600
in your own business. Let me give you

3160
02:24:43,600 --> 02:24:45,760
another example. I did a very weird

3161
02:24:45,760 --> 02:24:47,359
thing which is I went to Madison Square

3162
02:24:47,359 --> 02:24:49,600
Park in New York and I decided to sit

3163
02:24:49,600 --> 02:24:52,800
there for 5 hours and teach people AI.

3164
02:24:52,800 --> 02:24:54,960
It was terrifying. Not as terrifying as

3165
02:24:54,960 --> 02:24:56,319
talking to hundreds of thousands of

3166
02:24:56,319 --> 02:24:59,359
people live, but pretty close. So I meet

3167
02:24:59,359 --> 02:25:01,680
a 45year-old man, not in this photo. I

3168
02:25:01,680 --> 02:25:03,280
meet a 45-year-old man and he comes up

3169
02:25:03,280 --> 02:25:05,439
to me and he tells me that he hates his

3170
02:25:05,439 --> 02:25:08,640
job. His boss is micromanaging him. He

3171
02:25:08,640 --> 02:25:10,240
wants to get the heck out of there. And

3172
02:25:10,240 --> 02:25:11,600
I said, "What's your dream? What do you

3173
02:25:11,600 --> 02:25:13,520
want to do?" He says, "I want to launch

3174
02:25:13,520 --> 02:25:16,800
a meditation platform. I want to have a

3175
02:25:16,800 --> 02:25:18,080
meditation channel on YouTube." And I

3176
02:25:18,080 --> 02:25:19,760
go, "Great. What does it even look like?

3177
02:25:19,760 --> 02:25:22,000
Who's doing that today? Are there five

3178
02:25:22,000 --> 02:25:23,280
people in this space? Five million

3179
02:25:23,280 --> 02:25:24,640
people in the space? What is the

3180
02:25:24,640 --> 02:25:25,600
landscape?" And he goes, "I have no

3181
02:25:25,600 --> 02:25:27,120
idea." And I go, "Let's do it together."

3182
02:25:27,120 --> 02:25:30,240
We open up Claude. I type in, "Go ahead,

3183
02:25:30,240 --> 02:25:32,160
you know, scour the internet. Pull back

3184
02:25:32,160 --> 02:25:34,000
a bunch of data. Do some data entry for

3185
02:25:34,000 --> 02:25:36,880
me. Put it together. tell me how many

3186
02:25:36,880 --> 02:25:38,479
channels there are, how often are they

3187
02:25:38,479 --> 02:25:40,720
posting, tell me the description of

3188
02:25:40,720 --> 02:25:44,000
their channel, and in only a couple of

3189
02:25:44,000 --> 02:25:47,680
minutes, I get a full landscape grab, a

3190
02:25:47,680 --> 02:25:49,920
full market scan on exactly the thing

3191
02:25:49,920 --> 02:25:52,319
that I want to do. Now, I can take this

3192
02:25:52,319 --> 02:25:54,800
as additional context. I can ask AI, how

3193
02:25:54,800 --> 02:25:57,120
do I stand out in this space? I can ask

3194
02:25:57,120 --> 02:25:59,280
AI, here's my five things that I've

3195
02:25:59,280 --> 02:26:01,359
tried before. What have I not tried to

3196
02:26:01,359 --> 02:26:04,000
be able to gain footing in this space?

3197
02:26:04,000 --> 02:26:05,439
And let me give you one last example

3198
02:26:05,439 --> 02:26:08,160
inside of people. This do not screenshot

3199
02:26:08,160 --> 02:26:10,720
this. This is a terrible horrific AI

3200
02:26:10,720 --> 02:26:13,200
prompt. This is a bad prompt. Why? It

3201
02:26:13,200 --> 02:26:15,520
gave no detail about who I am, what I

3202
02:26:15,520 --> 02:26:17,040
want, what my goals are, what my fears

3203
02:26:17,040 --> 02:26:19,840
are. All I said was write a blog post

3204
02:26:19,840 --> 02:26:22,240
about how hard it is to start an agency.

3205
02:26:22,240 --> 02:26:24,399
And what I also hate about this is that

3206
02:26:24,399 --> 02:26:26,720
it's telling my story, right? What is

3207
02:26:26,720 --> 02:26:28,160
hard about writing an starting an

3208
02:26:28,160 --> 02:26:31,280
agency? That should be my view. So

3209
02:26:31,280 --> 02:26:34,399
instead, I am going to draft my own blog

3210
02:26:34,399 --> 02:26:36,080
post and we're going to use AI to

3211
02:26:36,080 --> 02:26:38,000
improve quality. It's not just doing

3212
02:26:38,000 --> 02:26:40,319
work for us. We're not lazily offloading

3213
02:26:40,319 --> 02:26:42,960
and abusing these AI systems. We are

3214
02:26:42,960 --> 02:26:45,439
going to have it improve our work. So

3215
02:26:45,439 --> 02:26:47,840
I'm giving it this blog post. I say,

3216
02:26:47,840 --> 02:26:50,720
"Hey, review it from the POV of this

3217
02:26:50,720 --> 02:26:52,960
potential person, this potential person.

3218
02:26:52,960 --> 02:26:56,800
Score it on creativity, on intuition, on

3219
02:26:56,800 --> 02:26:59,040
value, and give me ways to improve it.

3220
02:26:59,040 --> 02:27:01,040
If the score is below five on any of

3221
02:27:01,040 --> 02:27:04,399
these things, I say, "Help me think of

3222
02:27:04,399 --> 02:27:06,720
analogies. Maybe I want to visualize

3223
02:27:06,720 --> 02:27:08,319
this blog post in a way that I would

3224
02:27:08,319 --> 02:27:10,319
have never been able to do." So, I ask

3225
02:27:10,319 --> 02:27:12,319
for these analogies. I'm asking for more

3226
02:27:12,319 --> 02:27:14,800
forethought. I'm asking for action. I

3227
02:27:14,800 --> 02:27:17,359
say, "How do I make this go viral on

3228
02:27:17,359 --> 02:27:19,040
Reddit? How do I tap into the right

3229
02:27:19,040 --> 02:27:21,680
communities?" And so, again, it did not

3230
02:27:21,680 --> 02:27:24,560
write the blog post. I came in with my

3231
02:27:24,560 --> 02:27:27,520
emotion. I came in with my learnings, my

3232
02:27:27,520 --> 02:27:30,399
business value, and I gave AI several

3233
02:27:30,399 --> 02:27:34,240
tasks to improve my work and improve the

3234
02:27:34,240 --> 02:27:37,920
performance of that post. And I get back

3235
02:27:37,920 --> 02:27:39,920
all this improvement advice. It's going

3236
02:27:39,920 --> 02:27:41,680
to tell me to get even more tactical

3237
02:27:41,680 --> 02:27:43,760
with business. It is going to give me

3238
02:27:43,760 --> 02:27:45,760
very specific examples. Hey, create

3239
02:27:45,760 --> 02:27:47,200
bullet point readers for those busy

3240
02:27:47,200 --> 02:27:49,840
readers. It gives me the exact breakdown

3241
02:27:49,840 --> 02:27:52,479
of those Reddit forums that I can

3242
02:27:52,479 --> 02:27:54,720
immediately grab. And I could even start

3243
02:27:54,720 --> 02:27:56,800
to say, "Okay, pull me together a

3244
02:27:56,800 --> 02:27:58,960
spreadsheet with all the links. Pull me

3245
02:27:58,960 --> 02:28:01,040
together the draft for these posts that

3246
02:28:01,040 --> 02:28:03,200
should go along with my post. Convert my

3247
02:28:03,200 --> 02:28:04,800
blog post into a red post." There's so

3248
02:28:04,800 --> 02:28:06,720
many ways to take this, but again, the

3249
02:28:06,720 --> 02:28:09,680
big takeaway, yes, it will help you be

3250
02:28:09,680 --> 02:28:12,560
more productive, but it will also help

3251
02:28:12,560 --> 02:28:16,240
you make better things and turn the work

3252
02:28:16,240 --> 02:28:18,160
you're already doing into greater

3253
02:28:18,160 --> 02:28:20,080
performance to have greater impact.

3254
02:28:20,080 --> 02:28:22,960
Let's go into process. Now, I worked

3255
02:28:22,960 --> 02:28:25,280
with a startup and I heard the most

3256
02:28:25,280 --> 02:28:28,160
shocking thing, which was that they have

3257
02:28:28,160 --> 02:28:30,720
millions of users, but because of AI

3258
02:28:30,720 --> 02:28:32,319
helping them in their customer support

3259
02:28:32,319 --> 02:28:35,359
processes, they only have to spend 15

3260
02:28:35,359 --> 02:28:38,479
minutes a day on customer support. Now,

3261
02:28:38,479 --> 02:28:40,000
I'm going to show you a screenshot. This

3262
02:28:40,000 --> 02:28:42,160
is an automation platform. This is a

3263
02:28:42,160 --> 02:28:43,760
little bit more of an advanced workflow,

3264
02:28:43,760 --> 02:28:45,359
and I know that some of you are just

3265
02:28:45,359 --> 02:28:47,600
getting started. Whatever you're doing,

3266
02:28:47,600 --> 02:28:49,280
I just want you to push one step more.

3267
02:28:49,280 --> 02:28:50,800
So, if you're not here yet, I completely

3268
02:28:50,800 --> 02:28:52,800
understand. You'll get there in about a

3269
02:28:52,800 --> 02:28:54,560
week, and I can't wait to see you there.

3270
02:28:54,560 --> 02:28:56,560
But this is a platform called Make. You

3271
02:28:56,560 --> 02:28:58,880
can build out automations. This is an

3272
02:28:58,880 --> 02:29:01,359
automation that my team has built out

3273
02:29:01,359 --> 02:29:03,680
that takes in emails that we get into

3274
02:29:03,680 --> 02:29:06,479
our support channel, summarizes them,

3275
02:29:06,479 --> 02:29:09,200
drafts the response based on 50 other

3276
02:29:09,200 --> 02:29:12,319
common responses we have, summarizes it,

3277
02:29:12,319 --> 02:29:14,880
puts it in our Slack, scores it based on

3278
02:29:14,880 --> 02:29:17,280
urgency, tags the right person. this

3279
02:29:17,280 --> 02:29:19,280
because I was just learning the platform

3280
02:29:19,280 --> 02:29:22,000
took me four hours. If you copy exactly

3281
02:29:22,000 --> 02:29:23,680
what I have on the screen, it's going to

3282
02:29:23,680 --> 02:29:26,000
take you a couple minutes. There are so

3283
02:29:26,000 --> 02:29:28,479
many things that we can do that we don't

3284
02:29:28,479 --> 02:29:30,160
have to be experts in. I don't want to

3285
02:29:30,160 --> 02:29:31,920
be an expert on customer support. I want

3286
02:29:31,920 --> 02:29:33,840
to be a helpful person, but I need to

3287
02:29:33,840 --> 02:29:36,319
spend more of my business time educating

3288
02:29:36,319 --> 02:29:39,520
the world on AI and working with Fortune

3289
02:29:39,520 --> 02:29:42,160
500 CEOs on their strategy. That is what

3290
02:29:42,160 --> 02:29:44,800
I need to be focused on. So think about

3291
02:29:44,800 --> 02:29:47,359
things that are pulling you out of your

3292
02:29:47,359 --> 02:29:50,479
zone of genius and how you can use AI to

3293
02:29:50,479 --> 02:29:51,680
help there. Let me give you another

3294
02:29:51,680 --> 02:29:53,600
example. This is something called cloud

3295
02:29:53,600 --> 02:29:54,880
code. Again, this is going to be a bit

3296
02:29:54,880 --> 02:29:58,479
more advanced. As you're thinking about

3297
02:29:58,479 --> 02:30:01,600
processes that you have in your work,

3298
02:30:01,600 --> 02:30:04,800
how can you think of net new interfaces?

3299
02:30:04,800 --> 02:30:08,479
And so I go into claude code and I say I

3300
02:30:08,479 --> 02:30:11,280
am bogged down in s. So I am bogged down

3301
02:30:11,280 --> 02:30:13,040
in invoices. If I have to look at one

3302
02:30:13,040 --> 02:30:14,479
more contract, I think I'm going to pull

3303
02:30:14,479 --> 02:30:16,960
my hair out. So, I go to Claude Code and

3304
02:30:16,960 --> 02:30:19,840
I say, "Make me a new interface that

3305
02:30:19,840 --> 02:30:22,399
allows me to just copy and paste in an

3306
02:30:22,399 --> 02:30:24,319
entire email thread. I don't want to

3307
02:30:24,319 --> 02:30:25,840
clean it. I don't want to copy. I don't

3308
02:30:25,840 --> 02:30:28,000
want to grab it. Just let me messily

3309
02:30:28,000 --> 02:30:29,840
grab this whole thing, throw it in, and

3310
02:30:29,840 --> 02:30:32,880
then you convert it into an so and an

3311
02:30:32,880 --> 02:30:35,439
invoice that I can download, grab, send

3312
02:30:35,439 --> 02:30:38,319
to a customer." That process used to

3313
02:30:38,319 --> 02:30:42,080
take hours, now minutes. So, I ask for

3314
02:30:42,080 --> 02:30:45,359
that. It codes up a brand new web app

3315
02:30:45,359 --> 02:30:48,560
just for me. Did I have to code in any

3316
02:30:48,560 --> 02:30:51,120
part of this? Absolutely not. I coded

3317
02:30:51,120 --> 02:30:53,120
when dinosaurs roame the earth. I don't

3318
02:30:53,120 --> 02:30:54,800
have to code right now. And so, I'm

3319
02:30:54,800 --> 02:30:56,800
asking Clog Code to build this out. You

3320
02:30:56,800 --> 02:30:58,560
can see on the right hand side, I drop

3321
02:30:58,560 --> 02:31:00,479
in that email thread between George

3322
02:31:00,479 --> 02:31:02,960
Clooney and Alanis Moriceet because I

3323
02:31:02,960 --> 02:31:04,720
was feeling nostalgic yesterday. And so,

3324
02:31:04,720 --> 02:31:06,160
George Clooney is selling Alanis

3325
02:31:06,160 --> 02:31:08,000
Moriceet acting lessons even though she

3326
02:31:08,000 --> 02:31:09,600
doesn't need it. We type in this whole

3327
02:31:09,600 --> 02:31:12,720
email thread. We get back a kind of

3328
02:31:12,720 --> 02:31:15,280
messy markdown scope of work and

3329
02:31:15,280 --> 02:31:17,760
invoice. You can see in the top it's

3330
02:31:17,760 --> 02:31:19,600
giving me the option to download each of

3331
02:31:19,600 --> 02:31:23,120
these. I download it and again within

3332
02:31:23,120 --> 02:31:27,439
two minutes I get a beautifully designed

3333
02:31:27,439 --> 02:31:29,520
scope of work document that I can go

3334
02:31:29,520 --> 02:31:31,520
back and forth. I can ask for edits and

3335
02:31:31,520 --> 02:31:35,200
I also get a perfect looking invoice. I

3336
02:31:35,200 --> 02:31:36,800
could customize the colors. I could

3337
02:31:36,800 --> 02:31:38,479
customize the layout. I can go back and

3338
02:31:38,479 --> 02:31:40,160
forth with it for weeks. I can add

3339
02:31:40,160 --> 02:31:41,840
unicorns dancing on it, whatever I want

3340
02:31:41,840 --> 02:31:44,800
to do. But I did not have to code to be

3341
02:31:44,800 --> 02:31:47,120
able to code to make that happen. These

3342
02:31:47,120 --> 02:31:50,640
systems that can code are not just for

3343
02:31:50,640 --> 02:31:52,880
engineers. You guys are brilliant. The

3344
02:31:52,880 --> 02:31:53,840
fact that you're here, the fact that you

3345
02:31:53,840 --> 02:31:55,439
signed up, the fact that you took time

3346
02:31:55,439 --> 02:31:57,760
out of your schedule to learn about AI

3347
02:31:57,760 --> 02:31:58,800
tells me that you're going to be

3348
02:31:58,800 --> 02:32:01,359
proactive enough to take advantage of

3349
02:32:01,359 --> 02:32:04,479
this moment. Do not let the word code

3350
02:32:04,479 --> 02:32:06,479
scare you away from something that can

3351
02:32:06,479 --> 02:32:09,520
meaningfully shift your business.

3352
02:32:09,520 --> 02:32:12,640
Last section is product. Now, I'm going

3353
02:32:12,640 --> 02:32:14,319
to give you a few examples here. And

3354
02:32:14,319 --> 02:32:17,280
again, behind the scenes, a lot of this

3355
02:32:17,280 --> 02:32:20,399
is going to be codebased, but I need you

3356
02:32:20,399 --> 02:32:22,479
to start hearing the word code and

3357
02:32:22,479 --> 02:32:26,080
translate it into your head as solution.

3358
02:32:26,080 --> 02:32:27,920
Every time you hear the word code,

3359
02:32:27,920 --> 02:32:29,600
you're not going to think about a nerd

3360
02:32:29,600 --> 02:32:32,240
in a basement who's a software engineer

3361
02:32:32,240 --> 02:32:34,080
who hasn't changed shirts in five days.

3362
02:32:34,080 --> 02:32:36,479
You are going to think of you taking

3363
02:32:36,479 --> 02:32:39,200
control and helping yourself make

3364
02:32:39,200 --> 02:32:41,840
solutions in your business. So my team,

3365
02:32:41,840 --> 02:32:43,920
we wanted to launch a brand new lead

3366
02:32:43,920 --> 02:32:45,600
genen. I'd always wanted to launch this

3367
02:32:45,600 --> 02:32:48,640
like online quiz and so we used a tool

3368
02:32:48,640 --> 02:32:50,960
like lovable. You can use claude code.

3369
02:32:50,960 --> 02:32:52,640
You can use replet. I know replet will

3370
02:32:52,640 --> 02:32:54,880
be speaking at this summit as well. And

3371
02:32:54,880 --> 02:32:57,280
we built out a fun little quiz that

3372
02:32:57,280 --> 02:32:59,200
helped people better understand whether

3373
02:32:59,200 --> 02:33:02,399
they were AI first. We built all of this

3374
02:33:02,399 --> 02:33:05,520
in lovable. We made an impact. We helped

3375
02:33:05,520 --> 02:33:08,160
tens of thousands of people. And again,

3376
02:33:08,160 --> 02:33:10,160
it's because of platforms like this. We

3377
02:33:10,160 --> 02:33:12,880
couldn't do this three years ago.

3378
02:33:12,880 --> 02:33:16,000
Another example. Now, this looks like

3379
02:33:16,000 --> 02:33:19,840
it's a photo of me, but I think Eagle

3380
02:33:19,840 --> 02:33:21,439
already teased this out. This is not

3381
02:33:21,439 --> 02:33:24,240
real Ally. This is actually avatar Ally.

3382
02:33:24,240 --> 02:33:26,399
And I get really thrown off when people

3383
02:33:26,399 --> 02:33:29,359
use these like video avatars to have

3384
02:33:29,359 --> 02:33:31,280
really important tier one customer

3385
02:33:31,280 --> 02:33:33,760
conversations. I would not recommend it

3386
02:33:33,760 --> 02:33:36,080
there. Recommend it for the long tale of

3387
02:33:36,080 --> 02:33:38,720
action. How can I use my twin to scale

3388
02:33:38,720 --> 02:33:40,720
myself out to help business

3389
02:33:40,720 --> 02:33:43,120
professionals everywhere that maybe

3390
02:33:43,120 --> 02:33:45,040
can't afford me for long-term

3391
02:33:45,040 --> 02:33:47,760
one-on-one? Maybe I need to sleep. And

3392
02:33:47,760 --> 02:33:49,680
so I need to find better ways of scaling

3393
02:33:49,680 --> 02:33:53,280
myself. So, in a couple minutes, I was

3394
02:33:53,280 --> 02:33:56,160
able to record an avatar of myself.

3395
02:33:56,160 --> 02:33:57,600
There are many platforms where you can

3396
02:33:57,600 --> 02:34:00,240
do this. And so, now I have this video

3397
02:34:00,240 --> 02:34:03,040
AI avatar. I can type anything in the

3398
02:34:03,040 --> 02:34:04,479
script. There's an Easter egg in that

3399
02:34:04,479 --> 02:34:05,680
script in case you want to read it on

3400
02:34:05,680 --> 02:34:09,280
your own. And I can even turn it into a

3401
02:34:09,280 --> 02:34:12,960
quiz. So, as we're thinking about this

3402
02:34:12,960 --> 02:34:15,680
way of educating the world, how can I

3403
02:34:15,680 --> 02:34:18,880
use my avatar to scale that? How can I

3404
02:34:18,880 --> 02:34:22,000
use my avatar to dial up the amount of

3405
02:34:22,000 --> 02:34:24,560
engagement that I can have? How can I

3406
02:34:24,560 --> 02:34:28,399
think more multimodally, more globally

3407
02:34:28,399 --> 02:34:31,520
to help more people? Again, I'm still

3408
02:34:31,520 --> 02:34:33,359
the one coming up with this quiz. I'm

3409
02:34:33,359 --> 02:34:34,720
still the one helping and writing and

3410
02:34:34,720 --> 02:34:36,880
improving the script. It's the way that

3411
02:34:36,880 --> 02:34:40,479
it gets distributed that has changed.

3412
02:34:40,479 --> 02:34:42,720
One last use case here. This is from a

3413
02:34:42,720 --> 02:34:45,200
coach that I was working with. This

3414
02:34:45,200 --> 02:34:48,000
person realized that the main problem

3415
02:34:48,000 --> 02:34:50,560
that she was dealing with was not the

3416
02:34:50,560 --> 02:34:52,479
number of leads. She was getting tons of

3417
02:34:52,479 --> 02:34:55,359
leads. The actual bottleneck was her

3418
02:34:55,359 --> 02:34:57,359
ability to deal with those leads, was

3419
02:34:57,359 --> 02:35:00,080
her ability to manage intake. And so we

3420
02:35:00,080 --> 02:35:02,240
designed an AI solution around that

3421
02:35:02,240 --> 02:35:05,120
where she built out a key AI author

3422
02:35:05,120 --> 02:35:07,760
interview and she also built out an

3423
02:35:07,760 --> 02:35:10,960
entire AI twin so that she could scale

3424
02:35:10,960 --> 02:35:14,080
herself. She was again going to test

3425
02:35:14,080 --> 02:35:16,240
small. This is really important in AI.

3426
02:35:16,240 --> 02:35:18,000
Test small, especially when it deals

3427
02:35:18,000 --> 02:35:21,760
with trust and people. She was able to

3428
02:35:21,760 --> 02:35:25,760
3x her revenue because she went from 12

3429
02:35:25,760 --> 02:35:28,240
clients to 30 because she was able to

3430
02:35:28,240 --> 02:35:30,399
handle that scale with AI. She still

3431
02:35:30,399 --> 02:35:32,160
meets with them one-on-one. It's just

3432
02:35:32,160 --> 02:35:35,439
that intake that has been offloaded.

3433
02:35:35,439 --> 02:35:38,000
As we wrap up, I want you to remember

3434
02:35:38,000 --> 02:35:39,840
that as you're thinking about people,

3435
02:35:39,840 --> 02:35:42,160
process, and product. The advice that I

3436
02:35:42,160 --> 02:35:44,720
want to leave you with, people, figure

3437
02:35:44,720 --> 02:35:47,120
out those repeated workflows so that you

3438
02:35:47,120 --> 02:35:50,399
as a soloreneur can find the 20% of a

3439
02:35:50,399 --> 02:35:52,319
marketer, of an assistant, of a

3440
02:35:52,319 --> 02:35:54,560
salesperson, whatever you need so that

3441
02:35:54,560 --> 02:35:56,560
you don't necessarily need to hire 11

3442
02:35:56,560 --> 02:35:59,040
people. You can scale yourself in

3443
02:35:59,040 --> 02:36:01,840
process. I want you to think about code

3444
02:36:01,840 --> 02:36:04,319
as a solution and think about potential

3445
02:36:04,319 --> 02:36:06,640
new interfaces that are just for you,

3446
02:36:06,640 --> 02:36:08,960
just your own internal web app that can

3447
02:36:08,960 --> 02:36:11,680
help you scale a lot of your back office

3448
02:36:11,680 --> 02:36:14,080
processes. And of course, in product,

3449
02:36:14,080 --> 02:36:17,359
you are the brains. You are the empathy

3450
02:36:17,359 --> 02:36:19,120
and the genius that are in your

3451
02:36:19,120 --> 02:36:22,080
business. How can you use AI as a means

3452
02:36:22,080 --> 02:36:24,160
of scalability?

3453
02:36:24,160 --> 02:36:26,000
I'm sure every single person is going to

3454
02:36:26,000 --> 02:36:28,319
say this at some point today and

3455
02:36:28,319 --> 02:36:30,720
tomorrow and the next day, but I mean it

3456
02:36:30,720 --> 02:36:32,240
when I say I believe this is the

3457
02:36:32,240 --> 02:36:34,479
greatest time in history to start a

3458
02:36:34,479 --> 02:36:37,040
company. Maybe also in like railroad

3459
02:36:37,040 --> 02:36:38,720
time, but maybe this is tied for first

3460
02:36:38,720 --> 02:36:40,479
place.

3461
02:36:40,479 --> 02:36:42,560
The playbook of how these things are

3462
02:36:42,560 --> 02:36:44,080
built, the playbook of who wins, the

3463
02:36:44,080 --> 02:36:46,560
playbook of success is burning up in

3464
02:36:46,560 --> 02:36:49,120
flames. The system that has held people

3465
02:36:49,120 --> 02:36:51,840
back is no longer holding those same

3466
02:36:51,840 --> 02:36:52,800
people back. And you have the

3467
02:36:52,800 --> 02:36:55,200
opportunity to do more in the next three

3468
02:36:55,200 --> 02:36:57,359
months than most people have been able

3469
02:36:57,359 --> 02:37:00,640
to do in years. I want you to start

3470
02:37:00,640 --> 02:37:03,280
thinking about code as solution and lean

3471
02:37:03,280 --> 02:37:05,760
into these moments. Lean into new

3472
02:37:05,760 --> 02:37:07,600
workflows that you're going to hear over

3473
02:37:07,600 --> 02:37:10,960
the next three days. And remember to not

3474
02:37:10,960 --> 02:37:15,040
underestimate this moment. This is it. I

3475
02:37:15,040 --> 02:37:17,760
am so excited that you guys have the

3476
02:37:17,760 --> 02:37:19,600
best speakers in the world in this

3477
02:37:19,600 --> 02:37:21,840
space. Again, thank you to Dean and

3478
02:37:21,840 --> 02:37:24,319
Tony, and I can can't wait to see what

3479
02:37:24,319 --> 02:37:28,120
you guys build. Thank you.

3480
02:37:30,399 --> 02:37:33,520
>> So good. Give it up for Ally, everybody.

3481
02:37:33,520 --> 02:37:36,760
So good.

3482
02:37:37,740 --> 02:37:39,350
[Applause]

3483
02:37:39,350 --> 02:37:43,469
[Music]

3484
02:37:50,400 --> 02:37:52,800
[Music]

3485
02:37:52,800 --> 02:37:54,070
All right.

3486
02:37:54,070 --> 02:37:55,760
[Music]

3487
02:37:55,760 --> 02:37:58,240
You know, you know what's so cool is I

3488
02:37:58,240 --> 02:37:59,920
got to tell you, we we we obsess over

3489
02:37:59,920 --> 02:38:01,920
this and I'm so excited for what's next.

3490
02:38:01,920 --> 02:38:03,439
Do not leave your chair. Wherever you

3491
02:38:03,439 --> 02:38:04,720
are, get back. If you're not by your

3492
02:38:04,720 --> 02:38:06,319
seat, get back. But here's what I want

3493
02:38:06,319 --> 02:38:07,520
to tell you. Watch an alley. You know,

3494
02:38:07,520 --> 02:38:09,600
when we started, everything we do is

3495
02:38:09,600 --> 02:38:11,200
strategic. There's a reason for all of

3496
02:38:11,200 --> 02:38:12,720
it. There's a reason, and I learned so

3497
02:38:12,720 --> 02:38:13,840
much of this from my brother Tony

3498
02:38:13,840 --> 02:38:15,600
Robbins, but we we have to build the

3499
02:38:15,600 --> 02:38:17,760
foundation and work our way up. In the

3500
02:38:17,760 --> 02:38:19,439
beginning, in the first 15, 20 minutes,

3501
02:38:19,439 --> 02:38:21,040
some people are saying, "Hey, could you

3502
02:38:21,040 --> 02:38:23,439
give me more stuff?" And then, it's

3503
02:38:23,439 --> 02:38:24,800
funny, everybody else was like, "No,

3504
02:38:24,800 --> 02:38:26,800
this is perfect." And then Al Ally was

3505
02:38:26,800 --> 02:38:28,319
sharing, some people were going, "Wow,

3506
02:38:28,319 --> 02:38:29,439
this is a little over my head." And the

3507
02:38:29,439 --> 02:38:30,800
other ones were like, "This is perfect.

3508
02:38:30,800 --> 02:38:32,640
Here's what we know. By the end of the

3509
02:38:32,640 --> 02:38:33,920
three days, we're going to tie this all

3510
02:38:33,920 --> 02:38:35,280
together. You're brand new. You're going

3511
02:38:35,280 --> 02:38:36,880
to leave with next level confidence and

3512
02:38:36,880 --> 02:38:38,800
a plan. If you're already in this,

3513
02:38:38,800 --> 02:38:40,160
you're going to find ways. There's eight

3514
02:38:40,160 --> 02:38:41,760
different speakers here. You are going

3515
02:38:41,760 --> 02:38:43,600
to learn something you don't know. You

3516
02:38:43,600 --> 02:38:44,960
are going to learn a process that's

3517
02:38:44,960 --> 02:38:47,120
going to just change everything about AI

3518
02:38:47,120 --> 02:38:49,920
to allow yourself to go faster, to do go

3519
02:38:49,920 --> 02:38:52,160
quicker, to lean into this moment and

3520
02:38:52,160 --> 02:38:54,479
get ahead of the wave. Now, I'm so

3521
02:38:54,479 --> 02:38:57,200
excited for what's next for you all. You

3522
02:38:57,200 --> 02:38:58,640
know, there's moments in life that

3523
02:38:58,640 --> 02:39:00,960
change everything. For me, it happened

3524
02:39:00,960 --> 02:39:03,840
almost 29 years ago when I purchased

3525
02:39:03,840 --> 02:39:06,479
personal power from Tony Robbins. I was

3526
02:39:06,479 --> 02:39:08,560
young. I was hungry. I was trying to

3527
02:39:08,560 --> 02:39:10,800
figure it all out. And Tony's words just

3528
02:39:10,800 --> 02:39:12,319
cracked me open. It did something

3529
02:39:12,319 --> 02:39:14,160
different than anything in my life. And

3530
02:39:14,160 --> 02:39:16,880
Tony just didn't teach me strategies. He

3531
02:39:16,880 --> 02:39:19,439
helped me see that who I became as a

3532
02:39:19,439 --> 02:39:22,479
human matters more than everything else.

3533
02:39:22,479 --> 02:39:24,160
Over the years, that impact has only

3534
02:39:24,160 --> 02:39:26,800
grown. What most people don't see is the

3535
02:39:26,800 --> 02:39:29,040
man behind the scenes. The friend, the

3536
02:39:29,040 --> 02:39:31,200
mentor, the brother who gives more of

3537
02:39:31,200 --> 02:39:33,840
himself than any other human being I

3538
02:39:33,840 --> 02:39:36,080
know, anyone I've ever met. Whether it's

3539
02:39:36,080 --> 02:39:38,399
helping a stranger, supporting a cause,

3540
02:39:38,399 --> 02:39:40,560
or sending me a text message some days

3541
02:39:40,560 --> 02:39:41,760
when he doesn't even know it was the

3542
02:39:41,760 --> 02:39:44,479
perfect timing, Tony shows up with heart

3543
02:39:44,479 --> 02:39:46,800
and with certainty. Now I have the gift

3544
02:39:46,800 --> 02:39:48,399
of calling him my dearest friend. We

3545
02:39:48,399 --> 02:39:49,840
built companies together. We laughed

3546
02:39:49,840 --> 02:39:51,680
until we cried. We walked through

3547
02:39:51,680 --> 02:39:53,359
challenges side by side. And after all

3548
02:39:53,359 --> 02:39:55,359
these years, I still find myself

3549
02:39:55,359 --> 02:39:58,560
learning from this man every single day.

3550
02:39:58,560 --> 02:40:00,720
And what I admire most isn't just the

3551
02:40:00,720 --> 02:40:03,040
magnitude of his achievements. It's his

3552
02:40:03,040 --> 02:40:05,680
obsession with discovering patterns of

3553
02:40:05,680 --> 02:40:08,080
what creates an extraordinary life and

3554
02:40:08,080 --> 02:40:09,600
then turning it around and giving you

3555
02:40:09,600 --> 02:40:11,760
and all of us those patterns so we can

3556
02:40:11,760 --> 02:40:14,479
utilize them in our life. So today get

3557
02:40:14,479 --> 02:40:16,640
ready because he's going to share the

3558
02:40:16,640 --> 02:40:19,520
exact timeless pattern that have changed

3559
02:40:19,520 --> 02:40:21,200
the patterns that have changed millions

3560
02:40:21,200 --> 02:40:23,439
of lives including mine and how they can

3561
02:40:23,439 --> 02:40:26,479
be empowered and used in this new AI

3562
02:40:26,479 --> 02:40:29,600
era. So let's watch this quick video and

3563
02:40:29,600 --> 02:40:31,760
then let's give a warm welcome to Mr.

3564
02:40:31,760 --> 02:40:34,080
Tony Robbins.

3565
02:40:34,080 --> 02:40:35,920
>> I've always been fascinated by that

3566
02:40:35,920 --> 02:40:38,800
force that shapes human beings. Who am I

3567
02:40:38,800 --> 02:40:40,080
and what am I here to give?

3568
02:40:40,080 --> 02:40:41,920
>> You are a catalyst for getting other

3569
02:40:41,920 --> 02:40:43,280
people to change the way they think

3570
02:40:43,280 --> 02:40:44,080
about themselves.

3571
02:40:44,080 --> 02:40:45,359
>> He's the number one life and business

3572
02:40:45,359 --> 02:40:46,800
strategist on the planet, peak

3573
02:40:46,800 --> 02:40:48,720
performance expert, New York Times

3574
02:40:48,720 --> 02:40:49,840
bestselling author.

3575
02:40:49,840 --> 02:40:51,760
>> He's changed millions of lives. Number

3576
02:40:51,760 --> 02:40:53,520
one bestselling author whose books and

3577
02:40:53,520 --> 02:40:55,280
seminars have helped inspire people to

3578
02:40:55,280 --> 02:40:56,240
transform their lives.

3579
02:40:56,240 --> 02:40:57,760
>> People around the world have attended

3580
02:40:57,760 --> 02:40:59,600
one of his live events. It's just

3581
02:40:59,600 --> 02:41:00,880
showing people that so many things in

3582
02:41:00,880 --> 02:41:02,319
your life you think are difficult or

3583
02:41:02,319 --> 02:41:03,840
impossible are actually easy if you put

3584
02:41:03,840 --> 02:41:05,200
yourself in the right state of mind.

3585
02:41:05,200 --> 02:41:06,800
>> I was looking at the list of people that

3586
02:41:06,800 --> 02:41:08,800
you have helped. Bill Clinton, Princess

3587
02:41:08,800 --> 02:41:10,399
Diana, Mikuel Gorbachoff, Mother

3588
02:41:10,399 --> 02:41:12,880
Terresa, Nelson Mandela, Quincy Jones.

3589
02:41:12,880 --> 02:41:14,240
>> What do all these people have in common

3590
02:41:14,240 --> 02:41:16,800
with one another? They all were coached

3591
02:41:16,800 --> 02:41:19,520
by Tony Robbins who helped condition the

3592
02:41:19,520 --> 02:41:23,439
mind also think through how to get to

3593
02:41:23,439 --> 02:41:25,760
places that are unimaginable. Forbes

3594
02:41:25,760 --> 02:41:28,000
magazine just named him 100 most

3595
02:41:28,000 --> 02:41:29,920
influential, powerful people in global

3596
02:41:29,920 --> 02:41:30,399
finance.

3597
02:41:30,399 --> 02:41:32,560
>> Forb's top 100 celebrity ranking, top

3598
02:41:32,560 --> 02:41:34,880
six business leaders in the world. I

3599
02:41:34,880 --> 02:41:36,560
could go on and on and on.

3600
02:41:36,560 --> 02:41:38,560
>> Business is a spiritual game that it's

3601
02:41:38,560 --> 02:41:40,160
about how do you add more value? How do

3602
02:41:40,160 --> 02:41:41,760
you do more for others than anybody else

3603
02:41:41,760 --> 02:41:43,120
in the marketplace that's highly

3604
02:41:43,120 --> 02:41:44,319
nominated?

3605
02:41:44,319 --> 02:41:47,120
>> I came away with it's not about

3606
02:41:47,120 --> 02:41:50,080
motivation as much as it is allowing

3607
02:41:50,080 --> 02:41:52,399
people to tap into what's already there

3608
02:41:52,399 --> 02:41:54,880
like a catalyst. And every person in

3609
02:41:54,880 --> 02:41:56,399
this room who's achieved anything, we've

3610
02:41:56,399 --> 02:41:57,600
had that hunger. The question is,

3611
02:41:57,600 --> 02:42:00,960
where's your hunger? Now

3612
02:42:00,960 --> 02:42:02,560
>> I get the phone call when the athletes

3613
02:42:02,560 --> 02:42:04,479
melting down on, you know, in the middle

3614
02:42:04,479 --> 02:42:05,760
of a sporting event, you've got to do

3615
02:42:05,760 --> 02:42:09,720
something right now to turn them around.

3616
02:42:10,560 --> 02:42:13,680
>> Tony Robbins allows those people who

3617
02:42:13,680 --> 02:42:16,319
want to continue to climb mountains to

3618
02:42:16,319 --> 02:42:17,040
climb.

3619
02:42:17,040 --> 02:42:19,840
>> Mr. Robins inspired me a lot to just um

3620
02:42:19,840 --> 02:42:22,479
never lose my soul and always be myself

3621
02:42:22,479 --> 02:42:25,120
cuz the human body can give out on you

3622
02:42:25,120 --> 02:42:29,399
but your soul isn't forever.

3623
02:42:29,439 --> 02:42:31,680
If you want to change your state and you

3624
02:42:31,680 --> 02:42:33,600
want to change your results, this is

3625
02:42:33,600 --> 02:42:34,319
where you do it.

3626
02:42:34,319 --> 02:42:35,680
>> You taught me that life was happening

3627
02:42:35,680 --> 02:42:39,760
for me, not to me. And that has been my

3628
02:42:39,760 --> 02:42:42,800
guiding force through many challenges in

3629
02:42:42,800 --> 02:42:45,359
my life. So when something horrible

3630
02:42:45,359 --> 02:42:47,280
happens and I take it and I turn it

3631
02:42:47,280 --> 02:42:49,040
around and everything changes.

3632
02:42:49,040 --> 02:42:50,399
>> I have been attending Tony Robbins

3633
02:42:50,399 --> 02:42:52,479
seminars since I was 15 years old and I

3634
02:42:52,479 --> 02:42:54,800
really attribute a lot of my success to

3635
02:42:54,800 --> 02:42:56,800
those techniques that I learned um when

3636
02:42:56,800 --> 02:42:57,840
I was 15 years old.

3637
02:42:57,840 --> 02:42:59,920
>> What I love about Tony is he's found out

3638
02:42:59,920 --> 02:43:01,760
the thing he loves to do and that is

3639
02:43:01,760 --> 02:43:02,880
helping people.

3640
02:43:02,880 --> 02:43:05,040
>> There's an unbelievable gift in life

3641
02:43:05,040 --> 02:43:06,880
that comes when you can step outside of

3642
02:43:06,880 --> 02:43:08,319
yourself no matter what your problems

3643
02:43:08,319 --> 02:43:09,840
are and find a way to help somebody else

3644
02:43:09,840 --> 02:43:11,280
who's got a more challenging time than

3645
02:43:11,280 --> 02:43:13,600
yourself. People forget what a little

3646
02:43:13,600 --> 02:43:15,359
bit of caring can do for, you know, to

3647
02:43:15,359 --> 02:43:16,720
inspire or to move somebody. And that

3648
02:43:16,720 --> 02:43:18,000
and that's what I think changes people's

3649
02:43:18,000 --> 02:43:23,090
lives. All change happens with a choice.

3650
02:43:23,090 --> 02:43:30,690
[Applause]

3651
02:43:34,160 --> 02:43:36,319
Give it up for my brother, Mr. Tony

3652
02:43:36,319 --> 02:43:39,319
Robbins.

3653
02:43:39,439 --> 02:43:40,660
Heat.

3654
02:43:40,660 --> 02:43:40,800
[Music]

3655
02:43:40,800 --> 02:43:44,080
[Applause]

3656
02:43:51,359 --> 02:43:53,810
Heat.

3657
02:43:53,810 --> 02:43:57,070
[Music]

3658
02:43:59,740 --> 02:44:04,920
[Music]

3659
02:44:04,920 --> 02:44:13,439
[Applause]

3660
02:44:13,439 --> 02:44:18,439
Every time I need a resue,

3661
02:44:18,720 --> 02:44:20,960
I break down.

3662
02:44:20,960 --> 02:44:25,760
Even though I try to praise you,

3663
02:44:25,760 --> 02:44:28,479
makes me break down.

3664
02:44:28,479 --> 02:44:32,160
Every time I need a resue,

3665
02:44:32,160 --> 02:44:36,000
hanging on the birds, I break down.

3666
02:44:36,000 --> 02:44:40,790
Waiting for a touch to save the day.

3667
02:44:40,790 --> 02:44:53,540
[Applause]

3668
02:44:57,359 --> 02:45:00,080
Is it working? There we go. Okay, come

3669
02:45:00,080 --> 02:45:03,880
on back. Whoa.

3670
02:45:03,920 --> 02:45:05,920
Yes.

3671
02:45:05,920 --> 02:45:08,640
Well, that was quite

3672
02:45:08,640 --> 02:45:10,800
Bring that music down. That was quite a

3673
02:45:10,800 --> 02:45:13,359
delay. After all this teaching on AI,

3674
02:45:13,359 --> 02:45:16,960
the basic audio went out. So,

3675
02:45:16,960 --> 02:45:19,120
we're really highly advanced here. I

3676
02:45:19,120 --> 02:45:20,160
hope you're having a great time. How

3677
02:45:20,160 --> 02:45:21,600
many have a great time this morning,

3678
02:45:21,600 --> 02:45:22,960
this afternoon, wherever you're in the

3679
02:45:22,960 --> 02:45:24,800
world?

3680
02:45:24,800 --> 02:45:26,720
It's really a pleasure to be with you. I

3681
02:45:26,720 --> 02:45:29,279
um you know, about three months ago,

3682
02:45:29,279 --> 02:45:30,560
literally just three months ago, I

3683
02:45:30,560 --> 02:45:32,479
reached out to Dean as my partner and

3684
02:45:32,479 --> 02:45:33,840
we've been helping businesses,

3685
02:45:33,840 --> 02:45:35,600
individual business owners turn their

3686
02:45:35,600 --> 02:45:37,200
businesses around for more than a decade

3687
02:45:37,200 --> 02:45:39,200
together. I've been doing this as my

3688
02:45:39,200 --> 02:45:41,120
48th year. I started when I was three,

3689
02:45:41,120 --> 02:45:44,000
of course. And uh in those 48 years,

3690
02:45:44,000 --> 02:45:46,240
almost 50 years, uh I've learned a lot.

3691
02:45:46,240 --> 02:45:47,840
I could be an idiot at this point. I've

3692
02:45:47,840 --> 02:45:50,560
dealt with enough people in 195

3693
02:45:50,560 --> 02:45:52,640
countries that at this point I have to

3694
02:45:52,640 --> 02:45:54,319
be a total idiot not to see there are

3695
02:45:54,319 --> 02:45:56,240
patterns. Patterns that'll make you

3696
02:45:56,240 --> 02:45:57,520
successful. Patterns that'll make you

3697
02:45:57,520 --> 02:45:59,359
fail. Patterns make you angry and

3698
02:45:59,359 --> 02:46:01,279
frustrated and overwhelmed. Patterns

3699
02:46:01,279 --> 02:46:02,880
that make you feel generous and excited

3700
02:46:02,880 --> 02:46:04,960
and passionate and determined. And we

3701
02:46:04,960 --> 02:46:06,479
understand those patterns, you can

3702
02:46:06,479 --> 02:46:09,040
change anything. And AI is just an

3703
02:46:09,040 --> 02:46:11,359
expansion of that. But it's a tool that

3704
02:46:11,359 --> 02:46:14,240
we need to use, not let it use us. And I

3705
02:46:14,240 --> 02:46:15,600
reached out to Dean because I said, you

3706
02:46:15,600 --> 02:46:16,960
know what, a year ago we were talking

3707
02:46:16,960 --> 02:46:19,120
about this, it was too soon. A year from

3708
02:46:19,120 --> 02:46:20,880
now, it'll be too late. For business

3709
02:46:20,880 --> 02:46:23,120
owners today, just imagine if you don't

3710
02:46:23,120 --> 02:46:25,600
learn use AI and really become effective

3711
02:46:25,600 --> 02:46:28,000
in your business. Three years from now,

3712
02:46:28,000 --> 02:46:29,920
where will you be? Five years from now,

3713
02:46:29,920 --> 02:46:31,840
there's zero question. So I said, we

3714
02:46:31,840 --> 02:46:33,040
need to do something. We need to do it

3715
02:46:33,040 --> 02:46:34,960
free. Do it for everybody. And the

3716
02:46:34,960 --> 02:46:36,319
challenge with everybody of course is

3717
02:46:36,319 --> 02:46:37,760
there's some of you that have barely

3718
02:46:37,760 --> 02:46:39,840
even used it. Some of you are, you know,

3719
02:46:39,840 --> 02:46:41,760
using it like a search engine or every

3720
02:46:41,760 --> 02:46:43,680
now and then doing some research. Some

3721
02:46:43,680 --> 02:46:45,520
of you are really experts. Maybe you're

3722
02:46:45,520 --> 02:46:47,200
building software. Maybe you're in a

3723
02:46:47,200 --> 02:46:48,720
position you're using vibe coding

3724
02:46:48,720 --> 02:46:50,880
already. So, how do we support everyone?

3725
02:46:50,880 --> 02:46:53,359
So, our goal was basically today to

3726
02:46:53,359 --> 02:46:55,120
bring you some couple of insights and

3727
02:46:55,120 --> 02:46:57,439
distinctions, lay the groundwork because

3728
02:46:57,439 --> 02:47:00,160
your philosophy, your strategy for

3729
02:47:00,160 --> 02:47:02,000
approaching AI is going to be the most

3730
02:47:02,000 --> 02:47:03,600
important thing in getting results.

3731
02:47:03,600 --> 02:47:05,200
Otherwise, what people do is they run

3732
02:47:05,200 --> 02:47:08,080
around and they find 20 applications or

3733
02:47:08,080 --> 02:47:09,840
uh like I think Matt was saying earlier

3734
02:47:09,840 --> 02:47:11,439
was you know being in a position where

3735
02:47:11,439 --> 02:47:12,880
you're finding yourself like what are

3736
02:47:12,880 --> 02:47:14,560
the top hundred applications. I found

3737
02:47:14,560 --> 02:47:16,160
myself doing that also and all that does

3738
02:47:16,160 --> 02:47:19,120
is create stress and it's not smart. So

3739
02:47:19,120 --> 02:47:21,040
our focus here is how do we get you to

3740
02:47:21,040 --> 02:47:23,120
free up your time and how do we get you

3741
02:47:23,120 --> 02:47:25,600
leverage for more impact with less time

3742
02:47:25,600 --> 02:47:27,920
more results and that's been my entire

3743
02:47:27,920 --> 02:47:29,920
life and we're living by the way

3744
02:47:29,920 --> 02:47:31,520
obviously in the most incredible time in

3745
02:47:31,520 --> 02:47:34,080
human history but truthfully even before

3746
02:47:34,080 --> 02:47:36,960
AI just good to remember in the last 125

3747
02:47:36,960 --> 02:47:38,800
years since your greatgrandfather or

3748
02:47:38,800 --> 02:47:41,840
grandmother we've changed everything

3749
02:47:41,840 --> 02:47:43,439
we've literally been in a position in

3750
02:47:43,439 --> 02:47:45,040
this time period where we've doubled the

3751
02:47:45,040 --> 02:47:47,200
human lifespan in the US it's gone from

3752
02:47:47,200 --> 02:47:50,080
47 years old to 79. Literally in that

3753
02:47:50,080 --> 02:47:52,000
short period of time, we've tripled the

3754
02:47:52,000 --> 02:47:55,359
per per capita income of the world. Not

3755
02:47:55,359 --> 02:47:57,439
just here in America, we've taken the

3756
02:47:57,439 --> 02:48:00,080
cost of food and brought it down 30fold.

3757
02:48:00,080 --> 02:48:01,840
We've taken the cost of transportation

3758
02:48:01,840 --> 02:48:04,240
down by 100. We've taken communication

3759
02:48:04,240 --> 02:48:06,000
down almost nothing. We're having these

3760
02:48:06,000 --> 02:48:07,439
communications right now. I'm seeing

3761
02:48:07,439 --> 02:48:09,359
though you was at home in Zoom in your

3762
02:48:09,359 --> 02:48:11,279
library there. Robert Moore, Tanya

3763
02:48:11,279 --> 02:48:13,760
Namden over here, Nick Guns having a

3764
02:48:13,760 --> 02:48:15,680
good time back here. Nikki Gun, excuse

3765
02:48:15,680 --> 02:48:18,640
me. There we go. Roxan Curley, I can see

3766
02:48:18,640 --> 02:48:20,800
a Michael King. And all of this is

3767
02:48:20,800 --> 02:48:23,200
happening for virtually free. I mean,

3768
02:48:23,200 --> 02:48:26,399
this is insane. But in addition to that,

3769
02:48:26,399 --> 02:48:28,800
this is what's really amazing. And since

3770
02:48:28,800 --> 02:48:31,040
1900, the last 125 years, a couple

3771
02:48:31,040 --> 02:48:33,120
generations, we've gone literally from

3772
02:48:33,120 --> 02:48:36,319
80% of the world being in poverty to

3773
02:48:36,319 --> 02:48:39,040
well now, according to the UN, it's 8%.

3774
02:48:39,040 --> 02:48:41,120
And of course, any percent I want any

3775
02:48:41,120 --> 02:48:42,880
part of. I've spent a good portion of my

3776
02:48:42,880 --> 02:48:44,479
life feeding people. I just got back

3777
02:48:44,479 --> 02:48:45,680
from the Middle East where I met with

3778
02:48:45,680 --> 02:48:48,399
MBS from Saudi Arabia, MBZ's team from

3779
02:48:48,399 --> 02:48:50,560
UAE. We've been getting food in Gaza

3780
02:48:50,560 --> 02:48:52,240
into the Sudan when no one else is able

3781
02:48:52,240 --> 02:48:53,439
to. They were killing the people

3782
02:48:53,439 --> 02:48:54,880
bringing in. So, we started doing

3783
02:48:54,880 --> 02:48:56,800
airdrops. I mean, I want to I don't want

3784
02:48:56,800 --> 02:48:59,279
anybody to suffer. My whole life, my

3785
02:48:59,279 --> 02:49:01,200
mission is helping people massively

3786
02:49:01,200 --> 02:49:02,880
increase the quality of their life. And

3787
02:49:02,880 --> 02:49:04,560
if you're in business or if you're in

3788
02:49:04,560 --> 02:49:07,120
life, you've got to use AI to do it

3789
02:49:07,120 --> 02:49:09,040
because you don't want to fall behind.

3790
02:49:09,040 --> 02:49:12,240
And so in the next 36 to 48 months, if

3791
02:49:12,240 --> 02:49:13,920
you want to say conservatively, in the

3792
02:49:13,920 --> 02:49:17,279
next five or 10 years max, life is going

3793
02:49:17,279 --> 02:49:19,359
to change more in these 5 to 10 years

3794
02:49:19,359 --> 02:49:22,080
than any time in human history. I mean,

3795
02:49:22,080 --> 02:49:24,160
beyond anything we can imagine. And by

3796
02:49:24,160 --> 02:49:25,840
the way, you think of AI, but

3797
02:49:25,840 --> 02:49:27,760
nanotechnology you barely hear about

3798
02:49:27,760 --> 02:49:30,240
right now. But nanotechnology is being

3799
02:49:30,240 --> 02:49:32,880
augmented by AI. Nanotechnology will

3800
02:49:32,880 --> 02:49:34,880
change the earth. I'll give you an idea.

3801
02:49:34,880 --> 02:49:36,960
Ray Kurszwell is one of the absolute

3802
02:49:36,960 --> 02:49:39,520
geniuses of our society. He's the Edison

3803
02:49:39,520 --> 02:49:42,319
of our day. And what he really did, he

3804
02:49:42,319 --> 02:49:44,240
created everything from digital music to

3805
02:49:44,240 --> 02:49:46,560
Siri. I mean, he's a genius in what he

3806
02:49:46,560 --> 02:49:47,840
does. When they were doing the human

3807
02:49:47,840 --> 02:49:50,960
genome, after 7 years, they'd only crack

3808
02:49:50,960 --> 02:49:53,279
1% of the human genome. And everyone in

3809
02:49:53,279 --> 02:49:54,720
the world, all the scientists said it's

3810
02:49:54,720 --> 02:49:57,439
going to take 600 years with our current

3811
02:49:57,439 --> 02:49:59,760
technology, even with its growth, to

3812
02:49:59,760 --> 02:50:01,439
crack the human genome. And it's going

3813
02:50:01,439 --> 02:50:03,439
to cost hundreds of billions of dollars.

3814
02:50:03,439 --> 02:50:06,000
He said, "No, it took us seven years to

3815
02:50:06,000 --> 02:50:08,080
get 1%. It'll take another seven years

3816
02:50:08,080 --> 02:50:11,680
to get 100%. Because seven doublings of

3817
02:50:11,680 --> 02:50:14,160
100 does that because he understands how

3818
02:50:14,160 --> 02:50:16,240
things work when you have technology

3819
02:50:16,240 --> 02:50:17,920
that's constantly doubling. And he was

3820
02:50:17,920 --> 02:50:20,880
right to the day. He is already showing

3821
02:50:20,880 --> 02:50:22,560
us we have the technology. We just

3822
02:50:22,560 --> 02:50:24,720
haven't shrunk it yet. But we can take

3823
02:50:24,720 --> 02:50:26,640
10% of your red blood cells. This is

3824
02:50:26,640 --> 02:50:28,160
what they believe they'll be able to do

3825
02:50:28,160 --> 02:50:31,120
by early 2030s. And literally replace

3826
02:50:31,120 --> 02:50:33,439
10% of them with these same size red

3827
02:50:33,439 --> 02:50:34,560
blood cells, but they're nanop

3828
02:50:34,560 --> 02:50:36,240
particles, but they're more efficient

3829
02:50:36,240 --> 02:50:38,720
providing oxygen. And what that means is

3830
02:50:38,720 --> 02:50:40,720
you'd literally be able to sprint at

3831
02:50:40,720 --> 02:50:42,720
Olympic levels for 15 minutes on a

3832
02:50:42,720 --> 02:50:44,640
single breath. You would be able to hold

3833
02:50:44,640 --> 02:50:47,120
your breath for 4 hours underwater. If

3834
02:50:47,120 --> 02:50:49,520
you had a heart attack, you would have

3835
02:50:49,520 --> 02:50:51,520
12 hours to get to the hospital without

3836
02:50:51,520 --> 02:50:54,000
a problem. They've got nanobots they're

3837
02:50:54,000 --> 02:50:55,279
already working on. And I know you know

3838
02:50:55,279 --> 02:50:57,600
about Neurolink, but nanobots that'll be

3839
02:50:57,600 --> 02:50:59,439
small particles that can go in and then

3840
02:50:59,439 --> 02:51:01,359
find cells and organs that need healing

3841
02:51:01,359 --> 02:51:03,040
and actually do the healing within your

3842
02:51:03,040 --> 02:51:04,960
body. This is not something in science

3843
02:51:04,960 --> 02:51:07,279
fiction for a century from now. This is

3844
02:51:07,279 --> 02:51:08,319
something that's going to happen in the

3845
02:51:08,319 --> 02:51:10,240
next decade, things of this nature,

3846
02:51:10,240 --> 02:51:12,800
maybe 15 years. So, we're living in

3847
02:51:12,800 --> 02:51:15,439
incredible time, but you've got to use

3848
02:51:15,439 --> 02:51:18,080
it, right? And when this kind of change

3849
02:51:18,080 --> 02:51:19,520
happens and the change right now, I

3850
02:51:19,520 --> 02:51:20,880
don't know if you saw, but it was

3851
02:51:20,880 --> 02:51:23,040
mentioned earlier the idea that I think

3852
02:51:23,040 --> 02:51:25,359
Zach said, you know, that you know,

3853
02:51:25,359 --> 02:51:27,920
college students right now their incomes

3854
02:51:27,920 --> 02:51:29,200
are no different than high school

3855
02:51:29,200 --> 02:51:30,880
students. That's the first time in our

3856
02:51:30,880 --> 02:51:33,760
history. Well, this last month in

3857
02:51:33,760 --> 02:51:36,560
October, we had more layoffs of high

3858
02:51:36,560 --> 02:51:38,399
techch jobs than any time in history.

3859
02:51:38,399 --> 02:51:40,960
The largest loss of jobs, all based on

3860
02:51:40,960 --> 02:51:43,439
AI. So, I know that AI is going to have

3861
02:51:43,439 --> 02:51:45,040
consequence. I remember sitting down

3862
02:51:45,040 --> 02:51:47,600
with you know President Obama at the

3863
02:51:47,600 --> 02:51:49,600
time and saying hey do you guys have a

3864
02:51:49,600 --> 02:51:52,240
plan because just take one technology

3865
02:51:52,240 --> 02:51:55,120
take for example you know AIdriven cars

3866
02:51:55,120 --> 02:51:56,800
we're talking about self-driving cars

3867
02:51:56,800 --> 02:51:59,120
and this is few years back and I said

3868
02:51:59,120 --> 02:52:01,520
maybe that's 10 years out but think

3869
02:52:01,520 --> 02:52:03,600
about it if you take Uber drivers taxi

3870
02:52:03,600 --> 02:52:05,680
drivers truck drivers that's 8 million

3871
02:52:05,680 --> 02:52:07,680
people that's how many jobs we lo in

3872
02:52:07,680 --> 02:52:09,840
2008 when it was considered the economic

3873
02:52:09,840 --> 02:52:12,720
crisis of the of the last 50 years and

3874
02:52:12,720 --> 02:52:14,800
that's one technology technology. And

3875
02:52:14,800 --> 02:52:17,040
who's going to hire a truck driver when

3876
02:52:17,040 --> 02:52:19,520
I can buy a truck that works 24 hours a

3877
02:52:19,520 --> 02:52:20,960
day? The truck driver can only work

3878
02:52:20,960 --> 02:52:22,560
eight. They have to have healthcare that

3879
02:52:22,560 --> 02:52:24,399
keeps getting more expensive. They

3880
02:52:24,399 --> 02:52:26,800
about everything versus a truck that

3881
02:52:26,800 --> 02:52:28,720
works 24 hours a day. My insurance is

3882
02:52:28,720 --> 02:52:31,760
cheaper and I get to depreciate the

3883
02:52:31,760 --> 02:52:34,240
asset. This is all going to happen. So,

3884
02:52:34,240 --> 02:52:35,600
our society is going to have a lot of

3885
02:52:35,600 --> 02:52:37,200
disruption. And what I loved about the

3886
02:52:37,200 --> 02:52:38,720
reason we brought Zach is I want you to

3887
02:52:38,720 --> 02:52:40,160
make sure we don't lose the humanity in

3888
02:52:40,160 --> 02:52:42,160
the middle of it. Again, that we use AI.

3889
02:52:42,160 --> 02:52:44,160
We're going to let AI use us and we have

3890
02:52:44,160 --> 02:52:46,399
to prepare ourselves. And so there's no

3891
02:52:46,399 --> 02:52:48,319
time more important in history than to

3892
02:52:48,319 --> 02:52:50,960
learn to learn more rapidly. My goal

3893
02:52:50,960 --> 02:52:52,319
right here in this brief little session

3894
02:52:52,319 --> 02:52:54,319
with you is to show you what are the

3895
02:52:54,319 --> 02:52:58,160
tools that took me from at reaction

3896
02:52:58,160 --> 02:53:00,399
trying to survive not having enough

3897
02:53:00,399 --> 02:53:02,960
money for food to be able to feed a

3898
02:53:02,960 --> 02:53:04,960
billion people. And actually, I've done

3899
02:53:04,960 --> 02:53:07,040
a billion myself in the United States,

3900
02:53:07,040 --> 02:53:08,880
but I'm now in the last three years to

3901
02:53:08,880 --> 02:53:10,399
my 100 billion meals challenge. We've

3902
02:53:10,399 --> 02:53:13,840
delivered 62 billion meals. And I'm a

3903
02:53:13,840 --> 02:53:15,359
person who didn't have food for my own

3904
02:53:15,359 --> 02:53:17,359
family when I was 11 years old. Right?

3905
02:53:17,359 --> 02:53:19,439
It's taken me from I couldn't run one

3906
02:53:19,439 --> 02:53:22,000
company. I now have 114 companies. We do

3907
02:53:22,000 --> 02:53:24,080
over 10 billion dollars in business. And

3908
02:53:24,080 --> 02:53:25,920
I don't tell you that to impress you. I

3909
02:53:25,920 --> 02:53:28,560
tell you to impress upon you how fast

3910
02:53:28,560 --> 02:53:30,240
things can change when you have the

3911
02:53:30,240 --> 02:53:31,520
right kinds of insights. And I'm going

3912
02:53:31,520 --> 02:53:33,279
to show you that it's not AI that's done

3913
02:53:33,279 --> 02:53:35,439
that. It's I didn't have AI at that

3914
02:53:35,439 --> 02:53:37,840
stage. You can accelerate this even

3915
02:53:37,840 --> 02:53:39,439
faster if you pay attention. So think

3916
02:53:39,439 --> 02:53:41,520
about this. When change happens this

3917
02:53:41,520 --> 02:53:43,200
rapidly, and it's going to happen much

3918
02:53:43,200 --> 02:53:44,720
more rapidly than it's happening right

3919
02:53:44,720 --> 02:53:47,200
now. We're just starting to experience

3920
02:53:47,200 --> 02:53:50,160
that upper drive. When that happens,

3921
02:53:50,160 --> 02:53:53,040
most people get fearful. That's why the

3922
02:53:53,040 --> 02:53:55,200
most important element to your success,

3923
02:53:55,200 --> 02:53:57,680
80% of your success in life is going to

3924
02:53:57,680 --> 02:54:00,800
be your psychology, your mindset, your

3925
02:54:00,800 --> 02:54:02,479
ability to manage this and this, your

3926
02:54:02,479 --> 02:54:04,800
heart and head. Because if you let fear

3927
02:54:04,800 --> 02:54:07,120
take you over, you will be stressed out

3928
02:54:07,120 --> 02:54:08,479
of your mind. How many have a lot of

3929
02:54:08,479 --> 02:54:10,080
stress in your life already from all the

3930
02:54:10,080 --> 02:54:11,279
demands in your life? Make a little

3931
02:54:11,279 --> 02:54:13,840
noise. You got a lot of stress, right?

3932
02:54:13,840 --> 02:54:15,200
I want you to know that if you're

3933
02:54:15,200 --> 02:54:17,439
stressed, it's because you've caught

3934
02:54:17,439 --> 02:54:20,160
yourself up in either making a living

3935
02:54:20,160 --> 02:54:21,680
instead of designing your life because

3936
02:54:21,680 --> 02:54:24,080
all the urgencies or maybe another way

3937
02:54:24,080 --> 02:54:25,520
of describing it is you've become a

3938
02:54:25,520 --> 02:54:27,439
manager of your circumstances. All the

3939
02:54:27,439 --> 02:54:30,000
things I got to deal with. You have the

3940
02:54:30,000 --> 02:54:32,319
opportunity even without AI, but it's

3941
02:54:32,319 --> 02:54:35,520
magnified by AI to step out of that

3942
02:54:35,520 --> 02:54:37,920
stress mode and become what I call a

3943
02:54:37,920 --> 02:54:40,640
creator. I mean, think about this. Why

3944
02:54:40,640 --> 02:54:42,319
did you come to this program? You know,

3945
02:54:42,319 --> 02:54:43,600
it didn't cost you anything, I know, but

3946
02:54:43,600 --> 02:54:45,359
it's still your time. And if you're

3947
02:54:45,359 --> 02:54:46,560
going to come the next couple of days

3948
02:54:46,560 --> 02:54:47,840
and we're going to overd deliver for

3949
02:54:47,840 --> 02:54:48,960
you, what's going to bring you back?

3950
02:54:48,960 --> 02:54:50,560
What's going to get you going? What do

3951
02:54:50,560 --> 02:54:51,760
you do anything for? What do you want

3952
02:54:51,760 --> 02:54:53,840
out of your life? And people say to me,

3953
02:54:53,840 --> 02:54:55,600
well, I want a great family or I want a

3954
02:54:55,600 --> 02:54:57,040
billion dollars or I want to grow a

3955
02:54:57,040 --> 02:54:59,279
business or I want to have more fun.

3956
02:54:59,279 --> 02:55:01,920
Whatever you want, if whether it's

3957
02:55:01,920 --> 02:55:04,560
better income, better body, more energy,

3958
02:55:04,560 --> 02:55:06,319
more aliveness, more happiness, more

3959
02:55:06,319 --> 02:55:07,920
fulfillment. By the way, tomorrow we

3960
02:55:07,920 --> 02:55:09,200
have a Harvard professor is going to

3961
02:55:09,200 --> 02:55:10,960
come in who's brilliant and he's going

3962
02:55:10,960 --> 02:55:13,040
to show you how to use AI to be happier.

3963
02:55:13,040 --> 02:55:15,120
I know that sounds crazy, but you'll

3964
02:55:15,120 --> 02:55:17,200
discover there's certain triggers that

3965
02:55:17,200 --> 02:55:18,560
you'll learn that are inside yourself.

3966
02:55:18,560 --> 02:55:20,160
I've been teaching this for years, but

3967
02:55:20,160 --> 02:55:21,520
he's going to do it with the use of AI

3968
02:55:21,520 --> 02:55:23,279
for you. So, no matter what you want to

3969
02:55:23,279 --> 02:55:25,120
have in your life, ultimately what you

3970
02:55:25,120 --> 02:55:27,520
want is a greater quality of life. Who

3971
02:55:27,520 --> 02:55:28,880
here has already got a great life, but

3972
02:55:28,880 --> 02:55:30,880
you want more? More love, more joy, more

3973
02:55:30,880 --> 02:55:32,240
excitement, more success, more

3974
02:55:32,240 --> 02:55:34,319
fulfillment, right? So, and by the way,

3975
02:55:34,319 --> 02:55:36,399
that's a healthy experience because the

3976
02:55:36,399 --> 02:55:38,479
reason we want more is it makes us grow.

3977
02:55:38,479 --> 02:55:40,720
And when we grow, we have something to

3978
02:55:40,720 --> 02:55:42,800
give. And we're able to give to the

3979
02:55:42,800 --> 02:55:44,319
people we care about and love. Our life

3980
02:55:44,319 --> 02:55:46,080
has meaning. It's not just meeting our

3981
02:55:46,080 --> 02:55:48,080
basic needs. You can do that pretty

3982
02:55:48,080 --> 02:55:49,920
easily in the world we're in today. So,

3983
02:55:49,920 --> 02:55:51,359
if you want to have an extraordinary

3984
02:55:51,359 --> 02:55:52,800
life, and by the way, I'm not telling

3985
02:55:52,800 --> 02:55:55,439
you that's my life. I'm saying whatever

3986
02:55:55,439 --> 02:55:57,040
you think is an extraordinary life. For

3987
02:55:57,040 --> 02:55:58,800
some people, that's three beautiful

3988
02:55:58,800 --> 02:56:00,640
children or husband and wife. For some

3989
02:56:00,640 --> 02:56:02,560
people, it's building a beautiful home.

3990
02:56:02,560 --> 02:56:03,840
For some people it's a garden. Some

3991
02:56:03,840 --> 02:56:05,120
people it's poetry. Some people it's

3992
02:56:05,120 --> 02:56:06,399
writing music. Some people it's building

3993
02:56:06,399 --> 02:56:08,960
a business. It's different for everyone.

3994
02:56:08,960 --> 02:56:12,000
But whatever your ideal is, there's a

3995
02:56:12,000 --> 02:56:13,600
gap between where you are and where you

3996
02:56:13,600 --> 02:56:14,880
want to be. How many agree with that?

3997
02:56:14,880 --> 02:56:16,479
Make some noise if you do. There's a gap

3998
02:56:16,479 --> 02:56:17,359
between where you are and where you want

3999
02:56:17,359 --> 02:56:20,240
to be. My whole life has been shown how

4000
02:56:20,240 --> 02:56:22,319
to close that gap. And the first way you

4001
02:56:22,319 --> 02:56:25,200
close that gap is you stop managing

4002
02:56:25,200 --> 02:56:27,920
everything. You step out of your life

4003
02:56:27,920 --> 02:56:30,319
and you look at it holistically and you

4004
02:56:30,319 --> 02:56:32,399
start to say it's my job not to sit

4005
02:56:32,399 --> 02:56:34,319
around and manage my life. I'm here to

4006
02:56:34,319 --> 02:56:37,200
be a creator, the creator of my life,

4007
02:56:37,200 --> 02:56:39,760
not the manager of my circumstances. And

4008
02:56:39,760 --> 02:56:42,240
creators have a different mindset. I was

4009
02:56:42,240 --> 02:56:44,000
just uh yesterday and I was speaking

4010
02:56:44,000 --> 02:56:46,319
right before the president at a a talk

4011
02:56:46,319 --> 02:56:47,600
that I was doing at the stadium where

4012
02:56:47,600 --> 02:56:49,920
the heat plays there in Miami. And right

4013
02:56:49,920 --> 02:56:52,000
beforehand I'd gone out to look at this

4014
02:56:52,000 --> 02:56:53,920
facility that I'm going to be purchasing

4015
02:56:53,920 --> 02:56:55,840
and it's in the design district. So, I

4016
02:56:55,840 --> 02:56:57,359
met the man who built the design

4017
02:56:57,359 --> 02:57:00,240
district there. Now, this guy's uh he's

4018
02:57:00,240 --> 02:57:02,000
he's amazing. His last name is Robbins.

4019
02:57:02,000 --> 02:57:04,000
No relationship. Craig Robbins is his

4020
02:57:04,000 --> 02:57:05,920
name. He's a developer. He was a legal

4021
02:57:05,920 --> 02:57:08,160
student. He went down to South Beach,

4022
02:57:08,160 --> 02:57:09,520
Miami. If you've never been there, it's

4023
02:57:09,520 --> 02:57:11,600
pretty cool place now. But he went there

4024
02:57:11,600 --> 02:57:13,760
and saw in the late 70s, early 80s, a

4025
02:57:13,760 --> 02:57:15,600
bunch of people were retiring. It was a

4026
02:57:15,600 --> 02:57:17,439
there were no hotels. There were no

4027
02:57:17,439 --> 02:57:19,600
restaurants. And he had this idea, you

4028
02:57:19,600 --> 02:57:21,120
know, what if I could create something

4029
02:57:21,120 --> 02:57:23,439
here? Not managed, buy properties, and

4030
02:57:23,439 --> 02:57:25,279
manage them. What if I could create a

4031
02:57:25,279 --> 02:57:27,680
new world here? What if, and he came up

4032
02:57:27,680 --> 02:57:29,920
with an idea, I'm going to go based on

4033
02:57:29,920 --> 02:57:31,920
history and say, I'm going to bring a

4034
02:57:31,920 --> 02:57:33,279
different type of person here and

4035
02:57:33,279 --> 02:57:35,439
stimulate this economy. And he went and

4036
02:57:35,439 --> 02:57:38,240
got a group of people that had a catalog

4037
02:57:38,240 --> 02:57:41,439
that was done for fashion. And he called

4038
02:57:41,439 --> 02:57:42,800
the people and said, "Listen, I got a

4039
02:57:42,800 --> 02:57:45,040
great property for you. It's right

4040
02:57:45,040 --> 02:57:46,560
across from South Beach, one of the most

4041
02:57:46,560 --> 02:57:48,640
beautiful ocean areas you can imagine.

4042
02:57:48,640 --> 02:57:50,080
right now you're putting people on a

4043
02:57:50,080 --> 02:57:52,479
giant plane flying photographers flying

4044
02:57:52,479 --> 02:57:54,479
you know your models flying everybody to

4045
02:57:54,479 --> 02:57:56,800
Aruba he goes just do it here they'll

4046
02:57:56,800 --> 02:57:58,560
come for free and you go out across the

4047
02:57:58,560 --> 02:58:00,560
street and shoot it all well he did that

4048
02:58:00,560 --> 02:58:01,840
well the next thing you know the most

4049
02:58:01,840 --> 02:58:03,600
beautiful women and men in the world are

4050
02:58:03,600 --> 02:58:06,240
are there the greatest artists are there

4051
02:58:06,240 --> 02:58:07,680
so then what he starts to do builds a

4052
02:58:07,680 --> 02:58:09,520
nice hotel then he builds some nice

4053
02:58:09,520 --> 02:58:11,359
restaurants and then he converted it

4054
02:58:11,359 --> 02:58:13,920
into what we have now that's creation

4055
02:58:13,920 --> 02:58:15,600
then he got tired of it because he said

4056
02:58:15,600 --> 02:58:16,880
you know what some people are putting a

4057
02:58:16,880 --> 02:58:18,880
lousy place next door I can't control it

4058
02:58:18,880 --> 02:58:20,720
all. So, we went to the design district.

4059
02:58:20,720 --> 02:58:23,359
This is an area where it was $5 a square

4060
02:58:23,359 --> 02:58:25,600
foot and 50% of the buildings were

4061
02:58:25,600 --> 02:58:27,920
empty. Literally the ugliest place you

4062
02:58:27,920 --> 02:58:30,160
can imagine in Miami. And what did he

4063
02:58:30,160 --> 02:58:32,240
do? He found himself in a position where

4064
02:58:32,240 --> 02:58:34,000
he said, "I'm going to convert this. I'm

4065
02:58:34,000 --> 02:58:35,279
going to bring back the original

4066
02:58:35,279 --> 02:58:37,520
manufacturers of furniture that are now

4067
02:58:37,520 --> 02:58:39,680
in big malls and it's locked. Only

4068
02:58:39,680 --> 02:58:41,040
designers can go in. I'm going to bring

4069
02:58:41,040 --> 02:58:43,040
them here and make it funky and cool."

4070
02:58:43,040 --> 02:58:44,560
Then he said, "I'm going to bring some

4071
02:58:44,560 --> 02:58:46,399
really great music and restaurants and

4072
02:58:46,399 --> 02:58:48,080
bars." And then he said, "I'm going to

4073
02:58:48,080 --> 02:58:50,800
go get Art Basil." And then he brought

4074
02:58:50,800 --> 02:58:52,319
Louis Vuitton. And if you go there

4075
02:58:52,319 --> 02:58:56,160
today, it's $500 to $600 a square foot.

4076
02:58:56,160 --> 02:58:57,760
It's some of the most expensive real

4077
02:58:57,760 --> 02:59:00,720
estate. It's the jewel of the city. So

4078
02:59:00,720 --> 02:59:03,520
being a creator is very different than

4079
02:59:03,520 --> 02:59:05,439
managing what you have. And that's what

4080
02:59:05,439 --> 02:59:07,120
really being a business person is. It's

4081
02:59:07,120 --> 02:59:08,479
finding what you have right now and

4082
02:59:08,479 --> 02:59:11,200
saying, "How can I add more value?" And

4083
02:59:11,200 --> 02:59:13,760
AI, as you saw several times here, can

4084
02:59:13,760 --> 02:59:16,240
save you so much time and energy. It can

4085
02:59:16,240 --> 02:59:18,640
become that partner with you. I look at

4086
02:59:18,640 --> 02:59:20,319
as my AI partner that can think of

4087
02:59:20,319 --> 02:59:21,439
things I haven't thought of. Like a

4088
02:59:21,439 --> 02:59:23,760
genius I get to tap into. We all have

4089
02:59:23,760 --> 02:59:25,520
inner genius, but it needs to be

4090
02:59:25,520 --> 02:59:27,680
triggered sometimes. And so, here's what

4091
02:59:27,680 --> 02:59:29,439
I want you to get. There are five simple

4092
02:59:29,439 --> 02:59:31,600
qualities, and these are basic. They're

4093
02:59:31,600 --> 02:59:33,359
in you right now, but if you don't

4094
02:59:33,359 --> 02:59:34,800
activate them, it doesn't matter how

4095
02:59:34,800 --> 02:59:37,359
many classes you take on IIA AI or how

4096
02:59:37,359 --> 02:59:38,800
technical we get. And by the way, each

4097
02:59:38,800 --> 02:59:40,640
day we're going to go a little deeper.

4098
02:59:40,640 --> 02:59:43,279
And some of you are brand new. something

4099
02:59:43,279 --> 02:59:44,640
that somebody just did might feel a

4100
02:59:44,640 --> 02:59:46,720
little complex, but on the last day, for

4101
02:59:46,720 --> 02:59:47,840
example, we're going to show you how

4102
02:59:47,840 --> 02:59:49,359
build software by just verbally

4103
02:59:49,359 --> 02:59:50,560
describing it with the people that

4104
02:59:50,560 --> 02:59:52,560
created it from Replet. So these are

4105
02:59:52,560 --> 02:59:54,640
guys that 18 months ago were near broke

4106
02:59:54,640 --> 02:59:56,960
and now they're worth $3 billion because

4107
02:59:56,960 --> 02:59:58,479
they figured out how you don't have to

4108
02:59:58,479 --> 03:00:00,880
know how to write software anymore or

4109
03:00:00,880 --> 03:00:03,200
create solutions. You can tell it and

4110
03:00:03,200 --> 03:00:04,880
create it. But we're going to do it so

4111
03:00:04,880 --> 03:00:06,080
it's more technical. And at the end of

4112
03:00:06,080 --> 03:00:07,279
this, you'll have a chance if you want

4113
03:00:07,279 --> 03:00:09,359
to to do like what I've always done. I

4114
03:00:09,359 --> 03:00:10,960
created 30-day programs where you do

4115
03:00:10,960 --> 03:00:12,960
something 30 minutes a day. That's it.

4116
03:00:12,960 --> 03:00:14,720
But every day you get stronger and

4117
03:00:14,720 --> 03:00:16,560
better and more and you get momentum and

4118
03:00:16,560 --> 03:00:18,319
so by the end you're an expert in what

4119
03:00:18,319 --> 03:00:19,520
you're doing. We're just trying to

4120
03:00:19,520 --> 03:00:21,439
introduce you today with a philosophy.

4121
03:00:21,439 --> 03:00:23,120
Tomorrow we're going to show you how to

4122
03:00:23,120 --> 03:00:25,279
grow your business in terms of marketing

4123
03:00:25,279 --> 03:00:28,000
and sales, how to automate those pieces

4124
03:00:28,000 --> 03:00:30,080
and take another level. Third level day

4125
03:00:30,080 --> 03:00:31,680
is going to be a whole different level.

4126
03:00:31,680 --> 03:00:32,640
You're also going to meet some

4127
03:00:32,640 --> 03:00:34,240
incredible people. Mark Binoff, one of

4128
03:00:34,240 --> 03:00:35,920
my dear friends is there. By the way, if

4129
03:00:35,920 --> 03:00:37,520
you talk about how businesses are

4130
03:00:37,520 --> 03:00:39,279
changed, just think of it this way.

4131
03:00:39,279 --> 03:00:42,000
Creators. I have a friend named Robert

4132
03:00:42,000 --> 03:00:45,279
Smith. He has he's a private equity guy.

4133
03:00:45,279 --> 03:00:48,080
He owns a company that literally now

4134
03:00:48,080 --> 03:00:50,000
it's called Vista. It's a hundred

4135
03:00:50,000 --> 03:00:51,760
billion dollar company. He built it from

4136
03:00:51,760 --> 03:00:54,000
nothing. He had no money to start with.

4137
03:00:54,000 --> 03:00:56,399
All he did was figure out something

4138
03:00:56,399 --> 03:00:58,000
unique, a pattern. This is what I'm

4139
03:00:58,000 --> 03:00:59,920
going to show you in a moment. Anyone

4140
03:00:59,920 --> 03:01:02,800
who's successful recognizes a pattern.

4141
03:01:02,800 --> 03:01:04,640
They start to use it and they start to

4142
03:01:04,640 --> 03:01:05,760
create something that never happened

4143
03:01:05,760 --> 03:01:08,080
before. They become a creator. He saw

4144
03:01:08,080 --> 03:01:09,680
that companies were starting to put

4145
03:01:09,680 --> 03:01:11,200
everything online. Mark Ben Minoff

4146
03:01:11,200 --> 03:01:13,120
started that by doing software as a

4147
03:01:13,120 --> 03:01:15,040
service in the cloud, but he said they

4148
03:01:15,040 --> 03:01:17,120
need enterprise software. Those

4149
03:01:17,120 --> 03:01:18,880
companies once you put your software in

4150
03:01:18,880 --> 03:01:20,800
there, it's hard to get out and the

4151
03:01:20,800 --> 03:01:22,640
income is super high and the margin is

4152
03:01:22,640 --> 03:01:25,120
really huge. And so he decided to become

4153
03:01:25,120 --> 03:01:27,359
the best in that area. 600 companies in

4154
03:01:27,359 --> 03:01:30,240
that area. This man is one of the

4155
03:01:30,240 --> 03:01:32,240
wealthiest, most successful people in

4156
03:01:32,240 --> 03:01:34,000
the world financially, but also a

4157
03:01:34,000 --> 03:01:36,000
beautiful philanthropist, lovely human

4158
03:01:36,000 --> 03:01:38,000
being. But what's interesting, I always

4159
03:01:38,000 --> 03:01:39,359
say, what's the chokeold on your

4160
03:01:39,359 --> 03:01:41,120
business? If I said to you, what's

4161
03:01:41,120 --> 03:01:42,560
keeping your business from growing right

4162
03:01:42,560 --> 03:01:44,560
now? First of all, I guarantee the

4163
03:01:44,560 --> 03:01:46,160
proper use of AI, you can break through

4164
03:01:46,160 --> 03:01:47,680
that chokeold. You say, I don't have

4165
03:01:47,680 --> 03:01:48,720
enough people. I don't have enough

4166
03:01:48,720 --> 03:01:50,000
expertise. I don't have the money to do

4167
03:01:50,000 --> 03:01:52,479
it. BS. I have a friend right now, a

4168
03:01:52,479 --> 03:01:54,399
multi-billionaire friend who told me he

4169
03:01:54,399 --> 03:01:57,439
has 12 lawyers. He has seven guys that

4170
03:01:57,439 --> 03:01:59,040
are implement guys on his marketing

4171
03:01:59,040 --> 03:02:01,439
teams. He just got into learning how to

4172
03:02:01,439 --> 03:02:04,160
use deep research on several of these,

4173
03:02:04,160 --> 03:02:06,160
not just Chat GBT, on several of these.

4174
03:02:06,160 --> 03:02:08,240
He said, "I spent about 200 bucks, 300

4175
03:02:08,240 --> 03:02:10,960
bucks a month for what was costing me

4176
03:02:10,960 --> 03:02:13,760
about on payroll somewhere around maybe

4177
03:02:13,760 --> 03:02:16,560
a million two a year." And he said, "I

4178
03:02:16,560 --> 03:02:19,359
get better information faster. I got rid

4179
03:02:19,359 --> 03:02:20,800
of most of them and I put more of them

4180
03:02:20,800 --> 03:02:23,120
in." Mark Benoff, you'll meet him

4181
03:02:23,120 --> 03:02:24,240
tomorrow because I'll do an interview

4182
03:02:24,240 --> 03:02:26,560
with him. Mark started with nothing.

4183
03:02:26,560 --> 03:02:28,160
Mark came to one of my seminars years

4184
03:02:28,160 --> 03:02:30,479
ago. Oh, the reason I tell about Robert

4185
03:02:30,479 --> 03:02:31,840
Smith is when I asked him about the

4186
03:02:31,840 --> 03:02:33,760
chokeold of his business. He said it was

4187
03:02:33,760 --> 03:02:35,760
software engineers. He said, "Can't get

4188
03:02:35,760 --> 03:02:38,479
enough of them." Well, guess what?

4189
03:02:38,479 --> 03:02:39,840
Software engineers, people told you,

4190
03:02:39,840 --> 03:02:41,840
"Hey, go to college, learn learn to

4191
03:02:41,840 --> 03:02:44,319
code. Coding is the future. It's not the

4192
03:02:44,319 --> 03:02:46,240
future anymore because you don't need to

4193
03:02:46,240 --> 03:02:48,160
learn to code anymore." And he said to

4194
03:02:48,160 --> 03:02:49,840
me, "We have half as many as we had

4195
03:02:49,840 --> 03:02:51,359
before and we've increased our

4196
03:02:51,359 --> 03:02:54,640
profitability 600%." This is a man who's

4197
03:02:54,640 --> 03:02:57,040
grown his business and investors in his

4198
03:02:57,040 --> 03:02:59,600
business have seen a return of over 30%

4199
03:02:59,600 --> 03:03:02,640
compounded for 26 straight years, more

4200
03:03:02,640 --> 03:03:04,240
than anything you could imagine. It's

4201
03:03:04,240 --> 03:03:06,880
it's insane. Mark Benoff came to my

4202
03:03:06,880 --> 03:03:09,120
seminars years and years ago, 25 27

4203
03:03:09,120 --> 03:03:10,880
years ago. He went to four of them in a

4204
03:03:10,880 --> 03:03:12,399
row. My unleash the power within events.

4205
03:03:12,399 --> 03:03:13,920
He was in the front row. He's almost as

4206
03:03:13,920 --> 03:03:15,840
big as I am. And so I couldn't help miss

4207
03:03:15,840 --> 03:03:17,279
him. And one day finally comes up,

4208
03:03:17,279 --> 03:03:19,279
shakes my hand, and says, "I want you to

4209
03:03:19,279 --> 03:03:20,720
come with me on a journey because I want

4210
03:03:20,720 --> 03:03:22,640
you to remember me. You've convinced me

4211
03:03:22,640 --> 03:03:24,800
to leave my job at Oracle. I have this

4212
03:03:24,800 --> 03:03:25,840
idea for a company called

4213
03:03:25,840 --> 03:03:28,000
Salesforce.com.

4214
03:03:28,000 --> 03:03:29,760
And I'm going to I'm going to tell you,

4215
03:03:29,760 --> 03:03:31,279
we're going to change business around

4216
03:03:31,279 --> 03:03:34,479
the world. And you watch, we'll do $100

4217
03:03:34,479 --> 03:03:37,359
million in business.

4218
03:03:37,359 --> 03:03:39,279
And today, I teased him about it because

4219
03:03:39,279 --> 03:03:42,640
25 years later, he's doing $42 billion

4220
03:03:42,640 --> 03:03:44,720
in business today and runs. Yeah. Give

4221
03:03:44,720 --> 03:03:46,640
him a hand. Mark Benov. Unbelievable,

4222
03:03:46,640 --> 03:03:48,470
right?

4223
03:03:48,470 --> 03:03:51,820
[Applause]

4224
03:03:52,160 --> 03:03:56,680
We are born again.

4225
03:04:00,080 --> 03:04:01,279
Yes.

4226
03:04:01,279 --> 03:04:03,680
>> So, and and Mark, like his company's

4227
03:04:03,680 --> 03:04:06,960
worth $250 billion now, right? And but

4228
03:04:06,960 --> 03:04:08,560
he was telling me yesterday and you'll

4229
03:04:08,560 --> 03:04:11,279
hear in our interview that he literally

4230
03:04:11,279 --> 03:04:13,760
50% of the profits of his company today

4231
03:04:13,760 --> 03:04:17,600
are from AI. 50%. He let go of 18% of

4232
03:04:17,600 --> 03:04:18,800
his workforce. Now, this is the part

4233
03:04:18,800 --> 03:04:20,640
that concerns me. Obviously, I don't

4234
03:04:20,640 --> 03:04:22,560
know if we're have to tax on AI and

4235
03:04:22,560 --> 03:04:23,760
robotics because by the way, you not

4236
03:04:23,760 --> 03:04:25,120
only have nanotechnology is going to

4237
03:04:25,120 --> 03:04:26,319
change us when I say what's going to

4238
03:04:26,319 --> 03:04:29,120
change the world so much and AI, but

4239
03:04:29,120 --> 03:04:31,760
robotics because robotics is going to

4240
03:04:31,760 --> 03:04:33,680
make it so that labor is as cheap as

4241
03:04:33,680 --> 03:04:35,840
electricity. Right? Now, most of you

4242
03:04:35,840 --> 03:04:37,600
didn't make oh, do I go on the Zoom?

4243
03:04:37,600 --> 03:04:39,120
Will I have enough electricity to do it?

4244
03:04:39,120 --> 03:04:41,600
Will it cost me too much? Right?

4245
03:04:41,600 --> 03:04:43,439
Electricity you take is a natural. I'm

4246
03:04:43,439 --> 03:04:44,720
going to wherever I go, I'm going to get

4247
03:04:44,720 --> 03:04:45,680
it. I'm going to have it. It's

4248
03:04:45,680 --> 03:04:48,319
available. It's free. It's so simple.

4249
03:04:48,319 --> 03:04:49,840
Labor

4250
03:04:49,840 --> 03:04:51,439
is moving in that direction. We're going

4251
03:04:51,439 --> 03:04:54,640
to a digital robotic workforce. Not only

4252
03:04:54,640 --> 03:04:58,479
AI agents, but also robots themselves.

4253
03:04:58,479 --> 03:05:00,399
So, there's a lot coming. But Mark's

4254
03:05:00,399 --> 03:05:03,200
process has exploded. Right now, if you

4255
03:05:03,200 --> 03:05:05,840
call Salesforce, their clients are super

4256
03:05:05,840 --> 03:05:07,760
high-end CEOs. It's the head of

4257
03:05:07,760 --> 03:05:09,680
Coca-Cola. It's the head of Facebook.

4258
03:05:09,680 --> 03:05:12,399
It's the head of Apple. And guess what?

4259
03:05:12,399 --> 03:05:16,399
50% of all their customer calls, 50% are

4260
03:05:16,399 --> 03:05:18,880
dealt with by AI and it seems so real

4261
03:05:18,880 --> 03:05:20,880
right now. People are fully engaged.

4262
03:05:20,880 --> 03:05:22,240
They know it's not a real person, but

4263
03:05:22,240 --> 03:05:23,760
it's fully engaging. They get what they

4264
03:05:23,760 --> 03:05:25,600
want faster, quicker, better, and they

4265
03:05:25,600 --> 03:05:27,680
love it. And it's cut his cost. He's

4266
03:05:27,680 --> 03:05:30,000
lost let go about 5,000 people out of

4267
03:05:30,000 --> 03:05:32,800
that. That's made that happen. So, so

4268
03:05:32,800 --> 03:05:35,040
much is coming. So, what do you need to

4269
03:05:35,040 --> 03:05:37,120
be a creator? You need five qualities

4270
03:05:37,120 --> 03:05:41,359
real fast. One, energy. Energy is the

4271
03:05:41,359 --> 03:05:42,720
number one determine whether you're

4272
03:05:42,720 --> 03:05:44,640
going to succeed or fail in life. Energy

4273
03:05:44,640 --> 03:05:45,840
determines the quality of your

4274
03:05:45,840 --> 03:05:48,160
relationship intimately. If you come

4275
03:05:48,160 --> 03:05:49,840
home and you're exhausted and your

4276
03:05:49,840 --> 03:05:51,200
partner's exhausted, even though you

4277
03:05:51,200 --> 03:05:52,720
totally love each other, it's not the

4278
03:05:52,720 --> 03:05:55,120
same relationship, right? Energy, when

4279
03:05:55,120 --> 03:05:56,479
there's a problem, if you don't have

4280
03:05:56,479 --> 03:05:58,640
energy, you're not going to solve it.

4281
03:05:58,640 --> 03:06:01,520
And what happened, this is what's crazy.

4282
03:06:01,520 --> 03:06:04,479
Since COVID, the level of energy for

4283
03:06:04,479 --> 03:06:06,720
most people around the world has dropped

4284
03:06:06,720 --> 03:06:08,880
massively. Not only has their attitude

4285
03:06:08,880 --> 03:06:09,840
changed, people say, "I don't want to go

4286
03:06:09,840 --> 03:06:11,279
to work and why should I have to do

4287
03:06:11,279 --> 03:06:13,840
this?" That's changed. But the energy

4288
03:06:13,840 --> 03:06:15,840
itself, because sitting home for three

4289
03:06:15,840 --> 03:06:18,000
years basically, and sitting in front of

4290
03:06:18,000 --> 03:06:19,359
a computer, you tend to get in your

4291
03:06:19,359 --> 03:06:21,840
head. The more you get in your head, the

4292
03:06:21,840 --> 03:06:25,439
less energy you have. Energy, emotion,

4293
03:06:25,439 --> 03:06:27,439
emotion, energy, and motion. That's what

4294
03:06:27,439 --> 03:06:28,479
you're looking for. You're looking for

4295
03:06:28,479 --> 03:06:30,240
joy, excitement, passion, love. Who

4296
03:06:30,240 --> 03:06:31,600
wants all these things? Make some noise

4297
03:06:31,600 --> 03:06:34,640
if that's the things that you're after.

4298
03:06:34,640 --> 03:06:36,640
If you're low energy, how much passion?

4299
03:06:36,640 --> 03:06:38,800
How much love? What? Like I know I

4300
03:06:38,800 --> 03:06:40,560
should probably do this AI I know

4301
03:06:40,560 --> 03:06:43,439
I should. I know I should. Right. So,

4302
03:06:43,439 --> 03:06:45,760
you have to train the energy. And right

4303
03:06:45,760 --> 03:06:48,319
now, we're like fish in water. I travel

4304
03:06:48,319 --> 03:06:50,000
the whole earth, right? I do business

4305
03:06:50,000 --> 03:06:52,800
now in, you know, 193 countries. So,

4306
03:06:52,800 --> 03:06:54,960
I've seen it not just in America, all

4307
03:06:54,960 --> 03:06:57,040
over the world, we've dropped the

4308
03:06:57,040 --> 03:06:58,640
standard of energy. Other than if you

4309
03:06:58,640 --> 03:07:00,640
jump into athletics, you like we own

4310
03:07:00,640 --> 03:07:02,000
piece of the Dodgers. I saw somebody

4311
03:07:02,000 --> 03:07:03,600
right there. Sorry you're from Toronto,

4312
03:07:03,600 --> 03:07:05,359
but I'm one of the owners of the

4313
03:07:05,359 --> 03:07:07,120
Dodgers. great team. But in athletics,

4314
03:07:07,120 --> 03:07:08,880
you still see the energy. In music, you

4315
03:07:08,880 --> 03:07:11,279
steal the energy. In in movies, you feel

4316
03:07:11,279 --> 03:07:14,479
the energy. But in our daily lives,

4317
03:07:14,479 --> 03:07:16,399
people see that. They go, "Pay to get

4318
03:07:16,399 --> 03:07:18,240
that energy from somebody else. You need

4319
03:07:18,240 --> 03:07:20,000
it in you." Whether you like the

4320
03:07:20,000 --> 03:07:21,359
president of the United States or not,

4321
03:07:21,359 --> 03:07:23,359
you can't argue with the guy has energy.

4322
03:07:23,359 --> 03:07:24,720
I have some friends that went with them

4323
03:07:24,720 --> 03:07:26,560
over to Asia just now, and they said,

4324
03:07:26,560 --> 03:07:28,479
"You're a 22-hour flight, and the

4325
03:07:28,479 --> 03:07:30,240
freaking guy slept two hours, and he's

4326
03:07:30,240 --> 03:07:31,600
up asking questions, telling people what

4327
03:07:31,600 --> 03:07:33,600
we're going to do next." Right? So

4328
03:07:33,600 --> 03:07:34,880
whether you like him or not, you can't

4329
03:07:34,880 --> 03:07:39,040
argue with his energy. Second vision. If

4330
03:07:39,040 --> 03:07:40,720
you look at anything, you have to look

4331
03:07:40,720 --> 03:07:43,120
at AI and say, "What do I want it for?

4332
03:07:43,120 --> 03:07:45,760
What's my vision?" What I love that, you

4333
03:07:45,760 --> 03:07:47,120
know, Zach brought up to you is he told

4334
03:07:47,120 --> 03:07:49,040
you what his mission is really about.

4335
03:07:49,040 --> 03:07:51,279
How are you what do you want AI for? Is

4336
03:07:51,279 --> 03:07:53,040
it create greater quality of life? Is it

4337
03:07:53,040 --> 03:07:55,120
save a ton of time? Is it make more

4338
03:07:55,120 --> 03:07:58,080
money? Is it have more fun? Is it, you

4339
03:07:58,080 --> 03:07:59,840
know, really know things you never knew

4340
03:07:59,840 --> 03:08:02,399
before? You need to be clear about what

4341
03:08:02,399 --> 03:08:04,000
your vision is. In our country here in

4342
03:08:04,000 --> 03:08:06,240
America, back when John F. Kennedy was

4343
03:08:06,240 --> 03:08:07,439
here, he had a vision. He said, "We're

4344
03:08:07,439 --> 03:08:09,760
going to go to the moon and put a man on

4345
03:08:09,760 --> 03:08:11,200
the moon in this decade and return to

4346
03:08:11,200 --> 03:08:14,319
Earth safely." It sounded insane,

4347
03:08:14,319 --> 03:08:16,560
but he knew it had to be done because if

4348
03:08:16,560 --> 03:08:18,399
we didn't do it, it wasn't the Chinese

4349
03:08:18,399 --> 03:08:19,920
we were worried about then. It was the

4350
03:08:19,920 --> 03:08:21,840
Russians. And he thought they get an

4351
03:08:21,840 --> 03:08:25,120
atomic bomb in space and we're dead. And

4352
03:08:25,120 --> 03:08:27,120
so all of our scientists, everybody, not

4353
03:08:27,120 --> 03:08:28,720
only had a goal, but here was the second

4354
03:08:28,720 --> 03:08:30,560
piece in that vision. It had a tight

4355
03:08:30,560 --> 03:08:33,840
timeline. See, a tight timeline changes

4356
03:08:33,840 --> 03:08:35,920
everything. I'll give you an example.

4357
03:08:35,920 --> 03:08:37,439
You know, I've scaled businesses. That's

4358
03:08:37,439 --> 03:08:39,439
why I have so many companies. I learn

4359
03:08:39,439 --> 03:08:41,359
there are patterns to running a

4360
03:08:41,359 --> 03:08:42,399
business. Just like you're going to

4361
03:08:42,399 --> 03:08:44,560
learn how to use AI has patterns to

4362
03:08:44,560 --> 03:08:46,880
expand a business or your personal life.

4363
03:08:46,880 --> 03:08:48,479
Once you know those patterns, you can

4364
03:08:48,479 --> 03:08:50,319
duplicate them and get greater and

4365
03:08:50,319 --> 03:08:52,640
greater impact. Well, one of the secrets

4366
03:08:52,640 --> 03:08:54,880
to making your business grow, and by the

4367
03:08:54,880 --> 03:08:56,000
way, how many of you own a business?

4368
03:08:56,000 --> 03:08:57,279
Just by a show of hands, so I can see

4369
03:08:57,279 --> 03:08:58,399
how many you do own your own business

4370
03:08:58,399 --> 03:09:00,640
out there. Okay. And how many of you are

4371
03:09:00,640 --> 03:09:01,920
are professional? You work for someone

4372
03:09:01,920 --> 03:09:03,520
else, but you help lead a business of

4373
03:09:03,520 --> 03:09:06,160
some sort. Great. If even if you don't

4374
03:09:06,160 --> 03:09:07,760
own a business, I think like a business

4375
03:09:07,760 --> 03:09:09,680
owner. And here's the number one thing

4376
03:09:09,680 --> 03:09:11,120
you want to do is you want to grow a

4377
03:09:11,120 --> 03:09:12,640
business. Another word for that is scale

4378
03:09:12,640 --> 03:09:14,479
a business. I have a friend named Dr.

4379
03:09:14,479 --> 03:09:16,000
Ben Hardy and he wrote a book called The

4380
03:09:16,000 --> 03:09:17,840
Science of Scaling. I highly recommend

4381
03:09:17,840 --> 03:09:19,680
it. I wrote the introduction to it

4382
03:09:19,680 --> 03:09:22,720
because it really lays out in a very

4383
03:09:22,720 --> 03:09:24,880
simple format pretty much how I've grown

4384
03:09:24,880 --> 03:09:26,720
everything in my life. Let me give an

4385
03:09:26,720 --> 03:09:28,080
example of beyond business. So, I told

4386
03:09:28,080 --> 03:09:30,720
you when I was 11 years old, we had no

4387
03:09:30,720 --> 03:09:32,960
money and no food. And I say no food, we

4388
03:09:32,960 --> 03:09:35,040
had crackers and peanut butter, but it

4389
03:09:35,040 --> 03:09:36,640
was Thanksgiving, which in America here,

4390
03:09:36,640 --> 03:09:37,840
I know you're from all around the world

4391
03:09:37,840 --> 03:09:39,760
right now, it's a big feasting holiday.

4392
03:09:39,760 --> 03:09:42,000
So, it was very depressing. My parents

4393
03:09:42,000 --> 03:09:43,520
were yelling each other, saying things

4394
03:09:43,520 --> 03:09:45,520
you can't take back. And long story

4395
03:09:45,520 --> 03:09:47,840
short, somebody came to the door and

4396
03:09:47,840 --> 03:09:50,319
delivered. A stranger sent us food. I

4397
03:09:50,319 --> 03:09:52,080
still don't know who did it, but I mean,

4398
03:09:52,080 --> 03:09:53,920
two bags of groceries and uncooked

4399
03:09:53,920 --> 03:09:55,680
turkey, frozen turkey that we could

4400
03:09:55,680 --> 03:09:58,240
have. I mean it was the most euphoric

4401
03:09:58,240 --> 03:10:00,880
experience. My father did not like that.

4402
03:10:00,880 --> 03:10:02,319
He felt it was charity and eventually

4403
03:10:02,319 --> 03:10:03,920
left our family because he felt

4404
03:10:03,920 --> 03:10:05,760
humiliated by the fact that he felt he

4405
03:10:05,760 --> 03:10:07,439
hadn't taken care of us which was not

4406
03:10:07,439 --> 03:10:08,640
fair to him. He was going through a

4407
03:10:08,640 --> 03:10:11,680
tough time. But for me I focused on

4408
03:10:11,680 --> 03:10:13,680
there's food. What a concept. And what

4409
03:10:13,680 --> 03:10:16,080
changed my life is the meaning of that.

4410
03:10:16,080 --> 03:10:17,840
The meaning of that gave me a vision for

4411
03:10:17,840 --> 03:10:20,000
my life. I said this this means

4412
03:10:20,000 --> 03:10:22,720
strangers do care. Because I live in an

4413
03:10:22,720 --> 03:10:24,080
environment didn't look like strangers

4414
03:10:24,080 --> 03:10:26,000
care. I thought if strangers care about

4415
03:10:26,000 --> 03:10:27,359
me and my family and don't even want

4416
03:10:27,359 --> 03:10:29,840
credit, then I need to care about

4417
03:10:29,840 --> 03:10:31,439
strangers. Someday I better feed two

4418
03:10:31,439 --> 03:10:32,960
families. And then I got to four and

4419
03:10:32,960 --> 03:10:34,880
then eight and then I had a small

4420
03:10:34,880 --> 03:10:36,240
company and then eventually I got to a

4421
03:10:36,240 --> 03:10:37,680
million people and eventually I got to

4422
03:10:37,680 --> 03:10:39,359
two million people and then four million

4423
03:10:39,359 --> 03:10:42,960
people and then 11 years ago I said food

4424
03:10:42,960 --> 03:10:44,800
is so needed right now. I know many of

4425
03:10:44,800 --> 03:10:46,319
you know the SNAP program in the United

4426
03:10:46,319 --> 03:10:47,920
States where the government closed.

4427
03:10:47,920 --> 03:10:49,279
People that are counting on it for food

4428
03:10:49,279 --> 03:10:51,120
right now have no food or at least they

4429
03:10:51,120 --> 03:10:53,760
have no money for food or very little.

4430
03:10:53,760 --> 03:10:56,080
And so it's like the the government back

4431
03:10:56,080 --> 03:10:59,920
in 2010 111 decided to cut food stamps.

4432
03:10:59,920 --> 03:11:01,359
It's now called the SNAP program by I

4433
03:11:01,359 --> 03:11:05,520
think $6 billion dollar. So I decided I

4434
03:11:05,520 --> 03:11:06,960
want to do something on a larger scale.

4435
03:11:06,960 --> 03:11:09,279
I got to really help. And so I called my

4436
03:11:09,279 --> 03:11:10,800
office said how many people I fed in my

4437
03:11:10,800 --> 03:11:12,399
lifetime? And it was 42 million people

4438
03:11:12,399 --> 03:11:14,319
which I was thrilled about. But then I

4439
03:11:14,319 --> 03:11:17,040
thought what if I scaled my giving like

4440
03:11:17,040 --> 03:11:19,200
I've scaled my businesses. And what does

4441
03:11:19,200 --> 03:11:20,240
that mean? It means you need some

4442
03:11:20,240 --> 03:11:22,160
energy. And you need some vision of what

4443
03:11:22,160 --> 03:11:24,319
you really want and why you want it. But

4444
03:11:24,319 --> 03:11:26,479
here's the secret. I said, "Okay, I'm

4445
03:11:26,479 --> 03:11:28,880
going to feed as many people in in one

4446
03:11:28,880 --> 03:11:30,479
year as I fed in my life." So I started

4447
03:11:30,479 --> 03:11:33,200
with 40 42 million 47 million. I was

4448
03:11:33,200 --> 03:11:34,880
like 50 million. I was like, "No, let me

4449
03:11:34,880 --> 03:11:36,560
feed a hundred million people in a

4450
03:11:36,560 --> 03:11:38,960
year." Even though I did only 42 million

4451
03:11:38,960 --> 03:11:41,040
in a lifetime. That's a nice growth.

4452
03:11:41,040 --> 03:11:42,720
Then what I did 100 million a year for

4453
03:11:42,720 --> 03:11:44,880
10 straight years and did a billion

4454
03:11:44,880 --> 03:11:47,760
meals. And I got so excited about it.

4455
03:11:47,760 --> 03:11:49,520
And so here's the secret. Secret one

4456
03:11:49,520 --> 03:11:51,040
division is you need something that

4457
03:11:51,040 --> 03:11:53,600
seems an incredibly challenging goal

4458
03:11:53,600 --> 03:11:54,640
because that's what's going to make you

4459
03:11:54,640 --> 03:11:56,880
grow. A challenging goal but at some

4460
03:11:56,880 --> 03:11:58,399
level some part of you knows it's

4461
03:11:58,399 --> 03:12:00,160
possible. But the second thing is you

4462
03:12:00,160 --> 03:12:02,080
need strong enough reasons to push

4463
03:12:02,080 --> 03:12:04,240
through when it gets difficult. But the

4464
03:12:04,240 --> 03:12:06,000
third step to this is the most important

4465
03:12:06,000 --> 03:12:08,720
one. You need timing that makes you act

4466
03:12:08,720 --> 03:12:11,359
now. The biggest mistake you can make in

4467
03:12:11,359 --> 03:12:13,279
AI and the reason we did this program is

4468
03:12:13,279 --> 03:12:15,120
to wait any longer to say I'm going to

4469
03:12:15,120 --> 03:12:17,760
master it. I have a my partner in the

4470
03:12:17,760 --> 03:12:19,840
Dodgers. He's we're partners in the

4471
03:12:19,840 --> 03:12:21,520
Golden State Warriors. We're partners in

4472
03:12:21,520 --> 03:12:24,560
LAFC football club. He's at 52 Academy

4473
03:12:24,560 --> 03:12:26,240
Award nominations. Dear dear friend of

4474
03:12:26,240 --> 03:12:28,080
mine, his name is Peter Gerber. He's 83

4475
03:12:28,080 --> 03:12:29,520
years old. And we were talking about

4476
03:12:29,520 --> 03:12:31,040
this about four months ago. And I said,

4477
03:12:31,040 --> 03:12:32,640
I got to take my AI to the next level. I

4478
03:12:32,640 --> 03:12:33,680
want to coach. I want to go through

4479
03:12:33,680 --> 03:12:36,000
details. He goes, Tony, I have three

4480
03:12:36,000 --> 03:12:38,240
coaching sessions a week with two

4481
03:12:38,240 --> 03:12:41,200
different young people on coaching AI

4482
03:12:41,200 --> 03:12:42,560
because he goes, I know I need to know.

4483
03:12:42,560 --> 03:12:45,040
He's 83. That's why he's so successful

4484
03:12:45,040 --> 03:12:47,600
at what he does. So around vision, you

4485
03:12:47,600 --> 03:12:49,680
got to have what's your goal, why, and

4486
03:12:49,680 --> 03:12:51,200
this compelling timeline. Well, when I

4487
03:12:51,200 --> 03:12:52,720
said I'm going to feed a billion people

4488
03:12:52,720 --> 03:12:54,640
in 10 years, that excited me. But here's

4489
03:12:54,640 --> 03:12:56,800
the problem. If you say, "I'm going to

4490
03:12:56,800 --> 03:12:59,200
do something in 10 years." What are you

4491
03:12:59,200 --> 03:13:01,840
called to do today when you wake up?

4492
03:13:01,840 --> 03:13:04,399
Nothing. So I said, "A billion in 10

4493
03:13:04,399 --> 03:13:06,880
years? That means a 100red million meals

4494
03:13:06,880 --> 03:13:09,600
this year? We only did 42 million in my

4495
03:13:09,600 --> 03:13:12,319
lifetime." Well, what that does is it

4496
03:13:12,319 --> 03:13:13,920
makes you have to use AI. It makes you

4497
03:13:13,920 --> 03:13:15,279
think differently. It says, "I can't do

4498
03:13:15,279 --> 03:13:16,720
it the way I've done. I have to do

4499
03:13:16,720 --> 03:13:18,720
something completely differently." And

4500
03:13:18,720 --> 03:13:20,080
well, there's enough drive for it. It

4501
03:13:20,080 --> 03:13:21,840
happens. So, I'm proud to tell you, we

4502
03:13:21,840 --> 03:13:23,600
delivered a billion meals in just eight

4503
03:13:23,600 --> 03:13:25,920
years. And as I mentioned, now we've

4504
03:13:25,920 --> 03:13:28,560
done 62 billion meals in three years

4505
03:13:28,560 --> 03:13:30,479
around the world, right? By scaling,

4506
03:13:30,479 --> 03:13:34,439
taking it to another level, right?

4507
03:13:37,040 --> 03:13:46,160
[Music]

4508
03:13:46,160 --> 03:13:47,600
And by the way, it starts to make you

4509
03:13:47,600 --> 03:13:49,600
think differently. Like it's like 62

4510
03:13:49,600 --> 03:13:51,040
billion meals. I'm so thrilled we've

4511
03:13:51,040 --> 03:13:52,080
done in three years. It seemed

4512
03:13:52,080 --> 03:13:53,520
impossible. We started. It was really

4513
03:13:53,520 --> 03:13:55,920
rough. I went to the Fortune 500 group,

4514
03:13:55,920 --> 03:13:58,560
you know, Forbes 400, big dinner,

4515
03:13:58,560 --> 03:14:00,399
biggest wealthiest people in the world.

4516
03:14:00,399 --> 03:14:02,239
Gave them the pitch. brought, you know,

4517
03:14:02,239 --> 03:14:03,760
the head of the World Food Program to

4518
03:14:03,760 --> 03:14:05,840
show people a child dies every 10

4519
03:14:05,840 --> 03:14:08,720
seconds. You guys can help. Three people

4520
03:14:08,720 --> 03:14:11,680
stepped up. Three. I'm like, this is not

4521
03:14:11,680 --> 03:14:13,920
going to work too well. So now, guess

4522
03:14:13,920 --> 03:14:14,880
what else we're doing? It makes you

4523
03:14:14,880 --> 03:14:18,000
think. I was like, okay, I remember 40

4524
03:14:18,000 --> 03:14:19,920
years ago, 30 years ago, what was it?

4525
03:14:19,920 --> 03:14:21,439
They had this song called We Are the

4526
03:14:21,439 --> 03:14:22,800
World. How many remember the song We Are

4527
03:14:22,800 --> 03:14:24,160
the World that they made way back then,

4528
03:14:24,160 --> 03:14:26,399
right? And I said, you know, I knew

4529
03:14:26,399 --> 03:14:27,680
Michael Jackson was a friend of mine,

4530
03:14:27,680 --> 03:14:29,920
Quincy Jones, Lionel Richie, and they

4531
03:14:29,920 --> 03:14:31,760
they had all the greatest stars. They

4532
03:14:31,760 --> 03:14:33,680
made this song to raise money for food

4533
03:14:33,680 --> 03:14:34,880
in Africa. I said, we should do that.

4534
03:14:34,880 --> 03:14:37,120
So, right now, I've got Jimmy Jam as my

4535
03:14:37,120 --> 03:14:38,800
partner. If you know Jimmy Jam, he's got

4536
03:14:38,800 --> 03:14:40,560
the num most number one hits of anyone

4537
03:14:40,560 --> 03:14:42,000
in history as a producer. He's done

4538
03:14:42,000 --> 03:14:43,279
everybody from Michael Jackson to

4539
03:14:43,279 --> 03:14:45,600
Beyonce. And we have the biggest names

4540
03:14:45,600 --> 03:14:47,920
in the world. And on December 16th,

4541
03:14:47,920 --> 03:14:50,160
we're going to do this new song. You all

4542
03:14:50,160 --> 03:14:51,520
can participate. So if you want to find

4543
03:14:51,520 --> 03:14:53,120
out, we'll send a link to you, but you

4544
03:14:53,120 --> 03:14:54,720
can write a lyric to it if you want be a

4545
03:14:54,720 --> 03:14:56,399
part of it. But then on Christmas day,

4546
03:14:56,399 --> 03:14:58,000
that song goes all over the earth and

4547
03:14:58,000 --> 03:14:59,680
that'll raise money for this all this

4548
03:14:59,680 --> 03:15:01,680
because at energy and vision. Third,

4549
03:15:01,680 --> 03:15:03,840
real quick, third piece. If you're going

4550
03:15:03,840 --> 03:15:05,279
to be in a position where you're going

4551
03:15:05,279 --> 03:15:07,120
to be successful, you have to become

4552
03:15:07,120 --> 03:15:09,680
decisive. And I'm going to save the

4553
03:15:09,680 --> 03:15:12,319
details of decision for our last day

4554
03:15:12,319 --> 03:15:13,680
because it's the most important thing.

4555
03:15:13,680 --> 03:15:14,880
But here's what I want to tell you. If

4556
03:15:14,880 --> 03:15:16,239
there's something you don't like in your

4557
03:15:16,239 --> 03:15:18,479
life, whether it's your body or it's

4558
03:15:18,479 --> 03:15:20,720
your income or it's your business or

4559
03:15:20,720 --> 03:15:23,120
your lack of mastery of AI or how you're

4560
03:15:23,120 --> 03:15:26,160
dealing with your kids, change it. Cuz

4561
03:15:26,160 --> 03:15:28,239
you can you can change your body, you

4562
03:15:28,239 --> 03:15:29,359
can change your mind, you can change

4563
03:15:29,359 --> 03:15:30,720
your emotions, you can change your

4564
03:15:30,720 --> 03:15:31,840
relationship, but you should probably

4565
03:15:31,840 --> 03:15:33,520
change you first or you'll drag you to

4566
03:15:33,520 --> 03:15:35,359
the next relationship.

4567
03:15:35,359 --> 03:15:37,920
But if you make the change, that's how

4568
03:15:37,920 --> 03:15:40,960
life gets better. And all change is

4569
03:15:40,960 --> 03:15:44,080
father or mother by decision. And most

4570
03:15:44,080 --> 03:15:46,800
people are not decisive. They think

4571
03:15:46,800 --> 03:15:48,800
about it. They feel it. So I'm going to

4572
03:15:48,800 --> 03:15:51,120
walk you through how to make a decision

4573
03:15:51,120 --> 03:15:53,279
powerfully and quickly with AI or

4574
03:15:53,279 --> 03:15:55,040
without AI on our last day. So I'm going

4575
03:15:55,040 --> 03:15:56,479
to leave it for now for there. But

4576
03:15:56,479 --> 03:15:57,760
decisiveness. If you don't make

4577
03:15:57,760 --> 03:15:59,040
decisions, you're not going to make any

4578
03:15:59,040 --> 03:16:00,080
progress. You're going to think about

4579
03:16:00,080 --> 03:16:02,720
it. Thinking about it. Did any of you

4580
03:16:02,720 --> 03:16:04,800
read the old book Think and Grow Rich?

4581
03:16:04,800 --> 03:16:06,080
Anybody read that original personal

4582
03:16:06,080 --> 03:16:08,080
development book?

4583
03:16:08,080 --> 03:16:09,920
Well, in it has a chapter on decision. I

4584
03:16:09,920 --> 03:16:11,439
read it when I was 17. And in the

4585
03:16:11,439 --> 03:16:12,720
chapter, it said something. It's still

4586
03:16:12,720 --> 03:16:15,040
true today that all the research shows

4587
03:16:15,040 --> 03:16:16,560
that people that are successful make

4588
03:16:16,560 --> 03:16:19,279
decisions quickly from the gut and those

4589
03:16:19,279 --> 03:16:21,600
that fail make decisions very slowly.

4590
03:16:21,600 --> 03:16:22,960
People make them quickly and they don't

4591
03:16:22,960 --> 03:16:24,880
change them. The people that fail make

4592
03:16:24,880 --> 03:16:26,479
decisions slowly and usually change them

4593
03:16:26,479 --> 03:16:28,319
often. So, we'll talk about that later

4594
03:16:28,319 --> 03:16:30,239
on. But you understand how many around

4595
03:16:30,239 --> 03:16:32,479
like how many get stressed out being

4596
03:16:32,479 --> 03:16:33,520
around somebody who can't make a

4597
03:16:33,520 --> 03:16:35,040
freaking decision? Make some noise if

4598
03:16:35,040 --> 03:16:37,439
you've had that experience, right? Even

4599
03:16:37,439 --> 03:16:38,720
if you go to some people can't make a

4600
03:16:38,720 --> 03:16:39,600
decision for what they're going to have

4601
03:16:39,600 --> 03:16:40,720
dinner tonight. you're sitting and the

4602
03:16:40,720 --> 03:16:42,239
waitress is like waiting and waiting and

4603
03:16:42,239 --> 03:16:43,439
they don't they don't do it till they're

4604
03:16:43,439 --> 03:16:45,920
about about to get punched, you know?

4605
03:16:45,920 --> 03:16:48,640
So, we want to change that. Fourth,

4606
03:16:48,640 --> 03:16:50,239
those people that are creators take

4607
03:16:50,239 --> 03:16:52,880
massive action and they create momentum.

4608
03:16:52,880 --> 03:16:55,439
And when I say that is most people wait

4609
03:16:55,439 --> 03:16:57,359
like I know many of you feel like I

4610
03:16:57,359 --> 03:16:58,560
don't know where to start. Well, we're

4611
03:16:58,560 --> 03:16:59,920
here to guide you. We're giving you

4612
03:16:59,920 --> 03:17:01,439
these three days of no charge. If you

4613
03:17:01,439 --> 03:17:03,359
want to go for 30 days and learn a

4614
03:17:03,359 --> 03:17:05,279
little bit each day and maximize it,

4615
03:17:05,279 --> 03:17:06,800
great. If you're expert, you want to go

4616
03:17:06,800 --> 03:17:08,720
higher level, we can show you that, too.

4617
03:17:08,720 --> 03:17:10,720
But the point is, you got to get

4618
03:17:10,720 --> 03:17:13,040
started. Now, I my kids all the time,

4619
03:17:13,040 --> 03:17:14,479
they say, "Dad, well, when do you

4620
03:17:14,479 --> 03:17:15,840
think?" And I'd say, "When would now be

4621
03:17:15,840 --> 03:17:20,000
a good time, right? Now is the the the

4622
03:17:20,000 --> 03:17:23,439
watchword of my life because most great

4623
03:17:23,439 --> 03:17:25,279
most people try and wait till they know

4624
03:17:25,279 --> 03:17:26,640
everything till they make a decision."

4625
03:17:26,640 --> 03:17:28,479
You know, I interviewed 50 of the

4626
03:17:28,479 --> 03:17:30,080
greatest investors in the world. Warren

4627
03:17:30,080 --> 03:17:32,239
Buffett, Ray Dalio, Carl Icon, Paul

4628
03:17:32,239 --> 03:17:34,399
Tudtor Jones. And when I interviewed all

4629
03:17:34,399 --> 03:17:36,319
these people for Money Master the Game,

4630
03:17:36,319 --> 03:17:38,160
one of the things I learned was they

4631
03:17:38,160 --> 03:17:40,239
said that some of the smartest people in

4632
03:17:40,239 --> 03:17:42,720
the world are terrible investors. And I

4633
03:17:42,720 --> 03:17:44,000
said, 'Why? That doesn't even make

4634
03:17:44,000 --> 03:17:46,000
sense. And they said because they want

4635
03:17:46,000 --> 03:17:47,600
to know everything about something

4636
03:17:47,600 --> 03:17:49,680
before they make a decision. They want

4637
03:17:49,680 --> 03:17:50,960
to know everything about it. They want

4638
03:17:50,960 --> 03:17:53,040
to know by the time you know everything,

4639
03:17:53,040 --> 03:17:55,600
the opportunity is gone, they said. So

4640
03:17:55,600 --> 03:17:57,279
you have to learn to take action and

4641
03:17:57,279 --> 03:17:59,920
then what they say in tech valley,

4642
03:17:59,920 --> 03:18:02,160
iterate. Try something, see if it works.

4643
03:18:02,160 --> 03:18:03,680
If it doesn't, change it. Try it again.

4644
03:18:03,680 --> 03:18:05,760
See if it change it. Keep changes to get

4645
03:18:05,760 --> 03:18:06,800
what you work. And when you start

4646
03:18:06,800 --> 03:18:09,200
getting what works, you'll get momentum.

4647
03:18:09,200 --> 03:18:11,600
And momentum makes it so that getting

4648
03:18:11,600 --> 03:18:13,840
results is easier than when you don't

4649
03:18:13,840 --> 03:18:15,520
have momentum. It's like getting a

4650
03:18:15,520 --> 03:18:17,279
rocket outside of our environment here.

4651
03:18:17,279 --> 03:18:18,880
The gravitation of the Earth takes a

4652
03:18:18,880 --> 03:18:20,800
huge amount of energy. The amount of

4653
03:18:20,800 --> 03:18:22,080
energy it takes to get it out of the

4654
03:18:22,080 --> 03:18:23,920
solar system is quite small because it

4655
03:18:23,920 --> 03:18:26,080
has momentum. Hardest part of working

4656
03:18:26,080 --> 03:18:27,520
out to get into the gym, right? You're

4657
03:18:27,520 --> 03:18:29,680
like, I got to build some muscle. But

4658
03:18:29,680 --> 03:18:32,080
you know, but once you get there and go,

4659
03:18:32,080 --> 03:18:34,560
you get momentum in a relationship.

4660
03:18:34,560 --> 03:18:36,160
Getting across the room and ask somebody

4661
03:18:36,160 --> 03:18:38,239
out, that's the hardest part. Then

4662
03:18:38,239 --> 03:18:40,880
momentum starts to happen. So massive

4663
03:18:40,880 --> 03:18:42,160
action, momentum. And then finally,

4664
03:18:42,160 --> 03:18:44,800
number five, relentlessness.

4665
03:18:44,800 --> 03:18:46,960
There is no replacement for somebody who

4666
03:18:46,960 --> 03:18:48,880
will not give up. You know, I don't

4667
03:18:48,880 --> 03:18:51,279
care. I was just reading uh Rockefeller

4668
03:18:51,279 --> 03:18:53,120
wrote a book to his son. It was not a

4669
03:18:53,120 --> 03:18:55,040
book. It's a book of his letters to his

4670
03:18:55,040 --> 03:18:57,120
son. And you look at Rockefeller and he

4671
03:18:57,120 --> 03:18:58,319
had a lot of qualities I wouldn't

4672
03:18:58,319 --> 03:19:01,120
necessarily aspire to, but his level of

4673
03:19:01,120 --> 03:19:03,920
incredible drive and success. He said to

4674
03:19:03,920 --> 03:19:05,279
his son over and over through these

4675
03:19:05,279 --> 03:19:06,800
letters, there's one common theme. He

4676
03:19:06,800 --> 03:19:08,800
said, "There's only one person that can

4677
03:19:08,800 --> 03:19:10,319
make you fail, and that's you by

4678
03:19:10,319 --> 03:19:13,040
quitting." If you are relentless, if you

4679
03:19:13,040 --> 03:19:15,920
will persist, persistence is more

4680
03:19:15,920 --> 03:19:17,359
powerful than anything else. It's more

4681
03:19:17,359 --> 03:19:19,439
important than intelligence. Because how

4682
03:19:19,439 --> 03:19:20,880
many of you know an intelligent person,

4683
03:19:20,880 --> 03:19:22,319
super intelligent person, but they can't

4684
03:19:22,319 --> 03:19:23,840
fight their way out of a paper bag in

4685
03:19:23,840 --> 03:19:25,439
their business or their relationship?

4686
03:19:25,439 --> 03:19:26,720
Make some noise if you can relate to

4687
03:19:26,720 --> 03:19:28,560
this, right?

4688
03:19:28,560 --> 03:19:30,800
You have the one thing that I know

4689
03:19:30,800 --> 03:19:32,160
having because people ask me this all

4690
03:19:32,160 --> 03:19:33,600
over the world. They say you meet all

4691
03:19:33,600 --> 03:19:34,960
these people, you work with the best in

4692
03:19:34,960 --> 03:19:37,040
business and coaching and you know

4693
03:19:37,040 --> 03:19:40,880
athletes, what is the common anomaly

4694
03:19:40,880 --> 03:19:41,920
makes somebody extraordinarily

4695
03:19:41,920 --> 03:19:43,359
successful? And when I early on in my

4696
03:19:43,359 --> 03:19:44,560
life, I thought it's extreme

4697
03:19:44,560 --> 03:19:46,720
intelligence because by the way AI is

4698
03:19:46,720 --> 03:19:49,279
extreme intelligence. But it needs the

4699
03:19:49,279 --> 03:19:52,399
magic recipe called you. I loved what

4700
03:19:52,399 --> 03:19:54,800
what uh Zach had said earlier. I wrote

4701
03:19:54,800 --> 03:19:57,200
it down. AI is the brush of human

4702
03:19:57,200 --> 03:19:59,439
potential is the masterpiece. What a

4703
03:19:59,439 --> 03:20:01,840
beautiful and honest direction of that.

4704
03:20:01,840 --> 03:20:04,000
You everyone has access to AI. What's

4705
03:20:04,000 --> 03:20:05,920
going to make a difference is you. You

4706
03:20:05,920 --> 03:20:07,760
with energy, you with vision, you with

4707
03:20:07,760 --> 03:20:09,680
decisiveness, you willing to take action

4708
03:20:09,680 --> 03:20:11,840
and get momentum. You not giving up and

4709
03:20:11,840 --> 03:20:13,840
being relentless. That's what's going to

4710
03:20:13,840 --> 03:20:15,120
get you from wherever you are to where

4711
03:20:15,120 --> 03:20:17,279
you really want to be. And so I really

4712
03:20:17,279 --> 03:20:19,359
believe for anyone we can make the

4713
03:20:19,359 --> 03:20:21,200
changes necessary. We can get where we

4714
03:20:21,200 --> 03:20:22,880
really want to go. But here's what you

4715
03:20:22,880 --> 03:20:26,160
need real fast. If you ask me Tony, what

4716
03:20:26,160 --> 03:20:29,279
took you from survival not having food

4717
03:20:29,279 --> 03:20:31,840
for your own family to feeding 62

4718
03:20:31,840 --> 03:20:34,239
billion? What took you from, you know,

4719
03:20:34,239 --> 03:20:36,000
broke and having can even run one

4720
03:20:36,000 --> 03:20:38,640
company successfully to 114 doing 10

4721
03:20:38,640 --> 03:20:40,319
billion? What's taking you from being

4722
03:20:40,319 --> 03:20:42,239
frustrated all the time to having this

4723
03:20:42,239 --> 03:20:43,840
incredible life, five kids, five

4724
03:20:43,840 --> 03:20:46,880
grandkids? I have a 51-year-old daughter

4725
03:20:46,880 --> 03:20:48,800
and thanks to CO I have a four-year-old

4726
03:20:48,800 --> 03:20:51,680
daughter. CO was good to me. So I have

4727
03:20:51,680 --> 03:20:53,920
quite a range. All these businesses, all

4728
03:20:53,920 --> 03:20:55,600
this stuff, my body, my mission, my

4729
03:20:55,600 --> 03:20:57,520
life, how you do all that and how have

4730
03:20:57,520 --> 03:21:01,040
you accomplished that with three skills?

4731
03:21:01,040 --> 03:21:02,560
And these three skills were kind of

4732
03:21:02,560 --> 03:21:04,239
echoed through different speakers if you

4733
03:21:04,239 --> 03:21:06,399
were listening. So I want to just bring

4734
03:21:06,399 --> 03:21:08,800
it down to this fundamental 30,000 foot.

4735
03:21:08,800 --> 03:21:10,319
This is what it takes to get what you

4736
03:21:10,319 --> 03:21:12,720
want. I think about this because you

4737
03:21:12,720 --> 03:21:14,880
know my daughter's four and a half you

4738
03:21:14,880 --> 03:21:18,160
know I've got five grandkids I think I'm

4739
03:21:18,160 --> 03:21:20,960
fine but they're entering a world in the

4740
03:21:20,960 --> 03:21:23,439
next 5 10 15 years that is so beyond

4741
03:21:23,439 --> 03:21:25,120
anything any of us could predict it's

4742
03:21:25,120 --> 03:21:27,520
beyond what you can imagine and you know

4743
03:21:27,520 --> 03:21:29,200
many of the jobs are going to go away

4744
03:21:29,200 --> 03:21:31,520
how can I guarantee that my grandkids my

4745
03:21:31,520 --> 03:21:35,120
daughter even my elder kids can succeed

4746
03:21:35,120 --> 03:21:36,479
no matter what happens in the

4747
03:21:36,479 --> 03:21:38,319
environment and it's because if you

4748
03:21:38,319 --> 03:21:40,080
learn these three skills and they're so

4749
03:21:40,080 --> 03:21:42,479
fundamentals Skill number one, you has

4750
03:21:42,479 --> 03:21:45,520
to get great at pattern recognition.

4751
03:21:45,520 --> 03:21:47,279
You've heard some people say this word

4752
03:21:47,279 --> 03:21:48,880
pattern recognition. What is pattern

4753
03:21:48,880 --> 03:21:51,760
recognition? Well, the way we get out of

4754
03:21:51,760 --> 03:21:54,880
fear and we get into a place where we're

4755
03:21:54,880 --> 03:21:56,960
able to anticipate a challenge and solve

4756
03:21:56,960 --> 03:21:59,359
it before it happens. The way we get out

4757
03:21:59,359 --> 03:22:02,640
of living in stress is we start to

4758
03:22:02,640 --> 03:22:04,479
realize the things that are stressing us

4759
03:22:04,479 --> 03:22:07,120
out are a pattern. You know, do you know

4760
03:22:07,120 --> 03:22:08,880
there are patterns of what you do, what

4761
03:22:08,880 --> 03:22:10,319
you think about, how you breathe, what

4762
03:22:10,319 --> 03:22:12,160
you do with your body to piss yourself

4763
03:22:12,160 --> 03:22:14,080
off or to get frustrated or get stressed

4764
03:22:14,080 --> 03:22:16,080
and it's a totally different pattern of

4765
03:22:16,080 --> 03:22:18,000
what you do if you're feeling joyous or

4766
03:22:18,000 --> 03:22:19,680
excited. Try something simplistic right

4767
03:22:19,680 --> 03:22:22,239
now just for fun. Just right now in your

4768
03:22:22,239 --> 03:22:23,600
chair, wherever you are in the world,

4769
03:22:23,600 --> 03:22:25,120
make How many of you like to sing when

4770
03:22:25,120 --> 03:22:26,319
there's no one around? How many like to

4771
03:22:26,319 --> 03:22:28,720
sing when no one's around? How many like

4772
03:22:28,720 --> 03:22:30,399
to sing even though you don't sound any

4773
03:22:30,399 --> 03:22:32,800
good very good at all? Right. Well, it's

4774
03:22:32,800 --> 03:22:34,720
because when we change the way we move,

4775
03:22:34,720 --> 03:22:36,640
we change our energy. change the way we

4776
03:22:36,640 --> 03:22:38,160
feel. So, I want you to try something at

4777
03:22:38,160 --> 03:22:39,600
home and just go for it. If no one else

4778
03:22:39,600 --> 03:22:41,120
is around, and if they are, who cares,

4779
03:22:41,120 --> 03:22:43,359
right? I want you just for a second to

4780
03:22:43,359 --> 03:22:44,800
put yourself in a state of total

4781
03:22:44,800 --> 03:22:46,160
excitement, but I want you to use your

4782
03:22:46,160 --> 03:22:47,760
voice. Make the sound of excitement.

4783
03:22:47,760 --> 03:22:49,520
Move your body of excitement for just 10

4784
03:22:49,520 --> 03:22:51,680
seconds. Ready? Go. Total excitement.

4785
03:22:51,680 --> 03:22:54,560
Go. Go. Go. Go. Go. Go. Go. That's it.

4786
03:22:54,560 --> 03:22:56,800
Come on. Come on. Come on. Show the

4787
03:22:56,800 --> 03:22:58,800
people on the screen. That's it. Wake

4788
03:22:58,800 --> 03:23:01,920
them up. That's it. Come on, Patricia.

4789
03:23:01,920 --> 03:23:06,640
You got it. That's it.

4790
03:23:06,880 --> 03:23:10,319
That's it. That's it for you.

4791
03:23:10,319 --> 03:23:14,040
Nice job, Tandy.

4792
03:23:16,160 --> 03:23:18,640
Now,

4793
03:23:18,640 --> 03:23:21,359
yes. Now, how many feel pretty good

4794
03:23:21,359 --> 03:23:23,680
right now? Say, I

4795
03:23:23,680 --> 03:23:25,520
>> say I.

4796
03:23:25,520 --> 03:23:28,000
>> Awesome. Now, try this. Sit the way you

4797
03:23:28,000 --> 03:23:31,439
sit when you feel bored and tired.

4798
03:23:31,439 --> 03:23:34,239
Bored and tired.

4799
03:23:34,239 --> 03:23:35,840
They bored, tired, and a little pissed

4800
03:23:35,840 --> 03:23:38,319
off about it. Now, first of all, I want

4801
03:23:38,319 --> 03:23:39,680
you to notice I didn't have to tell you

4802
03:23:39,680 --> 03:23:41,120
where to go. You knew exactly where to

4803
03:23:41,120 --> 03:23:43,520
go to get into the state. But I want you

4804
03:23:43,520 --> 03:23:45,439
to notice what's different about Now, go

4805
03:23:45,439 --> 03:23:46,800
back to totally excited just for a

4806
03:23:46,800 --> 03:23:48,000
second. Totally excited just for a

4807
03:23:48,000 --> 03:23:51,570
second. I'm not totally excited.

4808
03:23:51,570 --> 03:23:55,880
[Applause]

4809
03:23:55,880 --> 03:23:58,399
[Music]

4810
03:23:58,399 --> 03:24:01,520
>> Make some noise while you're doing it.

4811
03:24:01,520 --> 03:24:04,319
There you go. You're going for it there,

4812
03:24:04,319 --> 03:24:07,319
Sean.

4813
03:24:11,840 --> 03:24:14,160
Yes. So, I just want you to notice

4814
03:24:14,160 --> 03:24:15,760
there's a pattern to what you do with

4815
03:24:15,760 --> 03:24:17,920
your body when you're excited that's

4816
03:24:17,920 --> 03:24:20,239
different than when you're depressed or

4817
03:24:20,239 --> 03:24:22,800
bored. Where were your shoulders when

4818
03:24:22,800 --> 03:24:24,479
you were bored and tired? Where'd they

4819
03:24:24,479 --> 03:24:28,560
go? Down. Where'd your head go? Down.

4820
03:24:28,560 --> 03:24:30,239
Were you talking more loud or quiet

4821
03:24:30,239 --> 03:24:33,040
then? probably pretty quiet. Now, where

4822
03:24:33,040 --> 03:24:34,239
did it go when you're excited? What

4823
03:24:34,239 --> 03:24:35,439
happened to your shoulders immediately?

4824
03:24:35,439 --> 03:24:37,279
They come back. Where'd your head go?

4825
03:24:37,279 --> 03:24:39,200
Up. What happened to sound? Did you get

4826
03:24:39,200 --> 03:24:41,600
louder or quieter? A lot louder. Right.

4827
03:24:41,600 --> 03:24:42,880
How many did a lot of movement when

4828
03:24:42,880 --> 03:24:45,600
you're excited as well? Right? So, as

4829
03:24:45,600 --> 03:24:48,080
overly simplistic as this is, if I said

4830
03:24:48,080 --> 03:24:49,520
to you there was a depressed person

4831
03:24:49,520 --> 03:24:51,439
behind curtain number one over here, and

4832
03:24:51,439 --> 03:24:53,279
I gave you $100,000 if you could

4833
03:24:53,279 --> 03:24:55,600
describe the pattern in their body,

4834
03:24:55,600 --> 03:24:57,680
their posture. How many could do it?

4835
03:24:57,680 --> 03:25:00,080
Raise your hand if you could do it.

4836
03:25:00,080 --> 03:25:02,560
Put in the chat box what where would

4837
03:25:02,560 --> 03:25:04,880
their shoulders be if they're depressed?

4838
03:25:04,880 --> 03:25:07,520
Where would their head be? Would they be

4839
03:25:07,520 --> 03:25:10,720
beating full or shallow?

4840
03:25:10,720 --> 03:25:14,720
Would they be speaking loud or quiet?

4841
03:25:14,720 --> 03:25:17,359
Will they be speaking fast or slow? And

4842
03:25:17,359 --> 03:25:18,960
if you look in the chat box, everybody

4843
03:25:18,960 --> 03:25:21,359
knows shoulders down, head down, slow,

4844
03:25:21,359 --> 03:25:24,399
talking slow, talking quiet, right? You

4845
03:25:24,399 --> 03:25:26,080
know it. How do you know? Because you've

4846
03:25:26,080 --> 03:25:28,000
practiced this crap before, haven't you?

4847
03:25:28,000 --> 03:25:31,200
Right? So here's my point. If you

4848
03:25:31,200 --> 03:25:34,880
recognize patterns, you create freedom.

4849
03:25:34,880 --> 03:25:36,399
And what we're going to do the next

4850
03:25:36,399 --> 03:25:37,760
couple of days, today was kind of

4851
03:25:37,760 --> 03:25:39,520
preparing you, set you up, give you the

4852
03:25:39,520 --> 03:25:41,760
philosophy, the approach, hopefully make

4853
03:25:41,760 --> 03:25:43,040
it, you know, something that's

4854
03:25:43,040 --> 03:25:44,399
comfortable for you, show you some of

4855
03:25:44,399 --> 03:25:46,080
the tools that are coming. We'll get a

4856
03:25:46,080 --> 03:25:47,439
little more aggressive tomorrow and even

4857
03:25:47,439 --> 03:25:48,640
more on the third day. If you're more

4858
03:25:48,640 --> 03:25:50,080
advanced today, you may know some of

4859
03:25:50,080 --> 03:25:51,760
these things, but knowing them and

4860
03:25:51,760 --> 03:25:53,520
applying them is also a very useful

4861
03:25:53,520 --> 03:25:55,200
thing. But I want you to remember, you

4862
03:25:55,200 --> 03:25:57,520
are the secret sauce. You as the

4863
03:25:57,520 --> 03:25:59,439
creator, you're not going to be replaced

4864
03:25:59,439 --> 03:26:02,160
by an AI. You'll be replaced by someone

4865
03:26:02,160 --> 03:26:04,160
who knows how to use AI, who's learned

4866
03:26:04,160 --> 03:26:05,760
how to maximize themsel. How many buy

4867
03:26:05,760 --> 03:26:06,960
that? How many agree with that? Make

4868
03:26:06,960 --> 03:26:09,600
some noise if you do. Right?

4869
03:26:09,600 --> 03:26:12,319
So, pattern recognition is the first

4870
03:26:12,319 --> 03:26:14,239
step. In fact, if you want to know what

4871
03:26:14,239 --> 03:26:18,000
changed humanity from survival where we

4872
03:26:18,000 --> 03:26:19,840
were hunter gatherers running around

4873
03:26:19,840 --> 03:26:22,399
trying to find enough food to people

4874
03:26:22,399 --> 03:26:24,319
could stay in one place and build a

4875
03:26:24,319 --> 03:26:26,239
family, build a community, build

4876
03:26:26,239 --> 03:26:28,720
countries, dominate the earth for better

4877
03:26:28,720 --> 03:26:31,600
or worse. The one pattern recognition

4878
03:26:31,600 --> 03:26:33,600
was seasons.

4879
03:26:33,600 --> 03:26:35,680
Before we recognize seasons, we would

4880
03:26:35,680 --> 03:26:38,640
plant at any time. And three out of four

4881
03:26:38,640 --> 03:26:40,239
times of the year you plant it, it

4882
03:26:40,239 --> 03:26:42,560
didn't work. In fact, if you don't

4883
03:26:42,560 --> 03:26:44,000
understand patterns, you can do the

4884
03:26:44,000 --> 03:26:47,120
right thing at the wrong time and what

4885
03:26:47,120 --> 03:26:51,279
do you get? Nothing. Pain. So, part of

4886
03:26:51,279 --> 03:26:52,720
why we're doing this with AI right now

4887
03:26:52,720 --> 03:26:54,880
is this is the right time for you to

4888
03:26:54,880 --> 03:26:56,960
step in. A little sooner than this, some

4889
03:26:56,960 --> 03:26:58,319
things weren't refined enough. A little

4890
03:26:58,319 --> 03:27:00,399
bit later, probably going to get passed

4891
03:27:00,399 --> 03:27:02,960
up. So, you got to know the timing to do

4892
03:27:02,960 --> 03:27:04,479
something. You got to see the pattern.

4893
03:27:04,479 --> 03:27:06,000
And by the way, when you hear people say

4894
03:27:06,000 --> 03:27:07,200
things that they're stressed about,

4895
03:27:07,200 --> 03:27:09,439
like, "Oh my god, the world the country

4896
03:27:09,439 --> 03:27:11,600
is so divided here in America, you know,

4897
03:27:11,600 --> 03:27:13,600
the Republicans, Democrats, there

4898
03:27:13,600 --> 03:27:16,160
there's going to be a civil war. Anybody

4899
03:27:16,160 --> 03:27:17,520
who says that, it's an idiot because

4900
03:27:17,520 --> 03:27:19,200
they've never studied history, which is

4901
03:27:19,200 --> 03:27:22,000
a pattern. I'll give a quick example.

4902
03:27:22,000 --> 03:27:24,160
Here's what the two founders, two of the

4903
03:27:24,160 --> 03:27:25,760
early founders of America said about

4904
03:27:25,760 --> 03:27:26,720
each other." Now, they didn't have

4905
03:27:26,720 --> 03:27:28,880
attack ads in those days. They had

4906
03:27:28,880 --> 03:27:31,279
placards that they posted everywhere.

4907
03:27:31,279 --> 03:27:33,520
These are actual placards. And so this

4908
03:27:33,520 --> 03:27:35,840
is Thomas Jefferson and John Adams. So

4909
03:27:35,840 --> 03:27:37,840
Adams didn't want you to pick Thomas

4910
03:27:37,840 --> 03:27:39,840
Jefferson. So he made this placard says,

4911
03:27:39,840 --> 03:27:42,399
"If you elect Thomas Jefferson, murder,

4912
03:27:42,399 --> 03:27:45,040
rape, incest, robbery, and adultery will

4913
03:27:45,040 --> 03:27:46,720
be practiced throughout the land. Are

4914
03:27:46,720 --> 03:27:48,319
you prepared to see your dwellings in

4915
03:27:48,319 --> 03:27:50,800
flames, your female chastity violated or

4916
03:27:50,800 --> 03:27:54,560
the children arriving from the pike?"

4917
03:27:54,560 --> 03:27:57,520
And so sure enough, you know, Jefferson

4918
03:27:57,520 --> 03:27:59,520
said put out his ads on John Adams. He

4919
03:27:59,520 --> 03:28:02,399
said, "He's busy importing Mr. in Europe

4920
03:28:02,399 --> 03:28:04,479
or trying to marry one to one of the one

4921
03:28:04,479 --> 03:28:06,399
his daughters to the king to King George

4922
03:28:06,399 --> 03:28:07,760
would be like marrying the devil in

4923
03:28:07,760 --> 03:28:10,560
those days. He goes, "He's a hideous or

4924
03:28:10,560 --> 03:28:13,040
mafraditical character with neither the

4925
03:28:13,040 --> 03:28:14,960
force or firmness of a man nor the

4926
03:28:14,960 --> 03:28:17,520
gentleness and sensibility of a woman."

4927
03:28:17,520 --> 03:28:18,800
Now, this makes Republicans and

4928
03:28:18,800 --> 03:28:20,800
Democrats seem nice to each other,

4929
03:28:20,800 --> 03:28:22,800
right? It's a very different place.

4930
03:28:22,800 --> 03:28:25,359
History is cyclical. So, the minute you

4931
03:28:25,359 --> 03:28:27,279
see a pattern, I'll give you one last

4932
03:28:27,279 --> 03:28:29,359
example. How many of you have uh more

4933
03:28:29,359 --> 03:28:31,040
than one child? more than one child.

4934
03:28:31,040 --> 03:28:32,720
Make some noise or put it in Give me a

4935
03:28:32,720 --> 03:28:34,640
thumbs up if you're Yeah, there you go.

4936
03:28:34,640 --> 03:28:37,040
Okay. How many of you I know you don't

4937
03:28:37,040 --> 03:28:39,359
have a favorite child, but how many have

4938
03:28:39,359 --> 03:28:41,760
an easier child? Make some noise if you

4939
03:28:41,760 --> 03:28:43,040
have an easier child, ladies and

4940
03:28:43,040 --> 03:28:44,720
gentlemen.

4941
03:28:44,720 --> 03:28:46,000
And you know what? What makes them

4942
03:28:46,000 --> 03:28:50,000
easier is they're more like you. So, you

4943
03:28:50,000 --> 03:28:51,760
know their patterns. You can influence

4944
03:28:51,760 --> 03:28:54,000
them better. What would work for you?

4945
03:28:54,000 --> 03:28:55,600
You work on that child and they clean

4946
03:28:55,600 --> 03:28:56,880
the room. The other one says, "Read

4947
03:28:56,880 --> 03:28:58,080
between the lines or something

4948
03:28:58,080 --> 03:29:00,720
interesting, right?" So the first step

4949
03:29:00,720 --> 03:29:02,800
is to recognize patterns and every great

4950
03:29:02,800 --> 03:29:04,640
business person, every great artist,

4951
03:29:04,640 --> 03:29:07,120
every great musician learns to recognize

4952
03:29:07,120 --> 03:29:10,720
what works. Second step very quickly is

4953
03:29:10,720 --> 03:29:13,279
pattern utilization. It's one thing to

4954
03:29:13,279 --> 03:29:15,439
recognize a pattern. It's another start

4955
03:29:15,439 --> 03:29:17,359
to use it. When you start using the

4956
03:29:17,359 --> 03:29:19,359
pattern, not just noticing it, now you

4957
03:29:19,359 --> 03:29:21,040
have power. It's one thing to say, "Oh,

4958
03:29:21,040 --> 03:29:22,880
I know AI is out there and I I can

4959
03:29:22,880 --> 03:29:24,479
search things really quickly and I maybe

4960
03:29:24,479 --> 03:29:26,319
get my document done like we saw today."

4961
03:29:26,319 --> 03:29:29,600
Well, that's nice, but that's not really

4962
03:29:29,600 --> 03:29:31,520
using it. We're going to show you how to

4963
03:29:31,520 --> 03:29:33,920
create basically your digital twin, your

4964
03:29:33,920 --> 03:29:36,080
clone, or I I prefer even a clone. I

4965
03:29:36,080 --> 03:29:37,680
want something more than me, my personal

4966
03:29:37,680 --> 03:29:41,120
AI genius, my AI partner that knows

4967
03:29:41,120 --> 03:29:42,800
everything about me, and I can bounce

4968
03:29:42,800 --> 03:29:45,920
ideas off and get refinement in seconds

4969
03:29:45,920 --> 03:29:48,239
that might take half a half a year, a

4970
03:29:48,239 --> 03:29:50,640
year, five years, a decade to get to.

4971
03:29:50,640 --> 03:29:51,680
That's what we're going to that's what

4972
03:29:51,680 --> 03:29:53,040
we're leading you towards to give you a

4973
03:29:53,040 --> 03:29:55,200
sense it can be done. So our bottom line

4974
03:29:55,200 --> 03:29:57,760
here is if we use the pattern. If you

4975
03:29:57,760 --> 03:30:00,800
look at somebody like Warren Buffett, he

4976
03:30:00,800 --> 03:30:03,200
not only knows the pattern, he uses it.

4977
03:30:03,200 --> 03:30:06,239
He knows when everybody is fearful, he

4978
03:30:06,239 --> 03:30:08,319
gets greedy. He starts buying things up

4979
03:30:08,319 --> 03:30:09,920
because when they're fearful, he knows

4980
03:30:09,920 --> 03:30:12,640
the fear is reducing the price. He knows

4981
03:30:12,640 --> 03:30:13,920
over the long term where the stock

4982
03:30:13,920 --> 03:30:15,520
market's going to go, so he buys. When

4983
03:30:15,520 --> 03:30:17,840
everybody's euphoric, he gets fearful.

4984
03:30:17,840 --> 03:30:20,640
He sells. Right? He doesn't just know

4985
03:30:20,640 --> 03:30:23,279
the pattern, he uses it. If you know

4986
03:30:23,279 --> 03:30:25,920
someone's a great musician or a great

4987
03:30:25,920 --> 03:30:28,880
movie producer Spielberg, he knows

4988
03:30:28,880 --> 03:30:31,520
exactly if he moves the camera slowly

4989
03:30:31,520 --> 03:30:33,600
like this or more rapidly like that, if

4990
03:30:33,600 --> 03:30:36,000
he changes the m he knows exactly what

4991
03:30:36,000 --> 03:30:38,239
emotion he's going to produce in you. He

4992
03:30:38,239 --> 03:30:39,840
knows not only what the patterns are, he

4993
03:30:39,840 --> 03:30:41,120
uses them. That's why he's made movies

4994
03:30:41,120 --> 03:30:43,439
for 40 years successfully. So you want

4995
03:30:43,439 --> 03:30:44,960
to learn to use them. And then the third

4996
03:30:44,960 --> 03:30:48,960
pattern of course is pattern creation.

4997
03:30:48,960 --> 03:30:51,040
This is where some of you that are more

4998
03:30:51,040 --> 03:30:52,560
advanced are already starting to move in

4999
03:30:52,560 --> 03:30:55,040
the direction of this is how my life got

5000
03:30:55,040 --> 03:30:57,520
to where it is. Like I went around I'll

5001
03:30:57,520 --> 03:31:00,560
give you an example 10 years ago. I was

5002
03:31:00,560 --> 03:31:03,120
very a little more than that I guess 12

5003
03:31:03,120 --> 03:31:05,439
13 years ago around 2008 whenever the

5004
03:31:05,439 --> 03:31:07,920
hell I was losing track of time. Um I

5005
03:31:07,920 --> 03:31:10,319
noticed something insane. People were

5006
03:31:10,319 --> 03:31:12,399
losing their 401ks. People were freaking

5007
03:31:12,399 --> 03:31:13,840
out. The economy was going through the

5008
03:31:13,840 --> 03:31:15,680
floor and there were a small number of

5009
03:31:15,680 --> 03:31:18,160
people that were making a fortune. They

5010
03:31:18,160 --> 03:31:20,080
almost destroyed the world economic

5011
03:31:20,080 --> 03:31:22,479
system and the way we punished them is

5012
03:31:22,479 --> 03:31:24,720
we gave them more of our money. This

5013
03:31:24,720 --> 03:31:26,720
made me crazy and I thought somebody was

5014
03:31:26,720 --> 03:31:28,239
going to do something. So nothing really

5015
03:31:28,239 --> 03:31:29,600
changed. So I said, you know what? I I

5016
03:31:29,600 --> 03:31:31,120
don't have ultimate power, but I have

5017
03:31:31,120 --> 03:31:33,840
one power, the power to convene. I have

5018
03:31:33,840 --> 03:31:35,680
access to some of the smartest people on

5019
03:31:35,680 --> 03:31:38,000
earth. What if I interviewed 50 of those

5020
03:31:38,000 --> 03:31:40,800
people and I figure out they're all

5021
03:31:40,800 --> 03:31:42,720
different. Warren Buffett, Ray Dal, Carl

5022
03:31:42,720 --> 03:31:44,960
Icon, Paul Tudtor Jones, the best

5023
03:31:44,960 --> 03:31:47,279
investors on earth. All self-made

5024
03:31:47,279 --> 03:31:48,880
billionaires. Nobody from the Lucky

5025
03:31:48,880 --> 03:31:51,600
Sperm Club. They all earned it, right?

5026
03:31:51,600 --> 03:31:53,439
And I said, I'm going to interview them

5027
03:31:53,439 --> 03:31:54,479
and even though they're different, some

5028
03:31:54,479 --> 03:31:56,399
of them are macro traders and some of

5029
03:31:56,399 --> 03:31:58,800
them are value traders. I'm going to

5030
03:31:58,800 --> 03:32:00,000
look at everything they're doing and I'm

5031
03:32:00,000 --> 03:32:01,600
going to notice there's a pattern that

5032
03:32:01,600 --> 03:32:02,880
got them from where they are to where

5033
03:32:02,880 --> 03:32:05,680
they want to be. And after doing 50 of

5034
03:32:05,680 --> 03:32:08,800
them, the pattern was so clear. And I

5035
03:32:08,800 --> 03:32:10,160
wrote a book. I said, "I'm gonna write a

5036
03:32:10,160 --> 03:32:11,600
book that my billionaire clients will be

5037
03:32:11,600 --> 03:32:13,439
blown away by and that someone just

5038
03:32:13,439 --> 03:32:15,120
starting the journey would go by." And

5039
03:32:15,120 --> 03:32:16,720
and Money Master Game became the number

5040
03:32:16,720 --> 03:32:18,239
one New York Times bestseller, and it's

5041
03:32:18,239 --> 03:32:19,920
still the number one best-selling

5042
03:32:19,920 --> 03:32:21,680
financial book of this century. Now, the

5043
03:32:21,680 --> 03:32:23,680
century is only 25 years old, but still

5044
03:32:23,680 --> 03:32:25,760
pretty cool. It wasn't because I was so

5045
03:32:25,760 --> 03:32:27,920
smart. It's because I went and found out

5046
03:32:27,920 --> 03:32:29,680
what already works. I studied the

5047
03:32:29,680 --> 03:32:31,760
pattern, and then I figured how to use

5048
03:32:31,760 --> 03:32:34,080
the pattern. Well, after doing this long

5049
03:32:34,080 --> 03:32:36,640
enough, if you play some the way you

5050
03:32:36,640 --> 03:32:38,560
learn music, play a piano is you

5051
03:32:38,560 --> 03:32:40,160
recognize a pattern. You learn to play

5052
03:32:40,160 --> 03:32:41,920
someone else's pattern. Mosart to pop

5053
03:32:41,920 --> 03:32:44,560
star, whoever. But if you play enough,

5054
03:32:44,560 --> 03:32:46,640
there's a day where you wake up and you

5055
03:32:46,640 --> 03:32:48,239
know enough that now you create

5056
03:32:48,239 --> 03:32:50,560
patterns. When you create patterns,

5057
03:32:50,560 --> 03:32:52,399
that's how I got to going from not

5058
03:32:52,399 --> 03:32:55,680
managing one company, but you know, 116.

5059
03:32:55,680 --> 03:32:57,840
That's how I went from I can't pay the

5060
03:32:57,840 --> 03:32:59,680
bills. I can't even get to a million

5061
03:32:59,680 --> 03:33:01,680
dollars in revenue to 10 billion in

5062
03:33:01,680 --> 03:33:03,920
revenue. Right? That's how you go from I

5063
03:33:03,920 --> 03:33:05,920
can't feed myself to hey, how can I

5064
03:33:05,920 --> 03:33:07,359
solve these problems for people around

5065
03:33:07,359 --> 03:33:10,000
the world? It comes from recognizing the

5066
03:33:10,000 --> 03:33:12,319
pattern, using it, modeling what you've

5067
03:33:12,319 --> 03:33:13,760
used, and then gradually you're going to

5068
03:33:13,760 --> 03:33:15,760
get to where you create and that's the

5069
03:33:15,760 --> 03:33:18,160
target of where we are. So, is this

5070
03:33:18,160 --> 03:33:19,840
helpful in terms of understanding your

5071
03:33:19,840 --> 03:33:21,680
thought process? I hope it is for you.

5072
03:33:21,680 --> 03:33:23,920
Right? So, I just want you I just want

5073
03:33:23,920 --> 03:33:27,040
you to think of it this way. Anyone can

5074
03:33:27,040 --> 03:33:28,640
learn the patterns. You just need

5075
03:33:28,640 --> 03:33:30,720
somebody to walk you through it. And

5076
03:33:30,720 --> 03:33:32,479
what I'm really good at is taking really

5077
03:33:32,479 --> 03:33:34,960
complex stuff and simplifying it and

5078
03:33:34,960 --> 03:33:37,279
putting into small chunks. And today

5079
03:33:37,279 --> 03:33:39,120
we're just trying to prepare you.

5080
03:33:39,120 --> 03:33:40,560
Tomorrow now we're going to go deep and

5081
03:33:40,560 --> 03:33:42,160
show you what we're going to do to grow

5082
03:33:42,160 --> 03:33:43,840
your business in marketing and sales and

5083
03:33:43,840 --> 03:33:46,080
real tools to do that. And then our

5084
03:33:46,080 --> 03:33:47,200
third day, we're going to show you how

5085
03:33:47,200 --> 03:33:49,680
to just automate like crazy. How to use

5086
03:33:49,680 --> 03:33:51,760
agents, how to build software where you

5087
03:33:51,760 --> 03:33:53,520
describe it and you get a product or a

5088
03:33:53,520 --> 03:33:55,200
result. In fact, the people that are

5089
03:33:55,200 --> 03:33:57,359
coming from uplift 18 months ago, they

5090
03:33:57,359 --> 03:33:58,560
were struggling. They got some of our

5091
03:33:58,560 --> 03:34:00,080
stuff, started turning things around,

5092
03:34:00,080 --> 03:34:01,840
hung on. Now they're worth three billion

5093
03:34:01,840 --> 03:34:03,920
18 months later. I mean, so you're going

5094
03:34:03,920 --> 03:34:05,520
to there's quite a path we have and you

5095
03:34:05,520 --> 03:34:06,560
don't want to miss anything. Tomorrow

5096
03:34:06,560 --> 03:34:08,640
you'll meet my friend Mark Benoff who

5097
03:34:08,640 --> 03:34:11,439
built from zero to 42 billion, right?

5098
03:34:11,439 --> 03:34:12,800
And show you how he's doing it in his

5099
03:34:12,800 --> 03:34:15,359
company right now. So, we've got simple

5100
03:34:15,359 --> 03:34:17,200
stuff, medium level stuff, and some

5101
03:34:17,200 --> 03:34:19,200
complex stuff. And if it's complex,

5102
03:34:19,200 --> 03:34:20,720
sometimes it's complex, you just don't

5103
03:34:20,720 --> 03:34:23,279
know the words. Like lawyers have a lot

5104
03:34:23,279 --> 03:34:24,640
of power because they have words you

5105
03:34:24,640 --> 03:34:26,080
don't have and that's how they control

5106
03:34:26,080 --> 03:34:28,239
you. Right? Up until Chat GBT and other

5107
03:34:28,239 --> 03:34:29,920
things that can translate it for you.

5108
03:34:29,920 --> 03:34:32,160
The same thing true in medicine. Like

5109
03:34:32,160 --> 03:34:34,239
you read in the newspaper or you read in

5110
03:34:34,239 --> 03:34:36,800
a magazine or someplace that the third

5111
03:34:36,800 --> 03:34:38,640
biggest cause of death in America is

5112
03:34:38,640 --> 03:34:41,359
called iatrogenic causes. Most people

5113
03:34:41,359 --> 03:34:44,239
don't know what that is. iotrogenic

5114
03:34:44,239 --> 03:34:46,800
means doctor, physician or hospital

5115
03:34:46,800 --> 03:34:49,040
induced. Right? I'm not saying negative

5116
03:34:49,040 --> 03:34:50,720
about doctors but that is the third

5117
03:34:50,720 --> 03:34:52,319
biggest cause. So when you don't have

5118
03:34:52,319 --> 03:34:54,399
the words, you get overwhelmed. We'll

5119
03:34:54,399 --> 03:34:56,080
translate this and it's kind of like I'm

5120
03:34:56,080 --> 03:34:58,479
a helicopter pilot. When you I first

5121
03:34:58,479 --> 03:35:00,960
learn to fly a plane, you learn how to

5122
03:35:00,960 --> 03:35:02,479
listen for the codes and everything else

5123
03:35:02,479 --> 03:35:04,319
and what to do. But when you get on with

5124
03:35:04,319 --> 03:35:06,399
a helicopter pilot, they talk in

5125
03:35:06,399 --> 03:35:09,040
shortorthhand and it's hard to even

5126
03:35:09,040 --> 03:35:10,479
understand what they're saying at the

5127
03:35:10,479 --> 03:35:12,399
tower. And when it first is like, how

5128
03:35:12,399 --> 03:35:13,680
are they understanding it? Well, after a

5129
03:35:13,680 --> 03:35:15,200
while, you realize there's only so many

5130
03:35:15,200 --> 03:35:17,520
things they can say. and your brain

5131
03:35:17,520 --> 03:35:19,680
starts to recognize the pattern

5132
03:35:19,680 --> 03:35:21,680
unconsciously and you just start using

5133
03:35:21,680 --> 03:35:23,279
it. All of a sudden, what was really

5134
03:35:23,279 --> 03:35:24,720
difficult becomes easy. It's like

5135
03:35:24,720 --> 03:35:26,080
driving the stick shift car. In the

5136
03:35:26,080 --> 03:35:27,120
beginning, when you're a kid, I'm going

5137
03:35:27,120 --> 03:35:28,479
to do this and this and this and watch

5138
03:35:28,479 --> 03:35:30,239
the road too. It's never going to work,

5139
03:35:30,239 --> 03:35:33,040
right? But today, you drive your car and

5140
03:35:33,040 --> 03:35:34,239
hopefully you're not texting, but

5141
03:35:34,239 --> 03:35:35,680
chewing gum, thinking about other

5142
03:35:35,680 --> 03:35:36,640
things, doing all kinds of things

5143
03:35:36,640 --> 03:35:38,800
simultaneously. That's what AI can

5144
03:35:38,800 --> 03:35:40,640
become for you. But it requires one

5145
03:35:40,640 --> 03:35:43,279
thing. Make a decision. Give it the

5146
03:35:43,279 --> 03:35:44,880
energy and decide, I'm going to commit.

5147
03:35:44,880 --> 03:35:46,560
and just at least commit for these next

5148
03:35:46,560 --> 03:35:49,120
two days. Show up fully to really go for

5149
03:35:49,120 --> 03:35:51,200
this because the sky's is the limit if

5150
03:35:51,200 --> 03:35:52,160
you want to do this. And I'm going to

5151
03:35:52,160 --> 03:35:53,439
give you one last little gift if you're

5152
03:35:53,439 --> 03:35:55,279
up for it. Who's up for a little tool

5153
03:35:55,279 --> 03:35:58,640
that make you feel great inside? Right.

5154
03:35:58,640 --> 03:35:59,920
I will say to you, I don't know if you

5155
03:35:59,920 --> 03:36:01,200
know the statistic. I was just reading

5156
03:36:01,200 --> 03:36:04,640
this yesterday. Did you know that in the

5157
03:36:04,640 --> 03:36:07,439
last two years over a hundred companies

5158
03:36:07,439 --> 03:36:09,279
have been created from nothing to a

5159
03:36:09,279 --> 03:36:12,560
billion dollars using AI? That's more

5160
03:36:12,560 --> 03:36:15,680
than one a week. more people became

5161
03:36:15,680 --> 03:36:17,760
billionaires off AI companies in the

5162
03:36:17,760 --> 03:36:20,319
last two years than in 20 years of the

5163
03:36:20,319 --> 03:36:21,760
internet. Now, I'm not saying you want

5164
03:36:21,760 --> 03:36:23,760
to be a billionaire, but it should show

5165
03:36:23,760 --> 03:36:25,840
you what the incredible capacity is.

5166
03:36:25,840 --> 03:36:28,640
Now, what'll hold you back, what holds

5167
03:36:28,640 --> 03:36:31,600
everybody back is stacking negative

5168
03:36:31,600 --> 03:36:34,960
experiences. Let me explain. Have you

5169
03:36:34,960 --> 03:36:37,279
ever, you know, said something or done,

5170
03:36:37,279 --> 03:36:38,479
have you ever been with someone, your

5171
03:36:38,479 --> 03:36:40,319
maybe your kid or someone else, and they

5172
03:36:40,319 --> 03:36:41,439
did something and they did it again,

5173
03:36:41,439 --> 03:36:43,200
they and then finally you just lost it

5174
03:36:43,200 --> 03:36:44,720
on them? You may felt bad about it, but

5175
03:36:44,720 --> 03:36:47,040
you overreacted. Who's ever overreacted

5176
03:36:47,040 --> 03:36:48,239
to somebody out there? Make some noise

5177
03:36:48,239 --> 03:36:50,160
if you have.

5178
03:36:50,160 --> 03:36:52,399
Well, you didn't overreact on that

5179
03:36:52,399 --> 03:36:54,319
moment. You overreacted because it

5180
03:36:54,319 --> 03:36:56,880
happened again. Who knows what I'm

5181
03:36:56,880 --> 03:36:58,160
talking about here. That's what we call

5182
03:36:58,160 --> 03:36:59,359
stacking. If you know, give me a little

5183
03:36:59,359 --> 03:37:02,640
noise so I know you got it. Okay. Well,

5184
03:37:02,640 --> 03:37:04,960
today we live in a world where things

5185
03:37:04,960 --> 03:37:07,840
are happening so fast at us. Challenges

5186
03:37:07,840 --> 03:37:10,160
like in your pocket now, you don't have

5187
03:37:10,160 --> 03:37:12,880
to pursue the news. It comes to you in

5188
03:37:12,880 --> 03:37:14,560
your social media. It comes to you in

5189
03:37:14,560 --> 03:37:16,239
your texts. It comes through you you

5190
03:37:16,239 --> 03:37:17,359
through your Slacks. It comes through

5191
03:37:17,359 --> 03:37:19,760
you. It's everywhere. And we learn about

5192
03:37:19,760 --> 03:37:21,520
things in microsconds that in your

5193
03:37:21,520 --> 03:37:22,800
lifetime you would never have learned

5194
03:37:22,800 --> 03:37:24,560
about in a previous stage. So we're

5195
03:37:24,560 --> 03:37:27,279
inundated. And the news, they're not bad

5196
03:37:27,279 --> 03:37:29,680
people. They're doing their job. Their

5197
03:37:29,680 --> 03:37:31,200
job is to make money for the

5198
03:37:31,200 --> 03:37:32,560
shareholders. You can only make money

5199
03:37:32,560 --> 03:37:34,080
for your shareholders if people pay

5200
03:37:34,080 --> 03:37:36,239
attention. They get paid for your

5201
03:37:36,239 --> 03:37:37,920
attention. That's why they write those

5202
03:37:37,920 --> 03:37:39,279
headlines that have nothing to do with

5203
03:37:39,279 --> 03:37:41,600
the article, right? clickbait because

5204
03:37:41,600 --> 03:37:43,200
the minute you click on it, they get

5205
03:37:43,200 --> 03:37:46,160
paid. That's why they have such negative

5206
03:37:46,160 --> 03:37:47,840
news. That's why they say when it

5207
03:37:47,840 --> 03:37:50,640
bleeds, it leads on the news. But when

5208
03:37:50,640 --> 03:37:53,520
you stack so much negativity, it's you

5209
03:37:53,520 --> 03:37:55,200
start to get overwhelmed. It actually

5210
03:37:55,200 --> 03:37:56,960
changes your biochemistry. So, I want to

5211
03:37:56,960 --> 03:37:58,319
show you real fast, it'll take just a

5212
03:37:58,319 --> 03:38:00,160
couple minutes, how you can not only

5213
03:38:00,160 --> 03:38:02,560
unstack. Who's ever felt stuck? Like a

5214
03:38:02,560 --> 03:38:04,160
problem you really couldn't solve.

5215
03:38:04,160 --> 03:38:05,680
You're frustrated. Make some noise. You

5216
03:38:05,680 --> 03:38:06,720
know what I'm talking about there,

5217
03:38:06,720 --> 03:38:08,800
right?

5218
03:38:08,800 --> 03:38:10,239
Here's what we're going to do. Let me

5219
03:38:10,239 --> 03:38:11,200
show you something. I'd like you to

5220
03:38:11,200 --> 03:38:12,800
stand up if you would because I want you

5221
03:38:12,800 --> 03:38:14,000
to get this in your body. Just shake

5222
03:38:14,000 --> 03:38:15,840
your body out a little bit. Stand up.

5223
03:38:15,840 --> 03:38:17,760
Stand up. If you can adjust your camera

5224
03:38:17,760 --> 03:38:19,200
so I can see you. If you can't, it's

5225
03:38:19,200 --> 03:38:20,800
okay. I'm looking at the middle of your

5226
03:38:20,800 --> 03:38:23,279
powerful chest. It's okay. Right. So,

5227
03:38:23,279 --> 03:38:24,800
here's what I want you to do. Shake your

5228
03:38:24,800 --> 03:38:26,080
body out a little bit just so you feel

5229
03:38:26,080 --> 03:38:28,560
good. And just once again, make a make a

5230
03:38:28,560 --> 03:38:29,920
sound that makes you feel great. Just

5231
03:38:29,920 --> 03:38:31,279
make a sound that makes you feel great.

5232
03:38:31,279 --> 03:38:34,560
Nice and loud. Feel strong. That's it.

5233
03:38:34,560 --> 03:38:38,439
Come on. Strong.

5234
03:38:39,860 --> 03:38:42,370
[Applause]

5235
03:38:42,370 --> 03:38:44,010
[Music]

5236
03:38:44,010 --> 03:38:44,710
[Applause]

5237
03:38:44,710 --> 03:38:48,740
[Music]

5238
03:38:52,080 --> 03:38:54,160
Yes. Okay, stay standing. Here's what I

5239
03:38:54,160 --> 03:38:55,279
want to show you. I'll put it up on the

5240
03:38:55,279 --> 03:38:56,960
screen for you. There's a group called

5241
03:38:56,960 --> 03:38:58,479
HeartMath. Has anybody heard of Heart

5242
03:38:58,479 --> 03:39:00,960
Math before? Anybody out there?

5243
03:39:00,960 --> 03:39:02,960
They were nominated for Nobel Prize for

5244
03:39:02,960 --> 03:39:05,120
learning something about how our hearts

5245
03:39:05,120 --> 03:39:07,359
and our brains work together. Now you

5246
03:39:07,359 --> 03:39:09,040
see on the screen here this is an actual

5247
03:39:09,040 --> 03:39:11,680
person and it looks technical but you

5248
03:39:11,680 --> 03:39:13,279
know if you go to your doctor we can

5249
03:39:13,279 --> 03:39:15,279
measure the electric electrical activity

5250
03:39:15,279 --> 03:39:17,680
in your heart and in your brain your EEG

5251
03:39:17,680 --> 03:39:19,840
and your EKG. So if you look at this

5252
03:39:19,840 --> 03:39:21,439
chart this is a human being a real

5253
03:39:21,439 --> 03:39:23,279
person. The top one is when this person

5254
03:39:23,279 --> 03:39:26,160
is in a state of frustration. They're

5255
03:39:26,160 --> 03:39:27,359
frustrated about whatever they're

5256
03:39:27,359 --> 03:39:29,600
frustrated about. Can't master this AI.

5257
03:39:29,600 --> 03:39:31,680
My kid won't do this. My business is

5258
03:39:31,680 --> 03:39:34,000
like that. But in a state of frustration

5259
03:39:34,000 --> 03:39:36,479
you'll see the red lines. That's the

5260
03:39:36,479 --> 03:39:38,720
heart. The blue line, that's the brain.

5261
03:39:38,720 --> 03:39:40,080
And what do you notice when you look at

5262
03:39:40,080 --> 03:39:41,840
the pattern? Well, the first thing you

5263
03:39:41,840 --> 03:39:43,200
notice is everything's pretty jagged up

5264
03:39:43,200 --> 03:39:45,439
and down. Kind of a rough ride. But

5265
03:39:45,439 --> 03:39:46,880
secondly, you'll notice there's no

5266
03:39:46,880 --> 03:39:49,359
alignment between the brain and heart.

5267
03:39:49,359 --> 03:39:51,520
When that happens, you get in what we

5268
03:39:51,520 --> 03:39:53,600
call a stupid state. This is where you

5269
03:39:53,600 --> 03:39:55,279
say things in your relationship that you

5270
03:39:55,279 --> 03:39:57,359
will wish you had not said before. This

5271
03:39:57,359 --> 03:39:59,359
is when you'll lose it over stupid

5272
03:39:59,359 --> 03:40:01,040
things. This is when people get in car

5273
03:40:01,040 --> 03:40:02,880
accidents because their brain and heart

5274
03:40:02,880 --> 03:40:05,279
aren't connected. Who's ever like been

5275
03:40:05,279 --> 03:40:06,880
in a state where you couldn't remember

5276
03:40:06,880 --> 03:40:09,680
your own cell phone number or how to

5277
03:40:09,680 --> 03:40:12,560
spell a difficult word like 'the'?

5278
03:40:12,560 --> 03:40:13,920
Who knows what I'm talking about here,

5279
03:40:13,920 --> 03:40:16,720
right? Right. How many of you also have

5280
03:40:16,720 --> 03:40:18,640
had the opposite which I called a flow

5281
03:40:18,640 --> 03:40:21,200
state where like something just flowed

5282
03:40:21,200 --> 03:40:23,040
through you, the idea, you're playing a

5283
03:40:23,040 --> 03:40:24,960
game, sport, tennis, whatever, and

5284
03:40:24,960 --> 03:40:26,640
everything just flowed perfectly. So

5285
03:40:26,640 --> 03:40:28,880
much so that you impressed yourself like

5286
03:40:28,880 --> 03:40:31,600
that was me, right? Who's had this

5287
03:40:31,600 --> 03:40:32,960
experience? Make some noise if you've

5288
03:40:32,960 --> 03:40:34,960
impressed yourself, right? Okay, good.

5289
03:40:34,960 --> 03:40:37,200
Well, that flow state is what you'll see

5290
03:40:37,200 --> 03:40:39,120
at the bottom of the page. And this same

5291
03:40:39,120 --> 03:40:42,399
person moved from the top frustration to

5292
03:40:42,399 --> 03:40:44,160
the bottom where you'll notice in a

5293
03:40:44,160 --> 03:40:46,080
state of appreciation

5294
03:40:46,080 --> 03:40:49,520
or love or gratitude.

5295
03:40:49,520 --> 03:40:51,600
Something instantly happens within two

5296
03:40:51,600 --> 03:40:53,600
minutes. Like within two minutes, the

5297
03:40:53,600 --> 03:40:56,160
heart and the brain become one. And you

5298
03:40:56,160 --> 03:40:58,560
notice it's not jagged anymore because

5299
03:40:58,560 --> 03:41:00,399
now you're in a flow state. And in that

5300
03:41:00,399 --> 03:41:02,479
flow state, you'll say the right thing.

5301
03:41:02,479 --> 03:41:04,640
In that flow state, you feel great. In

5302
03:41:04,640 --> 03:41:06,000
that flow state, you can find the

5303
03:41:06,000 --> 03:41:08,080
solution. So, I want to show you how

5304
03:41:08,080 --> 03:41:09,680
this actually works. We'll literally

5305
03:41:09,680 --> 03:41:11,359
take us two minutes. So, shake your body

5306
03:41:11,359 --> 03:41:14,160
out. And then, I want you to think of I

5307
03:41:14,160 --> 03:41:15,520
want you to think of some unfinished

5308
03:41:15,520 --> 03:41:17,359
business you may have. When I say

5309
03:41:17,359 --> 03:41:19,600
unfinished business, I mean think of

5310
03:41:19,600 --> 03:41:21,439
something that you've been putting off

5311
03:41:21,439 --> 03:41:23,120
dealing with because you got so much

5312
03:41:23,120 --> 03:41:25,040
going on in your life. You don't want to

5313
03:41:25,040 --> 03:41:26,319
think about that too because it make it

5314
03:41:26,319 --> 03:41:27,520
too stressful. Maybe it's something you

5315
03:41:27,520 --> 03:41:29,359
got to deal with in your business or

5316
03:41:29,359 --> 03:41:31,520
your kids or your body or your

5317
03:41:31,520 --> 03:41:33,439
relationship and just like it it needs

5318
03:41:33,439 --> 03:41:35,760
to be done but I'm not doing it right

5319
03:41:35,760 --> 03:41:37,840
now. Raise your hand or give me a thumbs

5320
03:41:37,840 --> 03:41:39,520
up if you're in the group that's on the

5321
03:41:39,520 --> 03:41:41,120
chat if you can think of something where

5322
03:41:41,120 --> 03:41:42,399
you have some unfinished business out

5323
03:41:42,399 --> 03:41:45,520
there. Make some noise if you got it.

5324
03:41:45,520 --> 03:41:47,680
Okay. So now here's what I want you to

5325
03:41:47,680 --> 03:41:49,279
do. I want you to make sure you pick

5326
03:41:49,279 --> 03:41:51,680
something that if you focused on it, it

5327
03:41:51,680 --> 03:41:53,439
would add a lot of stress, not a little.

5328
03:41:53,439 --> 03:41:56,479
So if we measured it 0 to 10 where 10 is

5329
03:41:56,479 --> 03:41:57,920
stressed out of your mind and zero is

5330
03:41:57,920 --> 03:42:00,000
not stressed at all. I want you to pick

5331
03:42:00,000 --> 03:42:01,439
something that if you really focused on

5332
03:42:01,439 --> 03:42:02,720
it right now it would probably be a

5333
03:42:02,720 --> 03:42:05,120
seven eight or nine of stress not a one

5334
03:42:05,120 --> 03:42:06,560
or two because it's a one or two and we

5335
03:42:06,560 --> 03:42:09,040
change it you barely notice. So give me

5336
03:42:09,040 --> 03:42:10,960
a thumbs up or give me some noise if you

5337
03:42:10,960 --> 03:42:12,000
can think of something that would be

5338
03:42:12,000 --> 03:42:15,359
seven eight or nine. All right awesome.

5339
03:42:15,359 --> 03:42:17,120
So now forget about that problem for a

5340
03:42:17,120 --> 03:42:20,080
second and all I want you to do is this.

5341
03:42:20,080 --> 03:42:22,080
You probably know wherever your focus

5342
03:42:22,080 --> 03:42:25,840
goes, energy flows. So, I want you to

5343
03:42:25,840 --> 03:42:27,520
try something. Put both your hands on

5344
03:42:27,520 --> 03:42:29,840
your heart and as you're touching your

5345
03:42:29,840 --> 03:42:32,080
heart, I want you to breathe deeply in

5346
03:42:32,080 --> 03:42:34,399
your heart. You can close your eyes if

5347
03:42:34,399 --> 03:42:36,720
that's helpful for your focus.

5348
03:42:36,720 --> 03:42:38,560
And just as you touch your heart,

5349
03:42:38,560 --> 03:42:40,239
physically touch your heart and breathe

5350
03:42:40,239 --> 03:42:42,319
into it like where you feel the oxygen

5351
03:42:42,319 --> 03:42:46,080
and the blood flowing into it.

5352
03:42:46,080 --> 03:42:47,680
And just feel how good it feels to feel

5353
03:42:47,680 --> 03:42:51,200
the strength of your heart.

5354
03:42:52,960 --> 03:42:55,760
the joy of your heart,

5355
03:42:55,760 --> 03:42:58,399
the power of your heart.

5356
03:42:58,399 --> 03:43:03,040
That's it. Breathe deep into that space.

5357
03:43:03,040 --> 03:43:04,880
And as you put your focus in your heart

5358
03:43:04,880 --> 03:43:07,439
and breathe deep in your heart, we're

5359
03:43:07,439 --> 03:43:08,960
going to think of three moments in your

5360
03:43:08,960 --> 03:43:11,279
life you could feel really grateful for.

5361
03:43:11,279 --> 03:43:12,399
But we're not going to think about them

5362
03:43:12,399 --> 03:43:13,920
like if you thought of being on a roller

5363
03:43:13,920 --> 03:43:15,279
coaster and you remembered it way over

5364
03:43:15,279 --> 03:43:17,040
in the distance. We're going to imagine

5365
03:43:17,040 --> 03:43:18,560
like going over the edge of the roller

5366
03:43:18,560 --> 03:43:20,319
coaster inner body as it's happening.

5367
03:43:20,319 --> 03:43:21,840
Only instead of the roller coaster, it's

5368
03:43:21,840 --> 03:43:23,760
going to be a moment in your life of

5369
03:43:23,760 --> 03:43:26,000
real gratitude, a real appreciation or

5370
03:43:26,000 --> 03:43:27,520
joy.

5371
03:43:27,520 --> 03:43:28,960
You're going to give yourself that gift.

5372
03:43:28,960 --> 03:43:30,479
You're going to step in your body as you

5373
03:43:30,479 --> 03:43:32,640
were then. So, I want you to think of a

5374
03:43:32,640 --> 03:43:33,920
moment in your life you could feel

5375
03:43:33,920 --> 03:43:35,760
incredibly grateful for if you wanted to

5376
03:43:35,760 --> 03:43:37,680
right now. It could have been 20 years

5377
03:43:37,680 --> 03:43:40,080
ago, 10 years ago, two days ago, two

5378
03:43:40,080 --> 03:43:42,239
minutes ago. It could be big or small,

5379
03:43:42,239 --> 03:43:44,080
but just something that if you focused

5380
03:43:44,080 --> 03:43:46,560
on it and went back in your body and saw

5381
03:43:46,560 --> 03:43:48,080
what you saw then, heard what you heard

5382
03:43:48,080 --> 03:43:50,880
then, felt what you felt then, it would

5383
03:43:50,880 --> 03:43:52,239
feel incredible. You'd feel that

5384
03:43:52,239 --> 03:43:54,239
gratitude. Maybe it's the birth of a

5385
03:43:54,239 --> 03:43:55,920
child or the day you started a business

5386
03:43:55,920 --> 03:43:58,319
or a breakthrough you created or the

5387
03:43:58,319 --> 03:44:00,720
time you met a friend.

5388
03:44:00,720 --> 03:44:02,560
Any moment that's special for you that

5389
03:44:02,560 --> 03:44:05,199
would be like a blessed moment.

5390
03:44:05,199 --> 03:44:07,920
That's it. And then step in your body as

5391
03:44:07,920 --> 03:44:10,160
you were then

5392
03:44:10,160 --> 03:44:11,600
and look through your own eyes and see

5393
03:44:11,600 --> 03:44:13,359
what you saw then when you felt so

5394
03:44:13,359 --> 03:44:16,160
grateful or so appreciative or so loved

5395
03:44:16,160 --> 03:44:19,040
or so joyful.

5396
03:44:19,040 --> 03:44:20,880
That's it.

5397
03:44:20,880 --> 03:44:22,800
That's it.

5398
03:44:22,800 --> 03:44:25,600
Good. Good. Good. Hear what you heard

5399
03:44:25,600 --> 03:44:26,880
then. If someone said something to you

5400
03:44:26,880 --> 03:44:28,239
or if you said something in your own

5401
03:44:28,239 --> 03:44:32,399
mind when it felt so good, so grateful.

5402
03:44:32,399 --> 03:44:34,160
Breathe the way you were breathing then

5403
03:44:34,160 --> 03:44:37,279
when you felt so grateful.

5404
03:44:37,279 --> 03:44:40,800
That's it. So grateful.

5405
03:44:40,800 --> 03:44:42,880
Feel like every cell, every nerve in

5406
03:44:42,880 --> 03:44:45,279
your body now is bathing in that sense

5407
03:44:45,279 --> 03:44:48,239
of gratitude.

5408
03:44:48,239 --> 03:44:50,319
And why are we putting gratitude in our

5409
03:44:50,319 --> 03:44:52,080
body? Because the two emotions that

5410
03:44:52,080 --> 03:44:54,000
screw up your business and your personal

5411
03:44:54,000 --> 03:44:57,199
life are fear and anger. Did you ever

5412
03:44:57,199 --> 03:44:59,199
notice you can't be fearful while you're

5413
03:44:59,199 --> 03:45:01,199
grateful? You can't be angry while

5414
03:45:01,199 --> 03:45:04,080
you're grateful. This is the antidote.

5415
03:45:04,080 --> 03:45:06,319
Breathe it in. Step into that moment and

5416
03:45:06,319 --> 03:45:08,560
just feel so thankful for that moment

5417
03:45:08,560 --> 03:45:11,359
like it's happening again right now.

5418
03:45:11,359 --> 03:45:14,319
Perfect. Now, we're going to stack it. I

5419
03:45:14,319 --> 03:45:15,920
want you to think of a second moment you

5420
03:45:15,920 --> 03:45:18,640
can feel grateful now. A second moment

5421
03:45:18,640 --> 03:45:20,560
anytime in your life, years ago, days

5422
03:45:20,560 --> 03:45:22,640
ago, hours ago, doesn't matter. Big or

5423
03:45:22,640 --> 03:45:24,319
small, but something else you can feel

5424
03:45:24,319 --> 03:45:27,760
so grateful for that moment.

5425
03:45:27,760 --> 03:45:30,239
And step into that moment now. Step into

5426
03:45:30,239 --> 03:45:32,880
your body like you're there.

5427
03:45:32,880 --> 03:45:34,960
See what you saw through your own eyes

5428
03:45:34,960 --> 03:45:37,279
when you felt so grateful. Hear what you

5429
03:45:37,279 --> 03:45:38,880
heard.

5430
03:45:38,880 --> 03:45:40,319
Breathe the way you were breathing then.

5431
03:45:40,319 --> 03:45:41,840
Now, what's the look on your face when

5432
03:45:41,840 --> 03:45:45,680
you're filled with gratitude? That's it.

5433
03:45:45,680 --> 03:45:48,080
That's it. Good. Good. You're doing

5434
03:45:48,080 --> 03:45:51,120
great. That's it.

5435
03:45:51,120 --> 03:45:52,720
Flood your body with that feeling. So,

5436
03:45:52,720 --> 03:45:54,880
it feels like every cell, every nerve is

5437
03:45:54,880 --> 03:45:57,199
bathed in that gratitude.

5438
03:45:57,199 --> 03:45:58,720
Beautiful

5439
03:45:58,720 --> 03:46:00,319
job.

5440
03:46:00,319 --> 03:46:03,040
Beautiful. Now, finally, bring up a

5441
03:46:03,040 --> 03:46:04,880
third moment. A third moment you could

5442
03:46:04,880 --> 03:46:07,199
feel grateful for.

5443
03:46:07,199 --> 03:46:08,479
Third moment that you could just feel

5444
03:46:08,479 --> 03:46:10,319
like that was such a great moment. I'm

5445
03:46:10,319 --> 03:46:13,199
so grateful for that moment.

5446
03:46:13,199 --> 03:46:15,120
It could be something little or big.

5447
03:46:15,120 --> 03:46:16,560
When you're ready, step in your body

5448
03:46:16,560 --> 03:46:18,560
again and see that moment like you're

5449
03:46:18,560 --> 03:46:21,560
there.

5450
03:46:21,760 --> 03:46:23,439
Hear what was being said or what you

5451
03:46:23,439 --> 03:46:26,160
said to yourself.

5452
03:46:26,160 --> 03:46:27,680
Breathe the way you're breathing when

5453
03:46:27,680 --> 03:46:29,520
you filled with appreciation or

5454
03:46:29,520 --> 03:46:31,760
gratitude or love.

5455
03:46:31,760 --> 03:46:33,600
That's it.

5456
03:46:33,600 --> 03:46:35,439
What's your face like when you're filled

5457
03:46:35,439 --> 03:46:37,680
with gratitude?

5458
03:46:37,680 --> 03:46:39,760
That's it.

5459
03:46:39,760 --> 03:46:41,760
And now feel all three of these moments

5460
03:46:41,760 --> 03:46:43,520
at once in your body. Imagine all three

5461
03:46:43,520 --> 03:46:47,319
of them stacked together.

5462
03:46:47,840 --> 03:46:50,160
All of it. Like your whole body and your

5463
03:46:50,160 --> 03:46:52,800
whole being is filled with it.

5464
03:46:52,800 --> 03:46:54,239
And then now while your eyes are still

5465
03:46:54,239 --> 03:46:55,840
closed, reach your right hand out as if

5466
03:46:55,840 --> 03:46:57,199
you were getting another memory. But

5467
03:46:57,199 --> 03:46:58,479
this one is a memory where you're proud

5468
03:46:58,479 --> 03:47:00,960
of yourself. You felt proud that you

5469
03:47:00,960 --> 03:47:02,000
accomplished something. You pushed

5470
03:47:02,000 --> 03:47:03,439
through. Bring that into your heart. As

5471
03:47:03,439 --> 03:47:06,160
it touches your heart, say yes.

5472
03:47:06,160 --> 03:47:08,560
That's it. Good. And step into that

5473
03:47:08,560 --> 03:47:09,840
moment like it's happening again. When

5474
03:47:09,840 --> 03:47:12,000
you felt proud

5475
03:47:12,000 --> 03:47:13,359
cuz you broke through because you made

5476
03:47:13,359 --> 03:47:15,120
something happen.

5477
03:47:15,120 --> 03:47:16,640
Reach out and grab another moment you

5478
03:47:16,640 --> 03:47:18,000
were proud. A moment of achievement. It

5479
03:47:18,000 --> 03:47:19,439
could be little or big. I was one of the

5480
03:47:19,439 --> 03:47:21,120
10 lords of leaping in the first grade

5481
03:47:21,120 --> 03:47:23,120
plate. I was proud. I work at the

5482
03:47:23,120 --> 03:47:24,160
president of the United States. I was

5483
03:47:24,160 --> 03:47:26,880
proud. Bring that one in. Yes. And feel

5484
03:47:26,880 --> 03:47:29,840
it as well.

5485
03:47:29,840 --> 03:47:31,279
And then reach out and get a loving

5486
03:47:31,279 --> 03:47:32,960
moment with family or friends. A moment

5487
03:47:32,960 --> 03:47:34,640
you enjoyed with family or friends and

5488
03:47:34,640 --> 03:47:37,760
bring that in. Yes. And stack them on

5489
03:47:37,760 --> 03:47:40,399
top of each other. Now find a funny

5490
03:47:40,399 --> 03:47:41,840
moment. Do you ever laugh so hard

5491
03:47:41,840 --> 03:47:44,720
came out your nose inappropriately?

5492
03:47:44,720 --> 03:47:46,080
Do you ever laugh so hard couldn't stop

5493
03:47:46,080 --> 03:47:48,160
laughing? Bring a funny moment in. Reach

5494
03:47:48,160 --> 03:47:51,199
that and go yes. And bring that in.

5495
03:47:51,199 --> 03:47:53,600
Bring in a romantic or sensual moment of

5496
03:47:53,600 --> 03:47:55,600
your life. Or if you've never had one,

5497
03:47:55,600 --> 03:47:58,640
make one up. Yes. All right. And then

5498
03:47:58,640 --> 03:48:00,479
reach out and grab a moment of

5499
03:48:00,479 --> 03:48:02,000
excitement in your life. A moment that

5500
03:48:02,000 --> 03:48:04,880
excited you so much.

5501
03:48:04,880 --> 03:48:06,640
Now imagine you're getting a trailer of

5502
03:48:06,640 --> 03:48:08,319
your future from the universe or God.

5503
03:48:08,319 --> 03:48:09,920
And see a moment in the future. You're

5504
03:48:09,920 --> 03:48:11,439
going to be proud of yourself and bring

5505
03:48:11,439 --> 03:48:14,560
that moment in. Yes.

5506
03:48:14,560 --> 03:48:16,399
That's it. Bring a moment in the future

5507
03:48:16,399 --> 03:48:17,359
where you're going to accomplish

5508
03:48:17,359 --> 03:48:20,560
something. Yes.

5509
03:48:20,560 --> 03:48:22,080
Bring in a beautiful moment with family

5510
03:48:22,080 --> 03:48:25,279
and friends in the future. Yes,

5511
03:48:25,279 --> 03:48:28,000
>> that's it. Now bring in another moment.

5512
03:48:28,000 --> 03:48:29,359
This time sometime that's going to make

5513
03:48:29,359 --> 03:48:32,640
you laugh in the future about something.

5514
03:48:32,640 --> 03:48:34,319
Bring it as sensual moment from your

5515
03:48:34,319 --> 03:48:37,520
future and say yes. Now bring in as many

5516
03:48:37,520 --> 03:48:39,199
moments as you can over the next 10

5517
03:48:39,199 --> 03:48:41,040
seconds. Go one after another. Just

5518
03:48:41,040 --> 03:48:43,840
stack them. You can do it, Tanya. That's

5519
03:48:43,840 --> 03:48:46,479
it. I'm watching you, Tanya. I'm sorry.

5520
03:48:46,479 --> 03:48:49,279
Good job, Patricia. Take them in. Yes.

5521
03:48:49,279 --> 03:48:51,040
Bring in as many as you can like it's a

5522
03:48:51,040 --> 03:48:53,040
game. You can do it. Michael Ramsey, I'm

5523
03:48:53,040 --> 03:48:56,479
watching. Good job, Jennifer Robinson.

5524
03:48:56,479 --> 03:48:59,680
Nice, Halgar. Good job, Naine Stanley.

5525
03:48:59,680 --> 03:49:01,199
Pour them all in. One after another

5526
03:49:01,199 --> 03:49:02,720
after another after another after

5527
03:49:02,720 --> 03:49:05,520
another. Bring them all in. That's it.

5528
03:49:05,520 --> 03:49:08,160
Bring them bring it to a near peak. And

5529
03:49:08,160 --> 03:49:09,760
at the peak, I want you to make a sound

5530
03:49:09,760 --> 03:49:11,840
as loud as you can. Extend your body

5531
03:49:11,840 --> 03:49:14,640
like you're feeling your life. 1 2 3.

5532
03:49:14,640 --> 03:49:16,399
Make the sound of what your life feels

5533
03:49:16,399 --> 03:49:19,439
like right now. Make the sound of it.

5534
03:49:19,439 --> 03:49:22,319
of it. That's it. Stand your arms up and

5535
03:49:22,319 --> 03:49:24,960
feel it. Feel it all. That's it. Feel it

5536
03:49:24,960 --> 03:49:27,840
all. Breathe it. Breathe it. Experience

5537
03:49:27,840 --> 03:49:30,800
it. Do it one more time. Make this sound

5538
03:49:30,800 --> 03:49:34,479
again. Even stronger. Go.

5539
03:49:34,479 --> 03:49:37,279
That's it. That's it. That's it.

5540
03:49:37,279 --> 03:49:40,000
Perfect. Perfect.

5541
03:49:40,000 --> 03:49:43,840
Now take that feeling into your heart.

5542
03:49:43,840 --> 03:49:45,359
Bring that feeling back in your heart.

5543
03:49:45,359 --> 03:49:49,600
In you. As you. This is the real you.

5544
03:49:49,600 --> 03:49:51,279
When you get stuck, it's because your

5545
03:49:51,279 --> 03:49:53,279
mind and body are not connected. Your

5546
03:49:53,279 --> 03:49:54,479
brain and heart are, but they're

5547
03:49:54,479 --> 03:49:57,199
connected now. And you didn't fake

5548
03:49:57,199 --> 03:49:58,640
things. These are real memories of

5549
03:49:58,640 --> 03:50:00,720
yours. How many remembered some things

5550
03:50:00,720 --> 03:50:02,080
you haven't thought about for a very

5551
03:50:02,080 --> 03:50:05,199
long time? Make some noise if you did.

5552
03:50:05,199 --> 03:50:08,640
Yeah. Now, let's use it.

5553
03:50:08,640 --> 03:50:10,319
Oh my gosh, I'm way over my time. Okay,

5554
03:50:10,319 --> 03:50:12,160
let's use it. Grab your heart. Touch

5555
03:50:12,160 --> 03:50:15,120
your heart. Stay in that feeling state.

5556
03:50:15,120 --> 03:50:16,640
And now, we're going to use it. Think of

5557
03:50:16,640 --> 03:50:18,080
the problem that you were dealing with

5558
03:50:18,080 --> 03:50:20,479
that you know unfinished business. But

5559
03:50:20,479 --> 03:50:21,920
don't feel stressed. Feel the same

5560
03:50:21,920 --> 03:50:24,880
energy in your heart. And now from your

5561
03:50:24,880 --> 03:50:26,560
heart answer this question about that

5562
03:50:26,560 --> 03:50:29,040
old stressful situation in your heart.

5563
03:50:29,040 --> 03:50:30,640
Just answer this question. Finish this

5564
03:50:30,640 --> 03:50:33,040
sentence. All they need to remember

5565
03:50:33,040 --> 03:50:36,720
about that. All they need to focus on.

5566
03:50:36,720 --> 03:50:39,359
All they really need to do is what? All

5567
03:50:39,359 --> 03:50:41,359
I need touch your heart and ask yourself

5568
03:50:41,359 --> 03:50:42,880
all I need to remember about that

5569
03:50:42,880 --> 03:50:46,880
situation. All I need to focus on. All I

5570
03:50:46,880 --> 03:50:49,120
really need to do is what? And your

5571
03:50:49,120 --> 03:50:51,120
heart has the answer, doesn't it? All I

5572
03:50:51,120 --> 03:50:53,199
need to remember. All I need to focus

5573
03:50:53,199 --> 03:50:56,160
on. All I need to do is what? Raise your

5574
03:50:56,160 --> 03:50:58,319
right hand if you've got the answer to

5575
03:50:58,319 --> 03:51:00,319
solve your problem, your challenge right

5576
03:51:00,319 --> 03:51:01,680
now. Raise your right hand nice and

5577
03:51:01,680 --> 03:51:04,080
high. So, make some noise if it feels

5578
03:51:04,080 --> 03:51:05,840
great inside that answer, ladies and

5579
03:51:05,840 --> 03:51:08,840
gentlemen.

5580
03:51:11,600 --> 03:51:15,479
That's it. That's it.

5581
03:51:16,460 --> 03:51:17,760
[Applause]

5582
03:51:17,760 --> 03:51:19,760
All right. Give everybody a hand.

5583
03:51:19,760 --> 03:51:23,960
Beautiful job. Beautiful job.

5584
03:51:26,080 --> 03:51:29,359
Yes. I just want you to remember

5585
03:51:29,359 --> 03:51:31,359
if you bring energy, if you will bring

5586
03:51:31,359 --> 03:51:32,560
vision, if you'll bring some

5587
03:51:32,560 --> 03:51:34,239
decisiveness, you'll take action, if

5588
03:51:34,239 --> 03:51:36,319
you'll be relentless, the world is

5589
03:51:36,319 --> 03:51:38,560
yours. But you got to stack the good.

5590
03:51:38,560 --> 03:51:40,000
You got to remember you're the secret

5591
03:51:40,000 --> 03:51:42,880
sauce, not AI. Use AI. Don't let AI use

5592
03:51:42,880 --> 03:51:44,080
you. We're going to have two more

5593
03:51:44,080 --> 03:51:46,000
beautiful days, but just to finish up,

5594
03:51:46,000 --> 03:51:47,840
welcome back my dear buddy and partner

5595
03:51:47,840 --> 03:51:49,730
Dean.

5596
03:51:49,730 --> 03:51:52,820
[Music]

5597
03:52:09,439 --> 03:52:13,120
All right. All right.

5598
03:52:13,120 --> 03:52:15,840
What an amaz that exercise of stacking

5599
03:52:15,840 --> 03:52:17,120
is something you should use for the rest

5600
03:52:17,120 --> 03:52:19,600
of your life. I' I still I've watched

5601
03:52:19,600 --> 03:52:21,040
Tony do that so many times and I was

5602
03:52:21,040 --> 03:52:22,720
back there stacking because we all go

5603
03:52:22,720 --> 03:52:24,880
through that today. I hope you see this

5604
03:52:24,880 --> 03:52:27,040
was the day to set the foundation. Some

5605
03:52:27,040 --> 03:52:29,680
of you, some of you think, you know, I I

5606
03:52:29,680 --> 03:52:31,279
would like more detail. You can turn

5607
03:52:31,279 --> 03:52:32,880
that music down. Some of you looking for

5608
03:52:32,880 --> 03:52:34,560
more detail to go deeper. Some of you,

5609
03:52:34,560 --> 03:52:36,479
this is a little above. I promise you,

5610
03:52:36,479 --> 03:52:38,880
today was the foundation to give you the

5611
03:52:38,880 --> 03:52:41,359
pieces. So, the next two days can show

5612
03:52:41,359 --> 03:52:43,199
you how to implement this into your

5613
03:52:43,199 --> 03:52:46,080
life. Tomorrow, we have an unbelievable

5614
03:52:46,080 --> 03:52:48,239
day planned. I mean, today you had Zach

5615
03:52:48,239 --> 03:52:49,920
setting it up with context. I thought it

5616
03:52:49,920 --> 03:52:51,920
was so powerful. Eigor sharing. And then

5617
03:52:51,920 --> 03:52:54,080
we went into Ally. That was next level.

5618
03:52:54,080 --> 03:52:56,720
Tomorrow. Tomorrow is where we make it

5619
03:52:56,720 --> 03:53:00,000
real. Tomorrow is where we bring all of

5620
03:53:00,000 --> 03:53:01,199
this together. We're going to show you

5621
03:53:01,199 --> 03:53:04,080
exactly how to apply apply that current

5622
03:53:04,080 --> 03:53:07,120
and future brand. H how to enhance the

5623
03:53:07,120 --> 03:53:09,199
brand you want to start, how to enhance

5624
03:53:09,199 --> 03:53:11,279
the marketing that you currently have.

5625
03:53:11,279 --> 03:53:13,199
But before you show up tomorrow, and I'd

5626
03:53:13,199 --> 03:53:14,560
put it in your calendar, don't be a

5627
03:53:14,560 --> 03:53:16,640
minute late. We have Mr. Arthur Brooks

5628
03:53:16,640 --> 03:53:18,880
coming. We have Sabrina Romangh. If you

5629
03:53:18,880 --> 03:53:20,160
don't know Arthur Brooks, he's gonna

5630
03:53:20,160 --> 03:53:22,720
he's science-based to show you how AI

5631
03:53:22,720 --> 03:53:24,640
can make you happier, can make you more

5632
03:53:24,640 --> 03:53:26,000
fulfilled in your life in a way that'll

5633
03:53:26,000 --> 03:53:28,160
blow your mind. Sabrina, I've never met

5634
03:53:28,160 --> 03:53:30,160
anybody in my life that understands how

5635
03:53:30,160 --> 03:53:33,279
to explode your brand by using simple

5636
03:53:33,279 --> 03:53:35,439
strategies and AI. It will be a tactical

5637
03:53:35,439 --> 03:53:37,520
takeaway. If you want more followers,

5638
03:53:37,520 --> 03:53:39,359
more people, more marketing, more

5639
03:53:39,359 --> 03:53:41,760
community, you have to be here tomorrow.

5640
03:53:41,760 --> 03:53:43,279
But here's what I'd love for you to do

5641
03:53:43,279 --> 03:53:46,319
today, tonight, to light this up. You

5642
03:53:46,319 --> 03:53:48,800
know, we do these events for free. We do

5643
03:53:48,800 --> 03:53:50,800
these events after we realize there's a

5644
03:53:50,800 --> 03:53:53,199
need. All of us need more time. All of

5645
03:53:53,199 --> 03:53:54,640
us need more leverage and all of us are

5646
03:53:54,640 --> 03:53:56,880
a little overwhelmed by AI. Our job is

5647
03:53:56,880 --> 03:53:59,520
to get rid of that. But we do these for

5648
03:53:59,520 --> 03:54:01,120
free to support you. So, I'd love for

5649
03:54:01,120 --> 03:54:02,479
you to do have a little homework

5650
03:54:02,479 --> 03:54:05,359
tonight. If you'd like, go to the AI

5651
03:54:05,359 --> 03:54:07,359
advantage community. It's at

5652
03:54:07,359 --> 03:54:09,439
aadvantage.com

5653
03:54:09,439 --> 03:54:10,960
community. If you want to write that

5654
03:54:10,960 --> 03:54:12,800
down, you're going to meet all the other

5655
03:54:12,800 --> 03:54:14,399
people that are in this group. And all

5656
03:54:14,399 --> 03:54:15,680
I'd love for you to do is just go there

5657
03:54:15,680 --> 03:54:17,199
and share your biggest takeaway or your

5658
03:54:17,199 --> 03:54:18,880
biggest win today. Was it something Tony

5659
03:54:18,880 --> 03:54:20,960
shared? Was it something Ally shared?

5660
03:54:20,960 --> 03:54:23,040
Was it something Zach shared or maybe

5661
03:54:23,040 --> 03:54:24,560
Eigor or something we talked about in

5662
03:54:24,560 --> 03:54:25,920
the beginning? And just share and start

5663
03:54:25,920 --> 03:54:27,439
the community. Like someone else's

5664
03:54:27,439 --> 03:54:29,199
comment, support someone else who was

5665
03:54:29,199 --> 03:54:31,199
brave enough to share. And let's keep

5666
03:54:31,199 --> 03:54:34,000
this momentum alive. Again, tomorrow,

5667
03:54:34,000 --> 03:54:36,239
Dr. Arthur Brooks, Sabrina Romangh, and

5668
03:54:36,239 --> 03:54:38,239
Tony is going to interview Mark Beni

5669
03:54:38,239 --> 03:54:39,600
off. It's going to blow your mind cuz

5670
03:54:39,600 --> 03:54:42,560
that's a man whose company is doing over

5671
03:54:42,560 --> 03:54:45,120
$40 billion a year but knows how to

5672
03:54:45,120 --> 03:54:47,279
bring it down to the average person to

5673
03:54:47,279 --> 03:54:48,800
show you how to excel. It's going to be

5674
03:54:48,800 --> 03:54:52,720
so good. We've only just begun. This

5675
03:54:52,720 --> 03:54:54,560
journey is going to be an absolutely

5676
03:54:54,560 --> 03:54:55,920
blast. Thank you for all the beautiful

5677
03:54:55,920 --> 03:54:57,359
comments today. Thank you for showing

5678
03:54:57,359 --> 03:54:59,600
up. Most people talk, but most people

5679
03:54:59,600 --> 03:55:01,359
don't do the work. And you're here.

5680
03:55:01,359 --> 03:55:03,040
Don't miss a moment. We can't wait to

5681
03:55:03,040 --> 03:55:04,640
see you tomorrow. Be here right on time.

5682
03:55:04,640 --> 03:55:07,680
11 o'clock Pacific Standard Time. Have a

5683
03:55:07,680 --> 03:55:10,840
good night.

5684
03:55:10,960 --> 03:55:12,580
[Applause]

5685
03:55:12,580 --> 03:55:15,690
[Music]

5686
03:55:17,279 --> 03:55:21,439
>> Open your heart.

5687
03:55:21,439 --> 03:55:25,800
Spend that time in your head.

5688
03:56:17,840 --> 03:56:20,840
Hey.

5689
03:57:08,160 --> 03:57:11,160
that

5690
03:57:26,600 --> 03:57:29,909
[Music]

5691
03:57:37,680 --> 03:57:43,040
[Music]

5692
03:58:12,410 --> 03:58:15,520
[Music]

5693
03:58:51,040 --> 03:58:54,439
Do you feel